The purpose of this paper is to analyse, identify and clarify:- The integration of music and brands in commercials that are created for Television, cinema or internet,- The effects that this integration has for the involved parties and the movie that is being created.Music is a big part of today's society and advertising is a big part of people's everyday lives. It is therefore natural that music in advertising can have the power to affect, attract, influence and interest human beings. We think that the music in commercials is a fascinating subject to study because the phenomenon is relatively unexplored in the academic sphere. The knowledge of the synchronization process of music and commercials is also becoming increasingly important for involved parties to understand and manage. The essay is developed through a qualitative methodology.  We have conducted six interviews, with different players who all have extensive experience and knowledge about the chosen topic.

In 2008 Fox first aired its hit show Sons of Anarchy, a drama series about a Californian motorcycle club. The main thrust is about the club?s vice-president and his struggle to find his place in a life of violence. According to creator Kurt Sutter the series is partly based on Shakespeare?s 16th century drama Hamlet - Prince of Denmark, which causes the show to often be referred to as ?Hamlet on Harleys?.Focusing on the first two seasons of the series, this essay looks into the relationship between the two works of art.

Title: ?Du är partiledare (?) men inte minst en helt vanlig människa? ? En studie av partiledarnas framträdanden i Nyfiken på partiledaren.Authors: Marcus Alakangas and Martin RidderstolpeSubject: Undergraduate research paper in journalism studies, Dept. of journalism, media and communication (JMG) Gothenburg UniversityTerm: Spring 2014Supervisor: Mats Ekström, JMG, Gothenburg UniversityPurpose: Our main purpose is to examine whether there is a pattern of similarities to which the Swedish party leaders adapt to in their narratives and presentation of self in the Television show Nyfiken på partiledaren.Method: Etnographic Content AnalysisProcedure: The first part of all eight episodes was transcribed and analyzed from the perspective that the interviewee is doing a presentation of self.Results: There are tendencies that the party leaders adapt to similar patterns in their narratives and presentation of self. The main aspect of that is in the way they portrait themselves as ordinary persons that people can relate to. Another aspect is that the narratives they put forth are in coherence with their political views.

Since the emergence of social media websites as an established part of our society, the landscape ofcommunication has undergone dramatic changes. Especially in the field of journalism, the impact ofsocial media websites, such as Twitter, has been the subject of discussions about the actual partsocial media play in communication and news reporting. The general opinion has been that socialmedia has revolutionized the way we communicate and that a shift in power is taking place as themasses now engage in, and affect, our societies way of spreading information. This study is acritical discussion about whether Twitter in particular, and social media in general, has affected thejournalistic field in the extent that many claim it has. By comparing theories about traditionalmedia, such as Television and newspapers, with recent studies about Twitter, we conclude that it isto early to establish the role of social media.

AbstractThe author Selma Lagerlöf was born in 1858 at Mårbacka, in Värmland and died in 1940. Fifty years after Selma´s death were her correspondence released and ten thousand of letters were found in the collection. But it was just the correspondence between Selma and Sofie Elkan who interested people because they wanted to know if Selma and Sofie have had a sexual relationship. Later, in time for Christmas 2008 the Swedish Television shows a film about Selma. "Selma Lagerlöf Society" was critical to the movie and thougt that the movie focused too much on Selma`s sexual orientation.

This Bachelor-paper is an investigation of organisational flexibility in Swedish andPolish Television companies. The essay is based on four main questions which is thananalysed by looking at different categories that defines a flexible organisationalstructure.The questions are:? What is the internal and external perceived judgment about the TV-channelsorganisational flexibility?? What are the differences regarding Public service channels in Sweden andPoland as well as the differences between commercial channels?? What are the differences regarding public service- and commercial TVchannelsin Sweden as well as in Poland? Which of the companies are considered being the stronger and the weakest inan organisational flexibility point of view?In order to answer these questions have we used following main theories.? Readiness for business process reengineering - Abdolvand, N. & Albadvi, A.& Ferdowsi, Z (2008)? Decisionprocess - Jacobsen D.I.

The purpose of this BA-thesis is to examine how many girls, boys, women and men who appear in children?s programmes in the years 1978, 1992 and 2007. We have also studied if they are described as typical gender role stereotypes and we have looked at the power conditions between girls and boys, women and men and children and adults. From the results we then examined the changes through out the years. We have made this possible by choosing two days each year when most children were watching the programmes.With the gender role theory we have brought up the important issue of the fact that men appear more frequently in media then women and by doing so the media preserve men as the standard gender.

SAMMANFATTNING I mitt examensarbete har jag granskat TV-serien Klass 9A som är producerad av Sveriges Television kanal 1 (SVT 1). I programmen gestaltas åtta utvalda, erkänt duktiga lärare med olika kön, ålder och erfarenhet med en klass elever under fyra månader. Lärarna har som mål att göra en av Sveriges sämsta klasser till en av de tre bästa. Jag var hänvisad till att tolka det som representeras i TV-serie, det vill säga vad som är utvalt och vilket handlande som lyfts fram i de 13 avsnitten. Metodmässigt har jag valt att analysera vad lärarna gör med eleverna i TV-serien enligt Gunter Kress och Theo Van Leewen (1996, 2001) multimodala teori som beskriver hur visuella bilder och medieobjekt kan tolkas och förklaras. Jag har riktat min uppmärksamhet på lärarrollerna i klassrummet, relationer mellan lärarna och elevernas framgång och vilka arbetssätt lärarna använder. Resultatet visar att lärarna främst är intresserade av att skapa relationer med eleverna för att de ska känna sig motiverade att nå kursmålen i grundskolan och bli behöriga att söka till gymnasiets nationella program.

