Previous research about contextual effects on advertising has mainly focused on the editorial context, while advertisements' broader context has been overlooked. This paper aims to take a broader perspective on advertisement context. Its purpose is to get an understanding on how physical exercise influence the effectiveness of print advertisements, and furthermore to look at the effects of Thematic incongruence between ad and the physical environment. We hypothesize that physical exercise increase ad effectiveness through affective priming and that Thematic incongruence is beneficial for ads' effectiveness, especially after training when awareness about the environment is higher. A 2×2 experiment was conducted in a gym, where each respondent was exposed to either an incongruent or less incongruent ad, before or after physical exercise.

Our purpose with this essay was to explore students? experiences of interdisciplinary working method in Thematic form. With a starting point from Lpf-94, the curriculum for the upper secondary school and several theories of learning, we wanted to explore if interdisciplinary working method in practice could create an environment for a meaningful learning situation. The study took place in an upper secondary school class, study preparatory, third grade, who works interdisciplinary in Thematic form. Our study was qualitative and we used an open structural questionnaire where the students confidentially were able to describe the working method, explain which subjects that participate in the work, and bring forward good respectively bad factors about the method.

The following essay aims to determine what textbooks and teaching media educators in the county of Västerbotten use when teaching the relation between religion and science. Based on educational science theory and through analyzes of factual texts, the teaching materials was examined to determine how much focus they put on the Thematic of religion and science. The result shows how the different teaching materials affect this Thematic differently. The main conclusion is therefore that students in Sweden could, depending on the teaching materials used in their education, be taught by different standards to reach the same requirements..

The following essay aims to determine what textbooks and teaching media educators in the county of Västerbotten use when teaching the relation between religion and science. Based on educational science theory and through analyzes of factual texts, the teaching materials was examined to determine how much focus they put on the Thematic of religion and science. The result shows how the different teaching materials affect this Thematic differently. The main conclusion is therefore that students in Sweden could, depending on the teaching materials used in their education, be taught by different standards to reach the same requirements..

The purpose of the thesis is to investigate and analyze how three different actors linked to the urban transformation in the city of Kiruna, in this case LKAB, the Municipality of Kiruna and the County Administrative Board of Norrbotten, believe that the identity of a historical monument that is marked cultural heritage is affected by future relocation. The second part of the study is to investigate the impact the building might have on the city in the future. This study is based on the relocation of Hjalmar Lundbohmsgården.The study is based on a qualitative approach in which five informants from the three actors were interviewed. The interviews have been analyzed through Thematic analysis, where a combination of theoretical Thematic analysis and empirical Thematic analysis was used. The result shows that the new location of Hjalmar Lundbohmsgården is preferred to be in a suitable context close to other cultural buildings. All informants agree that accessibility is a fundamental element in, which a synergistic effect is an increase in visitor numbers.

Recently I discovered that preschool education has evolved from integration of various subject contents and working methods. The purpose of my study is to investigate preschool teachers' attitudes and ways of working with a theme-oriented approach. I also want to examine their opinions regarding the integration of subject content in terms of maThematics and science subjects (NO) in preschools theme-oriented work approach.My questions for this study are:What is a preschool teacher's attitude and their ways of working to a Thematic-oriented approach?What is a preschool teacher's opinions regarding the integration of subject content, especially in maThematics and science subjects (NO) in their pre-schools theme-oriented work approach?I have used myself a qualitative method of investigation to produce materials for my research project. I collected my empirical material for my study from the semi-structured interviews that was done with four preschool teachers in two preschools in Botkyrka municipality.

Purpose/Aim: This study is an analysis of the view on masculinity, male sexuality and creation of identity with the television series Queer as folk as a base. The analysis is partly based on a semiotic analysis of the representation of masculinity and male sexuality from an episode of the chosen television series Queer as folk, and partly based on a Thematic analysis of focus group discussions with young men with different sexualities.Material/Method: This study is based on focus group interviews and a semiotic and Thematic analysis. The focus groups consisted of three men in three different groups and were chosen on the criteria of gender and sexuality. All groups were presented with an episode of the television series Queer as folk to see how they perceived masculinity and male sexuality. Their discussions were analyzed with a Thematic analysis and the television series Queer as folk with a semiotic analysis.Main results: The three analyzed characters in Queer as folk showed different representations of masculinity and male sexuality.

