Titel:                Upplev Luleå Hockey - Publikupplevelser i Coop Norrbotten Arena.Författare:        Martin Gwiazdowski & Marcus Mattsson.Examinator:         Anna Hafsteinsson Östenberg.Datum:                  2013-05-24.Nyckelord:            Hockey, Upplevelser, Luleå, Publik, Marknadsföring.___________________________________________________________________________ Problemområde: Upplevelseorienterade studier har vanligtvis en företagsekonomisk utgångspunkt, detta lämnar det idrottsvetenskapliga området relativt outforskat. De studier som finns är av internationell härkomst vilket gör det svårt, för att inte säga omöjligt att överföra till den svenska folkrörelsen. Studierna är även allt som oftast generella och behandlar inte ishockeyn separat från andra idrotter vilket medför ett akademiskt tomrum. Denna studie åsyftar till att bidra med ny kunskap och utgöra en språngbräda för fortsatt forskning.Syfte:Syftet med denna studie är att undersöka vad Luleå Hockeys åskådare anser om publikupplevelsen i Coop Norrbotten Arena i dagsläget och vad - om alls något - de anser kan göras för att skapa en mer tillfredsställande upplevelse.Metod:Studien har tillämpat en hermeneutisk kunskapsteoretisk utgångspunkt och det empiriskt insamlade materialet har inhämtats genom webbenkäter, fysiska enkäter, intervjuer och observationer. I och med att mer än en insamlingsmetod har valts har metodtriangulering tillämpats i denna studie som uttryckligen har en kvalitativ ansats.Resultat:Studiens resultat påvisar att det finns utrymme för utveckling vad avser publikupplevelser i Coop Norrbotten Arena.

Syfte: Syftet med uppsatsen är att genom empirisk undersökning besvara frågan vilken mätbar effekt sponsring har på varumärkets värde, Brand Equity. Genom att besvara den frågan är också syftet att utveckla en modell som visar vilka faktorer samt vilka delar i varumärket som påverkas av sponsring.Metod: Vi har valt att genomföra detta arbete genom att använda fallstudier. Dessa har vi genomfört med hjälp av kvalitativa intervjuer med representanter för Gevalia, Läkerol och Länsförsäkringar Gävleborg, vilka samtliga sponsrar Brynäs. Vi har bearbetat intervjuerna för att sedan analysera dem mot vår teoretiska referensram. Vi har valt att dela upp analyserna efter huvudområden som rör sponsring och varumärke.Resultat & slutsats: Vi har utvecklat en modell som visar sponsringens effekter på Brand Equity, men dessa är dock inga tydliga mätbara effekter då vi inte kunnat uttyda några genom studien.

Background: Small businesses are key participants in the growth at the Swedish market, partly for the labour opportunities, the technology and economic development. These companies should get resources to grow, both political and economic resources. The medtech companies in an introduction and expansion phase meet with problems concerning the financing of their growth. Key participants whom offer financing are Venture Capitalists.Purpose: The purpose of this study is to examine Venture Capitalists demands on medtech companies in an introduction and expansion phase. A comparison between the demands and how well medtech companies achieve them will be done.

The purpose of this study was to gain insight into refuges experience of Traumatic events such as torture, political persecution, war, natural disasters and other trauma. For the study used theories which, inter alia, deals with many of the refugees coming to Sweden is influenced by various psychological trauma and may be accompanied by torture, political persecution, war, natural disasters and other trauma. To this study, a survey with 40 participants, 17 women and 23 men. There was also an interview on the Internet with a refugees consultant within the Red Cross. The men had higher average than women in all the perceived problems.

