This study was focused to highlight the problems that comes with being a minority on a workplace, in this case female Sports journalist who are working in a male dominated Sports field. The objective was to find out how the female Sports journalist was experiencing working in such a domain, with focus on journalists who works on local news papers. The study also wanted to look on how these workplaces incorporated gender in their daily work.       In combination with gender theory, with concepts as masculine hegemony and power structures, I also choose to apply the american researcher Rosabeth M Kanters concept ?token?. With these aspects in mind I analyzed the five interviews that I carried out with female Sports journalist with a qualitative data analysis.           The results of the study showed that the female Sports journalist in some aspects were aware of the difficulties of being a woman in a male dominated area ? when they were talking about the profession at large.

Kronoparken is a multicultural area with more than 100 different nationalities. Since we know that girls with a foreign background participate less in sport than girls with Swedish background do, we think it would be interesting to examine what kind of thoughts and experiences young girls on Kronoparken has about sport.  The purpose of this study is to examine what the girls think about the activities that are offered today. We also want to examine their thoughts about sport and gender issues.Since the aim is to identify the girl?s experiences around current activities and find out what ideas they have to improve this, we think a qualitative method is best suited. We have chosen to do interviews with two focus groups.

Viklund, J. & Älgamo, D. (2011).Fysisk aktivitet och idrott för vuxna individer i Västerbottens län ? möjligheter och utmaningar för en framtida aktivitetskatalog. (Physical activity and Sports for adults in the county of Västerbotten ? opportunities and challenges for a future activity directory).

In Stockholm there are currently five women, out of a total of 102 employees, working in public Sports arenas. In Sports arenas men are numerically superior amongst the workers as well as the visitors. These arenas are in many ways male dominated, masculinized environments. In this essay I investigate the reasons behind the uneven distribution, in terms of gender, among Sports arena workers. I do this by interviewing seven female Sports arena workers (the five current and two former), and by observing their workplaces.

AimThe aim of the study is to find out if, and in that case how, the Sports movement creates and reproduces norms and values regarding sex and sexuality. Questions to be answered are: Which experiences do non-heterosexual women have of everyday activities in the Swedish Sports movement? How are norms on sex and sexuality visible in practice? Are there mechanisms/practices that challenge these norms? Finally, the results are discussed in relation to two policy documents from the National Organization of Sports (RF); ?Sports Wants? and ?Policy and plan of action against sexual harassment and sexual discrimination within Sports?.MethodSince the aim was to understand, and not to generalize and quantify, a procedure of qualitative interviews was chosen. Ten non-heterosexual women were interviewed concerning their experiences of the Swedish Sports movement. They were active (or had recently been) at different levels in the following Sports: basketball, soccer, floor ball, ice hockey, bandy and volleyball.

This master thesis examines sport habits among young people and a view of their future in Sports. Research has shown that the majority of youth leave sport clubs during adolescence. The thesis questions were: How physically active are young people? Which Sports do they practice? Regarding their future in Sports, what kind of aspirations do the young people have? Are there any barriers that could complicate their involvement in these activities? These questions were examined by analyzing if there were any differences between boys and girls, youth in different grades and youth with Swedish or foreign backgrounds. Pierre Bourdieu´s theoretical framework about Sports and economic capital has been used as a research framework.

The purpose of this bachelor?s thesis is to examine how public librarians and people engaged in Sports associations think of the possibility of collaboration between their organizations regarding children and youth and furthermore how they think this collaboration and collaboration in general would or should be practiced. This is done in the light of the increasing necessity of collaboration in today?s information society as well as the view that reading and Sports could make a good match. Focus is placed on the libraries? perspective and also on the respondents? perceptions and thoughts.

AimThe main aim with this study is to research weather there are differences in applied sportpsychology activities between Sweden and Serbia, with a focus on competitive Sports andperformance. What are the differences and similarities, and in which way is the sportpsychology helping the Sportsmen and Sportswomen? The main goal with this study is tocome to conclusions that can be of importance to both countries development in applied sportpsychology activities.MethodFor this study the qualitative method was used and the design is descriptive and comparative.A practical comparison in the form of interviews has been done. Eight persons wereinterviewed at different times, four in Sweden and four in Serbia, one researcher in sportpsychology, one practitioner in Sports psychology (a common term for a sport psychologist,mental trainer, performance coach etc.), one Sports coach and one Sportswoman in eachcountry. For the interviews an adequate interview guide was designed and used.ResultsPractical application in the form of various training opportunities within the sport psychologyfield, Sports psychology advisory services and research in Sports psychology are applied to agreater extent in Sweden then in Serbia.

