At several occasions, an important question has been brought forward within the world of advertising and media. This is the question of whether or not ?good? advertising should be encouraged by the media. The question has an origin in a belief that such advertising can create values not only for the advertiser, but also for the medium. Although this question has arisen in business media, and although many managers work from the assumption that such relationship exists, there are none or little proof that it actually does.

Syftet med studien var att undersöka om grad av överkonfidens kunde variera mellan olika ämnesområden, med kontroll för svårighetsgrad. Ytterligare syfte var att undersöka hur överkonfidens varierar mellan olika bedömningstyper och personer. Mätinstrumenten som användes var dels frågeformulär om melodifestivalvinnare och nobelpristagare med självbedömningsfrågor om prestation, samt frågeformulär om extraversion och neuroticism. Totalt deltog 139 respondenter. Resultatet visade realistisk bedömning inom ämnesområdet melodifestivalvinnare och underkonfidens inom ämnesområdet nobelpristagare, med kontroll för svårighetsgrad.

Något av det svåraste som kan drabba oss är när en vän, familjemedlem eller släkting går bort eller drabbas av en sjukdom. Döden är en naturlig del av livet, men känns detta till trots jobbig eller rent av orättvis då den slår till. I de flesta fall är döden även resultatet av en sjukdom, en sjukdom som med dagens kunskap kanske hade varit möjlig att undvika. Eftersom döden i många fall har varit lite av ett mysterium genom människans historia har vi också lärt oss att rädas den. Nu, när den tekniska utvecklingen öppnar nya dörrar för att i förväg göra riskbedömningar av möjliga sjukdomar som kan drabba individen, så drar sig många undan.

A significant amount of a teacher?s work consists of evaluation and marking of the students, which involves a great responsibility. This essay put the teacher?s evaluation of the students in focus. Today?s course Idrott och hälsa A, at the upper secondary school level, consists of 100 points and all students take this course apart from students attending apprentice programs.

Internship is a new form of interaction between the academic world and the market and a phenomena increasingly popular among elite universities in Europe. The educational system has traditionally kept an academic approach where the institutions for higher education have acted isolated without extensive influence from the market. Today pressure from the market has led to intensified interaction between the universities and companies among many European elite universities. We have carried out a situational analysis concerning interaction between the academic institutions and companies in Europe. More specifically, we looked at the potential for Stockholm School of Economics (SSE) to strengthen its position on the educational market by adjusting its strategies and implement internships as a part of the education.

When establishing a groundwater protection area it is of great interest to be able to estimate the transit time of the groundwater from different places of the aquifer to the withdrawal well. These estimates can be uncertain due to heterogeneities in the aquifer. As a part of the work to develop methods for a more certain delineation of protection areas, a tracer test was performed in an esker located 25 kilometres NW of the town Uppsala.The purpose of this master thesis was to perform, describe and evaluate the tracer test. Travel times from the tracer test should then enable comparison against stochastic simulated travel times of the groundwater in the area.Three dyes (rhodamine WT, uranine and naphtionate) and a salt (NaBr) were used in the tracer test. The tracers were injected in four different wells located 25 meters from a pumping well.

The aim of this Master?s thesis was to find out more about the delimiting quality- and shelf-life parameters over time for liquid oat-based products. According to that, to present applicable subjective and objective shelf-life test approaches at accelerated conditions. The study aimed to gain a deeper knowledge concerning the general and accepted way of performing accelerated storage tests. This study focused especially on products, which suffer from quality failure caused by oxidation, such as liquid oat-based products.

In 2010 the Church of Sweden initiated a project to elaborate a new handbook for church services and church documents. This handbook draft was ready to be tested in 2012. The first Sunday of Advent 2012 the church launched an extensive trial for the draft for the new handbook; this handbook draft will now be tested in a selected variety of Swedish parishes until Judgment Sunday 2013. Upon which the Church of Sweden will evaluate and respond to the comments and reactions from the Swedish congregations in terms of the handbooks proposal. My main goal with this paper is that I?m hoping to be able to examine where the need for a new handbook for church services originates.

Bakgrund: Medvetenhet om kropp och rörelse nämns ofta som en viktig fakor i att öka prestationsförmåga, undvika skador, nå högre livskvalitet och förbätta sjukdomstillstånd. Det har länge funnits ambitioner att förbättra rörelse genom ökad medvetenhet. Feldenkraismetoden är en metod för att förbättra rörelse genom förhöjd rörelsemedvetenhet och är förenlig med nutida vetenskap men förhållandevis lite empirisk forskning stöder metodens effektivitet. De flesta tidigare studier har varit på någon form av dysfunktion och ofta subjektiv upplevelse snarare än objektiva värden. Det har varit svårt för Feldenkraispedagoger att finna rätt mätmetoder för att utvärdera metoden.Syfte: Studiens syfte är att utvärdera effekten av träning för ökad rörelsemedvetenhet enligt Feldenkraismetoden på rörelse hos friska personer genom kvantitativ mätning.Metod: Friska kvinnor i en experimentgrupp (n=4, 30±7 år) och en kontrollgrupp (n=4, 26±2 år) testades med fem kvantitativa rörelsetester; one-leg standing balance, one-leg standing long jump, standing triple jump, star excursion balance test och upper quarter Y-balance test, innan och efter en intervention ledd av en auktoriserad Feldenkraispedagog där experimentgruppen genomgick tio träningsfällen enligt Feldenkraismetoden under fem veckors tid.Resultat: Signifikant förbättring (P?0,05) i förhållande till både förtest och kontrollgrupp sågs vid star excursion balance test för vänster ben.Slutsats: Träning för ökad rörelsemedvetenhet enligt Feldenkraismetoden verkar kunna leda till förbättring i kvantitativt mätt rörelse hos friska kvinnor.

