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151 Uppsatser om Symbols - Sida 8 av 11
Yes Logo
Abstract Title: Yes logo! What defines a good logo? Authors: Fredrik Dahlin and Vladimir Zunkovic Supervisor: Klaus Solberg Söilen. Department: School of Management, Blekinge Institute of Technology. Course: Bachelor?s thesis in Business Administration, 10 credits.
Varumärkning för småföretag
In this degree project a study of the importance of a graphic identity to companies has been done. A questionnaire among small companies in Dalarna has beenmade. From this, three sets of graphic profile-program have been formed andthese are suitable for new companies. Finally a practical application has been made on Greenfield in Mora, a graphic profile has been designed.To cause an identity is to prove that someone or something exists by individualizingand distinguish. Every individual or company has its qualities or charasteristics.The way to a desirable identity is going by a corporate identity-program that containsthe companies strategies, people, products, buildings, trademarks, graphic design.
Yes Logo
Abstract
Title: Yes logo! What defines a good logo?
Authors: Fredrik Dahlin and Vladimir Zunkovic
Supervisor: Klaus Solberg Söilen.
Department: School of Management, Blekinge Institute of Technology.
Course: Bachelor?s thesis in Business Administration, 10 credits.
Purpose: To find out which are the defining characteristics of a good logo,
from a scientific point of view.
Method: We have used a qualitative method consisting of interviews with experts
within the marketing area with the goal to test the Swedish point of view
against the one in the litterature.
We also used a quantitative method to investigate the publics attitude towards
the testlogos we created. The purpouse of this poll is to test different
colourcombinations and how the marketsegments feel about them. In this poll we
used statistical methods to make sure that the agelimits and the number of male
and female respondents are correct.
We executed another quantitative study towards Swedish marketing companies to
create an idea of the businesses thoughts about a good logo are.
Results: A good logo is a simple symbol or geometrical form consisting of a
combination of colours that reflect the company?s core values, visions and
goals.
Engångshjältar - Hur myter och symboler konstruerar nationalism på Balkan
This thesis is about how nationalism is constructed from two competing groups, Kosovo Albanian and Serbs. Kosovo for Serbs is a deep symbolic value that continues to be a Serbian identification. This is one of the main reasons why no Serbian politician has the courage to give it up. On the other side of the coin we have the Kosovo Albanians that only settles for independence. To recognize the independence for Kosovo could jeopardize the security for the Serbian minority living in Kosovo.
Dystopi och jordens undergång : En genreanalys av dystopiska inslag i fiktiv film
This study is a research on how dystopian features are expressed within different genres. The purpose is to discuss films that contain dystopian features in relation to genre and to examine if there are shared conventions in the films that can make dystopia a film genre on its own. The theoretical base includes genre theory and Rick Altman?s semantic/syntactic approach to film genre. Five films from different genres, all produced within the time period of 2000-2010, are analyzed with a semantic/syntactic approach to genre and then discussed in relation to dystopia and prior research.
En feministisk världsordning
AbstractAt a time when the discussion of feminism is hot in the media, in the schools and in the cottages so I have been interested in how feminist worlds order might look like and what are the roads there. There are plenty of barriers in the community, some of them you easily could influence.This essay problematize and define the problems behind the difficulties of reaching a feminist world order, but also the factors that are important to achieve this world order. How colonization that began several hundred years ago spread and secured the patriarchal society and its influence all the way to the society of today. But even more immediate factors, on how we ourselves are involved in shaping our society in terms of where we live, how we educate ourselves, and what jobs we choose. Status Symbols in society as economics, profession and political influence are all to be reckoned with when it comes to influencing society.
Textinnehållets betydelse för läsförståelsen : En komparativ studie av flickor och pojkar i åk 7
Research reports as PISA and PIRLS show that reading comprehension among Swedish students have deteriorated in recent years and that girls have better reading comprehension than boys. The basis for this study is Maj-Gun Johansson's reading comprehension test done during the four years between the years 2005-2008 in the seventh grade in a municipality in Sweden. The main purpose of this study is to examine reading literacy in terms of the influence of content and form of texts viewed from a gender perspective. The study is divided into two parts. The first part is a survey on local reading comprehension compared with results from a similar national text.
GR?NSKONTROLL INIFR?N: Hur Sverigedemokraterna villkorar svenskhet och medborgarskap genom homonationalism, k?nsnormer och v?lf?rd
This thesis analyzes how homonationalist and heteroactivist discourses are reproduced in the Sweden Democrats political communication between 2022 and 2025. Drawing on critical discourse analysis, the study examines a selection of key texts, including two Almedalen speeches by the party leader Jimmie ?kesson (2022, 2024), an extraction from a report produced by the party, and a parliamentary motion. The study is theoretically grounded in scholarship on homonationalism, heteroaktivism and populist radical right nationalism. It investigates how gender, sexuality and religion are discursively mobilized to define national belonging and construct boundaries between ?us? and ?the other?.
