Purpose: The purpose of this essay is to describe the social media usage of five European official national tourism organizations (NTO). The essay proceeds to discuss and evaluate the findings, whilst reflecting on the advantages of social media usage from the point of view of an official national tourism organization.Method: The authors used three different methods of research: one structured observation to study the national tourism organizations? everyday work in social media, one field stimulation to study if and how different NTO respond if a prospective visitor makes them a direct question via social media and finally an email interview to gain insight into NTO?s underlying strategies and policies about social media usage.Theoretical framework: The theories that have been used in this paper include the Uses and gratifications model, theories of one-way and multi-way communication, theories of social media and relationship marketing.Conclusion: By making use of social media the company releases some of its control to the customers as the latter can express their opinions freely in this type of media. One of the advantages of social media is that the platform favors dialogue and feedback. Social media can be used for traditional one-way communication, but works best as a supplement to the regular marketing activities, allowing the activities on social media platforms to focus on branding and building long-term customer relationships.

Relationen mellan tränare och aktiv idrottande individ är en viktig faktor för idrottsrelaterad framgång. Många forskare framhäver dess vikt och menar att det ibland är den mest avgörande faktorn. Vidare är det bevisat att engagemang är viktigt för individens idrottsrelaterade prestationer.Syftet med undersökningen är därför att undersöka huruvida relationen mellan tränare och aktiv idrottande individ har ett samband med individens engagemang och om det föreligger skillnader mellan lagidrott och individidrott.Kvantitativ datainsamlingsmetod användes och undersökningen gjordes på 108 stycken (79 pojkar och 29 flickor) unga tävlingsidrottare i åldern 15-18 år. Undersökningen är en tvärsnittsstudie med frågeformulär baserat på tidigare forskning. Analysen gjordes med korrelationsanalys, både för totala gruppen av respondenter och på de olika idrottstyperna individuell idrott (n=55) och lagidrott (n=53) samt genom en multipel regressionsanalys.Resultatet visade på ett positivt, medelstarkt samband där en förändring i engagemang kan förklaras av en förändring i relation till 20 procent.

In my project, Cups on the run, I have studied the relationship between ceramic utility objects and different environments, when moving them off the table. My background as a potter has been the starting point. From there, I wanted to see if I could expand my craft to the space beyond. With the cup, which for most people has a clear function and a relation to us human, in repetitive structure I explored the spatiality and architecture in various environments. Life fascinates me through how everything is made up of tiny parts that together create the tangible and intangible.

Ja?rbo Garn is a wholesaler in the textile industry. The companys position on the market is under changing circumstances. Therefore Ja?rbo Garn needs to find new ways of developing their marketing.

Bakgrund/Problem: Resebranschen blir alltmer konkurrensintensiv och kampen om kunderna hårdnar. Konkurrensen har inneburit att priserna också pressats och med små vinstmarginaler är det svårt för många researrangörer att överleva. Att sälja en resa innebär att sälja förväntningar och drömmar vilket i sin tur ställer krav på researrangörerna att kunna tillgodose kundernas individuella behov. Resebranschen karaktäriseras av en hög andel illojala kunder som med det stora informationsutbudet även har en stark maktposition. En metod för att förbättra kundstrategier och relationsskapande är Customer Relationship Management (CRM).

This essay is focused on the re-use during the Bronze Age of the Stone Age passage grave RAÄ 85 in Mysinge, Öland. To increase the knowledge of the phenomena of re-use in general and that which occurred in Mysinge passage grave in particular I?ve looked at other forms of re-use on Öland and the re-use of passage graves in Falbygden. The research has been limited to the Bronze Age. My goal has been to see what this might tell us about the relationship people during the Bronze Age had towards the abstract subject of ?non-existence?, in other words death.

Abstract This qualitative interview study focuses on job coaching by examining what thoughts, views and opinions the involved parties, such as job applicants and job coaches, have of the contribution. The aim is to highlight the obstacles and opportunities by examining the expectations that exist from both parties as well as how to look at job coaching and its different areas. In this context, examine the similarities and differences between the two parties approach to the contribution. This is made possible through four interviews with job applicants as well as four interviews with job coaches. A grounded theory inspired approach was used to obtain the results of the study.

Tourism and Hospitality Management.

In the early 1990?s more and more companies of the Swedish public sector were exposed to competition, and this started the debate on how such actions might affect the business and even society.The first chapter examines how the public sector and especially health care, is financed and managed. We also explore what it means to be exposed to competition and find that there are many different ways of exposing the public sector to competition. The study examines dental care as an example of a market with both publicly and privately owned companies. The purpose of this paper is to explore how publicly and privately owned health care companies view their relationship with their consumers.

People in Sweden have more and more dogs in their care, and several of these dogs are kept in kennels in back yards for various reasons. According to Swedish animal welfare legislations the need for social contact for dogs has to be met. However, there are few details presented on how to meet the need and when it can be considered satisfied. Does the dog need human contact to fulfill the need, or is the company of other dogs enough? This study aims to specify what can be acceptable when it comes to fulfilling dogs? social needs in accordance with the Swedish animal welfare legislation.

The purpose of this master's thesis is to examine children's communication and interaction during story time at the public library. The aim is also to examine how to develop the story time ? in terms of participation and equality ? at a specific library.Action research was used as a research strategy and participant observation, log, tutoring and interviews as methods to collect data. Since action research is done on the basis of practice, a significant collaboration with the librarian and the participant children is taking place within this study.Research from the fields of Library and Information Science, Education and Childhood Sociology form the interdisciplinary research area to which this study links. The theoretical framework consists of theory and concepts from the Socio-cultural Perspective, Poststrucuralist Feminism and Childhood Sociology.

Titel: Facebook - en plattform i relationsmarknadsföring? ? Hur resesamordnare använder Facebook som hjälpmedel i sin relationsmarknadsföring.Nivå: C- uppsats i FöretagsekonomiFörfattare: Linnea Granberg, Erika IllerbrandHandledare: Per-Arne WikströmDatum: 2012 majSyfte: Syftet med undersökningen är att kartlägga hur resesamordnare använder Facebook i sin relationsmarknadsföring. Vi vill undersöka varför företagen har valt det arbetssätt de har idag? Hur ser det ut i praktiken? Hur tror företagen att deras arbetssätt påverkar relationerna med kunderna?Anledningen till val av ämne var att Facebook är ett relativt nytt verktyg inom marknadsföringen. Vi vill undersöka hur företag i dagsläget kan använda sin Facebooksida i sin relationsmarknadsföring.Metod: Vi har använt en deduktiv metod då vi har utgått från tidigare forskning och sedan applicerat denna på empirin.

As a consequence of the exports of Saab AB?s airplane 39 Gripen the departmentFATPA has grown and developed substantially in a short period of time. With the aim toclearly define and describe the establishment and its new work procedures and routines,which are meant to be applied after the turn of the year 2005/2006, FATPA is aiming todevelop a management model which will contain the above. The purpose of themanagement model is to describe how the department FATPA wants to work, especiallywith consideration to the department?s management.

This is a work about the relationship between cult houses and halls. In my essay I will go through four different places were cult houses and halls both exist. I will look at the findings and the landscapes were the settlements are located in. The places I have chosen are Lunda in Södermanland, Slöinge in Halland, Uppåkra in western Skåne and Järrestad in southeast Skåne. Because of that the cult houses and halls are occurring during the late Iron Age, it is during this time period that I will work in.

This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.