The purpose of this master thesis is to understand how busy moms experience their grocery shopping trips and the in-store environment. In gaining this knowledge, we aim at being able to suggest ways to improve the grocery shopping experience of busy moms; and present insights that can help food retailers in targeting this consumer group in-store. Methodology: We use an iterative approach, and work with photo elicitation interviews. We let our respondents capture their experiences in photographs, which then aid in recalling their memories in follow up interviews. Theoretical perspective: We base our theoretical perspective on environmental psychology where we use the original M-R model, and include personal and situational variables suggested by Bäckström and Johansson (2006); where the latter variable includes the views by Turley and Milliman (2000).

Our main reason for this master thesis is to find out how librarians get knowledge and understanding about people with disabilities in order to make the library more accessible. Our aim is to study the so-called 4 x 4 education which is an education about accessibility to and within cultural institutions and find out if a specific education is helpful to librarians in this matter. We also discuss what librarians themselves find desirable in an education of this type. Socio-cultural perspective is our choice as background theory. The socio-cultural perspective states that learning depends on social activity and social interaction.

The objective of this thesis is to examine the capital structure of Swedish small and medium sized enterprises (SMEs). Accounting data from Swedish game developers, combined with the result from a survey, is used to examine their financial conditions and capital structure decisions. We find that non-debt tax shield, firm size, growth opportunities and age are, to various extents, the determinants of capital structure in the game industry, while effective tax rate and asset structure have marginal effects. Our study also implicates that most of the existing capital structure theories can explain SMEs leverage decisions to some extent; however, some adaptation is needed to fit these theories into the SME context. Additionally, we find the existence of a financial gap in the game industry which might need efforts from both demand side and supply side to eliminate..

In this study we aim to investigate what employees at a callcenter see as prospects, opportunities and barriers of learning within a company. To answer the purpose of this essay, two questions were formulated; "What opportunities for learning does employees experience in the company?" and "How can learning in the workplace improve for the sellers?". First, we present what previous research has highlighted regarding workplace learning and learning within the callcenter industry. Afterwards we present ten semi-structured interviews with leaders and sellers within a telecom company in Stockholm.

ITT Water & Wastewater ställer höga krav på kostnadseffektiv produktion vilket är en starkt bidragande orsak till att företaget är världsledande på sin marknad. För att erhålla kostnadseffektiv produktion har kombinationen människa robot visat sig vara framgångsrik.Examensarbetets syfte var att ta fram underlag åt ITT Water & Wastewater för att ta beslut om frigörande av indirekt personal vid line 15:s isoleringsstation på Elmotorverkstaden. Syftets uppfyllande stöttades av de underbyggande syftena att försöka höja robotens utnyttjandegrad samt reducera isoleringsmaskinens omställningstid.Arbetet bygger på kvalitativa och kvantitativa data i form av mätningar, intervjuer och egna observationer. Med stöd av erhållen data lyftes fyra olika förslag fram. Förslagen understryktes bland annat av integrering av arbetsmoment, förhöjd automatiseringsgrad och outsourcing..

The purpose of this thesis is to study how Malaysia Airlines communicated during the two largest crises of 2014. Key questions to be answered are: Did organizational hypocrisy occur? If yes, in what way? Which communication strategies were used? Did the company mediate an unequivocal message and how was the information framed? Did any aggravating factors, which worsened the organization?s reputation, appear? How did Malaysia Airlines manage possible rumours? Was the word contact used as a keyword? The method of choice is a quantitative content analysis and the material consists of 20 different analysis units. These analysis units were collected from social media and Malaysia Airlines website. The quantitative content analysis is based on the theory Situational Crisis Communication Theory, taken from PR, Strategy and Application, Managing Influence, by W.

The research objective of this thesis was to conduct a holistic evaluation of an operational information system. By holistic evaluation we mean that an equal focus was placed on both the system system perspective and its users user perspective, in the actual environment where the system and its users function contextuality. In addition, the methodological objective of the study was to test a new research approach in a real life setting. The participants of the study were twenty newspaper journalists employed at Göteborgs-Posten GP. The information system NewsLink is a manually indexed full-text database containing all articles published in GP since 1994.

