In a time of fierce global competition, where an immense amount of commercial messages reaches consumers around the clock and in every conceivable context, companies constantly seek to find new ways to reach out with their product. One way to do so, that has increased in popularity in recent years, is the use of gift bags. A gift bag may contain samples, miniature products and even products in full size, as a rule from several different brands, which the recipient receives free of charge. The gift bag is typically distributed at some form of event, such as store openings, fashion shows, theme parties and the like, and the receiver of the gift bag can then evaluate the content without any obligation to purchase. The ambition of the companies that choose to participate with their products in a gift bag is, of course, that the recipient will find their products satisfactory, and ideally, that he or she will continue to consume the brand in the future.There are numerous scientific research contributions related to the use of free samples, but very few that concern the gift bag, where a collection of samples from different sources and brands appear.

Gross motor skills among Swedish pupils. An overview of functional motor abilities among Swedish children and adolescents.IntroductionPhysical Education (PE) teachers in Sweden have noticed that pupils are getting worse in their ability to manage gross motor skills and in their aerobic practice. The gross motor skills and coordinative skills are the solid ground for sports and other health activities. If not developing their gross motor skill children tends to avoid taking part in games and sports. The benefits of sports and outdoor activities such as social and health benefits can therefore be missed.

The aim of this study was to describe how retired nurses, educated in Uppsala, and students at Uppsala University's nursing program experience the importance of vocation in education and career choice. None of the participants had experienced vocation as a reason for choosing nursing as a career. The main reason was instead a desire to work with people. They also expressed that it was a profession like any other. The retired nurses said that the education was something of an up-bringing with religious elements.

The following is an examination of work and gender and how they interlocked in a Swedishbrewery between 1923 and 1939. Leaning on labor process theory and Marxist feminist theory,this paper examines what constituted women?s work in the brewery industry in this era, how women?s work changed with rationalization and economic recess, and how the all-femaleunion locale reacted to these changes. The events portrayed are related to earlier research ongender on the labor process, to the history of the Swedish labor movement in large, and to theevolution of the so-called ?Swedish model? with its relatively low level of conflicts on thelabor market.

New technology and urban sprawl have resulted in almost half of the population in Sweden being insufficiently physically active. The sedentary lifestyle causes heart- and vascular diseases, diabetes, high blood pressure, cancer, stress etc. in the population. One of the biggest priorities in the society is to promote more physical activity. Through literature studies and a questionnaire this paper will examine how we can design the built environment in order to promote physical exercise and if we can change the sedentary lifestyle with a outdoor environment that invite physical exercise. There are both internal and external factors that have importance for people?s physical activity.

The Church of Sweden has in recent years offered activities such as Christian deep medita-tion, mindfulness and health days. This may be a way for the Church of Sweden to reach the modern man who would not otherwise have come to the church, but there are critics who argue that new spirituality has made its entry in the Church of Sweden. The phenomenon of Christian deep meditation has become increasingly common in the Church of Sweden. In order to satisfy my curiosity about what a Christian deep meditation is, I decided to write an essay about this. My question is as follows: How important is Christian deep meditation as a religious practice in the Church of Sweden? This essay is a qualitative study and I have cho-sen to perform eight pieces of interviews, two of them are recorded.

Today, there are no regulations saying that cows must have access to some kind of shelter at pasture during the summer. In more tropical countries, it is well-known that dairy cows might suffer from heat stress when exposed to sun and high temperatures. The well-being of the cows is thereby reduced and the production may also decrease. In Sweden, no research has been done in the area and therefore it is now a clear need of improved knowledge.The purpose of this study was to investigate the importance of shade for dairy cows in Sweden. The behaviour of 30 cows was examined to see any differences between cows with access to shade and cows without access to shade.

The Sand Catcher                                                       The thesis project The Sand Catcher investigates the encounter between permanent structures and an ever-changing landscape. The migrating sand dune Råbjerg Mile in northern Denmark is 40 meters high and moves more than 15 meters every year. By introducing a solid structure on the site, the fast movement of the sand dune is emphasised and thereby our view of time and space.Through intuitively building models with varied openings and densities I investigated how architectural elements react with sand. From these experiments a series of spatial features and effects were found, generated from the meeting with the sand.The Sand Catcher is a solid and permanent structure. The sand is the liquid element that generates new spaces, circulations and experiences.