Computer animated faces have found their way into a wide variety of areas. Starting from entertainment like computer games, through Television and films to user interfaces using ?talking heads?. Animated faces are also becoming popular in web applications in form of human-like assistants or newsreaders. This thesis presents a few aspects of dealing with human face animations, namely: editing, playing and transmitting such animations.

The purpose with our study was to see if and how the amount of articles regarding different sports has changed during the last three decades. If it had changed our target was to se how and why it had changed. We have performed a quantitative content analysis. In the analysis we have studied the two national Swedish newspapers Dagens Nyheter and Aftonbladet. In doing so we have created two synthetic weeks in each of the years 1986, 1999 and 2012.

Den här uppsatsen är en jämförande undersökning av hur kommentatorer för fotboll jobbar i radio respektive Television (TV). Kommentator som arbetar med expertkommentator är fokuseringen i detta arbete. Metoden jag använde för att komma fram till ett svar var att jag analyserade landskampen mellan Wales och Sverige för att se skillnader och likheter hur kommentatorerna jobbar i de olika medierna. Från matchen har jag sen valt ut viktiga och intressanta situationer som jag studerat närmare. Jag har även gjort kvalitativa intervjuer med kommentatorerna Paul Zyra (Radiosporten) och Jesper Hussfelt (TV4) som arbetade med den ovannämnda matchen.

Denna uppsats är en utvecklingsstudie av TV-serien Sex and the city. Syftet är att med hjälp av narrativ analys samt Keith Selbys och Ron Cowderys metoder från boken How to study Television studera det första och det sista avsnittet av serien för att därefter undersöka förändringar i avsnittens miljö samt karaktärernas dialog och kläder. Detta med hjälp av teorier om livsstil, subkulturer och mode inom populärkultur. Förändringen från första till sista avsnittet handlar mycket om karaktärernas sätt att se på sin egen livsstil. Huvudfokus i dialog och handling har flyttats från sex till kärlek och de fyra huvudkaraktärerna har alla utvecklats till mognare versioner av sig själva, någots om känns naturligt eftersom serien startade 1998 och avslutades 2004.

This study is based on the feminist belief in the importance of a reorganization of the existing gender hierarchy, where women have less power than men. Since news media reflect as well as contribute to create the reality we live in has the purpose with this study been to shed some light on how the gender structure is expressed in Sweden?s most popular Television news program. I chose to examine one broadcast per day from the Public Service SVT news program Rapport during January 2010 using quantitative content analysis and the result was as follows:65 % of the news programs was presented by a woman news anchor 36 % of the news reports was carried through by a women journalist 31 % of the interviews contained a female participant The representation of female participants in interviews did not depend onif the journalist was a woman or a manThe representation of female participants in interviews did not depend on if the report was from Sweden or abroadWomen were more often than men interviewed in the role as nursing staff, development aid worker, teacher or principal, parent of a son, retired and sick or sick leaveOnly men were interviewed in the role as rescue worker, custom staff, member of the armed forces, house owner and tourist..

Syftet med denna uppsats är att undersöka hur svenska dagstidningsredaktioner förhåller sig till featurejournalistik i dag och vilken betydelse feature har för papperstidningens överlevnad. Undersökningen är uppdelad i en kvantitativ och en kvalitativ del. Vi har lagt fokus på fyra tidningar ? Katrineholms-kuriren, Norrköpings tidningar, Sydsvenska dagbladet och Göteborgs-posten. Som kvantitativ metod har vi räknat antalet texter med featurekaraktär i respektive tidning under en vecka i november 2009.

Syftet med denna undersökning är att studera hur några pedagoger, som arbetar med utomhuspedagogik i sin verksamhet, uppfattar hur barn påverkas av Televisionen samt hur det barnprogrammen förmedlar kan användas inom förskolans verksamhet. De frågeställningar vi har utgått från är: Hur anser pedagoger att barnen inom förskolan påverkas av barnprogram? Hur kan man ta tillvara på det som Sveriges Televisions barnprogram förmedlar i den pedagogiska verksamheten? Hur anser de pedagoger vi intervjuat att de får inspiration till sin utomhuspedagogiska verksamhet? Sker det via barnprogram? Vi har använt oss av kvalitativ metod för att studera detta fenomen. Detta skedde genom intervjuer med pedagoger som arbetar inom utomhuspedagogisk verksamhet. Resultatet visade att de intervjuade pedagogerna använde sig av Televisionen i sin utomhuspedagogiska verksamhet på mycket skilda sätt, exempelvis genom att använda aktiviteter som inspirerats av programmen samt att de sade sig ta tillvara på barnens intresse för vad de ser på Televisionen.