Marketing is an important tool for companies to use in today?s consumptions society, to reach out with products and services. The message that has been sent out is also important, because the message can be distort or reach wrong customer group. Above all this the competition and the struggle round the customer?s increases and it has become more common that the customers tend to be less loyal towards the company.

Humans have always been fascinated by the thought of bringing non living objects to life. We wanted to explore the possibilities of trying to create an artefact that the audience would consider possess emotional states and have a life of its own. TaS is a interactive chair that functions as a social entity. The idea is to try and enhance the bond between human and artefact, based upon the emotional connection. We try and produce, enhance and maintain this bond through curiosity based interaction. Bachelor thesis in Interaction Design by Andreas Eriksson, Johanna Lund and Fredrik Lundh, spring term 2008, Malmö University, K3 School of Arts & Communication..

The aim of this project was to design a furniture that raises thoughts and curiosity about how to relate to people you share furniture with. Luova, a changing piece of furniture for public spaces is a bench where the user can choose the degree of social interaction. Furniture for public spaces has a diverse audience ranging from children to adults. Some come alone, others in group. Some are sitting down for a short time while others stay for longer.

Companies and special interest organizations pays multiple millions each year in order to reach out with messages about that their products are biggest, best and most beautiful. The publicity happens among thing like TV, in brochures, on the Internet andin newspapers etc. places. This means that consumer permanently becomes affected of publicity, and is thereby in an exposed situation. Around the EU, the border of what to consider undue or not, have been in different levels.

Who is the journalist, a conversation analysis of interviews with party leaders during the 2006 election period, focus on the ideology of journalismÖrebro University, Department of Humanities, Media- and Communication studies, C-studySupervisor: Mats EkströmAuthor: Erica HellstrandIn contemporary society the media is part of the politics, or maybe, politics is part of the media. Whatever the case, they are important to each other, the media play a conclusive role in the connect between politics and citizens, and thus, results of election. The relation between the media and politics should continuously be studied and discussed in the continuously changing modern society.This paper examines the practice of news journalism in interviews with swedish party leaders during the 2006 election period. Focusing on how the ideology of journalism and the professional identity of journalists affect the practice the researcher hopes to contribute to the further understanding of the area. Steven E.

Binära och ternära övergångsmetallnitrider har blivit väldigt populära för verktygsbeläggningsapplikationer. Hög effekt pulsad magnetronsputtering, HIPIMS, är en ny lovande joniserad PVD metod som använts för magnetron sputtering för att deponera stökiometrisk TiN på WC/Co-substrat. Resultatet har jämförts med konventionell DC-magnetronsputtering (DCms) och DCms och HIPIMS kombinerat. Syftet med den här studien är uppnå täta och jämna TiN-filmer. Beläggningssystemet som använts i detta projekt består av en högvakuumkammare utrustad med en standar plan magnetron med en 150 mm Ti-target.

In my paper I have compared popular science and neutral science regarding language and construction. My task was to find out if there are differences between the language of popular science and that of scientific science. The purpose of my paper is to answer four questions1.How do the authors present the bogbodies and the mummies in the two categories?2.What does the popular science imagine that you want to read about?3.Is there a difference between the target groups of the two categories?4. Does the presentation of the subject have consequenses when it comes to contents and readers?I have studied how often the authors use drawings, photos, diagrams, maps, and if the titles of the chapters can tell you something about the nature of books.

This report is a documentation of a Master?s thesis of 20 credits performed at the educational program of Technical Product- and Production Development with Design at Halmstad University. The project is carried out in cooperation with Hafa AB in Halmstad.The purpose of this project was to bring forth a concept of a bathroom cabinet for Hafa?s new selection Young through creative design methods. The selection is supposed to attract the younger purchaser but also a target group that dare to experiment with home furnishing and appreciates new design.

The goal in doing this study has been studying public interpretations of media content in the commercials that this study uses. The analysis was based on two TV commercials for feminine hygiene products. Initially, they seemed to differ from each other, but soon the question whether or not they in fact did convey the same underlying message was raised. The theoretical premises on which the study was founded on are the gender perspective in advertising and the social construction of gender. To reveal the hidden signs appearing in these commercials and to find out their meanings, we used the method of semiotic analysis.

DV01 is a bicycle concept aimed towards a contemporary target group, that considers the bicycle to be both a convenient means of transportation and a product with a high aesthetical value. A bicycle is for many people something that you attach to your own personal style, were not only the bicycles function but also its appearance plays a crucial role. It is also a product that consists of many different components and parts, which all affect the overall impression. The focus of the project has therefore been about finding a balance in the design. When form and function interact in a successful symbiosis, the result is often that the product may last longer and are more loved by its users..

I denna studie har det huvudsakliga syftet varit att undersöka hur de danska diftongerna i det fonologiska inventariet realiseras fonetiskt. De primära faktorer som har studerats är dels hur öppningsdiftongernas respektive slutningsdiftongernas "bana" ser ut, dels vilken variation det finns beroende på hur diftongen börjar eller slutar, dvs om t.ex [w]-läget kommer att uppnås oberoende av hur diftongen börjar, samt vilka effekter bakre [R] har på vokalerna.Materialet som låg till grund för undersökningen bestod av 37 rammeningar (det var . du sagde).

The automotive industry is today in a world of globalisation and external factors can influence the car companies and it is important that they progress with the people. When an external factor, as the oil price, increases dramatically, it will affect the economies in different matters. Other external factors are impacted by the oil price, for example inflation, unemployment and target rates. In addition, people are changing their preferences due to the attention of the environment. With this as the foundation the problem of the essay were divided into three aspects.

This essay examines the appearance of Ha?kan Juholt, former party leader of the swedish social democratic party, in the norwegian/swedish talk show Skavlan, during Juholt?s crisis of confidence in the autumn of 2011. In this appearance it is clear that Juholt is badly treated by the host Fredrik Skavlan, and his guest, writer and journalist Linn Ullmann, while the audience seems to applaud and laugh at Skavlans and Ullmanns criticisms.The purpose of this essay is to investigate how, and why Juholt is treated in this way, and which rhetorical strategies Skavlan and Ullmann employ to create community between them selves and their audience. To understand this occurrence it is important to study Juholt?s rhetorical situation, and which conditions his lack of confidence creates for his appearance in Skavlan.

Swedish films are often based on the genres romance and comedy. The films dealing with relations and comedy can almost be seen as a genre of its own. The composition of the complex relation between the audience and the genre is the primary research focus of this thesis. With the teoretical ground in intertextuality, sociology and romances the thesis examines three relations in three different films. The films english titles are, Adam & Eva, Making Babies, and Double Shift.

Near Field Communication (NFC) is a short range wireless communication technology that enables data exchange between devices. NFC is used in many different areas, from subway tickets to authentication systems. This paper presents possible security threats to Near Field Communication and documented attacks that have been used to target various NFC protocols. Weaknesses in different NFC protocols will be presented and suggestions on how to counter certain weaknesses will be discussed. This survey will be valuable for companies interested in protecting their data when using or planning to use NFC systems..