ABSTRACTTitle: Cultural dimensions? and their relevance in the interpretation of TV commercialsThe purpose of this study has been to explain the cultural dimensions masculinity versus femininityand individualism versus collectivism and see what their impacts on interpreting commercials are.We also wanted to see if there are any other important aspects to consider when looking at theinterpretation of TV-commercials. To fulfill this purpose we also used this research question:?How are the cultural dimensions relevant when it comes to interpreting TV-commercials?We used a qualitative approach when conducting this study. We found that the dimensionindividualism versus collectivism seemed the most applicable, while the respondents? answers fittedthe best to the highlighted theories.

IASB is currently working with the replacement of IAS 39 Financial Instruments: Recognition and Measurement. The new standard IFRS 9 Financial Instruments is said to be based on principles as opposed to the more rules-based IAS 39. This thesis examines the third phase of the project regarding micro hedge accounting. The expressed goal from IASB is to provide more useful hedge accounting information by reducing complexity of the standard. To examine the potential effects of the transition from the rules based IAS 39 to the more principles based IFRS 9, we have performed a case study on a major Swedish bank.

This study illuminates one part of the mathematic teaching in school, which is mathematical problem solving in groups. It examines teacher?s and student?s ideas about what conditions it takes to be able to learn in groups. Further on, it studies the importance of group structure when it comes to working with mathematical problem solving in groups from a process focused and/or a product focused learning. Through observations of student groups and interviews with the students and the mathematic teachers, the material has been compiled and analysed under three different headings: conditions for learning in a mathematical problem solving situation, importance of group structure in a mathematical problem solving situation and process versus product.

ABSTRACTTitle: Cultural dimensions? and their relevance in the interpretation of TV commercialsThe purpose of this study has been to explain the cultural dimensions masculinity versus femininityand individualism versus collectivism and see what their impacts on interpreting commercials are.We also wanted to see if there are any other important aspects to consider when looking at theinterpretation of TV-commercials. To fulfill this purpose we also used this research question:?How are the cultural dimensions relevant when it comes to interpreting TV-commercials?We used a qualitative approach when conducting this study. We found that the dimensionindividualism versus collectivism seemed the most applicable, while the respondents? answers fittedthe best to the highlighted theories.

As a starting point the society is more enlightened and has gained a greater awareness about the gender power structures and its different forms. Present research shows the continuous development into other shapes and comes into different expressions that might be unrecognised. In order to gain knowledge about the present structure of the gender power structure system, the aim of this study was to investigate framing of female and male politicians in media. The main question asked was: ?are there framing differences in the portraits of the male and female politicians?? In order to achieve results articles in the biggest Swedish daily newspaper were examined.

This essay aims to investigate a rare method of marking up timber before hewing it. The method for marking up timber is by eyesight, where visual judgment and the use of a broad axe are the tools employed. The broad axe is driven through the bark and exposes the inner bark in a straight line. The method is described by a craftsperson dating back to the 1930s. There is a lack of information regarding the method.

Every organization goes through the same lifecycle. Through every step in the transformation to a better organization the communication structure changes. In this report there are examples of the communicational disadvantages that is connected to the communicational structure.By choosing to not have a formal communicational design, the manager takes a risk in spreading the information, the interaction, the control and the balance in creativity and constraint.This case organizations problem is that some parts of the organization has made more progress in the communicational structure than other parts. In this case the Collectivity structure has met the Formalized structure.Tha structural differences has came to affect the way of sharing information and it has become a situation where the information about the products is not stored in a safe way from a quality point of view. There is a gap between the two different ways of communicate.In this report I have created a model to identify problems in the communication structure.

Financial bubbles are characterized by a large increase in the economic growth on the market as a whole or in specific industries. The change gives rise to an increase in the capital needed to finance this growth. Companies typically have a choice between equity and debt capital to finance its business and the mix of these types of capital is often referred to as the company?s capital structure. There has been a lot of research done in the field of financial bubbles and ofcapital structure, as of yet no studies seem to address these two areas in combination.The aim of this study is to examine if financial bubbles affect a company?s capital structure and through this also examine if the supposed changes in capital structure can be generalized.The study comprise of two identical time-series which examines the changes in leverage and the choice of financing during the Swedish real estate bubble in the early nineties and the IT-crash at the end of the 2000th century.

