I takt med att konkurrensen på arbetsmarknaden blir allt hårdare samtidigt som det pågår ett generationsskifte inom olika branscher så är det viktigare än någonsin att hitta talangfulla medarbetare med rätt kompetens. I denna kvalitativa studie undersöktes en verksamhet i ett företag som samarbetar med diverse universitet för att förbättra utbildningarna och skapa en större rekryteringsbas. Syftet med studien var att få en förståelse för hur företaget strategiskt arbetar med att attrahera studenter från verksamhets utbildningar. Studien har utgått från teorier och forskning som berör Employer Branding samt motivation. Nio semi-strukturerade intervjuer genomfördes med anställda som arbetar i verksamheten.

As technology have continued to develop over the latest decades and become more advanced the pressure on the general citizens understanding of technology becomes a essential part to live in our society today. The transition have affected our society in great ways and have made a great impact on different groups, one of them being the elderly population in our society. The purpose of this study is to examine how the fast technological development in the latest decades have affected the elderly in our society. This from their perspective by gathering empirical data through semi-structured interviews with elderly people involved in the Agnes-project, a research project focused on improving the general quality of life for older people and increase their knowledge about technology. The study has shown that after the older peoples time involved in the Agnes-project their quality of life had improved in different areas. Areas such as increased cognitive activity, increased interest in new technology and an improvement in their communication with friends and family.

The aim of this research is to examine how the homes of children, in cooperation with the schools, are offered opportunities to communicate and discuss mathematics together with the children in relevant situations. The overall intent of the study is manifest in scientific questions with focus on how parents view the subject and the opportunities to support their children with math homework as well as possibilities to actively support their child´s mathematics progress. The paper has a pfenomenographic approach, which means that it in a qualitative way describes similarities and differences in the ways the homes perceive this issue. The examination is implemented through a survey in which responds from 73 parents in four classes have been studied. Within this study six semi constructed interviews have been conducted.

Purpose: The purpose of this paper is to create an understanding of how customer engagement, communication / interaction and customer insight are driving forces behind the use of Social CRM from a leadership perspective.Method: The purpose of the study, we believed it was appropriate to use a qualitative approach to conduct the study. The empirical data were collected through semi-structured interviews. The sample consisted of 10 companies located in the Gävle area who are active on social media. The interviews were coded to obtain keywords and patterns. These patterns and keywords are then analyzed to arrive at the study's results.Results and contributions: Our results suggest that all the identified benefits, customer engagement, customer insight and communication are driving forces to make use of social CRM.

Thee purpose of this study was to examine what helps in counseling against women victims of domestic violence, and how to identify empowerment in their experiences? It is a qualitative study using semi-structured interviews where the collected material is based on five interviews. The group we studied is victims of domestic violence who had taken part of counseling. The interviews were based on an interview guide that sought answers to women´s experience of counseling. The interviews were analyzed with the help of theories of support, domestic violence and empowerment.

Syftet med föreliggande studie var att få en fördjupad förståelse för vad relationen med hundar kan betyda för några personer med funktionsnedsättning. Semi-strukturerade intervjuer genomfördes med stöd av en observationsguide. Urvalet bestod av sex personer med funktionshinder, vilka arbetar i en daglig verksamhet som bedrivs som ett hunddagis. Intervjuteman var välmående/psykisk hälsa, självkänsla/självförtroende, hänsyn samt empati. Resultatet visade att hundarna bidrog till välmående på flera olika vis, bland annat genom att vara en källa till trygghet, vänskap och glädje.

Bakgrund: Kosten är en central del i vårt dagliga liv. Trots vikten av rätt och tillräcklig kost är nutritionen en utsatt del av vården. För att upprätthålla en god måltidssituation krävs det att verksamheterna lägger ner tid och fokus på utbildning inom ämnet. Området är väl utforskat vad gäller faktorer som påverkar måltidssituationen. Dock finns en kunskapslucka angående hur denna måltidssituation påverkar livskvalitén hos de äldre. Syfte: Beskriva hur de boendes uppfattning av måltidssituationen, på ett vårdboende i sydvästra Sverige, påverkar livskvalitén hos de boende. Metod: En empirisk studie av fenomenografisk ansats, baserad på semi- strukturerade intervjuer med åtta individer på ett vårdboende i sydvästra Sverige.

The aim of this thesis was to examine how a coordinator at a social welfare project in support of job seekers, achieve results in his efforts to reduce the number of clients with social assistance. The method of data collection was a mixture of open thematic interviews and semi- structured interviews with open questions. The coordinator was interviewed four times during the length of the project. In addition, two of his clients were interviewed. The data also includes a report from the relevant social services and other documents such as newspaper articles.