Today we live in an interconnected world. Through globalization and the development of information technology one can say that, today everyone is our neighbour. The result of our actions can easily spread and affect people on the other side of the world within seconds.Meanwhile, Third World countries are developing into stable economies and Western European corporations are expanding like never before and setting up their organizations in these new markets.This of course is not unproblematic, it creates new challenges for international organizations especially when it comes to communication. An example of that same problematic communication presented itself for Arla Foods in what came to be called the Cartoon Crisis.In late September of 2005 a number of cartoons depicting the holy prophet Muhammed were published in a Danish newspaper. This event sparked scores of protest ranging from Morocco to the Philippines.

A detailed dam safety evaluation (in Sweden called FDU) was performed in 2009 by WSP where stability control was performed for Långströmmen power plant with associated spillways. This evaluation concluded that stability could not be ensured, and risk of sliding occurred. The evaluation is based entirely on the recommendations outlined in RIDAS, the power companies guidelines for dam safety, and it is clear that extensive renovations are necessary to stabilize the dam.In this work, the stability will also be checked with guidance through new proposals on guidelines for concrete dams sliding stability, ELFORSK?s report 08:59. This report considered the guidelines in RIDAS as oversimplified, both from an international perspective, but also with regard to the current state of knowledge regarding dam safety.

Individual trees can act as carriers of meaning. When a person attributes deep meanings to a specific tree, a relationship between the person and the tree is created. To avoid conflicts between users and planners, increased awareness is required of how important individual trees may be to a person. The objective of this study was to elucidate persons? relationships with individual urban trees.

Social media is a relatively new phenomenon that has had a huge impact in the way we communicate in recent years. Today it is used daily by almost everyone and has become a billion dollar industry where corporate existence is increasing by every day. But there is not entirely safe to work with social media since customers and visitors can make comments and investigate what others are writing about the brand and form their own opinion. The purpose of this study is to explain the potential advantages and disadvantages for organizations in vulnerable industries with a focus on insurance companies who works with Facebook. The paper takes its starting point in the convergence culture that explains a cultural shift where consumers are encouraged to search for new information and combine content from different media.

For the Swedish artist Björn Lövin, the personal was a problem. In his first exhibition in Moderna Museet, Lövin observed through the fictitious character Mr. P (for »Personality«) the ruptures in the Swedish welfare state. The exhibition Konsument i oändligheten och Herr P:s penningar (Consumer in Infinity and Mr. P?s Money) (1971) was composed of two environments, through which a veridical working class apartment and a high street with life-sized mannequins and furniture characteristic of its time, visualized the societal discrepancies in the welfare state as well as the art world of the early 1970s.

Bachelor thesis in business administration with emphasis in accounting and auditing. Spring term 2011, Mälardalens Högskola.Authors:Jim Hansson, Filip Sahl and Pererik Sewerin.Advisor:Lennart Bogg.Key words:Abolition of mandatory auditing, optional audit, auditor, audit.Title:The role of audit in a credit review - impact from the creditor's perspectiveBackground:As of November 1st2010, auditing became optional for micro companies in Sweden. This leads to an opportunity for about 70 % of the joint-stock companies to choose whether or not to keep their auditors. Creditors are affected by this as they may receive a less trustworthy base to make a good credit review if many companies choose to proceed their accountings without the control of an auditor. Creditors have the option to require that companies are to be reviewed by auditors, while authorized accounting consultants may be a possible substitute as a quality control for the accountings.Purpose:The purpose of this thesis is to examine what impact optional audit has had in credit processes so far and look into alternative forms of reviews for businesses.Problem definition:? Does auditing simplify for the creditors in a credit review? ? Is there some kind of accounting that could be a substitute for the audit?Method:The study is qualitative in character through six interviews.

The purpose of this study was to gain insight into refuges experience of Traumatic events such as torture, political persecution, war, natural disasters and other trauma. For the study used theories which, inter alia, deals with many of the refugees coming to Sweden is influenced by various psychological trauma and may be accompanied by torture, political persecution, war, natural disasters and other trauma. To this study, a survey with 40 participants, 17 women and 23 men. There was also an interview on the Internet with a refugees consultant within the Red Cross. The men had higher average than women in all the perceived problems.