The last decades the increased computerisation at the places of work has led to new physical loads in the working life and new demands on the working environment. The widespread usage of computers in the working life has led to more sedentary work and less daily movement.The purpose of the thesis is to develop a new product to a concept that in a low intensive and healthy promotional way will activate the body. The product will make a combination of healthy promotion activity and work during office hours possible and primary aims to those with a sedentary office work, which leads to that the body don´t get to be activated in the extent needed.Information has been gathered from studies already made in this area, interviews plus a study and an experiment. From the gathered information concepts and functional solutions has been generated and evaluated to result in a product concept.The thesis has resulted in a concept that consists of a work place unit where the user walks on a treadmill and works at the same time.A general conclusion which can be drawn is that the majority of persons that tested to walk and simultaneously work with a computor on the treadmill found this way of working attractive. Many were positively surprised and said that they would use such an physically activating work place implement if it was available at their place of work..

Improved profitability, a reasonable yearly income or the possibility to have employees are all incentives for expansion. A prerequisite for farm businesses to expand is for land to be made available, either to buy or to rent. In Sweden, 43 % of the total arable land is leasehold land, which implies that a functioning leasehold market is of great importance for the Swedish agriculture. Several factors can affect the supply of leasehold land, for instance the leasehold legislation and the Single Payment Scheme. The fact that the leasehold legislation is compulsory, in protection of the leaseholder, might keep land owners from leasing their land out.

The constant need of energy is something that affects us all no matter our current situation. Whether we are driving our car to work, taking the elevator or using the oven to cook dinner we end up relying on energy. Our whole society is continuously striving to achieve a higher grade of efficiency and the process of supplying ourselves with energy is no exception. The importance of appliances in our everyday life cannot be exaggerated and thus the importance of their high efficiency.Efficiency is already a keyword in the appliance industry with labels, stars and numbers helping us choosing the most suitable option for the task ahead. No matter how efficient appliances often use pure electricity as their energy source.

The general purpose of this dissertation is to study picture communication in picture books and it addresses the following questions:What is the illustrator?s role in the process of making a picture book? What communicative qualities do pictures have in picture books and how do pictures interact with texts? What methods do illustrators use to visualize the meaning of stories in picture books?A genre analysis, a literature study and an interview of a professional illustrator has been conducted to answer the questions. I found that all objects that make up pictures, the arrangement, colours and shapes contribute to the meaning in diverse ways. Pictures also communicate in a different way than texts. An important difference between pictures and texts in the context of picture books is that pictures are more open for interpretation.

This essay gives the reader an overview of the different problems and issues a landscape architect might meet, in the process of planning and realizing an eco-village. Its aim is to stimulate new ideas, based on the traditional, present and future working field of landscape architects. The essay does not claim to cover all imaginable aspects of social sustainability within an eco- village, but refers to the presented sources for further in-depth reading. Although the original focus has been on physical planning, the interviewees? words have been of big importance, and to a certain extent changed the constitution of this essay.

The importance of chemical use is enormous for areas such as agriculture, industry and medicine and hence a prerequisite for our modern society. In order to protect humans and the environment from the negative effects of chemical use, chemical regulations have been used at a relatively early stage in our history. The purpose of REACH, the new chemical regulation of the European Union, is to generate new knowledge of chemicals within the European market and to increase the responsibilities of the enterprises when it comes to risk management. Whether the enterprises will implement the regulations or not will be of vital importance for the realization of the law?s intentions.The purpose of this study was to identify possibilities and problems that can occur when a downstream-user SME is about to implement REACH.

Dansen har funnits länge i människans närhet och den har olika betydelser beroende på vad individen har för uppfattning om dansens normer och uppbyggnad. Syftet med vår empiriska studie är att undersöka om pojkar och flickor har en liknande syn på ämnesområdet rörelse till musik samt dans i gymnasieskolan och i så fall varför eller varför inte de har det. Vi har utgångspunkt i genusperspektivet och därmed Hirdmans (2001) teorier om genuskontraktet. Metoden vi har använt oss av är den kvantitativa undersökningsmetoden. Inom ramen för den kvantitativa undersökningsmetoden valde vi enkäter eftersom det är enklast att få svar på våra frågeställningar samt för att det ger oss stora möjligheter att nå ut till många individer. Rörelse till musik samt dans uppfattas som ett feminint ämne.