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19540 Uppsatser om Tobacco viral social identity theory brand Philip Morris - Sida 64 av 1303

Synen på kön och jämställdhet i den svenska förskolan

The present Equality Project in the Swedish preschool has been studied according to its view on sex and equality. The purpose was to find out how the Equality Project is described, interpreted and implemented.The research questions focused the central concepts sex (gender identity, gender roles and gender patterns) and equality in the political level, the educational level and the executing level of the Equality Project. From each level some central texts were chosen and analysed.The results indicated that equality is interpreted as connected to an absence of gender patterns and gender roles. The concept of gender identity is differently understood in the different texts. The normative focus and the lack of psychology in the Equality Project are discussed..

Sorg och glädje: en kvalitativ studie om fem kvinnors upplevelser och hanterande av att bli kroniskt sjuka i samband med att de fick barn

This essay aims to investigate how women who fall ill in Rheumatoid Arthritis, during or just after their pregnancy, experience and cope with this. The main questions were 1. What experiences did the women have from receiving their diagnosis? 2. How has the motherhood and the sickness affected one another? 3.

Socialdemokraternas kursändring i Mellanösternpolitiken : a case study on the functioning of political parties

This is a case study on the functioning of political parties and the aim was to explain ?how? and ?why? the Swedish social democratic party changed their policies in the Middle East politics. I wanted to explain this process of change by using Angelo Panebianco?s framework for the analysis of political parties. Angelo Panebianco´s hypothesis is that all parties must be viewed as organizations to understand their functions.

Du ser inte ut som en bibliotekarie! ? Kläder och identitet i bibliotekarieyrket

The aim of this study is to examine whether the image of the stereotype librarian has created conflict in young librarians´ personal identity and/or professional identity and if this has shown in their choice of clothes? Our purpose was to find out, with the help of their choice of clothes, the young librarians view of themselves as individuals and professional librarians. We have searched for the answers to the following questions: - Do young librarians experience that clothing at their workplace has any significance and if so, what do they want to signal with their clothing? - Do they experience that clothing and appearance has any impact on their personal and professional identity? - How do they relate, by their choice of clothes, to the stereotype images of the librarian? We have performed qualitative interviews with eleven young female librarians. As a theoretical framework we have used ideas and concepts from different areas of research; semiotics, social psychology, business administration and ethnology.

Irakiska konstitutionen - kvinnlig beaktning eller negligering

15th of December 2005 was a historical day for the Iraqi people when they could vote for the first time in a free referendum for the draft of the new constitution. The result showed that 79% accepted it. The Iraqi constitution has been criticized by many for its Islamic ascendancy. By giving Islam the role as the source for legislation, will make the situation worse for the Iraqi women, so it has been said.My aim with this Master thesis is not to evaluate weather or not Islam as a religion will undermine women's roll in the society. My ambition is rather to examine the constitution in order to see which kind of theory of citizenship it is inspired from and how will it affect the situation of the Iraqi women.

Den Andre i hyllan och på webben : Benämnandets makt i sociala taggar och ämnesord knutna till HBTQ-relaterad skönlitteratur

The motivation for this thesis lies in the knowledge that there is a crucial information need amongst LGBTQ-persons wanting to read fiction related to LGBTQ in order to strengthen their own identity. This particular information need regarding identification has been said to be more central within LGBTQ-communities than within other user groups, largely because they represent a marginalized group in society. Critical feminists, such as Hope A. Olson, have proved that knowledge organization based on systems of subject representation in fact may lead to further marginalization and exclusion of already marginalized groups. Therefore, the aim of this thesis is to compare subject representation and social tagging as methods of organizing LGBTQ-fiction.

Utbildning är gratis här i Sverige,men det är en sanning med modifikation. : En kvalitativ studie om barnfattigdom i skolmiljö

This is a qualitative study about child poverty within the school environment. The purpose is to examine how financial resources can affect the social standings of teenagers and how that affects them in school; how the school system view and work with child poverty as well as how they act within the legal framework that requires the school to be free of charge. This was done through analyzing earlier research and conducting five interviews with personnel at three schools for children ages 13-15. Our results show that social standing can be affected by a lack of financial resources, partially due to not having certain mobile phones or brand clothing, partially because they cannot afford to join in on social activities. Furthermore, teenagers view child poverty as shameful and a risk factor for social exclusion.

Andlighet och religiositet på Fryshuset : en inblick i en senmodern och global förändringskontext

The aim of this study is to investigate the components of religion and spirituality in the specific context of "Fryshuset" ? a multicultural and glocal arena. Against the backdrop of contemporary researchers such as Heelas and Woodhead and their hypothesis about the "spiritual revolution" and a "new spirituality", as well as the postmodern discussion about "the return of God", this study discusses how religious change can be understood in the context of Fryshuset.The theoretical point of departure is taken in a hermeneutical method where Fleck´s theory about "thought-collective" and Gidden´s theory about the "duality of structure" are used in order to understand and describe the dialectical relationship between individual and social structure.The method used in this study is qualitative. The interviews are made of six individuals representing different social projects at Fryshuset.By analyzing the material from the field study through theories on religious change, three areas are identified:"The subjective turn"Religion and spiritualityA Cosmopolitan interpretation of life The result of this study is that the religiosity among the interviewed can be described through Taylor?s understanding of the "subjective turn".