Titel:                                      Leverera mera ? En fallstudie på Volvo Trucks Författare:                                             Erik Bylund & Johan Kristensson Handledare:                                            Ulf Aagerup Nivå:                                      Kandidatuppsats, Internationell Marknadsföring (15hp), VT 2014. Nyckelord:                                              Sponsring, Leveraging och Ambush Marketing Problemformuleringar:       - Hur använder Volvo Trucks leveraging i samband med deras sponsorskap?- Hur motverkar Volvo Trucks Ambush Marketing i samband med deras sponsorskap?                                           Syfte:                                      Syftet med uppsatsen är att undersöka och beskriva hur ett aktivt sponsrande multinationellt företag på B2B-marknaden använder sig av leveraging i samband med deras sponsorskap för att öka nyttan av deras investering. Vi vill även undersöka undersöka och beskriva hur de motverkar Ambush Marketing i samband med deras sponsorskap för att skydda deras investering.                      Teoretisk referensram:         Kapitlet inleds med grundläggande teorier kring sponsorskap för att sedan gå vidare till beskrivning av termerna leveraging och Ambush Marketing. Metod:                                   Fallstudien har genomförts med en kvalitativ undersökningsmetod och en induktiv ansatts. Personliga intervjuer med högt uppsatt och kompetent personal inom Volvo Trucks legat till grund för insamlingen av våra data. Empiri:                                   Empirin presenterar de kvalitativa intervjuer som gjorts med respondenter inom Volvo Trucks. Analys:                                   Analysen jämför den insamlade empirin gentemot den teoretiska referensramen. Slutsats:                                 Volvo Trucks använder sig av en omfattande leveragingstrategi där de genom sin 360-approach försöker vara närvarande på samtliga plan och kanaler. Det finns ett klart fokus på aktiverande leveraging med avsikt att bygga och stärka kundrelationer.

The project of this thesis is to illuminate the teacher perspective on study visits by examining how six religion teachers relate to the study visit method in high school religious education. The research object of the thesis is to investigate whether teachers believe there are viable didactic possibilities and challenges associated with the study visit concept in education, and to define them if present. The results show that the main didactic advantage, as perceived by the teachers participating in this study, lies in the meeting the study visit enables. A meeting may lead to increased insight and understanding of other people?s way of thinking, conceiving and believing.

INLEDNINGIntensivvårdsmiljön är en komplex och avancerad miljö där svårt sjuka patienter vårdas. Det är även denna patientgrupp som har störst risk att drabbas av en vårdskada, både pga. sitt tillstånd och för att de utsätts för avancerad vård och behandling i en högteknologisk miljö. I Kompetensbeskrivningen för intensivvårdssjuksköterskor påpekas att då miljön blir mera teknisk och avancerad krävs aktivt arbete för att uppnå patientsäkerhet. Socialstyrelsens statistik avseende vårdskador inom den somatiska hälso- och sjukvården visar att vårdskador är vanligt förekommande.

AbstractMaster thesis in Business Administration, School of Business and Economics at Linneaus UniversityAuthors: Patrik Larsson and Pontus GislénSupervisor: Håkan LockingExaminer: Sven-Olof CollinTitle: The index effect- a study on Nasdaq OMXS30 and OMXH25Introduction: A significant part of the financial literature is based on the Efficient Market Hypothesis which assumes that prices in the market reflects all available information. Anomalies, such as the index effect, indicate weaknesses in this theory as it has been proved that it is possible to outperform the market using public information. Hence, the index effect can be linked to market efficiency which makes it interesting to study from a theoretical perspective. The mapping of the index effect is also interesting from a practical perspective, as it leads to a better understanding of whether investors and firms should take this anomaly into account.Problem: Is there an index effect, how does it behave and what can explain this effect?Purpose: The aim of this study is to investigate the index effect.