SammanfattningSyftet med undersökningen är att ur ett genusperspektiv beskriva, belysa, tolka och reflektera kring företeelserna: pojkars och flickors receptioner av en text, deras uppfattning om det egna skrivandet och om genus kopplat till skrivandet. Genom tidigare elevsamtal hade jag mött några pojkar som ansåg att det fanns skillnader mellan könen vad det gäller att skriva. Det jag visste sedan tidigare var att pojkar presterar sämre än flickor betygsmässigt i alla ämnen utom i idrott oavsett klasstillhörighet, etnicitet eller var de bor. Att plugga inte är förenat med att vara cool om man är pojke. Min utgångspunkt var att eleverna skriver lika, men att pojkarna inte visar detta öppet för att upprätthålla sin status.

The aim of this Master?s thesis is to investigate the modern Swedishreader?s possibilities to understand the literary allusions in Jane Austen?sfirst three novels in light of young people?s decreasing readingand understanding of classic literature. This is done by examining historicaloverviews of literature written in Swedish, curriculums forliterature courses at three Swedish universities and library holdings inSwedish libraries, both public and academic.In the thesis three different elements are combined ? informationabout the alluded authors and texts, a comparison between the Swedishand the English versions of the novels and the result from theabove mentioned investigation. The description of the alluded authorsand texts provide information about the connotations that can be madeby an allusion to them.

This paper contains a study where we apply cross media and storytelling into the design process of a practical commercial campaign. The purpose is to learn more and deeper by using cross media and the ideal of storytelling practical. We applied a qualitative method for research of the project to provide a high-quality empirical work. The result shows that by using well-structured story early in the design process you will easily succeed with your cross media design..

AbstractSwedish tuition for immigrants (SFI) is a public adult education program in Sweden that was created in order to provide the immigrants with basic skills in Swedish. People with different backgrounds speaking different languages learn together how they should communicate in Swedish, both orally and in writing. For those who teach SFI it is important to know which factors have positive effects on the Swedish language acquisition. One of the questions to be asked is if the learning materials´ genre has any effect on the SFI students´ proficiency, in particular, oral proficiency. Scientists as von Franz, Vygotskiy and Bettelheim argued that fairy tales, as a genre consciously or subconsciously recognizable by all the people, present texts that are easy to acqiure.

Title: Under the surface - Fredrik Reinfeldt and Stefan Löfven in a comparative photo studyAuthors: Jon Demred, Fanny Wijk & Olivia WikströmLevel: Bachelor of JournalismLocation: University of GothenburgLanguage: SwedishNumber of pages: 39This thesis compares how Stefan Löfven was being portrayed in Swedish media the week after the generalelection 2014 with how Fredrik Reinfeldt was portrayed in the first week after 2006?s general election.There has been made a lot of research on how politicians are portrayed in the media, but most of theresearch focus on text portrayal. This thesis focus on something different, it compares how the two ?winners? were portrayed in news photos.A semiotic approach was used to analyse news images in the newspapers Aftonbladet, Expressen, SvenskaDagbladet and Dagens Nyheter. It was important to not only look at the pictures, but also the outer context, i.e the headlines, had to be analysed to come to any conclusions.Fredrik Reinfeldt was portrayed more positive and more as a winner than Stefan Löfven was.

Twice as many women as men suffer from mental ill-health. The negative trend of mental problems among teenagers continues. In certain places in Sweden, 40 per cent of the teenage girls have outspoken symptoms of depression. This is why it is important to observe mental ill-health in a public health perspective. One effect evaluation of the DISA method (Depression In Swedish Adolescents) drew the conclusion that this universal depression preventive method is well working. The DISA method includes cognitive behavioural techniques that change negative pattern of thinking, give practice of communication, strategies of problem solution plus exercises to strengthen the social network.

A film can attract all kinds of emotions and moods of the audience through its audiovisual communications and cinematic expression, in which music plays a significant role in both understanding and interpretation of film content.It is interesting to explore the musical significance and the emotional aspect of the film out of a media and communications perspective and visual communications perspective because it?s a subject that belongs to the communications of scientific discipline as film is a media text which is working both as communicative and as audio-visual medium with its expressive aspects.The purpose of this bachelor?s paper is to increase and deepen the understanding of music's function and significant role in context with its reinforcing sense of visual expression in film. More specifically, it aims to explore the musical value of the expressive aspect of the media text in form of film musical Les Misérables (2012), which has been transmedialised from the novel of the same name, referring to the sound, music and song in relation to the film's visual expression.The research questions are at the core of the essay study: "how is music used to reinforce the cinematic visual expression?" and "how can music signify the narrative and highlight the emotional aspect of the film?" The theoretical framework is based on some of the key scholars assumptions such as Michel Chion (1994) and Claudia Gorbman (1987), who share the same theoretical views that the soundtrack seems powerful when it expresses its participation in a scene?s emotional moods as the music follows the scene?s rhythm, the image?s flow and contributes emotional and musical codes of emotions and expressions. According to Chion sound and image interact together to tell a story where sound enrich the image with expressive and informative values.

