This study examines retail atmospherics from a reality perspective. The topic "special exposure" has received research interest in the past but it has not been recognized as a critical consideration in the daily retail business. Too many retailers leave assortment decisions to thumb rules or trial and error. The highest aim of this study is in addressing that gap between theory and practice. To catch the attention of the customer is important in supermarkets because most grocery purchase decisions are made at the point of purchase.

The purpose of this Master thesis is to examine whether there is a connection between distance to the schoollibrary and the extent to which teachers are using it as an integral part of their teaching. The study aims to answerif the physical distance to the school library is affecting teachers' ways of working with the library, if it affects thecollaboration between teachers and librarians and finally if teachers that are using a school library outside theschool premises are doing so less as an integral part of their teaching compared to teachers that have access to aschool library within the schools premises.The study is based on qualitative interviews with six teachers in the intermediate stage of the nine-yearcompulsory school, of which three have access to a school library within the school premises and three haveaccess to a school library outside the school premises. The two groups of teachers are compared in order to findout if there is a connection between distance to the school library and the usage of it. Loertscher's school librarymedia program and teacher taxonomy have been used as a theoretical framework.The study shows that the teachers who use a school library within the school premises have a bettercollaboration with the librarians than the ones who use a school library outside the school premises. The studyalso show that theese libraries are an integral part of the teaching to a higher degree.

The aim of this Master?s thesis is to investigate if the reading habits of teacher students are influenced by merit and descent. The empiric material consists of six questionnaires answered by students at the teacher training with Swedish at the upper secondary school as their first topic. The questionnaire comprised questions about reading habits in the childhood and today and information concerning merits and descent.Pierre Bourdieu?s sociological ideas about cultural capital transmitted from parent to child and the concept of habitus are used as a theoretical framework regarding descent.

Projects to equip every student and teacher with a laptop, with the intention to improve academic results, have rapidly spread through the country. New technology, new contents and new ways of learning have changed the learning envi-ronment. The school library, being a part of this environ-ment, faces the same changes and challenges.The purpose of this thesis is to study how the school library is being affected when a One-to-One project is carried out in a learning environment. The research questions concern how the school library is viewed within the organization and also how the change affects both the school library and the school librarian.The empirical material of the thesis includes five qualitative interviews carried out on location, at a single selected school. The interviews are followed by a study of relevant documents, all produced within the organization.To understand the organization in which the school library operates, as well as the school library itself, I chose to divide the theoretical approach in two: Christensen?s et al.

The purpose of this study is to search for and compare how teachers in a multicultural municipal school and in a multicultural independent school design their teaching to benefit all the students in the classroom, regardless of background.I wanted to get information about how teachers work from an intercultural perspective. To get information I used qualitative methods, which includes interviews and observations. I interviewed four teachers working in a primary school. Two from a independent school and two from a municipal school.The result revealed that both the independent school and municipal school are working from an intercultural perspective where they try to find different methods to reach every student in the class. Their biggest similarity is that the teachers put a lot of effort on language development since the Swedish language is key to the Swedish society.

The European Union's work on equal opportunities for women and men can be described historically in three eras; equal treatment, positive action and, most recently, the gender perspective. In accordance with the latter, gender mainstreaming is the latest method in dealing with these issues. Its aim is the implementation of the gender perspective in all policy processes and to challenge the male norm that permeates all decision making. EU:s work on equal opportunities, though, persists not only of gender mainstreaming but has a double approach also including special actions.This thesis bases its argumentation on discourse analysis of communications from the Commission regarding employment and social affairs. It argues that the two components of the double approach; gender mainstreaming and special actions, are incompatible and even becomes contra productive put together.

AbstractWhat do the pupils really learn in school? What do the pupils know before they begin schooland what knowledge do they have when they graduate form 5 and should have achieved thegoals? I chose to interview some pupils in the end of nursery school and some pupils in theend of form 5. To limit myself I chose the subject space, because I think most pupils thinkthat space is an interesting subject. The result of my examination was that pupils in nurseryschool have many different thoughts and previous knowledge about space, often on the basisof what they have seen themselves, and that some of the pupils in form 5 have some moredeveloped knowledge while some pupils still got the skill as a nursery school pupil. Myexamination shows that some pupils have learned surprisingly little, bearing in mind that theyhave been in school for five years..

The purpose of this study was to gain a clearer picture of how after-school-care teachers? work with fundamental values in after-school care, both practically and theoretically based on the curriculum Lgr 11. I wanted to acquire a broader understanding of the school's core values and what kinds of tools teachers used to cope with their task. I proceeded with two questions:How does after-school care proactively work with core values based on gender, ethnicity and class?How does the work on value issues at after-school care centers compare with Lgr 11?In my study, I used literature studies and a qualitative analysis of five interviews with afterschool care teachers.

