The purpose of this study is to investigate how the major swedish banks look upon and promote student profitability as well as long-term relationships within the student segment from a CRM point of view. The study incorporates a qualitative course of action with an abductive research approach which has been carried out by conducting personal and telephone interviews with representatives from three out of the four major swedish banks Nordea, Swedbank and Handelsbanken. Our research finds that the banks appear to regard their relationships with students as long-term investments, but that they simultaneously seem to lack distinctive, clear and procreative strategies for securing these relationships. Furthermore, the development of profitability within the student segment is considered an informal process that does not necessarily need to be computed through the use of quantitative estimates. Also, educational variables does not influence the banks as they segment their customer base and the student-centred offerings within the banking industry is to be deemed as being standardized rather than differentiated..

The purpose of this study has been to exam how sports professors interpret the term"friluftsliv" and in which way sports professors treat "friluftsliv" and staying outside inelementary school.The paper stems from the reasons to why sports professors believe that "friluftsliv" is hard topursue in elementary school.In order to carry out the purpose, five professors from four different schools have beeninterviewed. The choice of method been semi structured, qualitative, and individualinterviewing. The theoretical starting points are habitus- and ramfaktor theory.The conclusion of how sports professors find the term "friluftsliv", is that it is vieweddifferently depending on each ones individual background. The research showed that all fiveprofessors believed that Lgr11 has made the new curriculum much more clear and structured,also that "friluftsliv" is portrayed in a much more positive light.My study showed that these five professors aren't limited by the problems with "friluftsliv".Instead all five of them find it that the conditions for "friluftsliv" are good, and that the woodsare in direct connection with the woods..

What is the relation of image and word, of sentences and pictures? What kind of message does this combination produce when juxtaposed on a single material plane? And how do we read its ?infinite? relation? These are the questions at the center of this inquiry. My main interest concerns the exact nature of the relation between photographic images and textual elements of poetic language when these are juxtaposed in what I call Phototext poetry.The thesis calls into question the conventional reading habits of the conjunction of photographs and texts, and seeks to understand the more complex connections intrinsic to the relation image/word and its material and perceptual play in poetic works. Does a text always ?anchor? the multiple meanings of an image, as Roland Barthes argues? What if the alterations of an image could ?anchor? certain fractions of a poetic, polysemantic textual construct? Is a photograph indifferent to the visual, material permutations of texts that certain contemporary poetic practices produce?I discuss phototextual works and collaborations of various kinds, from Molin fontän [?Molin?s fountain?] (1866) over classic surrealist poetry to language-oriented writing.

 Inner resistanceThe aim of this study was to investigate the existence of an internal resistance to a work-related change in people who are long-term sick, and if this is related to an identification as ?long-term sick?. A second purpose to the study was to research in which way this internal resistance to a work-related change manifests and point to possible solutions. A qualitative study was conducted with interviews of experts and people on sick leave to illuminate the subject. The main result was divided into interviewed groups.

The purpose of the thesis is to find out what characterizes a good leadership in the school. Five persons from two different schools were interviewed. From one school the female vice principal was interviewed. From the other school four persons were interviewed ? the female principal, the male vice principal, a male teacher and a female teacher.  This was executed  to get a picture of their view on a successful leadership in the school.

This paper analyses what effect an application of a specific poststructural feminist theory has on the Swedish classification system SAB. The purpose is to study if it is possible to open up the current representation of gender towards a more multiple one. The study is both theoretical and empirical. The theoretical part include a short presentation of both classification theory and feminist theory. The study also presents the critic that poststructual feminists submit.

To be able to give optimal care to patients in small animal hospitals, we have to have knowledge about how to prevent the spread of infection. An important part in this is hand hygiene routines. We have to clean hands whenever they are visibly dirty, and disinfect them regularly in between. Another important part is the cleaning and disinfection of the environment in the clinic, and also the cleaning, disinfection and sterilization of medical instruments. Other important parts are isolation of patients with known infections, to wear clothes with short sleeves and to wash them at least once daily, to wear gloves, having short nails and not wearing jewelry when working.