Den svenska marinen likväl som världens handels sjöfart nyttjar alltmer satellitnavigering för sin positionering. Enligt totalförsvarets forskningsinstitut kan sådana system störas med förhållandevis enkla medel. Nu när den svenska marinen alltmer engagerar sig i insatser utomlands mot irreguljära motståndare väcks frågan om hur en irreguljär motståndare kan påverka den svenska marinen och den svenska marinens taktik. I denna uppsats kommer frågor kring en irreguljär motståndares förmåga att påverka GNSS att ställas. Samt frågan om vilken påverkan detta har för såväl den svenska marinens fartyg som handelssjöfarten.

The aim of this study was to understand the everyday mobility of families who are involuntarily carless and the practical consequences that arise when the private car is not an available alternative. Previous research shows that the involuntarily carless, as opposed to the voluntarily carfree, generally have lower income and fewer mobility options. This, in turn, affects the available strategies for organising everyday life. Using qualitative interviews, guided by thematic analysis, this study explores how carless families organise their daily lives and what strategies they use to make everyday life work.The results show that these carless families use a variety of transport modes, though the degree to which they use different transport options is highly situational, depending upon the length and distance of the trip, along with material and monetary means. Multiple interviewees recount that they lack the financial resources necessary to use carpooling options, to pay for public transport, or to buy bicycles for the family.

The study has got three aims. The first purpose is to implement the Newman et al.s rampage theory (2004) in a more dominant European context. In this way, the theory?s strengths and weaknesses can be exposed. The second objective is to look at the motive.

Detta är en kvalitativ intervjustudie som undersöker maskinpersonalens upplevelser av att använda headsetkommunikation i arbetet ombord. Totalt sex stycken maskinbesättningsmedlemmar intervjuades om deras upplevelser av hur headsetkommunikation har påverkat utförandet av arbetet, personlig säkerhet och tidseffektivitet. Resultaten som framkom av intervjuerna visar på att kommunikationen förbättrats med headsetkommunikation genom att talkommunikationen inte begränsas av höga bullernivåer vilket leder till minskad röstbelastning. De intervjuade vittnade om att den förbättrade kommunikationen underlättade i arbetet och ökade den personliga säkerheten genom att risken för missförstånd minskade samt att maskinbesättningens situationsmedvetenhet ökade. Förbättrad ergonomi vid svåra arbetsställningar i trånga utrymmen jämfört med handburna radioapparater upplevdes även det som en fördel med headsetkommunikation.

This study is based on interviews with four managers in public elderly care and four managers in private elderly care. The aim of this paper is to examine how these managers are experiencing their leadership in relation to conflict management, and if the managers leadership differs depending on private or public elderly care. Leadership and conflict management are theories that have been used in order to analyze the empirical findings. Previous research that has been used in the study concerns ?leadership/leadership styles?, ?conflict management?, ?to be active in the private/public elderly care?.

Studiens syfte är att undersöka vilka undervisningsmetoder och strategier som tillämpas i ett urval av gymnasiala Aspergergrupper. Undersökningen lägger fokus på konkreta undervisningsstrategier, elevens grundläggande behov som måste tillgodoses i en undervisningssituation, diagnosens hinder och möjligheter samt hur undervisande lärare upplevelser sitt yrke. I studien intervjuas sex personer som alla har kopplingar till en Aspergerverksamhet. Förutom en omfattande intervjudel finns en övergripande redovisning av diagnosbegreppet samt tidigare forskning kring Aspergerelevens skolsituation med i arbetet. Några av de slutsatser som framkommer i studien är vikten av individualiserad undervisning, grundläggande anpassningsbehov av läromedel, kursmoment och övningar samt behovet av noggranna förberedelser inför ett mottagande av en Aspergerelev.

This study is about people with Asperger syndrome and their difficulties in all kinds of communication in society. Through the language we code objects and events to remember and observe the environment. The aim is to compare research with the actual experiences of people with Asperger syndrome, in relation to their difficulties in society / communication. Three questions have been given extra attention. The first is what similarities and differences there are between people with Asperger syndrome.

During 2004 to 2008, The United States Marine Corps (USMC) executed counterinsurgency operations in Anbar Province with the purpose to stabilize one of the most violent areas in Iraq. The Marine Corps successfully managed to suppress the insurgency as violence dropped dramatically in late 2007. What did the marines do in order to suppress the insurgency? Why did violence drop in the province? The Marine Corps approach and procedures have been examined earlier through theories of organizational learning and adaptation. However, there is an absence of studies aiming to analyse the Marine Corps? counterinsurgency approach through the analytical lens of counterinsurgency theory.