Title: Brand evolving in identity shaping TV commercial ? a quantitative study of Gevalias commercial movies over time. (Varumärkesutveckling i identitetsskapande tv-reklam ? en kvantitativ studie av Gevalias reklamfilmer över tid) Number of pages: 35 Author: Julia Garellick Lindborg Tutor: Anne-Marie Morhed Course: Media and Communications studies C Period: Autumn of 2010 University: Division of Media and Communication, Department of Information Science, Uppsala University Purpose: The purpose of the study has been to investigate in what ways the concept of success is constructed in Gevalia?s TV commercials with the theme ?unexpected visit?. Eight identity evolving variables have been chosen to measure variations in the pattern of the unexpected visit in order to understand the essence of time.

Salome is the myth of the Oriental princess who dances for her stepfather, Herod the tetrark at his banquet. He becomes so enchanted by Salome's dance that he allows her to wish for what she wants. On the advice of Queen Herodias, Salome's mother, she asks the head of prophet John on a platter. Herod is horrified, but grants Salome's desire.This is the first in a series of Salome petitions as Mark and Matthew in the New Testament. Salome has since then never ceased to fascinate artists and writers through the ages.

The overall purpose of this master essay is to investigate whether there is an interest among people near retirement to contribute with their knowledge and experience after they reach the defined retirement age. Furthermore, I would like to investigate if they want to continue with their old jobs, full time/part time or to do something else, which is beneficial to the society. I also want to find out how the older people view themselves to continuing to work. Also which types of social and structural barriers that might exist for them and why. The aim is also to investigate what types of knowledge and experience they believe could be used in the future community.

Följande studie är en personalvetenskaplig uppsats som behandlargenerationsspecifika motivationsfaktorer. Syftet med studien är att undersöka huruvidatillhörigheten till en särskild generation medför ett specifikt förhållningssätt till det egna arbetet, dvs. om några skillnader existerar generationerna emellan. Med hjälp av en undersökning utifrån en svensk kontext är vår förhoppning att genom vår studie kunna tillföra utökade kunskaper inom området.Teorin som uppsatsen baseras på berör tre huvudsakliga områden; motivation, generation samt en sammanslagning av de två begreppen. Motivationsbegreppet sett ur ett allmänmänskligt perspektiv är omfångsrikt och definierat på ett flertal olika vis, men saknar täckning för mer specifika kontexter.

Drawing on theories of ethnic representations in mainstream news media and racial discrimination (van Dijk 2000, Hultén 2006, Husband & Downing 2005, Wodak 2011), and using methods of critical discourse analysis (mainly van Dijk 1993, 1991, Fairclough 1995) this bachelor thesis aims to investigate the inter-textual and inter-discursive relationship between selected editorial and opinion pieces written by three mainstream right wing ?symbolic elites? and the xenophobic blog ?Avpixlat?. The three selected symbolic elites are: Per Gudmundsson, editorial writer at the second largest Swedish newspaper SvD, Andreas Johansson Heinö, academic with a P.H.D. in political science, specialized on issues of integration and ethnic relations, and Paulina Neuding, editorial writer at SvD and editor in chief for right-wing oriented magazine Neo. All three are actively taking part in the mediated discussion of ethnic relations in Sweden from a liberal-conservative perspective.

The purposes of this study were to estimate genetic and phenotypic parameters for conformation traits in Swedish Ardenner, a heavy draught horse, and to investigate the inbreeding status of the population. Additionally, a breeding scheme proposal was created, based on the results achieved in the study. The data studied were obtained from the Swedish Horse Board and from the Swedish Ardenner Association. The data included 1632 three-year-old horses, mainly mares, and 356 stallions, judged between 1986 and 2005 at conformation shows. The traits studied were type, head-neck-body, legs, walk and trot at hand, total score and height at withers.

Background: The international accounting standard regarding goodwill gives opportunities to several accounting procedure choices, as goodwill is a complex, intangible asset. The valuation of goodwill affects equity/asset ratio and income statement, which gives that the stakeholders? impression of the group?s financial statement is affected by the valuation of this asset. It has been pointed out that difficult economic times bring impairment loss to the fore. During financial crisis, equity/asset ratio may be significant as the economy of the groups is expected to be strained.Purpose: The purpose of this essay is to explain the appearance of the possible relationship between a group?s impairment loss for goodwill and their equity/asset ratio, during financial straits.

