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19540 Uppsatser om Tobacco viral social identity theory brand Philip Morris - Sida 46 av 1303
De nya politiska kommunikationskanalerna : en studie i sociala mediers betydelse inför riksdagsvalet 2010
Aim: To investigate how three of the biggest political parties in Sweden made use of socialmedia in the election campaign in 2010, and to get a picture of how the parties perceive therole of social media in political communication today and in the future.Method: The research is conducted through personal interviews and qualitative textualanalysis.Theory: The theory that the study is based on is Habermas theory of the public sphereMain results: Social media is today an excellent channel for communication and informationbetween politicians and voters, and they will probably become increasingly important inpolitical communication in the future. So far, they are only an addition to the traditional mediaand are in no way substituted for them. Internet and some social media is an excellent forumfor political debate and opinion-former..
Eget eller främmande kapital? : Klassificering av kapitalandelslånet mot bakgrund av Skatteverkets rapport Hybridsituationer inom företagssektorn
We want in this paper, by using participant observation and qualitative interviews, comecloser to an understanding of what meaning a language café might have for the peoplewho go there. Many of the visitors are people who recently moved to Sweden and are inthe middle of a process of learning Swedish. We want to get a further insight into howthey feel about their situation and what the social encounters on the language café mightmean to them. The purpose is to examine how this can have significance for the identitydevelopment of the visitors.The result shows that the language café is an important place for the visitors because itis the only place they can go to in order to practice speaking Swedish, which isimportant for them to find their place in Sweden. The language café also fulfils animportant function of a place where the visitors can receive an understanding of theSwedish society and reflect about it, but also a place for self-reflection to see theopportunities in the situations they find themselves in.
Socialt kapital i en etniskt homogen förening
This essay is a case-study of an ethnically homogeneous association, situated in an ethnically heterogeneous neighbourhood. The purpose is to examine the social capital of the members in this particular association. The theory of social capital claims that this form of association constitutes an example of bonding social capital, and is running the risk of becoming excluding towards non-group members. However, several scientists suggest that the ethnically homogeneous associations can assist immigrants in their new home countries to become a part of society, hence promote a more bridging form of social capital. This would be extra valuable in an ethnically heterogeneous context where the phenomenon of social capital often has a hard time.
BBIC i samverkan för barnets bästa
Purpose of this study is to investigate whether BBIC had an effect on the interaction between social services and schools. To find this out, a comparative study carried out between two municipalities in southern Sweden who has worked with the BBIC system different lengths of time. The empirical data is based on six qualitative interviews with heads of unit in social services, principals in secondary schools, and social workers who work with children- and youth investigations. The theoretical framework consists of Bronfenbrenners Ecology model, systems theory as organizational theory and the theory of autopoiesis, and Danermark model of collaboration. The results of the survey show that respondents do not find that their inter-organizational collaboration has been significantly affected by the implementation of BBIC, but that BBIC provides a good basis for collaboration due to the logic and structure of the system..
DIGITALA RUM OCH RUMSLIGA DIGITALISERINGAR - hur hemmet tar plats p? Instagram
In a world obsessed with the visual our homes have gone viral. Through the frame of Instagram family members seems switched to furnitures and the so-called smartphone surely opened the door to new, digital places. Social media has become part of the life of many and, as an effect, also of the way we do our homes. In the era of digitalization, the concept of sharing has gotten some new dimensions where the borders of private and public, here and there, becomes blurred. Why do people post pictures of their homes on Instagram? How is it performed and what boundaries are pushed in the process? These have been some of the main topics guiding this thesis.
Identitet under konstruktion : En studie om hur några gymnasieelever med syriansk kulturell bakgrund upplever sin identitet
The key purpose of this research has been to study and understand how young people with Syriac ethnicity experience their identity, when living in two different cultures. The Syriac minority is something of a special case when it concerns establishing the identity of an individual, since syriac´s do not have an official country.To be able to do this research an interview has been done with four young students with syriac ethnicity. The four of them is attending their final year at ?gymnasiet? in Sweden which is equivalent to USA?s senior year in high school.The multicultural school is today a fact and many immigrants attending the Swedish schools today feels misplaced when they meet the Swedish culture through fellow students and society. A clash between cultures occurs and most of the students, with non-Swedish ethnicity, live some kind of dual life.
Romsk identitet i förändring : några ungdomars digitala berättelser
This study concerns digital stories told by five young Romani students and one teacher from Roma Culture Class in Stockholm, Sweden. The theoretical framework draws from theories concerning identity, culture,Romanipe, the Romani value system and social semiotics. The material for the study is the digital stories that were analyzed qualitatively. The results show that the young Roma in the study demonstrate pride in their Romani background and culture, but also signs of changes and development in their culture. Some of the participants do not show external signs of Romani traditions, for example in the ways of dressing.
"Masada ska aldrig falla igen!" : En studie om Masada som en israelisk nationalmyt under 1900-talet
??Masada shall never fall again!? A study about Masada as an Israeli national myth during the 20th century? by Sara Tibblin. This essay is about the Israeli national myth of Masada, a cliff in the Negev desert that was the setting of a collective suicide in 73 AD, at the end of the Jewish uprising against the Romans. This story has later been rediscovered and has during the 20th century become a national myth in Israel. This essay will examine how the national myth of Masada has been used in different contexts in Israel during the 20th century and which part it has played when it comes to the national identity of Israel. My findings have afterwards been explained with help of Eriksens theory regarding national myths from the book Historia, myth och identitet (History, myth and identity) (1996). .