Följande studie undersöker i vilken utsträckning parterna i trepartsförhållandet Upsala Nya Tidning, annonsör och läsare har överensstämmande åsikter om vad som är viktigt i relationen, samt hur väl de känner till varandras uppfattningar. Vi väljer att studera förhållandet ur ett trepartsperspektiv då de mer traditionella tvåpartsförhållandena inte är tillräckliga för att beskriva den komplexa verkligheten. Studien utgår från UNT:s printupplaga, men skildrar även skillnader mellan den och webbupplagan. Ett representativt urval av varje part tillfrågades via en enkätundersökning vad de själva tycker är viktigt och vad de uppfattar är viktigt för övriga parter. Resultatet visar på att parterna inte har överensstämmande åsikter om vad som är betydelsefullt i relationen.

This study aims to highlight patients´ experiences about and thoughts of side effects fromelectroconvulsive therapy (ECT), a therapeutic method commonly used when having severedepressions. The framing of questions were how the respondents of this study describe theirlife before, during and after ECT-treatment, how the treatment has affected their daily life andhow these experiences may contribute to the awareness of power in professional relations.The study is based on three semi-structured narrative interviews and the main result showedthat, according to my interpretation, ECT as a treatment obliterated memories, quality of lifeand daily structure for all participants. Unfortunately they have all become subjects ofpsychiatric power and have faced considerable difficulty in getting professional recognitionaccording to their severe memory issues. The respondents have lost the ability to relate totheir past which clearly makes them struggle in their present context. A point in commonamong them is that neither of them wanted ECT but, because of the lack of communicationbetween them as patients and the health care in general, they all ended up getting it..

My interest in examining what happens when you as a teenager are exposed to five or six times the amount of time as ordinary classes to music education derrives from my own experience as a music teacher at a school which has those kind of special music classes. During my career as a music teacher in grades 4 ? 9 in Swedish compulsory school I have taught music classes as well as ordinary classes for 18 years. During this time I have often wondered what this exposure means in retrospect. Is it the conquering and mastering of music skills that students remember when they?ve grown up to young adults, or is it something else?The aim of this study is to find out what it means for teenagers to have music as a school subject every day of their years in Swedish high school.

The aim of this study is to increase understanding about addiction recovery. More specifically, we want to know what people who have had problems with alcohol and/or other drugs perceive as helpful and important for their recovery process and how we can understand this process.The study was conducted by means of qualitative semi-structured interviews with four people who have had alcohol and/or other drug problems. The analysis is based on a transtheoretical model of change from addictive behaviours, coping, interactionist theories and also a recovery perspective, inspired by research on recovery from mental illness . Main findings are that recovery from addiction can be understood as an individual process that takes place in a social context and can follow expected phases, although there are large individual differences in the process. Through the recovery process it has been of importance to the participants in the study to redefine themselves and their problems, get support from others, find ways to cope with their problems, get involved in meaningful activities and to expand their social roles.

Vårt syfte med denna uppsats är att skapa förståelse dels för hur lågkonjunkturen påverkar ledarskapet och dels för vilka organisatoriska förändringar som lågkonjunkturen har bidragit till för ett företag i ekonomisk nedgång.Vi har använt oss utav en kvalitativ undersökningsstrategi och gjort en fallstudie av Scania. Vi har utfört semi-strukturerade intervjuer med hjälp utav en intervjuguide. Vi har haft en hermeneutisk tolkningsansats där vi har haft som mål att skapa förståelse för hur ledarskap påverkas av lågkonjunkturen.                  Vi har presenterat vår empiri i två kapitel. I kapitel IV tas empirin upp i form av ett imaginärt personalmöte och i det efterföljande kapitlet analyseras empirin med hjälp av vår teoretiska referensram.      Scanias organisation har påverkats i hög grad av lågkonjunkturen exempelvis har antalet skift reducerats och den totala arbetstiden har minskat. Inom Scania satsas det nu väldigt mycket på utbildning och kompetensutveckling.

The purpose of this essay is to examine clergywomen?s experience of discrimination within the Swedish church as to clergywomen?s opinions about their work and their work situation and how they handle contingent discrimination. The method used in this essay is qualitative, and in order to create an understanding of the topic we have used semi structured interviews and text analysis. Three clergywomen have been interviewed and in addition to this we have studied four clergywomen's reports to JämO regarding gender discrimination. The analysis is based upon a social constructivist perspective and Hirdman's gender system theory.

The aim of this Master thesis is to make a survey of the public library staff-relations at work and discuss relationship marketing as it applies to public libraries. Relationship marketing involves the establishment, maintenance and development of users and other library-related relationships, including the relations among the library staff itself. Good relations among the library staff is a necessary condition for good relations with others. The focus of relationship marketing is at the user?s needs, wants and demands instead of the library collections and services.