Purpose: The purpose of this studie is to map and describe the marketing strategies of professional sport organizations and examine in what extent and how they apply the 7P?s of the Marketing mix.Method: We have used an abductive approach in this study. The research was conducted as a two case study, the studied objects are AIK Ishockey AB and Djurgården Hockey AB. A qualitative method has been used. The empirical content was collected by triangulation in form of interviews, telephone interviews, studie of webpages and participating observation.

AbstractMotor Sports have been around as long as motor vehicles have been. Sports are often seen as costly polluter but in the same time the motor Sports have encourages a large part of development, both for vehicles and other industries. Inventions like rear mirror and ABS brakes come from motor Sports. One way to once again drive development forward while making motor Sports carbon-neutral is to run the race cars on hydrogen. In this thesis, the goal is to convert a spark ignition engine for hydrogen operation.

In this paper an upper level compulsory school is examined from a gender perspective. The purpose of the paper is to analyse how girls and boys acquire space in the classroom (during a Swedish lesson) and in the Sports hall (during a lesson in physical education). To fullfil the purpose of this paper a seventh grade class was observed during a lesson in Swedish as well as in Sports. In addition to this on pupil was interviewed. In this paper the results are compared to and measured against results from earlier research in the field. Used as a theoretical basis are Simone de Beauvoir?s theories on gender.The results attained indicate that girls and boys claims space in different ways during time in the classroom as well as in the Sports hall.

Commercial strategies are becoming more common in an increasing number of Sports - Swedish golf is no exception. Previous research shows that new opportunities for non-profit organizations, to assign parts of their operations to a limited company, do not have any economic importance. The supplementary question arises why more golf clubs nonetheless choose to corporatize its activities? Is the purpose of commercial strategies generally linked to business- or sport-related success? This paper, containing two studies, aims to create an understanding of the underlying drivers of commercialization, and furthermore to quantitatively demonstrate how commercialization is reflected within Swedish golf in terms of strategy and marketing. Swedish golf clubs were categorized as more or less commercial, and examined based on business-related variables such as communications, brand awareness and price discrimination, as well as Sports-related variables as success factors and success indicators.

This study aims to gain greater knowledge about the phenomenon cheerleading journalism and its existence in the Swedish Sports journalism. We did this by making an impact in the media debate, to thereby identify key aspects of cheerleading journalism. These elements are then used to reach a preliminary definition of the phenomenon. This was followed by qualitative interviews with six Swedish Sports journalists from newspapers Aftonbladet and Dagens Nyheter, with the aim to find out how they behaved the phenomenon. The results of the earlier debate and the answers from the respondents show that cheerleading journalism is nationalistic, biased and seeks an inclusive effect on its audience.

Studies in Sweden have shown that about 80% of all youth in Sweden have participated in organized sport during their upbringing but at the age of 20 only 50% of these continue. There have been several attempts to understand why youth stop participating in Sports but few aimed to understand why they continue. The objective of this study was to examine if there is a difference in motivation between youth (in the ages of 16-20 years) who participate in recreational and elite Sports. The study was carried out as a quantitative survey where both recreational (n=35) and elite athletes (n=33) particpated. The study used a Sport Motivation Scale questionnaire translated into Swedish.

Sahlgrenska Academy at University of GothenburgDepartment of Internal Medicine and Clinical NutritionAbstractTitle: Coconut water as a rehydration fluid. - Can coconut water be recommended as a better choice than water or Sports drink after moderately intense training?Author: My Green, Joakim LundSupervisor: Henriette PhilipsonExaminer: Frode SlindeProgram: Dietician study program, 180/240 ECTSType of paper: Examination paper, 15 hpDate: May 26th, 2014Background: Already in the 1960s an alternative to water as a rehydration fluid occurred, the so-called Sports drink. Coconut water has in recent years been claimed as the "natural Sports drink" in media. Coconut water is sold in shops and fitness centers around the world and has established itself as an alternative to water and Sports drink in terms of rehydration after a workout.Objective: To investigate whether there is scientific evidence to recommend coconut water as a rehydration drink after moderately intense exercise ahead of water or Sports drink.Search strategy: The search for articles in this systematic review was performed in the databases PubMed, Scopus, Cochrane and GUPEA.