The purpose of this bachelor thesis is to examine the views of the elderly and the caregivers that appear in brochures for the elderly and the discourses that can be found within. The data that the study is based on was collected and analysed using content analysis and Faircloughs (1992) critical discourse analysis. The theoretical frameworks that have been used are social constructionism, critical discourse analysis, assortment and protest, and New Public Management. The results showed two images of older people (I) the elderly as active and autonomous and (II) the elderly as passive and in need of help. The results also showed two pictures of the caregiver (III) the caregiver and NPM, and (IV), the non-profit care provider as a complement.

This study examined constructions of horses and means staff working with horses parallel to therapy in institutional care ascribes to horses. A narrative method was used and the theoretical framework was social constructionism. A question was asked to the narratives: How can practice in institutional care be understood through these stories? The result showed different pictures of institutional care. Horses seem to provide a multi-faceted therapeutic tool.

The aim of this Master's thesis is to examine and analyze what discourses about children that can be found in three Swedish culture publications, and also to identify the different social roles that are attributed to children in these publications. The theoretical and methodological background is discourse theory, as described by Ernesto Laclau and Chantal Mouffe. Additional theory used is social constructionism and Norman Fairclough?s critical discourse theory. Three questions are asked: What discourse/s can be found in these publications? What do these discourses tell us about the view on children within the library domain? What social roles are attributed to the children in the texts and what consequences do these have for the power configuration between children and adults? Furthermore there is a discussion concerning what effects these discourses might have on the direct and indirect reception of children in the library.

The focus of this thesis is the conception of work and the relation between work, economic growth and welfare in today?s Sweden in the editorial of Dagens Nyheter (DN), which is the main morning paper in Sweden.As the theoretical foundation of this thesis is social constructionism and the method being used is critical discourse analysis, the language is considered as an important source for the construction of value and meaning of work. In that context it is important to investigate how DN, by certain ways of representing reality, preserves a certain view of the human being, the society and the economy. Which ideological ideas underlie the conception of work that emerges in DN? What social consequences will these ideas have?The thesis discusses the ?truths? that the editorialists mediate concerning for example the view of the human being as guided by rational choice and the view of economic growth as the main goal for social life.One of the conclusions is that DN considers work as a means for economic growth as economic growth is regarded fundamental for the survival of the welfare state..

The recent turbulence in the financial markets has contributed to the banks becoming more restrictive to lend to real estate financing. Deleveraging in Europe's banking sector has also contributed to banks reducing their leverage and increasing capital adequacy to meet the new requirements. Loan-to-value ratios in real estate loans have fallen while banks' interest margins have increased, which has made property investors to look for alternative sources of funding in the capital markets. The two most interesting forms of financing for real estate right now is bonds and preferred shares as they fit property companies that generate stable and predictable cash flows. A bond is an interest-bearing debenture certifying that the purchaser has lent money to the company that issued the bond.

The society of consumption exposes us to a lot of information, where advertisement constitutes an extensive part. Due to its expanding, advertisement receives a natural and obvious space in our everyday life. This study aims to investigate how social and cultural values can be mediated in advertisement. The focus has been put to ideas related to health and fitness in the advertisement of power drinks. The thesis takes social constructionism as a starting point, and combines image- and critical discourse analysis in purpose to analyze the pictures.Sociology of consumption, construction of identity, lifestyle and everyday life all constitute an essential part of my analysis.

Studiens syfte är att undersöka huruvida filmrecensioner i dagspress kan användas som en plattform för maktutövande med exemplet utvalda James Bondfilmer mellan 1979-2012. Mitt syfte med uppsatsen är således att diskutera hur massmedier behandlar ett utvalt populärkulturellt fenomen, i detta fall James Bondfilmerna, över en tidsaxel. Genom en genomförd kritisk diskursanalys och analys ur ett symboliskt maktperspektiv utgår studien ifrån de utvalda recensionerna för att undersöka om det förekommer teman, språkmönster eller liknande som ämnar skapa en bild åt publiken hur de bör förhålla sig till James Bond. I studien används teorier om identitets- och varumärkesskapande. I makt- och den kritiska diskursanalysen består den teoretiska grunden främst av John B. Thompson och Norman Fairclough. Valet av teorier till genre- och varumärkesidentitet utgår jag från André Janson, Steve Neal samt Ingalill Holmbergs teori om identitetsskapande kring varumärken. Studien resulterade i ett konstaterande att recensioner kan användas, och ibland används, som en plattform för maktutövande gentemot läsaren..

