The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The objective of this study was to get a better understanding of how the cultivation methods influence the vitality in Prunus avium. The purpose was also to examine if there was any differences in shoot growth and trunk expansion depending on the method of cultivation. To find the answer to this question a literature study and a case study has been done. The literature study concerns the concepts vitality and stress. Different definitions of these concepts are shown and their connection whit establishment is explained. In the background the species Prunus avium, and the four method of cultivation that are included in this case study are described. Measurements of the shoot growth and trunk expansion were made in this study, and as a complement to these methods, a visual estimate of the vitality was made.

Syftet med den här studien är att undersöka om utbildningens kvalitet har en signifikant påverkan på ekonomisk tillväxt. I uppsatsen tillämpas en regressionsanalys baserad på sekundärdata. Den beroende variabeln är real BNP per capita tillväxt vilken används för att mäta ekonomisk tillväxt. Den oberoende variabeln i fokus är testresultat från internationella prov och används som mått för utbildningens kvalitet. Kontrollvariabler i uppsatsen är initial BNP per capita, genomsnittlig utbildningstid, fertilitet, investeringar och graden av handelsöppenhet.

In many of the world's countries, there is a national organization responsible for marketingthat country as a tourist destination. Through their offices, these organizations work towardsthe creation of effective strategies and a deeper understanding of local markets. Usingqualitative methods such as interviews, observations, and thematic analysis, we managed toinvestigate how the Czech and the German national tourist offices operate, and whatstrategies they are implementing to increase the volume of tourism. The study focused on theanalysis and comparison of the organizations' goals and communication channels.The results show that the investigated tourist boards operate in a similar manner with smalldifferences concerning choice of strategies and communication channels. These discrepanciescan be partly explained by differences in the organization's ownership forms and theconsequences that follow that fact.

AbstractThis thesis is centered on the economic condition and background of immigrants living in Sweden, with focus on Araby, Växjö. To guide us through this enormous work we formulated research questions, which are:Why have foreigners (immigrants) a greater risk of becoming economic vulnerable? How does economic vulnerability effect families with children?What strategies do families adopt under hard economic conditions? What strategies does the society adopt in assisting families, by economic aid, that are economic vulnerable?  Our sample was from a school where we administered an open ended questionnaire to selected students and we also had a comprehensive interview session with ten families in the community so as to have a complete picture of their living condition and how they think people are economically vulnerable.We concentrated on the causes, consequences and strategies of how economic vulnerability is handled by immigrants in Sweden. In our analysis we found out, though our respondents? answers, that the causes of economic vulnerable are background, language, priorities et cetera.

Möbius sequence is a rare condition where affected cranial nervesoften lead to speech deviations due to reduced oral motor functioning. Thisstudy aimed to survey speech deviations, compensatory strategies and selfperceptionof speech in seven people with Möbius sequence, and to linkthese to oral motor function and intelligibility. Additionally, the immediateeffects of smile surgery were investigated in one person. The abovementioneddomains were studied instrumentally, perceptually and throughstructured interviewing. All participants displayed reduced oral motorfunction.

The objective of this study was to describe and analyze some of the conflicts in the class room using solution strategies from a human needs perspective. This was done by a qualitative in-vestigation based on the observations of the participants.The query of how every day conflicts arise in the class room and their reasons.The result was analyzed using reference frame in human needs theory. The results showed that there were several reasons for a conflict and its solution. It was also shown that creating a nice atmosphere in the class room was a continuous effort and the strategies of the teachers in a conflict situation were different depending on the situation. Human needs theories assists us to analyze and handle conflicts in the class room..

Today there is a keen competition between regions in the world for companies and inhabitants in order to improve regional development and economic growth. In many regions there is an active effort to create a good home base for companies and inhabitants. Since 2003 municipalities in nine counties in Sweden have come together in co-operative agencies in order to work towards more efficient regional development.This essay focuses on the relation between the state and the co-operative agencies in the regional development policy and which possibilities the state gives the co-operative agencies to pursue an efficient regional development policy, both legally and financially. I have researched and analysed this through models and ideas on how the state governs the administration and through the translation theory. The result of my study is that the co-operative agencies have a relatively large amount of freedom to make there own priorities, but the ability to act efficiently within regional development is limited..

For the past decades, culture has been given a role as a factor for local and regional development. But what is meant by development and in what ways culture can be of importance in this aspect can be unclear. This thesis examines the perception of the role for local and regional development of one specific cultural place and network ? the cultural cooperative Not Quite in Fengersfors, Sweden. I study the way the role as developer is expressed and interpreted in the discourse of the cultural workers who are members of the network and in the discourse of public cultural policy in the region Västra Götaland and in Åmål municipality.

Background: During the 2000s, there has been an increased interest in studying business management and strategy implementation with customer focus in public organisations. To achieve business goals it is important to continuously work with strategies to meet customerdemands for increased efficiency and service. Purpose: The aim of the essay is to examine how to work on strategy implementation in a municipal real estate company from a management perspective in order to achieve overall goals. Method: The study?s methodology is a case study based on qualitative telephone interviews that were conducted with representatives in managerial positions from various levels of the company.

The value of a good reputation for organizations is increasing today as consumers and citizens become more aware of brands. If a crisis hits an organization, there is now more to lose than before concerning reputation. Therefore the organization?s communication strategies must be developed to sustain the organization?s reputation during and after a crisis.In the field of crisis communication there are two distinguished theories which concern what an organization with help from crisis communication should do to undergo a crisis without losing its reputation. These theories are image repair theory and situational crisis communication theory (SCCT).

Power, Criminality and the gamble about bordering normality. From theperspective of Foucault. This study is about how criminality becomes a strategy of power used by the individual to overcome difficulties and gain advantages. This strategy of power sets loose a process of identity formation within the individual that gives shape to his own norms which are opposite to the one of the society. The individual norms and the normative society cooperate with one another in a cultural teamwork.

AbstractThe purpose of this essay is to increase the knowledge of which strategies students with reading and writing disabilities or dyslexia use to learn in secondary school. The study aims to examine the following questions:Which coping strategies do students with reading and writing disabilities use in their studies?How can remedial teachers support students with reading and writing disabilities in their learning process?The study consists of two interviews with a total of three hours recorded material made with a secondary school teacher who teaches Swedish and English. The teacher has experiences of reading and writing disabilities herself but also from teaching students with dyslexia. The interviews are constructed into a lifestory describing experiences of reading and writing disabilities in school, during teacher training and as a teacher.

The interest in businesses active on the countryside and their funding situation has increased in recent years. In a survey, conducted by Leif Berndtsson (2003), it was reported that there is a lack of external capital in rural areas. According to Berndtsson (2003) the lack of external capital inhibits the rural firm?s growth. The essay attempts to answer whether the shortage of external capital is a factor that inhibits development for rural businesses.

The purpose of our study is to examine whether social welfare secretaries experience obstacles in work to do their tasks in a way that they, from their own values, thinks is right. And if so, what are the reactions and what strategies do they use to manage this. The study is based on a qualitative method. The data consist of interviews, with five social welfare secretaries, which all work in southern Sweden. The social welfare secretaries both work at a children- and youth department and at a social allowance department.