In this study, we have examined how Swedish tour operators are using social media as part of their marketing plan. Our purpose was to find out which strategies they use in the area of social marketing. The companies that were examined were Ving, Fritidsresor and Jambo tours, and the social network site that the research focused on was Facebook. The examination was conducted with a content analysis of the companies' Facebook pages and qualitative, structured interviews with the companies. The aim was to compare the various tour operators Facebook pages in order to get a broader overview of the companies marketing strategies.

The aim with the study was, that through a qualitative research approach, to examine in which way social services employees perceive information about children with incarcerated fathers and how they furthermore relates to the child's right to both parents in these situations. Seven interviews were implemented with social workers in the Stockholm County to obtain informa-tion on the following questions; how the children's needs are noticed at the social services, how employees discuss the child's right to their incarcerated father and which possibilities and obstacles social workers experience to promote contact between the child and the father. The ecology of human development theory was used in the analysis. The conclusions are that chil-dren with incarcerated fathers seldom is noticed at the social services as a result of inadequate cooperation between authorities but also due to whether the social services should be respon-sible for the children. Furthermore, children always have the right to maintain contact with their incarcerated father, with exceptions for situations where physical or sexual abuse have occurred.

Denna studie syftar till att öka förståelsen för islamiskt grundade värderingar om könsroller, genom att undersöka muslimska mäns kvinnosyn och förväntningar på kvinnan som framtida hustru. Intervjuer med åtta muslimska män besvarar frågeställningar kring förväntningar på kvinnan, könsroller och äktenskapet. I denna studie undersöks muslimska mäns syn på skillnaden mellan könen. Sekulär och muslimsk feministisk teori används för att analysera empirin. I studien framkommer hur praktiserande muslimer som vill leva efter Koranen, kan uppleva en viss social press kring att leva upp till sin könsroll som ofta framställs som medfödd.

The aim of this study was to explore how social workers interpret the part of the Swedish social services act that regulates each municipality?s responsibility of the people staying in it. The study?s general methodological approach connects to sociology of law. The research questions were: (1) What factors are considered important by the social workers in assessments of responsible municipality? (2) Are there variations in the assessments of responsible municipality and in that case; how can the variations be explained? (3) What discretion do the social workers consider that they have in assessments of responsible municipality? Previous studies have found considerable differences in professional social work assessments in Sweden.

Purpose: The purpose of the essay is; to explain and clarify how the company is acting to lead members in social media to achieve valuable external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An inductive approach has been used for the empirical data collection since the authors have been studying the reality without existing theories. A qualitative research method has been used for collecting the empirical material. Primary data was collected from telephone interviews with seven companies, active in social media.Conclusions: The study shows that the power of employees? can be used when designing strategies for social media.

This thesis examines the possibility of Bolivian indigenous women?s social movements? getting their demands of a gender equal society fulfilled in the new state which was initiated in 2005 when Evo Morales became the first president representing the indigenous people of the country. By using a qualitative method I have showed that although the Bolivian indigenous women?s social movements? historically has been significant political actors for social change in the country, with representation at both regional and national level, Bolivian women are still subordinated in the social and political sphere. By applying a feminist intersectional perspective which takes its point of departure in a understanding of power as multidimensional, where gender, ethnicity and class are constitutive principals, multiculturalism theories and a social movements theory framework, I have found that even if institutional changes, that opened the system increased the indigenous women?s social movements political participation in Bolivia, power structures based on gender limited their possibilities to influence both socially and politically.

Our purpose was to examine how social workers, within the child- and youth psychiatry, works with aggressive children and which theoretical perspectives they use. The questions we wanted to examine were how they worked with these children, how they motivated their work and which theoretical perspectives they used. The method that was used was a qualitative interview, where six social workers were interviewed. The result showed that their work foremost was based on conversation methods and all social workers emphasized the importance of a near cooperation with the parents since they considered that parents had the strongest influence on the children. Some social workers focused foremost on altering children's aggressive behavior while others focused on understanding the meaning of the behavior.

The Swedish social insurance agency provides financial support for families and children, but also for people with work injury, illness and at old age. During 2012 they saw the amount of notifications of insurance increasing in Sweden, which is a development that cost our society a great deal of money. With the aim to pursue a sustainable development I have therefore devoted this project to wellness and stress management within preschool.The employees of preschool are often dealing with a lot of stress, due to the big groups of children that causes high noise and sound levels. The high noise and sound levels is a contributor to stress which additionally can damage the health and cause impaired hearing loss. About half of the people around their forties until the age of retirement have difficulties understanding speech in large groups.The purpose of this project has been to investigate the causes of negative stress for my target group, women between 30-60 years old who works in preschool.