The Psychology Driving and Barriers to Skunk Work Projects (referred to throughout this thesis as the paper) represents a study predominantly on Tetra Pak from a selective perspective, the innovators. Innovators both past&present whose initiatives contribute to the well being of Tetra Pak as well as one from Ericsson were consulted. As with individuals, organizations possess definable characters that are influenced by the various stages of their life cycle. Theories of corporate life cycle phases and organizational character analysis were therefore employed to identify and explain organizational barriers to skunk work leaders&managers. Predicated on the Organizational Character Index survey developed by William Bridges PhD (himself a recognized leader in the field of transition management) and administered to sixty-one managers within a Tetra Pak business unit established the benchmark.

Garden center and market gardens are a growing trade, undergoing great changes with new actors and purchasing habits. The interest in gardens and plants is steadily increasing, official statistics show an increase of garden plants and flower consumption, of an annual 3 per cent. Garden centers and market gardens are in great need of development to be able to tackle the prevailing competition, and maintain a steady growth. Many companies are heading for a generation shift and are founding it difficult to find and employ younger managers. The aim of this report is to examine different strategies of garden centers and market gardens through the manager/ owner?s views and opinions about competition, growth and success.

Around the 1950s an explosive population growth started in the Third World. Parallel with the population growth a global network grew up advocating population control and limited population growth. Sweden had a unique place in that network through a pioneering role promoting the issue in the UN organization. During the 20th century Sweden was a pioneer country in terms of initiatives for population control. Ceylon family planing pilot project was something new in a time when other donors considered family planning be too controversial area for bilateral aid projects.

Around the 1950s an explosive population growth started in the Third World. Parallel with the population growth a global network grew up advocating population control and limited population growth. Sweden had a unique place in that network through a pioneering role promoting the issue in the UN organization. During the 20th century Sweden was a pioneer country in terms of initiatives for population control. Ceylon family planing pilot project was something new in a time when other donors considered family planning be too controversial area for bilateral aid projects.

In light of the European Union`s 2012 theme year: Active aging and solidarity between generations I wished to gain an understanding of weather elderly immigrant are provided with equal possibilities and access to local community information as the majority population and their participation in activities arranged for senior citizens in the municipality where they live. I have done this by meeting with those who work in this capacity. I also chose to meet with representatives for immigrant organizations in the local community to enquire of their work with senior citizens within their own ethnic group. This is a qualitative study on a phenomenological ground based on nine interviews and four observations. I have had two theories to help me analyze my empirical material.

This thesis is a study of spatial practice and literary depictions of homes in novels by Elsie Johansson, Kerstin Thorvall and Kristina Sandberg. The theoretical perspective is based on Henri Lefebvre´s view on social space, and on the concept of spatial practice. Research questions are: What homes are depicted? How does spatial practice function in the texts? How does the depictedspatial practice relate to norms and ideals?The novels, published 1993-2014, depict an interesting period in Swedish history (cirka 1920-1970) when politics and society at large was deeply involved in reshaping the homes and lives of Swedish citizens. The aim was to turn the citizens into new, healthy and rational parts of the new and rational society.

Denna rapport är resultatet av ett examensarbete som utförts av Fredrik Eriksson och Johan Hultgren, studenter vid fakulteten för teknik- och naturvetenskap på Karlstads universitet. Arbetet omfattar 22,5 högskolepoäng och är den avslutade delen på Maskiningenjörsprogrammet respektive Innovations- och designingenjörsprogrammet.Arbetsgivaren har varit Partnertech Karlskoga AB som fick ett uppdrag från BAE Systems Bofors angående möjligheten att kostnadseffektivisera mellankaliber 40mm och 57mm kulspränggranater genom att titta på alternativa material och tillverkningsmetoder. Produkterna som arbetet behandlar går under benämning ytterhylsa och är en delkomponent av den färdiga kulspränggranaten. Ytterhylsorna tillverkas idag från massiv rundstång av material SS2242 (Orvar Supreme) genom skärande bearbetning i CNC-svarv och anses idag vara för dyr för att uppfylla de krav som ställs på nästa generations ammunition. Det får inte förekomma några dimensionsändringar på ytterhylsorna och den färdiga konstruktionens funktionalitet och säkerhet skall vara oförändrad.En väl genomförd research var ett måste för att kunna gå vidare med problemet.

Around the 1950s an explosive population growth started in the Third World. Parallel with the population growth a global network grew up advocating population control and limited population growth. Sweden had a unique place in that network through a pioneering role promoting the issue in the UN organization. During the 20th century Sweden was a pioneer country in terms of initiatives for population control. Ceylon family planing pilot project was something new in a time when other donors considered family planning be too controversial area for bilateral aid projects.