The aim of this study was to conduct an instrument test of the Canadian questionnaire Alberta Context Tool (ACT) version Long-Term care for Swedish conditions. ACT is designed in order to measure the context in the care environment and different behaviours related to the changes in clinical practice. In total, 159 Licensed Practical Nurses (LPNs) and Registered Nurses (RNs) within municipality care of the elderly were included in the survey. The test included the instrument's reliability and face validity.The reliability test was implemented through calculation of Cronbach´s Alpha, and showed internal consistency for five of the scales of the ACT-instrument with Cronbach´s Alpha values ranging between 0,728 and 0,873. However, three dimensions got lower values (0,558 - 0,683).The analysis was carried out with content analysis and carried out for LPNs and RNs in separate groups.

With inspiration from Bitzers situational analysis a phenomenografic method has been used, influenced by Brown & Levinsons´s theory of politeness, to find perceptions concerning constraints (in Bitzer´s sense in his model of the rhetorical situation) in Internet-based communication. Based on three qualitative interviews, this essay has found that the perceptions are closely linked to views of what constitutes formal and informal contexts, varying due to the gender or age of the informant. Netspeak is not considered appropriate, with some exceptions, in any formal situation. However, the perceptions regarding decorum in informal situations differ in nature, based mainly on what kinds of associations and connotations are produced by elements found in netspeak. Since perceptions regarding informal situations vary, there is a large risk of misunderstanding, which this essay aims to survey..

Rearing in organic pig production differs from conventional rearing; pigs have outdoor access and larger space allowances. Regardless of production system all pigs are transported before slaughter and during transport pigs are crowded together in a new environment and in a space smaller than they are used to. As pigs in organic herds are reared at even larger space allowances than conventional pigs, such crowding could possibly have a stronger impact on pig behaviour and well-being. Six pig producing herds, three conventional and three organic, were visited and pigs from each herd were enclosed during 12 minutes in a test area corresponding to the crowding on a transport vehicle. During the crowding, pigs? behaviour was observed, before and after enclosure in the test area skin lesion scores were recorded, and also measures of heart girth (for weight estimation) was done.

Background: The women who were called in for further examinations after a breast screening had all their examinations and test during one day. This organization has been conducted since 1993 in this clinic, but has not previously been evaluated. Aim: The aim of this study was to investigate the patients? experiences of the organization, in a radiologic breastcancer clinic, where all the examinations and the test-results were given at the same day. Method: An empirical quantitative study was performed.

Purpose: This study aims to examine the price transmission among ADRs (American Depositary Receipts) and their underlying shares, US market index and Hong Kong market index. We will attempt to capture how a shock in the home market is transmitted to the foreign (and vice versa). In addition we will attempt to assess the relative weight of each variable in the system generating unexpected variations of its own and other variables and at what speed the shocks are absorbed.Methodology: ADF unit root test, Johansen?s co-integration test, Granger causality test, VECM, impulse response, variance decomposition Empirical foundation: Five Chinese ADRs listed on the New York Stock Exchange. Each ADR represents a specific industry.

Bakgrund: I många idrotter såsom innebandy används vanligen statisk stretching (SS) som en del av uppvärmningen i tron om att öka prestation trots att statisk stretching har visat sig ha negativ inverkan på aktiviteter som involverar styrka, power, sprint och agility.Syfte: Syftet med föreliggande studie var att undersöka om olika stretchmetoder SS, dynamisk stretching (DS) och ingen stretching (IS) som en del av uppvärmningen påverkade agility och/eller rörelseomfång (ROM) i hamstring hos manliga innebandyspelare i superelitligan och om en eventuell effekt varade upp till 10 min in i testtillfället.Metod: Vid tre testtillfällen testades de olika stretchmetoderna (SS, DS och IS) efter avslutad uppvärmning. Alla tre stretchmetoderna utfördes vid varje testtillfälle efter randomiserad ordning på tre olika grupper. Agility och rörlighet testades med T-test (s) och passive straight leg raise test (o) vid 0 min, 5 min och 10 min efter avslutad stretching. Totalt 9 testpersoner slutförde studien.Resultat: Vid både 0 min och 5 min efter avslutad stretching noterades bäst tid på T-test (s) efter DS (10,20 ± 0,98 samt 9,92 ± 0,49). Vid 10 min noterades bäst tid efter IS (9,68 ± 0,16).