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3138 Uppsatser om Target groups - Sida 13 av 210
Ärlighet varar längst : En studie i att bygga varumärke i social media
Social media has changed the way that corporations can communicate with their Target groups. Instead of using one?way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients and through the interaction build strong relationships. The interaction is an ideal process for corporations to create brand associations and strengthen their brand equity to position their brands in the minds of the consumers. But social media is also a devious medium because everyone are invited to contribute their opinion and news travel fast in social atmosphere, success and crisis can appear fast and out ofnowhere.
Girls just wanna have fun - Tjejers rätt till tjejgrupper
The purpose of this essay is to examine how girls groups, particularly in school, can help girls with feelings of stress and pressure they can experience in their everyday life. We also want to examine how girls groups can be used, and explain why they should be held in school and not only in other organizations.
The information we?ve gathered comes from books and websites that cover the subject. In addition to this, we?ve also handed out surveys and implemented interviews with both younger girls with girls groups experience, a teacher and a youth recreation leader.
The theoretical aspect of this essay stems from two different theories: Labeling theory and Strain theory.
Återfall i kriminalitet : Klientens eller samhällets val
This essay deals with the subject of communication through Facebook. In this survey we studied 100 youths from Karlstad and their communication habits and behavior patterns on Facebook. The social network site Facebook has since its start in 2004 made a mark in modern communication. Today in 2010 the site has more than 500 million users. This paper wants to study what happens to other types of communication.
Politiska nätverk och Nord Stream : En möjlighet att vara med och påverka
AbstractPaper in political science, C-level, by Lars A Roos, spring semester 2007. Tutor: Susan Marton. ?Policy networks and Nord Stream.?The purpose of this paper is to examine how the government and interest groups have been working together to commonly prevent the building of a gas pipeline in the Baltic Sea. To do this, a comprehensive question how does the government and the involved interest groups work together in policy networks? has been broken down to three more specific questions: (1) Can the cooperation between the government and the interest groups be placed within the frame of a issue network or a policy community? (2) Has the cooperation between the government and the interest groups contributed to new tools for the government to prevent the gas pipeline? (3) If the answer is yes to the second question then, which are these new tools?My examination is a case study of the policy network that exists around the Swedish actors in the case of the Baltic Sea gas pipeline.
Datoriserat lärande. Ett pedagogiskt perspektiv på datorprogram för barn.
Aspects of computerized learning in terms of educational situations in kindergarten andschools where the teachers use software either made for children or for adults, is thesubject of this paper.The market for software produced in Sweden and intended for educatilonal situationswith small children is discussed and analysed by qualitative method. The software, theusers, the producers and other related groups are looked upon from an educationalperspective and a mode1 of this process is presented in the paper.The software is categorized and discussed according to area of use and underlying educationalperspectives. The educational situations in which the users are a part are discussedfrom an educational perspective and examples from use of software in kindergartenand schools are given. The images of their target group which the producers haveare categorized according to phenomenographical method. A proposal of a classificationsystem for software used in educational situations is made..
Elevers syn på hållbar utveckling
The token economy program, which is a method for behaviour modification, has been used worldwide for different groups within different settings in order to vhange behaviour.Research has found the token economy program to be effective. However, research is limited to quantitative and experimental studies, and Swedish research in this field is brief. Nevertheless, the program is used in several institutions n Sweden. A qualitative study in Swedish settings could therefore be useful. The purpose of this paper is to examine the experiences of a token economy program using qualitative interviews.
En studie om spridning av modeller inom produktkalkylering
Syftet med vår studie är att finna faktorer till spridningen av
kalkylmodellerna Activity-based costing (ABC), Target costing (TC) och Kaizen
costing (KC). Detta gör vi genom att använda oss av kvalitativ ansats och
genomföra intervjuer vid sex tillverkande företag. Vi kan se influenser av
spridningen av modellerna ABC, TC och KC i studiens företag. Det har visat sig
att företagen tillämpar ?traditionell? produktkalkylering med inspiration av
ABC-modellen.