Financial bubbles are characterized by a large increase in the economic growth on the market as a whole or in specific industries. The change gives rise to an increase in the capital needed to finance this growth. Companies typically have a choice between equity and debt capital to finance its business and the mix of these types of capital is often referred to as the company?s capital structure. There has been a lot of research done in the field of financial bubbles and ofcapital structure, as of yet no studies seem to address these two areas in combination.The aim of this study is to examine if financial bubbles affect a company?s capital structure and through this also examine if the supposed changes in capital structure can be generalized.The study comprise of two identical time-series which examines the changes in leverage and the choice of financing during the Swedish real estate bubble in the early nineties and the IT-crash at the end of the 2000th century.

The purpose of this thesis is to ascertain the main determinable factors of Swedish SMEs capital structure decisions and to investigate whether existing capital structure theories are applicable on Swedish SME financing. We have used panel data to run regressions of various capital structure determinants on three measures of capital structure; short- term debt, long-term debt and total debt. We found that growth opportunities, profitability and age are the most important capitalstructures determinants for our sample. Firm size shows a small explanatory result but the effective tax rate and the asset tangibility do not seem to explain the capital structure at all. Thematurity matching principle is considered significant..

Tidigare forskning har varit oenig gällande vad ett SJT (situational judgment test) mäter. Studiens syfte är att undersöka vad SJT mäter genom att korrelera SJT-poängen med poängen på personlighets- respektive begåvningstest. Ytterligare en frågeställning är huruvida SJT skulle kunna vara ett användbart komplement till övriga arbetspsykologiska test. Totalt genomförde 130 personer fyra olika test; ett SJT, ett personlighetstest samt två begåvningstest (ett logiskt och ett matematiskt test). Resultatet av en regressionsanalys, med poängen på conscientiousness, agreeableness och g-faktorn som prediktorer av SJT-poäng, gav R = .31 och Adj R2 = .07.

Increased trade and exchange within the European Community has brought with it the need for less restricted circulation of judgments. The situation has improved greatly due to the enactment of Regulation (EC) No. 44/2001 on jurisdiction and the recognition and enforcement of judgments in civil and commercial matters (the Brussels I Regulation).Despite recent improvements the proceedings are still time-consuming and difficult. Many creditors refrain from having judgments recognized and enforced as the proceedings cost too much time and are too time-consuming. On January the 21st 2005 a new Regulation entered into force, Regulation (EC) No.

The aim of this paper is to compare subject headings by the authors of the work and those administrated by professional indexers. The empirical setting for the study lies within the sociological discipline. The questions asked are:? What overall similarities and differences between subject headings administrated by authors versus indexers can we find?? What qualitative advantages and disadvantages can we establish between subject headings generated by natural language versus controlled vocabularies?Subject headings in the Swedish national library catalogue Libris and in five Swedish universities platforms for academic publishing are studied and compared. Today it is praxis at Swedish universities that administration of subject headings is done by authors and not by professional indexers.

In industry applications, such as power supply plants, the issue of interaction between fluid and structure is always presented. More precisely, the fluid flow affects the structure by applying force(s) on it and vice versa. As a result, the structure can move (vibrate) or deform. A good understanding of this problem can help to design the system in term of safety, stability and efficiency.This project aims to optimize and test the Unicorn FSI solver from the FEniCS project [1] to simulate the interaction of fluid and structure in an experiment, which was carried out at Vattenfall Research and Development. The target is to improve the Unicorn FSI solver to cope with a real industrial problem.

As artificial intelligence (AI) has gained more influence in recruitment, both recruitment processes and the role of the recruiter are changing. This study aims to describe and analyze how recruiters translate, use, and relate to AI in their work. Through a qualitative method based on semi-structured interviews and document analysis, the study explores recruiters? experiences, attitudes, as well as perceived obstacles and opportunities regarding the use of AI in recruitment. With a theoretical foundation in translation theory, fashion, and imitation, the study examines how AI is not only followed as a trend, but also shaped and adapted locally through translation, depending on organizational identity and needs.