Nationell kultur&Relationsmarknadsföring : Nationella kulturella olikheters betydelse i affärsrelationer mellan svenska och japanska affärsmän
The globalisation of the world is believed by some to homogenise individuals from different national cultures. However, the values and norms of an individual are deeply rooted in their national culture and are therefore difficult to change. Since birth these values and norms are learnt through interaction with others within a specific national culture. The differences in values of a national culture are shown in the cornerstones of the nation. These cornerstones are language, aesthetics, religion and social institutions.
Nationella identiteter i det återförenade Tyskland En studie om hur fyrtio års separation av den tyska nationen i BRD och DDR har påverkat den tyska identiteten
Abstract (magisteruppsats, 61-80p)This paper is concerned with the national sentiments in the Federal State of Germany,regarding the east- and west-German cleavages, since the unification of the country in 1990.The point of departure is the nationalistic theory crafted together by the scholar AnthonyDavid Smith, which implies an ethno-symbolistic perspective on the dynamics of nations.The main question in the paper is to which extent you can consider the East- and WestGermans to be a unity, considering the past and the forty-year-division. For this reason theauthor basically uses two different sources: scientific books and the German journal DerSpiegel.Founded on Smith's theory, the study contains a broad explanation for national identities incontemporary states, which ranges from pre-modern times, when the ethnic communities werecreated, to the national world of today.The discontinuity of the German case, represented by the separation 1949-90 of the Germannation into two entirely different societies, makes it possible to draw conclusions about whichfactor that has the pivotal impact on national identities.The result turns out to be that the national historical core-values and Symbols of the currentGerman state and nation are more profound than the splitting national sentiments. Thus theGerman nation is likely to recover from its Cold War break-up.Keywords: German unification, A. D. Smith, Nation and nationalism, National identity, DerSpiegel.
Kulturarvets skydd i väpnade konflikter. Kulturarvsbrott vid ICTY
This graduation thesis aims to give a survey of how cultural property is protected withininternational law and how these protections worked during the conflicts in the formerYugoslavia and later at the International Tribunal for the former Yugoslavia, ICTY.Cultural heritage is important Symbols for ethnicity, religion or political views. Because ofthis cultural property has been targeted in armed conflicts as long as can beremembered. The protection of cultural property within international law has developedfrom the midst of the 19th century up til today and is still developing towards strongerprotection. One of the latest armed conflicts where the cultural property became targetedwas the wars in Yugoslavia in the 1990?s.
EUropean identity På (o)lika villkor?
Ever since the nation-state has existed identity has been a big deal, it is told that identity is a tool needed to be able to receive consensus from the people concerned on a certain matter. As the European Union is continuously shaped and reshaped due to changing geographical borders, as a consequence of new member-states the aim to integrate the Union equally across its surface has not been an easy task to solve. A lack of trust from the inhabitants in the European Union is a fact, and therefore the main duty of the Union has become to rebuild the trust from beginning to end, creating a Union which easily can be identified with. Since the process of national identity relies upon an excluding-including process and the use of the Other, the identification process on an European level has indeed had fierce effects on the inhabitants within and outside the Union.One of many things that this essay aims at showing is how mythmaking has become a way used by the elite in the Union to integrate a European identity, the myths refer back to a Golden Age when Europe was prosperous and in bloom. Among other tools used to integrate and create a European identity we find such as; unity in diversity, a cultural inheritance based on common denominators such as Christianity and Latin traditions, Symbols and a European citizenship.
Colour a Symbol : Autentisering för smartphones
Under de senaste åren har den mobila tekniken i stort sett helt gått över till smartphones. Smartphones är i princip mer datorer än telefoner, som vi alltid bär med oss och som innehåller allt mer känslig information. Detta medför att kraven på säkerheten kring enheten ökar. Detta arbete undersöker om det är möjligt att finna en ny metod att låta användaren autentisera sig på, som är säkrare än de som är vedertagna idag, men samtidigt har liknande nivå av användbarhet. Vår idé, som vi arbetar med under namnet Colour a Symbol, baseras på att kombinera symboler och färger i par.
En empirisk studie : Om att arbeta med skriftspråket utomhus på I Ur och Skurförskolor
I Ur och Skur preschools base their teaching on outdoor activities and all educators are called leaders, disregarding their educational background.The purpose of this study is to find out how the leaders of six I Ur och Skur preschools are working, specifically with the written language, in the outdoors environment. The study discusses the concept of literacy, methods leaders use and the advantages and disadvantages they experience with outdoors education and the thoughts they have about outdoor activities. The basis for this study is the objective pursued in the curriculum: "preschools should strive to ensure that children develop an interest in written language and an understanding of Symbols and their communicative functions". Respondents have also been asked what outdoors education means to them on a personal level.To achieve my research results five qualitative interviews, with room for follow-up questions, were conducted. One of the respondents felt that she lacked time but still wanted to participate and doing so by answering questions by email.
Esfir Shub och kompilationsfilmen : en analys av montaget i Romanovdynastins fall
This essay is a product of the author?s interest in silent films from Soviet, especially, documentary films. Before the 1920?s documentary filmmaking had mostly been limited to newsreels and short scenes. Only occasional feature-length documentaries had been made.