AimThe aim of this study was to find out whether Motivational Interviewing can affect people to change their behaviour in form of increasing physical activity. What results do studies conducted at healthy adults using Motivational Interviewing with physical activity as an outcome present?MethodTo fulfil the aim of the study we chose a review process. During the research two data-bases were used, PUBMED and CSA. Studies including participants under the age of 18 or studies where the participants suffered from diseases were excluded.

In this thesis the pragmatic pedagogy as formulatad by John Dewey is applied to theswedish national campaign Digidel and its work to spread the digital participation among thegeneral public. The purpose of the thesis is to visualize and problematize that differentunderstandings of a problem, lead to different solutions, as lifted in John Dewey´s pedagogy, thatconstitutes the thesis' theoretical framework. The term digital participation is used by the Digidelcampaign, where public libraries take active part to spread digital participation througheducational efforts. By qualitative interviews with four librarians this thesis examines howunderstandings of the term may vary and in turn lead to differenent educational goals, designsand executions. The result shows that basic computer- and Internetskills are seen as either equelto or prerequisites for digital participation and that the digital participant is seen as either apassive recipient or an active participant.

This essay attempts to examine whether it is possible to find a mutual understanding of the concept of drive between Spinoza?s philosophy and Freud?s psychoanalytical theory. Former texts on this subject have given a variety of conclusions: from a radical separation between the two authors to a complete identification between the two. The drive, or the desire which is the term Spinoza uses, has in Spinoza?s philosophy its foundation in the concept of conatus.

Commonly held dietary guidelines discourage full-fat dairy consumption due its to high levels of saturated fatty acids, which are believed to aversely influence cardiovascular disease risk. Cardiovascular diseases cause more than one third of deaths in the developed world. With dairy often providing a large part of energy and nutrients in Western diets, research into its effects on human health is warranted. Several recent studies have suggested a protective role of dairy in the development of cardiometabolic disease. However, many of these have used imprecise methods of dietary assessment, based on questionnaires or interviews. Biomarkers are emerging as a means of evaluating diet in a more objective way. Currently used dairy fat biomarkers are minor fatty acid constituents of dairy that preferably are unique to dairy and not influenced by endogenous metabolism.

I contacted the production company Salmonfox in the hope that they would have any projects that they needed help with. It showed that Salmonfox just started up an old project that they needed to complete. They wanted my help to edit some trailers and one crowdfundingfilm for the short film called, Captain Sweden (Kapten Sverige). Salmonfox are hopefully going to use the different trailers and crowdfundingfilm to promote the short film and get help with the funding to make a feature. The project began with a pilot study in which I made a time plan and a requirements plan, where the different requirements were set.

Billions of children, women and men lack access to safe water supplies, whichputs the affected in both social as well as economic despair. This paper willpresent some of the conclusions leading Non Governmental Organisations suchas the UN has presented recently concerning the terms of sustainability. Much ofit is true and important, but nothing can be done without extended cooperationbetween nations worldwide to find arguments that prevent short-term thinkingand economic wealth on the behalf of future sustainability.With a growing population and an increased competition for fresh water, theworld will soon face a severe shortage of good quality water for irrigation. This isbecause the distributions rarely match the demand, neither in Australia nor inAfrica. Important to notice is the major factor that the degradation of theenvironment is not one country?s problem to solve.

Sleep has a recreating, health promotive and regenerative function. Research shows that intensive care patients suffer from sleep deprivation and bad sleep quality with considerable negative consequences.The aim of the report was to examine how much nocturnal sleep patients without ventilator treatment get and to observe factors that may influence sleep.Methods: An observation chart was used to collect data. The staff?s observation of the patients? night sleep and estimated nocturnal noise- and light levels in the patients? rooms were documented. The patients? answers to questions about pain and possible causes for their awakenings were noted.

Internet and digital technology has changed the way we live our lives. As individuals we've found new ways to communicate, educate and experience. But what's the effect on B2B marketing? Previous research presents transactional benefits such as lower costs and easier access to information, but there is limited research done on more complex and long term relationships as well as on modern digital tools. The purpose of this thesis is to investigate whether a deeper long term B2B relationship can be created and nurtured using digital tools for communication, and if so, how these tools and processes can be described and understood.