Background: The business market today is characterized by tough competition amongst the competitors to capture consumers? interest and money. One marketing tool companies can use to achieve this is the company?s image. The customer buys not only a product, but also the image that the company or the product is associated with.

In this study I?ve used qualitative interviews to examine four male preschool teachers? interpretations of gender and their work with gender in preschool. Specifically, I?ve been interested in what thoughts male teachers have about the preschool gender assignment, how they express these thoughts in their work, and how they perceive their role as men in preschool in relation to gender and gender equality. The teachers express that the preschool gender assignment means that one should treat girls and boys equally and give them the same opportunities.

Title: Music teachers' practising of music - thoughts and values from a few music teachers. This study is about music teachers' valuation of practising music. The study is focused on the music that these teachers are devoted to but is not a part of their teaching in music. The papershows how the relation between music teachers and their ability to be devoted to practising music of their own choice, affects them as individuals. The study is carried out at a Swedish upper secondary school which has an educational programme that is focused on music.

Companies spend huge amounts on communicating their brand through marketing. Many of these contact areas where the consumer comes in contact with the brand is con-trolled by the company. The brand image is also affected from outside the company. It can be from users, media, blogs etc.Burberry is an example of a company that got in trouble with their brand image after hooligans where associated with their products. If a company with a brand with a strong image is associated whith consumers that are not compatible with the target group the company wants, there is a risk of a negative affect on the brand image.Our purpose is to investigate and describe the phenomenom when a company brandimage is affected by being associated whith consumers not compatable whith, by the company, intended target group.We have chosen a qualitative research where we use a multiple case study.

The purpose of my study is to examine how four teachers in a pre school believe they relates to and reasons about bilingualism. To be able to realize thisstudy, i proposed three issue following:How do the teachers in kindergarten relate to bilingualism?How do teachers in preschool reason around the work of bilingual children?What do teachers think about the educational environment in relation to language development?.

Body image is a term that refers to a person?s feelings and attitudes toward his or her body. There are many different factors that influence a person?s body image: historical, cultural, social, biological and individual. The purpose of this study was to investigate young Indian women?s body image in India from a cultural perspective.

Purpose: The purpose of this paper is to examine if POC manage to keep cohort interplay between their identity and image.Theoretical framework: This paper is led from theories in area about communicating identity and image. The theories that are relevant to this paper to see the interplay between identity and image is communication theory and brand theories based on associations. From these theories we have composed a model that shows the communication led from identity throughout image in company?s with many distribution channels. It shows what associations that build identity and image and also the complication and threat that the interplay is being exposed to.Methodology: We have chosen to do this examination as a case study.

This study examines the similarities and differences between four guitar teachers in Sweden and the U.S. The aim of the study is to examine how teachers motivate their pedagogical standpoints and to analyze how they experience the frame factors that limit their teaching. Data were collected through interviews with two Swedish teachers and two American teachers. The result shows that the teachers, despite their seemingly different contexts, actually have a lot of common strategies and approaches. Most significant is the tendency to let the students decide some of the content of the lessons.

The purpose of my study has been to find out how four preschool teachers at four different preschools looks at the pedagogical meal from a health and overall learning perspective. I also want to examine how, through the pedagogical meal the preschool teacher works to promote children´s learning and give them an understanding of need to safeguard their health. To achieve my aim I set the following questions;What are the different types of learning preschool teachers believe that children can acquire the basis of the pedagogic meal?How do preschool teachers describe their work from the pedagogical meal to benefit children´s overall learning?How do preschool teachers describe their work at the pedagogical meal for the children to gain an understanding of their health?The study is based on a qualitative method with interviews and observations, triangulation. The theoretical approach to this study is based on the socio-cultural perspective to learning and development.

The aim is to examine how teachers view their leadership, how leadership is used and developed, and what kind of perceptions teachers have of leadership and how it is important to their students.My questions are: In what ways can the teachers develop their leadership?In what ways can the teachers make use of leadership in the classroom?What do the teachers in the study consider to be a good leadership?What do the teachers inte the study think of their leadership and its´ importance to students? The study uses a qualitative research method and consists of interviews with four teachers working in a school south of Stockholm. The results of the study shows that teachers´ leadership in the classroom has a significance for students´ learning and development. The teachers´style of leadership should not be static and should be adapted to students´development level. The results also shows that teachers´ leadership in the classroom is about various tasks.

This thesis has created an image of the exchange of information among teachers in the Swedish upper secondary school. The study indicates that the exchange of information seems to be limited at all levels and the exchange that takes place outside the own teaching team occurs mainly through teachers personal networks. The study also shows barriers that may exist and the opportunities that an increased exchange may generate. From the picture that the empirical material provides and the theory that is presented a discussion is made around how IT can best support the organizational learning in schools. A concrete proposal is that at national level an IT platform should be created, which primarily focuses on materials that are created by its users and has an open architecture with a single login..

This study aims to highlight and analyze eight secondary teachers' views and thoughts on mathematics. Hopefully this study will provide a deeper understanding of how teachers think and reason about their subject and how this affects their teaching. The study was conducted using a qualitative interview method, based on interviews with eight middle school teachers who teach in school mathematics for grades 6 - 9. The interviews were recorded and then transcribed and analyzed. After the interview analysis one can conclude that the teachers? thoughts concern three main themes: the importance of mathematics, children?s lack of basic knowledge and the teachers? lack of time.In discussion and analysis the teachers conceptions of the own subject is being analyzed, and that is the foundation of this study.

AbstractThe background to this essay is previous experience in working in a preschool abroad. The teachers I met there did not relate to the children in the same way that I?m used to in Sweden. In my view, different expectations on the children, made them not make use of the children?s full potential to develop.The starting-point for this essay is the?life world perspective?.

In this paper I have examined how aware teachers are of their influence on pupils development. The method I´ve used are interviews with three teachers and one pupil each aboutMusicality - how do the teachers and pupils look at the concept musicality generally and personally?Influence I- do the teachers believe that their thinking about musicality influence the pupils self-confidence and development?Influence II- do the teachers think that other pedagogues have influenced them in their teaching and thinking?My main results show that both the teachers and the pupils have similar apprehensions as their teachers, which points towards that influence can exist. The basis is however too limited to make any extensive generalizations.The conclusion of the paper is that we have to be aware of how we influence our pupils. They carry this ?knowledge?, whether it is positive or negative, all their life..

Today it is more and more common for schools to provide teachers as well as students with laptops. Projects like this are worldwide called "One-to-one", one laptop per child. This paper conveys thoughts and ideas from a number of teachers in a medium-sized Swedish municipality in which all high school students and teachers, since a couple of years, have their own laptops. The aim of this paper is to clarify how the teachers? situation has been affected by the implementations of the laptops.