In order to answer the question in the title, a cross-cultural analysis of two countries was done. Countries chosen were the Republic of Latvia and the Kingdom of Spain. The need for this research was suggested by increased cross-border business activities inside the European Union, and the lack of previous studies involving new Member States. The aim of the research was to see what environmental factors influence advertising adaptation in the European Union, as well as to evaluate the applicability of a standardisation approach. According to the theory, there are three external factors that influence the creation of a global advertising.

This essay is a case study carried out at Flow Systems Ltd that foremost aims to treat the internal marketing at the company. The aim with the essay is to analyze and evaluate Flows internal marketing in connection with a process of change and how this reflects the external marketing in relation to customers.The method that has been used is qualitative in the form of depth interviews carried out with management, employees and customers. This type of data was chosen since it is a good way of gathering more specific information regarding the informants preferences about the company. Among other things the results of the interviews showed internal marketing deficiencies, but that has not influenced the customers in a negative way. The conclusion was that the inferior internal marketing does not affect the cooperation and the communication between the company and its customers, however it has a big effect on the employees..

The climate issue is a significant question, and the problem is mainly caused by human activities. Everyone can help to counteract the enhanced Greenhouse effect by reducing the amounts of energy they use and by not consuming more products then they need.Schools are some of societies many consumers and therefore contribute to the Greenhouse effect. The School also has an important task; to teach and disseminate knowledge and information about the climate and the environment. According to the Swedish National Agency for Education, Skolverket, must all schools regularly consider the environment and sustainable development throughout the entire education process. Unfortunately, this is not the case for many schools in Sweden today.One of many tools that can be used to coordinate environmental work and initiatives, and also to make it more efficient, is environmental management systems.

Storing kinetic energy in a flywheel allows for more efficient driving of electricvehicles. Research in this area is in progress at Uppsala University, where a flywheelwith magnetic bearings encased in a vacuum chamber is being constructed. To makethis possible methods for measuring the current through the electromagnets in thebearings and temperatures in the flywheel need to be developed. This has been thepurpose of this report. The current measurement resulted in a resistive method, andthe implementation of eight measurement circuits in the system.

Today there are commercially available databases with active features, i.e. active mechanisms are available for development of information systems. But the usage of active mechanisms is low in practice. This is due to the insufficient methodological support in analysis and design for developing ECA rule based software. It has been proposed that one of the most suitable ways to tackle this problem is not to develop new methods but to extend existing methodologies.In this thesis an extension of the Object Modeling Technique (OMT) is developed, called OMT-A, which is able to model active rules.

The process of European Integration and creation of the single market revealed many questions and boundaries on the development and improvement of the European Social Policy. Pension?s sustainability has become the priority issue especially during the EU enlargement processes. Different policy instruments and institutions available to governments of Member States in realization of social objectives resulted in a growing diversity of pension polices which produced different combinations of public and private provisions - ?private-public hybrids? , with the state exercising different degrees of influence in their development.

The purpose of this study was to describe senior nurses? expectations concerning how a digital information and communication technology systems (ICT) can contribute to the improvement of care leadership and how it can strengthen ties between the school's theoretical world and the practical clinical work-based training (WP) in nursing. The study has a descriptive design with a qualitative approach. The study involved seven leading care nurses. Data were collected through semi-structured interviews.

The purpose of this bachelor thesis is to find out how information seeking habits and experiences of people in different generations affects their expectations on information retrieval systems like OPAC. Two OPACs are used, one web-OPAC and one mobile-OPAC. The following questions are asked: how can theories about information seeking behaviors explain why and in which way one seeks information? In which way does information seeking behaviors and habits affect the experience of OPAC? Which differences and/or similarities can be found between the web-OPAC and the mobile-OPAC? How does generational aspects affect experiences and preferences in an information seeking context? The theoretical framework of the thesis is information retrieval with several models about information-seeking/searching needs and behaviors. The empirical data contains interviews with nine people in different generations and protocols about two different OPACs.

Nature-like plantations are areas that, by today?s maintenance procedure usually gains low prioritiy and are forgotten. Most nature-like plantations are currently disadvantaged and have in many cases grown up and formed dense,impenetrable and brushwoody green volumes. These green volumes is rarely used, but usually only fills out gap surfaces. With proper care nature-like plantations can become health promoting environments in the increasinglyhardened urban environments.How vegetation systems work and how trees and shrubs interact is dependent on many factors.

This master?s thesis describes the development of a model of the catalystsystem aiming at control by an MPC. A well functioning model, which is suitable in control purpose, is important while emission legislation become more and more hard to fulfill for the car manufacturers. Much research has been done in the field of physical modeling of the system, but in this work a linear adaptive time discrete ARX-model is developed and validated.The systems tendency to change its dynamic during usage implies that the model must be adaptive. The developed model proved to be well functioning and shows promising conditions for the MPC design.

Emwiro Vibe is a complete system for seismic measurements. The functionality of the system was before the completion of this project handled using a software contruction based on a state machine. Emwitech, the company developing Emwiro Vibe, expressed a desire to replace this solution with a real-time operating system (RTOS). The project consisted of two parts. Firstly the existing software was studied, available RTOSes was evaluated, and the RTOS most suitable for the application was selected.

Emwiro Vibe is a complete system for seismic measurements. The functionality of the system was before the completion of this project handled using a software contruction based on a state machine. Emwitech, the company developing Emwiro Vibe, expressed a desire to replace this solution with a real-time operating system (RTOS). The project consisted of two parts. Firstly the existing software was studied, available RTOSes was evaluated, and the RTOS most suitable for the application was selected.

In today?s fast growing and closely connected society, a reliable and energy efficient transportation system is more than ever desirable. Nowadays the significant part of the transportation sector?s energy demand is supplied by fossil fuels.Improving energy efficiency in combustion engines will result in reduction of fuel consumption and CO2 emissions. A modern internal combustion engine has an efficiency of 30-45 %, where the most energy loss occurs as result of heat losses in the exhaust and cooling systems.

This final thesis is carried out at BAE Systems Hägglunds in Örnsköldsvik. The mission was to construct and integrate a new semi-active damping unit in the terrain vehicle BvS10. Questions that came up during the process, among others, was how to mount the damping unit to the vehicle in a flexible way without exposing it to unnecessary wears.A generation of the concept is made in 3D using CATIA V5 of a possible solution to the problem. The idea is to weld the unit to the skid girder which is one of the main constructions of the track system. In this way the damping unit will come closer to the track system, which will partly protect it from impacts from below and minimize current problems with breaking forces in the torsion shafts.The complete construction was then analyzed, first by theoretical calculations and then with the FEM-tools in CATIA V5.

Since long, Sweden has had exceptionally low calf mortality compared to most other countries. The tradition has been to keep calves in individual pens. With increasing number of cows per herd there is now a larger interest in more efficient and economical group systems for housing calves. However it has been noticed that bigger herds have more health problems and higher calf mortality than smaller herds. The early signs of disease are harder to detect when the animals are not fed manually.