The aim of this study was to gain a greater understanding of what social workers perceive to be mentally demanding and emotionally challenging work, and which strategies they use to handle it. I chose to interview six social workers, three of them had long experience of social work, and three of them had worked for less than a year. The justification for this choice wasthat I wanted to interview people with different experience of social work over time, to be able to see possible differences in what was perceived as mentally demanding and emotionally challenging work, and how it was handled. The social workers were interviewed with a semi structured interview manual.The results showed that the organization of the social service is not fitted to the work that social workers execute. This means that what is perceived as mentally demanding and emotionally challenging work largely depends on this.

The subject for this Master's thesis is the mission of the public library concerning target group everybody. Control documents, traditions, norms and trends influence how this is interpreted and how the library's service is being formed. The often very abstract terms used to describe the public library's mission makes it open for different interpretations. We are of the opinion that the public library's service should be formed to reflect the needs, interests, and priorities of the community it services, in order to be more attractive and useful.The aim of our study is to examine how the public librarians define and adjust to the mission to satisfy all citizens needs. Why do they choose to concentrate on certain target groups? And what does that show of how the public libraries reflect their communities? Our investigation includes examining six activities aimed at a certain target group and the six public libraries that carried these out.

Social inlärning influeras av interaktioner, eller observationer, av en artfrände eller dennes produkter. Beteendet och närvaron av en artfrände kan påverka beteendet hos en individ, vilket i sin tur kan leda till överföring av nya beteendemönster i en population. De domesticerade djurens kapacitet för social inlärning, samt effekterna av detta, är stora frågor inom husdjurens skötsel och välfärd. För värphöns är det viktigt att undersöka om skadliga beteendemönster, som kannibalism och fjäderplockning, är resultat av social inlärning. Syftet med denna litteraturstudie var att granska den domesticerade hönans (Gallus gallus domesticus) kapacitet för att dra lärdom via social inlärning.

The overall aim of this study is to investigate how social workers who are dealing with financial assistance are experiencing discretion in their daily work. The aim of the study is also to examine how social workers who are dealing with financial assistance relates to the controlling and the supporting functions of their daily work and how this in turn affects the attitude to the client. In order to examine the aim of the study, qualitative method was used. Eight social workers have been interviewed and presented with two fictitious cases that they have been able to discuss. Theories regarding the street-level bureaucrat and its discretion have been used to interpret and understand the collected material.

The aim of this study is to increase knowledge about how a group of newly graduated social workers reflect on the practical daily work and their positions working with clients who are in need of social and/or economic resources. More precisely the purpose is to find out how these seven newly graduated social workers viewed working with clients during theoretical and practical studies. The aim is to analyze which techniques and methods could be seen in these narratives. Furthermore the aim was to find out if and how these seven social workers reflected on the power relation between social worker and client.The material of this study consists of seven semi-structured interviews. Throughout gathering the data and analyzing it, the qualitative method in form of narrative approach was used.

Abstrakt Social Engineering är konsten att manipulera människor, för att på så sätt vinna deras förtroende. Med hjälp av detta förtroende kan attackeraren sedan kringgå säkerhetssystem och få tillgång till organisationers information. Vi har i denna uppsats genomfört elva intervjuer på tre stora organisationer med både IT-chefer och övrig personal. Med dessa intervjuer har vi sedan försökt få en bild av hur medvetenheten ser ut samt vilka åtgärder organisationerna tar för att förhindra Social Engineering. Med denna uppsats vill vi belysa den ovisshet som råder kring Social Engineering, men även farorna och hur effektiv en attack av denna typ kan vara.

Vårt syfte med denna studie är att undersöka begreppet social kompetens och hur social kompetens kan förebygga konflikter. Studien bygger på fyra färdigheter: empati, ansvarstagande, identitet/trygghet och kommunikation. Den empiriska undersökning vi genomfört bygger på kvalitativ forskning. Vi har intervjuat tolv stycken lärare för att få veta deras syn på begreppet social kompetens.Studien har visat att lärarens arbete med att utveckla elevens sociala kompetens är mycket viktigt, i syfte att förebygga konflikter. Detta har vi fått bekräftat både genom vår litteraturstudie samt vår empiriska undersökning.