Syftet med vår uppsats är att utifrån den kundnära personalens perspektiv undersöka och analysera vilka behov de har för att kunna ge god service till företagets kunder samt att ta reda på hur den interna marknadsföringen kan formas för att utgöra ett stöd åt den kundnära personalen. Vår frågeställning är; Vad uppfattar kundnära personal som centralt i den interna marknadsföringen för att den ska fungera som ett stöd i deras dagliga arbete med att tillhandahålla kunder en god service? Vi har kommit fram till att det finns ett behov i att utveckla strategier inom IM utifrån den kundnära personalens perspektiv. Vi menar att de behöver få ett antal grundförutsättningar uppnådda inom IM för att de ska kunna ge god kundupplevd service. Dessa har vi funnit vara; en stödjande ledningsstil, intern kommunikation via IM, handlingsfrihet och handlingsmöjlighet samt utbildning och tekniskt stöd.

At the beginning of the nineties, a new form of organisation, the process organisation, was about to be born. The features of the process organisation were a flexible organisational that works in a world where the pace of development is increasing all the time. Today there are many organisations that have mapped their processes, but in order to truly become a process organisation, the processes among other things have to be in harmony with e.g. organisational culture. Which effects the organisational culture has on the process organisation is yet unexplored, but however quite crucial.

Syftet med denna uppsats är att studera fyra kvinnors syn på tid, struktur och kreativitet på servicedesignbyrån Transformator design. Genom intervjuer och deltagande observation undersöker jag hur tid, struktur och kreativitet samspelar för mina informanter, och hur de använder tiden. Slutsatsen av denna studie är i korthet att kontrollen av tid är viktig för upplevelsen av tid. Strukturer, synliga och osynliga, är centrala för att se och förstå tiden och upprätthålla kontrollen av tid. Informanternas strävan är att skapa fylld tid, som är värdefull tid, och genom kontroll av tiden skapa en positiv känsla av att ha tid.

Gain IT Architecture & Solutions AB (refereras till som Gain IT) är ett litetHuskvarnabaserat IT-företag. De är verksamma inom de tre affärsområdenaprodukt, konsult och service. Inom produktområdet sker försäljning avprogramvaror och deras egenutvecklade webbapplikationer. På konsultsidanerbjuder Gain IT bl.a. utveckling av webbapplikationer.

Parallel to new technological advancements, including the development of interactive recommender systems, digital music services on the Internet, such as Spotify, have in a short time span gradually replaced former physical media such as CDs and MP3-players and become pioneers on a market with an otherwise uncertain future. By subscribing to the service, users have access to a vast library of music and from any device with Internet access. In order to provide a satisfactory and useful musical experience, different ways of coping with the vastness is required - which is precisely what recommender systems are for. Improved filtering techniques and use of devices built in sensors, make way for new opportunities of more precise and contextually tailored suggestions for track selection, which in turn leads to potential privacy issues when using interactive music services. But where do we stand today? By compiling, exemplifying and discussing three different perspectives with relating to the development of interactive music recommender systems, the objective for this paper is to provide a for science, industry and user, objectively nuanced account of current potentials and expectations.

Today, there are no standardized ways to characterize SOA, many are talking about SOA and many say they are using SOA. One way that we have chosen to characterize this phenomenon is through an evaluation that will indicate whether SOA have been used in the development. Basedon a Service Oriented Architecture literature study, we have created an evaluation pattern resulting SOA principles of integration, architecture and services. This evaluation was applied to Logica's own integration system AgrCom through an empirical study to result in a response indicating whether AgrCom is SOA based. The results of the evaluation show that AgrCom is part of an SOA solution but not an SOA as a whole concept.

This thesis is based upon the work done at Westinghouse electric company (WEC)inVästerås during the spring semester of 2015 and describes the development of a quickcoupler with associated blade changing tool. These are meant to be used togetherwith a sawing tool that the company uses for the dismantling of nuclear reactors,which is performed under water.The aim of the thesis was to develop a complete manufacturing documentation withdrawings and related CAD models which Westinghouse later can use to manufacturethe tool and the quick coupler. It was also included in the assignment to, if necessary,modify parts of the saw tool to adapt these to the intended blade changing tool.A number of visits to the company's workshop was made during the time to study thesaw that the thesis is based upon. The purpose of these visits was to get a better ideaof the dimensions, construction and the field of use of the saw. On three of thoseoccasions various engineers and consultants accompanied us to discuss possibleproblems with different ideas.This was interspersed with information in the form of literature studies on quickcouplers to create a clearer picture of the nature of the task.When enough information had been gathered a functional analysis was made to dividethe main problem into subthis phase the idea and concept generating process took place.The methods used for this was mainly brain writing and brainstorming.