The purpose of this bachelor thesis is to examine the views of the elderly and the caregivers that appear in brochures for the elderly and the discourses that can be found within. The data that the study is based on was collected and analysed using content analysis and Faircloughs (1992) critical discourse analysis. The theoretical frameworks that have been used are social constructionism, critical discourse analysis, assortment and protest, and New Public Management. The results showed two images of older people (I) the elderly as active and autonomous and (II) the elderly as passive and in need of help. The results also showed two pictures of the caregiver (III) the caregiver and NPM, and (IV), the non-profit care provider as a complement.

Viewer interaction is a common part of live broadcasts on the web and enables production and viewer to communicate with each other. The possibilities in viewer interaction make it easier for productions to create viewer engagement by involving them in the live broadcast through chats and social media. In creating a bond between production and viewer the interaction must be carefully managed to suit both the shows and the viewer?s needs.  A qualitative study has been used to analyze the viewer interaction in two Swedish live broadcasts on the web.

Begging as a phenomenon has again become a hot topic of debate both in the public and the media. Actions have been discussed and motions have been given to social authorities in the country. During the last two years people from other parts of Europe who engage in street begging have been seen on the streets of Kristianstad.The purpose of this paper is to find out the individuals, certain authorities and other participants experiences of people begging in public places in Kristianstad. We have used a combination of qualitative, quantitative and literature review method and we have a social constructionist perspective as a basis. The participants and authorities we have included in the study are the police, the social services, security guards, a shop owner and two other assistance agencies.

This thesis is based on thirteen qualitative interviews with civil servants and politicians. The purpose of the study is to research these informants? attitudes towards integration and their reflections about immigrants? lower chances in an ethnically segregated housing and labour market. The theoretical frame of references is based on social constructionism and focuses on including and excluding power structures. The empirical material provides both structural and cultural explanations to immigrants? problems as regards inclusion in Swedish society.

The aim of this study was to investigate the individual meaning of experiences of migration and day-to day life experiences before and after migration, of women that had migrated from the Middle-east area to Sweden. This was to be done with a psychological health perspective looking for stressors and salutogenic factors. A phenomenological approach was used. Eleven women where interviewed with three open questions on a trajectory theme. The analysis was supported by software Sphinx Lexica and software MCA-Minerva.

This thesis has been written within the research project ?Tillfälligt Uppbrott?, which concerns youths who have run away or been thrown out of their homes. The project is based on a na-tional poll among more than 3000 high school students. Our purpose has been to study youths who have left home and their own experiences. We have looked at all the question-naires in which the youths stated they had left home and focused on their answers to five open questions.

Issuing convertible bonds for financing purposes has never become widespread practice amongst Swedish companies, in spite of the instrument being common in international markets. Economic theory based on efficient markets suggests that companies should gain no financial benefits from using convertibles and the Swedish situation could be interpreted as in line with this reasoning. However, there are Swedish companies that have chosen to issue convertibles and the Swedish market therefore seems both supportive and contradictory to the existence of benefits of convertible bond financing. Little research concerning the Swedish market has been conducted and the purpose of this explorative thesis is thus to enhance the understanding of the Swedish market for convertibles. This is achieved by conducting in-depth interviews with six listed Swedish companies that have recently issued convertible bonds.

For over 40 years, there's been a debate in Sweden of whether it's good or bad with maintenance therapy for heroin addicts. This method is far more acknowledged in other parts of Europe and in USA. The aim of this paper was to explore how public actors manifest their thoughts concerning the subject of the substitution program in Sweden. This approach includes the complex of problems that can be found in statements and the discourses that these operators stand for and support. In my analysis the philosophical thread was principally based on Michael Foucault ideas, but also on other theories related to social constructionism.