På vilka sätt kan ett företag profilera sig och vad kan effekterna komma att bli? Hur uppfattas ett företag vid en drastisk imageförändring? Denna rapport går igenom skaparprocessen över en re-design av en webbsida och framtagning av en presentationsfilm för att se om företaget Ligistfilm kan uppfattas på ett nytt sätt. Från en svart, mörk och maskulin webbsida till en ljus, modern och frigjord tillsammans med en presentationsfilm över hur Ligistfilm arbetar, tittar vi närmare på hur besökarnas syn på företaget kan förändras. Förändringen innefattar även ett skifte i fokus, från en webbsida med fokus på företaget Ligistfilm till en webbsida med fokus på individuella regissörer. Användartester som utförts visar hur Ligistfilm uppfattas utifrån den gamla webbsidan jämfört med den nya webbsidan tillsammans med presentationsfilmen..

Japanese horror film has since the late 1990: ies been extremely successful. The success could probably, at least partly, be due to the Japanese narrative style (which in my own opinion is quite suitable and effective in horror films). In what way does the Japanese narrative tradition work in matter of expression? My results point towards a narrative discrepancy between J-horror and American horror film, possibly due to the Japanese narrative tradition ? a narrative tradition under the influence of various forms of ancient Japanese theatre and general Japanese culture..

This study has the purpose of looking at the current and future position of record labels from a context involving the technological developments, while the opportunities for the artists are changing. As the actors inside them music industry find themselves in an ever changing climate where traditional supply chains are threatened by new technology, the record labels need to change the way they work in order to maintain their existence in the music industry. The study has been conducted by interviewing a number of people involved in the music industry, by using a qualitative method approach. The conclusion of the study shows that the traditional way of doing business by treating music as a product that makes revenue is gone. Instead the labels have to take on new roles formerly run by third parties in order to survive and be profitable, especially since artists can now in control of activities that used to be controlled by the record label..

AbstractAs a result of globalisation, there are indications that national cultural differences between countries are becoming increasingly vague. Research shows that industries develop similarities, as a result of the integration between corporations that has followed the internationalisation. The aim of this study was thus to investigate whether different countries in the same industry can develop similar perceptions regarding what is considered effective leadership. The study also aimed to investigate whether these perceptions can influence how leadership is exercised. The leader qualities that were identified were categorised based on the leadership attributes that were formulated in Project GLOBE.

Syfte: Mitt syfte med denna uppsats är att undersöka vad som händer med en bok när den överförs till film. Min huvudfråga i detta arbete är att, genom att jämföra boken Harry Potter och de vises sten med filmen, ta reda på om någonting, och i så fall vad som har förändrats när boken blev film. De frågor jag ställer mig för att kunna besvara syftet är: Hur långa är kapitlen i boken (antal sidor) och i filmen (antal minuter och klipp)? Vad från boken finns inte med i filmen? Vad har man valt att inte ha med? Vad har man lagt till i filmen? Vilka sekvenser? Är det någonting man har ändrat vid överföringen från boken och i så fall vad? Metod: Jag kommer i denna uppsats att använda mig av en kvalitativ metod. Syftet med en sådan är att skaffa sig en djupare kunskap än den man får genom till exempel kvantitativa analyser.

The objective with this essay is to establish the benefits of inserting media as an obligatory topic in the upper secondary school. In order to succeed with this I will not only type this essay I will also produce a medial production in the form of a film.  I have interviewed two senior masters on Södertörns College where I have reviewed different questions that relate to the matter's weight in school values and the society. In the study I will also reflect over existing research within the area and to link these to the issue and those interviewed opinions. In the film I also present statistics within the communication technology's increase and an explanation how one obligatory topic becomes an obligatory topic..