Purpose: This thesis aims to study how students in upper secondary school evaluate sources in their everyday school work and how the role of the school library and librarian officiate in this context.Methodology: A web questionnaire was conducted and 155 students from different schools, with or without school library and school librarian, participated. We coded and aggregated the questionnaires according to the strategies that are used when evaluating sources, identified by Francke, Sundin and Limberg. Cognitive authority, a theory by Patrick Wilson, was also a part of our analysis. Conclusions: The study shows that students use different strategies, separately or combined, as a way to evaluate sources. The teacher is regarded as a cognitive authority and is the main influence concerning source evaluation. It also shows that the role of school libraries and school librarians, in this context, seem to be non-existent.

The aim of this paper is to study if implementation of a school library management system called FreeLib has created favourable conditions for the school librarians to cooperate with other professions and become a more forward working place. I have studied relevant literature about school libraries, organisation, digital libraries and documents that regulate school and library activities today as well in the past. In order to fulfil my purpose I have done a qualitative survey with six school librarians from Swedish primary schools with pupils at the age of 6 -16 years old. To identify strengths, weaknesses, threats and opportunities I found in the material I used a method called SWOT analysis. According to this study the use of the digital FreeLib system has developed a better teamwork between school librarians at different schools.

Vårt syfte med uppsatsen är att undersöka hur sex elever på högstadiet förhåller sig till slöjan.Hur skiljer sig deras åsikter åt beroende på vilken religiös, kulturell eller etnisk bakgrund detillhör? Resultatet har vi fått fram genom att utföra två kvalitativa gruppintervjuer av lågstandardiserad karaktär. Vi kommer i uppsatsen fram till att de sex elever som vi intervjuathar en sekulariserad syn på slöjan. Vi kommer även fram till att åsikterna och kunskapernahos de sex eleverna inte skiljer sig avsevärt åt beroende på vilken religiös, kulturell elleretnisk bakgrund de tillhör..

The purpose of this bachelor thesis is to present an overviewof a number of libraries? specially adapted media forchildren with special needs.We also wanted to see how the librarians worked to helpchildren with special needs, to take advantage of the librariescollections and activities. These special needs could bedyslexia but may also be disabilities which have resulted inthem being unable to read literature other than specialadapted literature. Examples of this literature are DAISY,book & DAISY, pictogram, bliss, ISAAC, easy reading,Braille, tactile picture books, and computer programs thatmake it easier for people to read in their own way with theirown skills.Using qualitative interviews we have interviewed sevenlibrarians. Through this process we have been able toascertain which methods public libraries use to meet theneeds of those children whose disabilities relate to reading.The interviews also explored how they are working withchildren who need more time than other children does whenit comes to reading.The results of the interviews showed that the librariesprovided a lot of special adapted media.

The purpose of this Master's thesis is to make suggestions as to how librarians can promote young reluctant readers to help them find the joy of reading. We want to show how the comprehension of these children and adolescents can be translated into action in the librarians work with reading promotion.Our main questions are:? What attitudes do the librarians find that children and adolescents, ages 9-15 with reluctance to read, have towards reading?? What do public- and school librarians do to stimulate children and adolescents, ages 9-15 that are reluctant to read, to feel the joy of reading?? What role or which roles can the public- and school librarians have in the work of reading promotion, targeting children and adolescents with a reluctance to read?We have used Beers's theories about reluctant readers and reading promotion, Chambers's model and theory ?Reading Circle? and his theories about conditions that promote a ?good reading environment?. We have also used Smidt's theories about the librarian's different roles in the work of supplying literature.The method we have used is qualitative and based on literature and interviews with 7 children- and school librarians that all of whom work or have worked with reading promotion for children and adolescents in the ages between 9-15, that are reluctant to read.Our results show that in order to gain understanding about the attitudes towards, and relationship to reading, our targeted group have, the librarian has to be aware of the inner conditions that these children and adolescents have. These inner conditions are going to affect the work and the result of the reading promotion activity.

Den här uppsatsen handlar om hur två grannkommuner har valt att organisera kring resursfördelning för barn i behov av särskilt stöd. För att ta reda på detta har vi studerat de av regeringen formulerad styrande dokument samt skolplanerna i kommunerna. Vi har också tagit del av offentliga dokument från varje kommun som visar det mål och visioner de har för skola och utbildning. För att skapa oss en djupare förståelse kring tankarna runt de val som görs och hur de kan te sig ute i de olika verksamheterna har vi intervjuat en skolledare, en specialpedagog samt de ansvariga för resursfördelning på berörda kommuner. Intervjuerna gav oss de svar vi sökte i våra ursprungliga frågeställningar.

The aim of this master´s thesis is to analyse what factors have an impact on the quality of school libraries. The research questions are: How do some school principals, school librarians and school inspectors view quality in school libraries and what has an impact on quality?How do they view some existing quality criteria?How important do they think the integration of the school library into the curriculum is?The theoretical approach is derived from research about school libraries by David Loertscher and by Sharon Markless and David Streatfield. The empirical material has been collected through half structured qualitative interviews. The informants chosen are principals and school librarians from three Swedish primary schools (6-15 years).