The subject for this Master's thesis is the mission of the public library concerning target group everybody. Control documents, traditions, norms and trends influence how this is interpreted and how the library's service is being formed. The often very abstract terms used to describe the public library's mission makes it open for different interpretations. We are of the opinion that the public library's service should be formed to reflect the needs, interests, and priorities of the community it services, in order to be more attractive and useful.The aim of our study is to examine how the public librarians define and adjust to the mission to satisfy all citizens needs. Why do they choose to concentrate on certain target groups? And what does that show of how the public libraries reflect their communities? Our investigation includes examining six activities aimed at a certain target group and the six public libraries that carried these out.

Advertisement is something that surrounds us in our everyday life. The two terms marketing and advertising are closely linked together and often considered as the same thing, although they are not. To be able to analyse the term advertisement it is crucial to separate it from the term marketing and observe advertising as a part of the complete marketing. We have two main focuses with this qualitative research and the first one of these is to analyse the changes in advertising when considering style, message and characteristics. The advertiser has a wide range of tools that he or she can use to make commercials follow the trends and changes in society.

The rise of social media has created an endless source of possibilities for companies to interact and connect with their target audiences. As it is a new channel, companies may experience uncertainty on how to use it to its fullest potential.The purpose of this study is to describe how the Public Service radio channel, P4 Kalmar, use its Facebook page and how its members perceive the communication on this platform. We have also presented recommendations on how P4 Kalmar can improve the relationship with its members. To reach our conclusions we have combined theoretical references with a quantitative content analyze, a survey and qualitative depth interviews.By analyzing our findings we came to the conclusion that P4 Kalmar have to develop a strategy for communicating on social media. But since no general communication strategy for the organization exists they have to develop one before developing one for social media.

Detta examensarbete behandlar Service Oriented Architecture (SOA) och dess implementeringar Jini och Web services. SOA beskriver hur applikationsintegration mellan olika plattformar skall ske och innebär att applikationer designas som tjänster för att enkelt integreras med andra applikationer. Dynamisk lokalisering av tjänster via en registertjänst används för att applikationer skall finna andra applikationer. Vi designar och implementerar en mekanism i Web services som gör det möjligt att byta en tjänst under exekvering. Ett sådant byte kan vara intressant av två skäl, tjänster kan registreras utan att vara tillgängliga, eller att det uppstår ett fel under exekvering som gör att tjänsten blir otillgänglig..

Outsourcing, förflyttning av funktioner till extern part som tidigare funnits i företaget, är ett fenomen som under de två senaste årtiondena har vuxit starkt i världen. Outsourcing har möjliggjort för företag att fokusera på sin kärnverksamhet och därmed erhålla konkurrensfördelar. Business Process Outsourcing är en kategori inom detta område, som innebär att företaget outsourcar hela eller delar av sin ekonomifunktion. Användandet av Business Process Outsourcing har ökat bland de svenska företagen under de senaste åren. Det finns mångtydiga förklaringar till denna framväxt, där en förklaring är att det är en trend.

The aim with this Master's thesis is to study the debate that takes place in the local community when a public library branch is threatened by closedown through the local newspapers. Through this it is our aim to understand why the debate takes place, and why so many people gets concerned with it. By relating this debate to contemporary research of library- and information science, and the discussion in three major Swedish library journals, we have found the answers to these questions. By studying the debate, we found six subjects that where essential for this study. These were Politics and economics, Urban and rural districts, Democracy and accessibility, The service of the library, The meeting place and To replace a closed down library.

The objective of this thesis has been to investigate the approval process for an image. This investigation has been carriedout at four catalog-producing companies and three companies working with repro or printing. The information wasgathered through interviews and surveys and later used for evaluation. The result of the evaluation has shown that allbusinesses are very good at technical aspects but also that the biggest problem they have is with the communication. Theconclusion is that businesses need a clear construction for the image process.

In the master thesis the focus of the study has been on the special library of the Goethe-institute in Stockholm. A survey was made among the visitors coming to the library, to find out how they used the library and how they would judge the quality of service. To find out how the needs and the opinions of the users were meet by the library I also made an interview with the staff one librarian and the chief librarian. In the analysis I used the theory about service quality of Christian Grönroos as a framework. The theory distinguishes the service quality into technical resp.