Aim: The aim of this study is to describe which messages and by which rhetorical means were communicated in political TV-advertisement in Finland and Sweden. The study also aims to analyze how the rhetorical choices were influenced by the political and social context in these countries.Material: Two TV-commercials from the latest parliamentary elections in each country were chosen. The leading left-wing and right-wing parties were chosen from each country.Theoretical perspective: This study is based on theories on political parties? vote maximization and the development of the modern electoral campaign.Methodology: The method used in this study is rhetorical analysis.Results: All commercials had similar themes and were characterized by a low level of conflict. This is related to the common Nordic context in the two countries.

The aim of this essay is to investigate what is burnout and how women who are affected by it manage their condition. Furthermore, we have investigated stigma and whether or not those affected by burnout are in turn stigmatised.A qualitative approach has been used to achieve our aims with this project. To support our analysis we have interviewed ten women who all have been diagnosed with fatigue syndrome along with studying relevant literature. The main theories used in this investigation are the symbolic interaktionism by G.H Mead, the term stigma by Erving Goffman and different theories on coping.The results show that the majority of women in the study had suffered from burnout due to work related stress and changes in their working environment. How they coped with and recovered from the condition depended on their own activity and how it related to their own support system.

The purpose of this essay is to examine how social welfare secretaries from the social service and welfare officers from adult psychiatry experience the cooperation between themselves in relation to mentally ill mothers and their children.Moreover, the study aims to shed light on social welfare secretaries and welfare officers views on potential gender related differences in the work with mentally ill mothers and fathers.Five qualitative interviews were performed in two separate municipals in the Stockholm area. Three of the respondents were social welfare secretaries in the social services and two were welfare officers in the adult psychiatry. Our theoretical starting point has been role theory and a model of different dimensions of cooperation.Our result showed that there were shortcomings in the cooperation between the two principals. How well the cooperation worked differed between the two municipals. In one of the examined municipals the cooperation could only be found on an individual client or individual patient case level, whilst in the other municipal the cooperation existed on a more general level in the form of project meetings.

The society of consumption exposes us to a lot of information, where advertisement constitutes an extensive part. Due to its expanding, advertisement receives a natural and obvious space in our everyday life. This study aims to investigate how social and cultural values can be mediated in advertisement. The focus has been put to ideas related to health and fitness in the advertisement of power drinks. The thesis takes social constructionism as a starting point, and combines image- and critical discourse analysis in purpose to analyze the pictures.Sociology of consumption, construction of identity, lifestyle and everyday life all constitute an essential part of my analysis.

This study is based on an observation of one of the biggest webcommunitys in Sweden today, called Lunarstorm. My main purpose was to research how young people use this media for talking about drug and alcohol-related subjects. The questions I posed were the following:- In which way do young people talk about drugs and alcohol on Lunarstorm?- What possibilities does Lunarstorm create for these questions?- How do the users relate to each other, regarding support for relatives to drug or alcohol-abusers or own substance use?My method of collecting empirical data consisted of observation of the forum, and my method for analyzing the data was based on a discourse- analysis. Trough this I found that the media creates a way for young people to meet others with similar problems, both grown-ups and people of the same age.

Adolescence is a turbulent time in life and gives rise to new information needs for young people. Information needs related to school subjects have been relatively well researched but few studies have focused on information needs and use related to life concerns. The purpose of this Master's thesis is to examine the information needs of a number of teenage girls in relation to their life concerns and how they meet these needs. The sample consists of twenty-one girls aged thirteen and fourteen. The research is based on literature studies and qualitative interviews combined with a questionnaire.

Healthcare staff working within emergency care must often handle extreme and emotional situations. Most of the certified registered nurse anesthetists (CRNAs) will some time during their professionally active lives confront with events that are difficult to handle and for some these events will lead to more or less serious traumatic distress and in certain cases develop post traumatic stress disorder symptoms. Many studies demonstrate that staff working in similar stress related environment runs larger risk in order to get stress related symptoms. The aim with the study was to describe the experiences around difficult work related events among CRNAs. The study was implemented as a descriptive study with qualitative run-up via a questionnaire with open questions relevant for the study's aim.

