Sök:

Sökresultat:

2978 Uppsatser om Strategic effect - Sida 48 av 199

LOCAL ADAPTATION IN EMERGING MARKETS ? in theory and reality. Study of the Swedish subsidiaries in China

Some MNEs encounter frustration or failures when they enter a new market. The main reason is due to a lack of adaptation. There is a lack of theoretical study about the local adaptation phenomenon of Swedish MNEs in China. Most studies are at the level of experience. Therefore, the purpose of this study is to find out the dimensions subject to local adaptation and their degree for the Swedish MNEs in China.

Veto: En motivanalys av FN:s säkerhetsråds fem permanenta medlemmars agerande i konflikten i Syrien.

Aim: The aim of this study is to analyse the possible motives behind the actions of the five permanent members of the UN Security Council in relation to the conflict in Syria. The background of this aim is the Arab Spring and the protests and violence that have followed the uprising. While, in Libya, the UN Security Council adopted resolutions that allowed sanctions against the Libyan government, no such resolutions have been adopted yet in Syria.Theory: The principal theory of the analysis is Stephen D. Krasner´s theory on sovereignty.Method: I have researched various resolutions and statements done in the Security Council, together with official statements from the actors, through Hadenius´ motive analysis methodology and Gilje & Grimen and Ödmans theories on hermeneutics.Conclusion: The conclusion of the analysis is that there, in the case of Syria and Libya, are two different parties in the Security Council. One that stands for sovereignty and one that stands for intervention.

Den amerikanska strategiska kulturens påverkan på en militär doktrin : en analys av FM 1

I denna uppsats prövas orsakssambandet mellan USA:s militärstrategiska kultur och dess armédoktrin FM 1 (Field Manual 1). Syftet är att påvisa i vilken grad som den militärstrategiska kulturen påverkat utformningen av doktrinen och om detta element kan sägas utgöra en självklar grund till doktrinens kontext. I uppsatsen förklaras den strategiska kulturens innebörd, bland annat utifrån Colin S. Grays tes. Denna tes utgör sedermera uppsatsens teoriansats.

In-store retail environment ? A study if placement of ecological products has an impact on sales and attitudes towards buying.

The purpose of this thesis is to investigate whether placement, using a special display, of ecological products, will have an effect on consumer buying behaviour and thereby sales of these products. When talking about sales we refer to the amount of ecological products that are being bought, habitual and unplanned, as a response due to the placement of the products in-store. To further elucidate the purpose, the thesis will focus on if the placement of the products itself will have an impact on the customers? attitude towards buying ecological products. A deductive approach was applied where we did a quantitative study using triangulation to receive data to reveal if the placement of ecological products had any effect on the sales of these products.

LAURA: Kognitiv beteendeterapi för kvinnor med psykisk ohälsa till följd av en traumatisk förlossning : En randomiserad kontrollerad studie av internetadministrerad vägledd självhjälpsbehandling

The purpose of this randomized controlled study was to investigate the effect of internet- administered guided self-help for women suffering from psychological problems following traumatic childbirth. The eight-week treatment program consisted of written chapters based on cognitive behavioral therapy. 56 participants were randomly assigned to a treatment group (n = 28) or a waiting list group (n = 28).The results showed that post-traumatic symptoms decreased as a result of the treatment, with large within-group effects measured by both the Traumatic Event Scale (TES) (d = 1.33) and the Impact of Event Scale-Revised (IES-R) (d = 1.3). The difference between the groups was only significant when measured by the IES-R in which case the between-group effect was large (d = 0.97). The proportion of the participants who showed clinically significant improvement was considerably greater in the treatment group than in the waiting list group.

Referenstaktiker : högskolebibliotekariers sätt att överbrygga kommunikativa gap

The aim of this master thesis is to study how academic librarians can overcome the gap between themselves and the user. The gap, as we see it, is generated by the user's deeper knowledge surrounding her subject in comparison to the librarian. This knowledge gives the user possibilities to handle certain discourses attached to the subject and a knowledge how sub-subjects relate to each other within the main subject. At the same time the user is in need of help to find information within her subject, this need needs to be explained to the librarian as a search expert. The scope of this master thesis is to find how the librarian, tactically, can reach the users need despite lack of subject knowledge.

Förändring av styrning i en ideell organisation : Hyresgästföreningen

In non-profit organizations, surplus of the organization goes back to the organization's members. We have noted that Hyresgästföreningen initiated a change in 2005 when the organization merged its local membership registries to a national registry. There are few studies explaining how non-profit organizations are using management in an organizational change. What happens with the business management at an organizational change that is similar to the change in Hyresgästföreningen? The aim of this thesis is to explore how the governance of a nonprofit organization is changing at an organizational change.

Effect of liming and free Ca2+ on Cd uptake of carrots, Daucus carota

The level of cadmium (Cd) in Swedish arable land has increased during the last century and the average concentration of Cd in the plough layer is today 0.23 mg/kg. The increase is mainly due to anthropogenic activities such as phosphorus fertilizing, liming, import of feed, and atmospheric deposition from industrial emissions. Cadmium in the soil will be taken up by crops and is thereby transferred to humans via food. Carrot is one of the crops of concern, both because it may contain quite high Cd concentrations and due to the large consumption in Sweden. In the body, Cd is stored mainly in the liver and the kidneys and may cause several diseases already at low concentrations.