A film can attract all kinds of emotions and moods of the audience through its audiovisual communications and cinematic expression, in which music plays a significant role in both understanding and interpretation of film content.It is interesting to explore the musical significance and the emotional aspect of the film out of a media and communications perspective and visual communications perspective because it?s a subject that belongs to the communications of scientific discipline as film is a media text which is working both as communicative and as audio-visual medium with its expressive aspects.The purpose of this bachelor?s paper is to increase and deepen the understanding of music's function and significant role in context with its reinforcing sense of visual expression in film. More specifically, it aims to explore the musical value of the expressive aspect of the media text in form of film musical Les Misérables (2012), which has been transmedialised from the novel of the same name, referring to the sound, music and song in relation to the film's visual expression.The research questions are at the core of the essay study: "how is music used to reinforce the cinematic visual expression?" and "how can music signify the narrative and highlight the emotional aspect of the film?" The theoretical framework is based on some of the key scholars assumptions such as Michel Chion (1994) and Claudia Gorbman (1987), who share the same theoretical views that the soundtrack seems powerful when it expresses its participation in a scene?s emotional moods as the music follows the scene?s rhythm, the image?s flow and contributes emotional and musical codes of emotions and expressions. According to Chion sound and image interact together to tell a story where sound enrich the image with expressive and informative values.

BakgrundDetta examensarbete undersöker arabisktalande elevers svårigheter att förstå matematiska uppgifter med svenska texter respektive arabiska texter. Arbetet tar upp språkets betydelse i matematikens utveckling. Enligt litteraturen behöver elever med ett annat modersmål än svenska behärska sitt modersmål för att kunna utveckla sitt andraspråk och för att klara sig i matematik.SyfteSyftet med mitt arbete är att ta reda på svårigheter för högstadiet elever i år 8 med arabiska som modersmål att förstå matematiska uppgifter med svenska texter respektive arabiska texter.MetodArabisktalande elever i år 8 valdes för att uppfylla syftet med detta examensarbete.Deltagande observationer gjordes för att få förståelse för deras förmåga att lösamatematikuppgifter med svenska och arabiska texter. Därefter genomfördes kvalitativaintervjuer med nämnda elever för att samla information om språkets påverkan på derasförståelse för matematik.ResultatResultaten visar att elever med arabiska som modersmål behärskar sitt andra språk. Deföredrar svenska språket när de läser matematik.

 This thesis aims to through certain parts of the brand equity investigate the trust of consumers for a brand that recently experienced a product-harm crisis. It also wants to investigate why this trust exist, if it does. Structured interviews were carried out at 60 respondents in Uppsala. The results show that the respondents have positive associations with ICA, they think that ICA maintains a high quality on their products and services and that 50% more often choose to do their grocery shopping at ICA. The conclusion of the study is that ICA has a strong brand equity resulting in brand trust from consumers, which is founded in the brand reliability and brand intentions of the company. .

In the research field of the cultivation theory focus has shifted from TV in general to studying specific genres instead. It is proposed that there are similarities in otherwise different shows and that these shows give it´s voyeurs a solution to their problems.  The purpose however of this study is to investigate how the myth about the good life is posed in Tv3´s supply.  The theories used in this study are closely linked by their meaning. Narrative talks about the fact that texts, video in this case, contain stories. Ideology is the set of visions and beliefs one person has on the world and myth makes social, historic and cultural decided power orders in to facts.

Denna uppsats syfte är att undersöka hur elever bygger innehåll i sina texter utifrån faktorerna genre och programtillhörighet. Materialet för undersökningen är 38 elevtexter skrivna under nationella provet i svenska. 19 texter är skrivna av elever på studieförberedande program och 19 är skrivna av elever på yrkesförberedande program. Dessa texter har en jämn fördelning av genrerna argumenterande texter och recensioner. Undersökningen utgår ifrån byggandet av texters innehåll utifrån makro- och mikroteman.

IKEA har under hösten 2006 utfört en egen undersökning av deras webbplats, www.ikea.se. En del av syftet blir således att resultatet skulle kunna fungera som ett bra komplement till den undersökningen. Vårt sätt att genomföra detta grundar sig på en kvalitativ studie genom observationer och efterföljande intervjuer med ett antal testpersoner. Enligt teorier hämtade från området för användbarhet och webbdesign påverkar områdena struktur, navigering, länkar, design/layout, information, text, bild och färger möjligheten till en god webbplats, dessa begrepp fungerar även som en utgångspunkt för vår datainsamling. IKEAs vision är att ?skapa en bättre vardag för de många människorna?, därför tycker vi att det är av största vikt att även deras webbplats är funktionell och användbar för den svenska populationen.

The aim of our research in this study, which has a qualitative attempt, is to investigate participation concerning to a few co-workers in the old-age care. The co-workers experience of participation and their definition of participation, and how participation is related to our different themes. Our themes are the present and wanted assumptions, to make participation possible. Further more does this study discuss participation in relation to the themes communication, competence education and to physical and psychic health. The method we used was primary semi-structured interviews and some observations.

Den här undersökningen syftar till att ta reda på om det fanns skillnader i svenska,rikstäckande tidningars val av källor under krigsrapporteringen från Georgienkrisens tioinledande dagar.För att få svar på frågorna analyserades artiklar från Sveriges fyra största tidningar,Aftonbladet, Expressen, Dagens Nyheter och Svenska Dagbladet.Resultaten visade att det finns både likheter och skillnader mellan hur tidningarnarapporterade, sett utifrån vilka källor de prioriterar och låter komma till tals. Officiella ochcivila källor används till exempel i ungefär samma utsträckning av tidningarna.Uppdelat i nationaliteter är källorna inte lika jämnt fördelade, då georgiska källor dominerar över de övriga parterna i konflikten.Morgontidningarna är mer balanserade i sin rapportering i den mening att de använder fler källor än kvällstidningarna i så gott som varje kategori.Ett annat mönster är att kvällstidningarna fokuserat mer på att använda civila georgiska källor i såväl text som bild än morgontidningarna.Ingen av tidningarna, vare sig i text eller bild, använde civila abchazer som källa, trots att konflikten även pågick i det området..