Låt den sista utvägen bli den första ingången : Att underlätta implementeringen av ett nytt intranät då dess föregångare underutnyttjats av de tänkta användarna
The purpose of this thesis was to ease the implement of an upcoming intranet for a target group who had used the previous system to an unwanted low extent. After qualitative and quantitative studies I found that the users of the current intranet thought it was hard to navigate and did not understand neither the relevance of it in their own work nor knew which information it contained.Since I did not have access to the new system by the time of the making of this thesis I concentrated on rectifying possible problems with the new system regarding the relevance and the contained information. With basis in a number of theories I produced an information brochure, whose object was to inform about the content and to convince the target group of the relevance and utility of the new intranet. .
Den gröna jakten : En studie av en målgruppens relation till ett varumärke utifrånkommunikationen av CSR
It gets more and more important for companies to get involved in Corporate Social Responsibility, CSR, when stakeholders now are more aware of the responsibility companies should take. Through their communication companies show how they take responsibility. Reflected by their goals by which they want to achieve acceptance and understanding through an open dialogue. The paper examines this issue. CSR is an abbreviation for Corporate Social Responsibility which is engagement in responsibility for companies and organisations.
- Jag kunde prata med min son : En fokusgruppsstudie av föräldrars deltagande i föräldragrupp
The purpose of our study is to examine how parents experienced their participation and their involvement in a solution-focused parenting group. The parenting groups are a part of the social welfare system in a town in south of Sweden. The study is conducted as a qualitative study with focus groups. 11 parents have participated. The study´s theoretical framework considers solution focused theory, social constructionism and process within groups.In the study we found that participants generally perceived their participation as positive and that they received confirmation by meeting other parents in the same situation.
Mellanförskap - svenskhet, ursprung och invandrarskap
The aim for this study was to examine betweenship as a phenomenon by focusing on identity. There is not very much research done on betweenship. I have used a qualitative phenomenological approach, based on four qualitative interviews. The four interviewees were all experiencing betweenship. To analyze their stories I used two theoretical frameworks; identity and affinity groups.
Pedagogiska datorspel - Designandet av en teoretisk applikationsmodell för pedagogiska spel ämnade för gymnasieskolan, med elevperspektivet i fokus.
In this work we?ve been focusing on how to adjust educational computer games in order to make them suited for the educational context of upper secondary school. Our opinion and entrance to the study is that the related developers of the subject, in some ways, have failed to successfully combine and find the balance between the entertaining and pedagogical aspects in the games. Our main questions is which aspects in the games game developers need to take in consideration to satisfy the pupils, but also what qualities that is needed for them to function in their educational context. In order to do that we had to investigate the people of the Target groups own perspective on what technological and social aspects in the computer games they assess as important.
Matematisk begreppsbildning för elever med läs-och skrivsvårigheter
This essay deals with the subject of communication through Facebook. In this survey we studied 100 youths from Karlstad and their communication habits and behavior patterns on Facebook. The social network site Facebook has since its start in 2004 made a mark in modern communication. Today in 2010 the site has more than 500 million users. This paper wants to study what happens to other types of communication.
Fattar du vad de säger? : En begriplighetsanalytisk jämförelse mellan Ekot och P3 Nyheter
In this study we compare Ekot with P3 Nyheter with a comprehension analytical perspective. The more traditional radio news program Ekot differs from the younger P3 Nyheter in a lot of aspects. One of them is that P3 Nyheter?s primary target group is young people between the ages of 20 to 34. Because of this, P3 Nyheter aim to make their news as adjusted to their young audience as possible.
Efficient Frequency Grouping Algorithms for iDEN
This Master?s Thesis deals with a special problem that may be of importance when planning a frequency hopping mobile communication network. In normal cases the Frequency Assignment Problem is solved, in order to plan the use of frequencies in a network. The special case discussed in this thesis occurs when the network operator requires that the frequencies must be arranged into groups. In this case the Frequency Assignment Problem must be solved with respect to the groups, i.e.