Tillskottsutfodring av smågrisar under digivningsperioden :

Weaning is one of the most critical events in the piglet production with problems such as growth check and post-weaning diarrhea as a result. The lighter the piglets are when the growth check occurs, the harder they have to get back to normal growth rate. Creep feeding of piglets is used to reduce the problems by increasing the weaning weight and adapting the digestive tract to a starter diet. Hodge (1974) showed that the sow?s milk can not provide enough nutrients for maximal growth rate.

Nålen i höstacken : En studie i hur Kalmar kommun kan kommunicera med unga genom sociala medier.

The municipality of Kalmar have a problem, how to reach and communicate with young people in Kalmar. In today?s changing media environment it gets more difficult to stand out and reach audience with messages and especially with the new forms of media that has revealed. Therefore, we have been commissioned to develop recommendations on how the municipality of Kalmar can communicate with young people in Kalmar.  The purpose with this study is to investigate which media channels young people in Kalmar use and their attitudes towards social media in particular. We wanted to find out how the municipality should communicate to reach them and what attitude youths have against the municipality in general.

Miljömärkningar på inredningsprodukter

Marknadsaktiviteter vid produktlansering är ett samarbete med Haglöfs Scandinavia AB. Våren 2010 utfördes ett samarbetade med Haglöfs då ett underlag för utökat produktsortiment inom konfektion togs fram. På uppdrag av Haglöfs ska ett förslag framställas på hur en lansering ska kunna se ut om juniorkollektionen introduceras på den svenska marknaden. Hur fungerar det med produktlanseringens strategiska och taktiska lanseringsbeslut och vilka marknadsföringskanaler är lämpliga vid en produktlansering inom outdoorbranschen.Rapporten behandlar hur dagens företag inom outdoorbranschen i Sverige fullgör sina marknadsaktiviteter vid en produktlansering. Strategiska och taktiska lanseringsbeslut illustreras samt utvalda marknadsföringskanaler skildras.En lanseringsstrategi beskriver de marknadsföringsbeslut som är nödvändiga för att presentera en ny produkt till respektive målgrupp och börja generera en inkomst i form av försäljning av den nya produkten.

"SJ AB har kommenterat ditt inlägg" : En kvantitativ och kvalitativ studie om SJ AB:s kommunikation i sociala medier

Title: ?SJ AB har kommenterat ditt inlägg?: En kvantiativ och kvalitativ studie om SJ AB:s kommunikation i sociala medierWriters: Fanny Fellman and Moa GrönroosClass, semester, year: Bachelor thesis, 15 HP, winter semester 2014Number of words in the thesis: 13 566Problem definition and purpose: Our purpose is to investigate how SJ communicate in social media in crisis. SJ AB is a Swedish train company with traffic across Sweden who may be affected by a variety of crises. Social media use has today grown and now uses just not the Internet for pleasure, but also to ask questions and get feedback. Social media leads us into a new communication scenery, which also applies to organizations to be present.

Rörelsestyrd utomhusbelysning för ett tryggt och hållbart samhälle

I samband med min utbildning till fysisk planerare stötte jag på begreppet trygghet flera gånger. Dock nämndes detta sällan i samband med belysning, utan endast andra aspekter togs upp. Därför tycker jag att det behövs närmare undersökning av hur vi egentligen upplever att en trygg miljö ska vara. Det behövs närmare undersökning av hur denna upplevda trygga miljö påverkas av en annan sorts belysning. Detta leder således till att denna uppsats behandlar ämnet trygghet i relation till belysning, med en inriktning på rörelsestyrd belysning.

Produktnedläggning : - En jämförande undersökning på fem ABB-bolag

Title:Product abandonment ? A comparative study of five ABB-units Level:Master thesis in Business administration, spring 2011.Purpose:The purpose of this paper is to through a comparative analysis examine how different companies, within the same group, works with product abandonment and what factors influence the process.Problem:How important is situational and product specific factors in a product abandonment process in which the organizational factors are constant?Method:This study is based on primary as well as secondary data where interviews represent the primary data. Interviews, following the same interview guide, were made with five companies within the same group.Result:The results from the empirical studies presented in the text below recurring themes derived from the framework.Conclusions:Our conclusions are that the importance of product specific factors is of significant matters in a product abandonment process, even when organizational factors are constant. We base that on that although the companies are within the same group, under the same strategic direction and constructed according to the same organizational structure the product abandonment process is different for the respective companies.Keywords:Product abandonment, product deletion, product elimination, weak products, ABB .

Bloggar som marknadsföringskanal - En studie om produktplacering

Marknadsaktiviteter vid produktlansering är ett samarbete med Haglöfs Scandinavia AB. Våren 2010 utfördes ett samarbetade med Haglöfs då ett underlag för utökat produktsortiment inom konfektion togs fram. På uppdrag av Haglöfs ska ett förslag framställas på hur en lansering ska kunna se ut om juniorkollektionen introduceras på den svenska marknaden. Hur fungerar det med produktlanseringens strategiska och taktiska lanseringsbeslut och vilka marknadsföringskanaler är lämpliga vid en produktlansering inom outdoorbranschen.Rapporten behandlar hur dagens företag inom outdoorbranschen i Sverige fullgör sina marknadsaktiviteter vid en produktlansering. Strategiska och taktiska lanseringsbeslut illustreras samt utvalda marknadsföringskanaler skildras.En lanseringsstrategi beskriver de marknadsföringsbeslut som är nödvändiga för att presentera en ny produkt till respektive målgrupp och börja generera en inkomst i form av försäljning av den nya produkten.

<- Föregående sida 48 Nästa sida ->