Identitetsskapande bilder : En studie om bilddelning och identitet på Facebook

På Facebook är man författare till sin egen digitala självbiografi. Sociala medier och socialanätverk har gjort det möjligt för användare att kunna forma den bild av sig själv man vill visaomvärlden. Vi har gjort en studie om vilka strategier man använder sig av för att dela bilderoch vad dessa bilder säger om användarens identitet. Med hjälp av tidigare forskning samtvår egen studie bestående av intervjuer och enkäter har vi kommit fram till att man ofta delarbilder för att ta kontakt och känna gemenskap med andra människor/användare. Användarnavi undersökte vill visa den bästa bilden av sig själva samtidigt som användarna vill visa en såverklighetstrogen bild som möjligt.

Sociala Fastigheter : En studie om hur fastighetsdistributörer kan stärka sitt varumärke via Facebook

Aim: The aim of our study is to analyze and evaluate from a marketing perspective how estate agents can use facebook to strengthen their brand. Method: We have used an inductive study form where we?ve used a quality and a quantity data gathering method. The data has been gathered from an interview with Botkyrkabyggens marketing coordinator and from an internet survey based on a convience selection and a snow ball selection.Theory: SWOT, Brand Equity, Word of Mouth, Customer Relationship ManagementConclusion: Facebook can create and measure "word of mouth" effects, and also create better information management and flow of information compared to traditional marketing for an estate agent. The risks of facebook is the difficulty in educating the staff about the site and the fact that facebook dominates the policies and rules which suddenly can change.

Åtta invandrares syn på vilka faktorer som har bidragit till deras känsla av välbefinnande

The subject of this study is factors that contribute to immigrants wellbeing in their new country. Our purpose was to describe and examine different factors that according to eight immigrants have contributed to their wellbeing in Sweden. Our main question was: Which factors have, according to our respondents, contributed to their wellbeing in Sweden.To achieve this, we have conducted qualitative interviews with eight different individuals. We also collected current documents and research related to the subject matter. We chose three different theoretical perspectives: Antonovsky´s Sense of coherence, Maslow´s Hierarchy of needs and Mischel´s CAPS-theory (cognitive-affective personality system) as models for the explanation of our analysis.The result of our survey was that we could detach six different categories which the respondents expressed had contributed to their wellbeing.

Ansvarsfull produktion ? vägen till kundens hjärta?

Responsible production is a subject of increasing importance for companies toadopt and communicate to their environment and many companies choose to implementenvironmental ? and ethic considerations into their brand strategy. There is, however, adividing line between companies according to what extent they choose to implementresponsible production into their brand strategy and to which extent they choose tocommunicate it to their stakeholders and surroundings. It is the hypothesis about a dividingline that is the foundation for this essay and something we believed could be interesting forfurther analysis.The purpose of our essay is to find out how the brand strategy of a company is affected by theresponsible production and in what extent they communicate it to their environment. Byanswering those questions we hope to find out why some companies communicateresponsible production more actively than others.We have conducted in-depth interviews with the Swedish clothing companies; MariaWesterlind, Zion and Dem Collective and we have through our analysis reached interestingconclusions.

Vem är jag? : En jämförande studie i presentation och självrepresentation

Today's young people increasingly tend to sit at home and relax, instead of being out and meet friends. This is based on my observations from my experience as a teacher. They are more and more in front of their computers and living their lives through their various Internet sites. There I was, stuck on how they behave in their environment, both private and public but also to their friends and their families versus their "internetlife". Young people are more and more at home and even the daily discussion are now placed on the internet instead of face to face communications or on the phone.This essay deals with the subjects selfrepresentation and self-identity that Erving Goffman handled in his bookThe self in everyday life respectively Anthony Giddens in Modernity and Sef-Identity.

Skapad ex nihilo. Om skapelsens konsekvenser för människans vara

This thesis discusses the existential consequences for the human being in creatio ex nihilo, where the main subjects of discussion are contingency, freedom and identity. The starting-point of the discussion lies in the presentation of the history of the doctrine of creation, especially the doctrine of creatio ex nihilo. Once the historical and philosophical importance of the doctrine of creation is clear, the anthropological and theological consequences are obvious; creation is contingent and at the same time deeply dependent upon God. The contingency of creation may bring a sense of non-necessity among people, and therefore it makes the question of human freedom and identity in the doctrine of creation utterly important..

Räddaren i nöden : En studie om inividens upplevelser av socialbidrag

This essay is about persons who have had social assistance and the individual?s experiences of social assistance. The focus is on how the individual develops in a new life situation and if and how they are motivated to get out of it. The essay has an individual perspective where the relation between society and the individual is important. The result is based on four qualitative interviews with a hermeneutic perspective.

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