The purpose of the study is to investigate the significance of organizing social- cooperative in relation to individual empowerment; and how this empowerment can be used to better the situation of others. Young surfers is a social- cooperativ that is run by cooperators with experience of substance abuse and criminality. The social- cooperativ is built on the premise that the cooperators are to set up and run a screen-printing shop where they will print t-shirts and sweatshirts. The purpose of this business is that the cooperators are given the opportunity to work and that youths with social problems such as substance abuse and criminality are given the opportunity to work-train. My study is comprised of a series of interviews and observations that I have conducted in relation to the cooperators of Young Surfers.

The case study investigates study association representatives? perspectives on the activities of the popular education within the social sector in Örebro and why they are organized. It further investigates the cooperation and dialogue between the study associations and the municipality of Örebro regarding this activity. The study is based on critical realism. A questionnaire survey was conducted among all ten study associations in Örebro, combined with qualitative interviews with representatives from six of the active associations.

Claw diseases are common diseases in modern dairy production. They are painful for the cow and costly for the producer. Differences in the prevalence of claw disease depending on housing system have previously been observed. This raises the question if there are genotype by environment (GxE) interactions for claw diseases in different housing systems. To investigate this claw trimming records for Swedish Red dairy cattle (SR) and Swedish Holstein cows (SH) were retrieved from the Swedish Dairy Association.

The use of laptops, interactive whiteboards and the Internet is step-by-step working it?s way into Swedish schools. The aim of this study is to investigate the attitudes of teachers towards using IT-related tools in their teaching. How are the tools given used as mediating tools, what new methods do the teachers find themselves discovering while using these, how do the teachers feel about digital teaching platforms and how do the IT-related tools affect students language progression? These are all questions that this study is meant to answer.

The aim of this thesis is to analyze the media discussions of the rape in Bjästa 2009 and to reveal how stereotypical illusions of ethnicity, religion and gender affect how media understands and defines violence. The rape in Bjästa occurred in a ?Swedish context? but has been defined as honor related in other arenas outside media. This discussion occurred because the whole village turned against the woman that was raped and supported the perpetrator? a phenomena that speaks against the idea of an equal society and a behavior that is usually understood as honor related and something that the ?others? do.

Social hållbarhet är ett högaktuellt ämne. Delegationen för hållbara städer presenterade år 2012 sin slutrapport och bara ett år senare presenterade Malmökommissionen sin slutrapport för ett social hållbart Malmö. Syftet med uppsatsen är att bredda kunskapen om social konsekvensbeskrivning samt att undersöka dess potentiella effekt på social hållbarhet, eftersom det är av största vikt att hitta konkreta arbetssätt för att uppnå ökad social hållbarhet. Genom en litteraturstudie undersöks i uppsatsens första del vad begreppet social konsekvensbeskrivning har för bakgrund, varför det förespråkas, hur en metod för genomförande skulle kunna se ut samt vilka utmaningar som finns. I uppsatsens andra del studeras tre artiklar som utvärderat effekten av att utföra social konsekvensbeskrivning. Litteraturstudiet resulterar i slutsatsen att social konsekvensbeskrivning har stor effekt på social hållbarhet, på flera olika sätt. Trots att metoden medför en hel del komplexa frågor att förhålla sig till finns det därmed god anledning att utveckla arbetet med social konsekvensbeskrivning, för att vi tillsammans ska nå en mer socialt hållbar framtid..

The purpose of this study is to investigate four students in grades six by interviewing them. It will find out how they personally perceive their own learning in group work and why they work in groups. In my investigation, I will rely on these two questions:How do my subjects reflect on their own learning during group work?Why do my subjects think that they work in groups?For my study, I selected four students from the same school, two girls and two boys, who are 11 to 12 years old. The interviews were individual because I wanted to get a deeper view of how students perceive their own learning in groups and why they are working with a group of other students.

The aim of the study is to analyse the stories of four homosexual women with Muslim backgrounds about coming out as homosexuals, from an intersectional perspective. The experience of coming out as lesbian and the intersectionality are related to different social contexts. The homosexuality becomes a problem in connection to family and countrymen while the Muslim background becomes more of a problem in relationships. Heteronormativity and gender system appear to be cooperating systems of oppression.These women don?t describe themselves as oppressed, but potential oppression is still something that influences their lives.