Att vara en vara : En studie av American Psychos Patrick Bateman
My essay is an investigation of American Psychos Patrick Bateman. Why is Patrick Batemans identity one so easily described as shallow and superficial? I discuss theese questions from a marxists point of view putting Bateman in the context of Georg Lukács theories of reification. I compare the structure of Patrick Batemans identity with the idea of an reified identity to se how the mechanisms of reification creates the entity that is Patrick Bateman.My conclusion is that one answer to Batemans shallowness is the phenomenon of reification. To get a grasp of how shallowness might be understood I combine the theories of Lukács with Bakhtins idea of the aouthorative discourse.If one look upon reification as an aouthorative discourse and one also presume that human existence is social and verbal the conclusion is that Patrick Bateman cannot exist because of what he is an example of.
Ledarskap och relationer vid implementering av lean i sjukvården: en utveckling av yrkesidentiteten
The aim of this case study was to investigate the role of leadership and interpersonal relations among staff during implementation of lean at a University Hospital in Sweden. The 15 respondents were leaders and staff members from different wards and clinics, who had started working according to lean principles. One of the methods used was explorative, low structured interviews. Other methods used for gathering information about the case was attending lectures about lean healthcare at the hospital, part-taking in the lean game and reading articles about lean and the implementation in both daily press and on the intranet of the hospital. The results showed that an open and accessible leader that coaches his/her staff and supports their work, helps the staff to develop a lean identity.
Barns individualism i en kollektiv förskola
Abstract The aim of this paper is to investigate whether Vara municipality has a continuous picture of their identity, profile and image. Globalization has contributed to the increasingly growing of place marketing. Therefore, the study goes on to using the concepts of identity, profile and image to find out if Vara Municipality communicates similar throughout the whole organization and find out their all through core values. Globalisation will be an interpretive framework for the work that describes why the place marketing is becoming more pressing. The sense of place will be a central part of this study as it is the feelings and images of different places that will be described by the municipality together with the identity, profile and image.
Opiatberoende och läkemedelsassisterad behandling : En kvalitativ studie om några socialarbetares syn på opiatberoende och behandling med metadon/subutex
The aim of this study is to take note of social worker´s views on opiate addiction and medication-assisted treatment. The definition of social workers in this paper, is people who are involved with individuals who have an opiate addiction and have therefore been in contact with drug assisted treatment. Data was collected through interviews with social workers. The interviews were based on an interview questionnaire on four explicit themes: Motivation, Medical Assisted Treatment (LA) Other complementary treatment and expenses and its meanings. These are analyzed and discussed through the theory of harm reduction and the theory of labeling..
Materialpåverkan vid brand, Limträ, Stål och Betong
Detta examensarbete omfattar brandskydd och dimensionering för de olikakonstruktionsmaterialen limträ, stål och betong. Där målet är att utveckla ett underlagför nyutbildade ingenjörer och konsulter. Layouten på arbetet ger en enkel överblicköver informationen kring de olika materialen och tar upp de viktigaste stegen manska ta hänsyn till vid dimensionering.Arbetet inleds med en allmän översikt på hur brandskyddet behövs i byggnader föratt uppfylla de lagar och regler som ställs. För att få en större förståelse för hur deolika konstruktionsmaterialen beter sig under påverkan av brand, presenteras de olikamaterialegenskaperna och hur påverkningen för samtliga ser ut.Huvuddelen av rapporten beskriver de grova skillnaderna mellan materialen och hurman går till väga för att nå samma brandklass på konstruktionen för de olikamaterialen.För att utvärdera litteraturstudier, har erfarna ingenjörer och konsulter intervjuats.Detta har resulterat i bredare inblick kring det informationsbehov som krävs för att tafram dimensionering vid brandskydd i konstruktioner..
Äldre invandrares kanaler för representation med fokus på föreningsliv
AbstractThe aim of this study was to highlight who represents elderly immigrants and apply the theory of social exclusion. We chose channels for representation that we found important in relation to this group. The first part is a study of available litterature of the subject. We found three main arenas: participation in elections, participation in associations and clubs and representation in political institutions. The findings showed a democratic deficit among elderly immigrants, which gave an indication of social exclusion from the political arena and from participation in associations.For the second part we decided to concentrate on the arena of participation in associations and clubs that represent the elderly and/or immigrants.
Kundens påverkan vid sanningens ögonblick
Undersökningen syftade till att beskriva upplevelsen av sitt eget och andras sätt att konsumera. I relation till faktorer baserade på ?social identity theory? (Tajfel & Turner. 1979, refererat i Myers, 2007) men också egna individuella upplevelser om påverkan på det egna konsumtionssättet hos kvinnor i åldern 20-24 år. Strävan efter att uppnå en positiv social identitet och undvika en negativ social identitet upplevs påverka sättet att konsumera.