In the following study the author compares two methods of teaching history, the Thematic approach and a more traditional chronological approach. Aiming at distinguishing the perceived notions of strength and weaknesses of each method, from the perspective of teaching, the author uses semi-structural interviews with four teachers in order to shed light on the reasons why each method is chosen. The perceptions of the Thematical and chronological method in teaching history are further compared with the result in students? grades. The result shows that the Thematic method is perceived as being better at teaching the student about causality and different understandings of changes in history, which would have positive impact on higher grades.

The aim of this study was to investigate leadership in public health care. The methods used were shadowing and semi-structured interviews. The shadowing involved observing the shared leadership of two head nurses in an administrative management position of a ward in their daily work during two weeks. The observation was supplemented by ten semi-structured interviews. A Thematic analysis of the data was carried out and the result indicated that shared leadership is a form of leadership well suited for an organisation as big and complex as the clinic where the study took place.

The aim of the study was to describe parents' experiences of empty nest. The sample consisted of individuals who had experienced one child moving out of the parental home. Data were collected through qualitative semi-structured interviews and were analyzed by using Thematic analysis. The Thematic analysis revealed four themes, Concerns about the new time in life, Changing roles, Socializing in the family and Testing the relations. Due to the themes participants' stories reveal anxiety facing the time that will come when children takes the step to leave the nest.

Dokumentation and evaluation of an teachingexperiment with integration of the subjekt handikraft into Thematic teatching according to the marchtalplan..

The aim of the study was to describe parents' experiences of empty nest. The sample consisted of individuals who had experienced one child moving out of the parental home. Data were collected through qualitative semi-structured interviews and were analyzed by using Thematic analysis. The Thematic analysis revealed four themes, Concerns about the new time in life, Changing roles, Socializing in the family and Testing the relations. Due to the themes participants' stories reveal anxiety facing the time that will come when children takes the step to leave the nest.

The works of crime fiction writer Edogawa Rampo are largely unknown in the West, but have had a considerable impact upon literature and popular culture in his home country of Japan. Rampo?s works are threading on the line between between distinctively Western and distinctively Japanese writing styles and Thematic realms, embodying a cultural fusion which acts as a mirror of the societal and cultural changes that occured in the author?s contemporary Taish? era Japan. This thesis is an attempt to explore Rampo?s literary mindset, and more specifically to attempt to picture and describe Rampo?s self-image as an author of crime fiction active during this time period.

It is important to work with economic, social and ecological dimensions in order to reach sustainable development. Furthermore, these dimensions are supposed to work opon together. Green Flag´s aim is to process these dimensions in the Thematic work in preschool, where children are involved. The aim of this study is to find out how certificated Green flag preschools work with the three dimensions in the education of sustainable development practically and how the children participate in this work. I have used a qualitative semi-structured interview to find out preschool teachers´ thoughts and opinions about how they work with sustainable development and how they make the children involved.

Syftet med det här utvecklingsarbetet är att ge ett förslag på hur man som lärare kan engagera och motivera fler elever till att sträva efter att nå målen i ämnena svenska och historia på högstadiet. Utifrån tidigare forskning, olika teoretiker, läroplanen för grundskola 2011 och de nya kursplanerna för svenska och historia utformas ett utvecklingsarbete som utgår från ett tematiskt arbetssätt där skönlitteratur har en central roll i temat och där läromedel ersätts med olika varierade moment som film, museum besök, gästföreläsare etc. Temat kallas revolutionernas tidevarv och behandlar 1700-1800 talet med fokus på Franska revolutionen, ideologier och de samhällströmningar som följer av detta. Eleverna jobbar både i grupp och med tre stycken individuella uppgifter. Temaarbetet sträcker sig över sex veckor och totalt 30 timmar.