The aim of this master thesis is to study the integration in Sweden between forestry and bulky industries as fiber- and sawmilling companies. The analysis is based on theories about transaction cost economies and competitive strategy. The studied companies are active on the Swedish roundwood market. The buying actors on this market were divided into two groups; fiber- and sawmill industries. Three companies from each group were chosen subjectively by the author.

Through interaction with customers, companies can acquire knowledge about- and satisfy the needs of customers. In retailing, the ranges of products are standardized and staffing numbers are scarce. How do companies in retailing deal with adaptation towards their customers given the small staffing numbers? The purpose of this study is to examine if and if so, how companies in the Swedish retailing industry are making adaptations towards their customers and also why these adaptations are being made. To answer this purpose, observations in the retailing industry are conducted and the results show that companies adapt to customers? needs.

This essay follows a Media Teacher in her work as a coordinator and an artistic leader for a European project called Legalopoli concerning laws and ethics in a senior level school for 13-16 year-olds in Mora, Sweden. The students write film stories about how their characters have to make choices in ethical dilemma situations. Then the learners create interactive computer games together through practical film work. At the same time we can see how the educator also gets into difficult ethical situations, when she is working with the students. This forces her to self-reflection.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

This report deals with activities that from a CSR perspective are considered to create a shared value for a medium-sized construction company in Sweden. The CSR definition used in the report is the European Commission?s since it reflects the valuecreating aspects of CSR, in contrast to the traditional philanthropic aspect of CSR.Companies in the building construction industry have difficulties identifying activities that create value in society and in the company. The aim with the project is to, from a CSR perspective, identify and evaluate value creating activities in a building construction company. The activities will be evaluated with respect to competitiveness and how they can be implemented into an organization.

Uppsatsen studerar hur Oscar Wildes roman 'The Picture of Dorian Gray' har överförts till filmen, genom att jämföra centrala karaktärer, förhållandet mellan 'story' och 'plot' samt hur man skildrar tiden och rummet i de olika medierna. Detta för att se vilken form av adaptation som använts. Teorin baseras på Brian McFarlane, Susan Hayward och Louis Giannetti m.fl..

This study has the purpose of looking at the current and future position of record labels from a context involving the technological developments, while the opportunities for the artists are changing. As the actors inside them music industry find themselves in an ever changing climate where traditional supply chains are threatened by new technology, the record labels need to change the way they work in order to maintain their existence in the music industry. The study has been conducted by interviewing a number of people involved in the music industry, by using a qualitative method approach. The conclusion of the study shows that the traditional way of doing business by treating music as a product that makes revenue is gone. Instead the labels have to take on new roles formerly run by third parties in order to survive and be profitable, especially since artists can now in control of activities that used to be controlled by the record label..

Syftet med mitt arbete är att undersöka och synliggöra hur två lärare försöker bedriva filmundervisning på skolans senare år och på så sätt förverkliga kursplanen i bild. Undersökningen, som är kvalitativ, sker i form av inspelade intervjuer. Mitt resultat, dvs. lärarnas röster och åsikter, presenteras i en leranimerad dokumentärfilm och på så sätt åskådliggör det konstnärliga i min KME-utbildning. Då antalet deltagare i min undersökning är litet jämförs mitt resultat med en rapport från Skolverket.

Uppsatsens syfte är att utreda huruvida ett visst mått av interaktivitet är möjlig inom ramen för en films berättarstruktur. Med andra ord söker den visa om en tittare kan vara delaktig i filmens handlingsförlopp genom att aktivt påverka det. För uppsatsens syfte används filmen Lola Rennt (Spring Lola, Tom Tykwer, 1998) som en teoretisk försökskanin. Genom analys av filmens berättarstruktur och diverse tidigare forskning, fallstudium inom interaktiv film, samt relevanta bitar ur de Narratologiska (berättarforskning) och Ludologiska (spelforskning) skolorna ämnas det finna svar på hur ett interaktivt filmnarrativ kan se ut, samt hur det skulle påverka tittarens relation gentemot filmens karaktärer och handling..