In today?s competitive market, design is an important element for the companies. They must succeed with delivering an increased value and an experience for the consumer to be able to survive. The Swedish company?s have become better in the design area, the higher standards the consumer?s demands forces the company to invest more in design.

Religion is not only manifested in the more traditional forms such as church attendance, but also in various expressions on social media. Facebook is seen by many as creating a social platform where different opinions and more unconventional discussions may flourish unlike how the traditional media convey information. Internet is therefore an interesting platform for investigating how information about religion is spread by researching religious behavior and expression. The focus of this essay is to examine visible, which includes text as a social practice, forms of religious expression shown by the discursive struggle between the Facebook-group Christian Women Against Femen and its counterpart feminist movement Femen. The essay seeks to answer how notions of femininity on the Internet are formulated and reproduced based on the discourse between these two women's movements.The essay highlights how the women?s movements, with their bodily manifestation and by their usage of words, construct and reproduce different images of gender and womanhood.

Suicid räknas till en av de mest tragiska händelserna i mänskligt liv. Det orsakar enormt stort lidande bland närstående såväl som stor ekonomisk förlust för hela samhället. Som sjuksköterska inom somatisk hälso- och sjukvård är det essentiellt att arbeta preventivt och identifiera suicidbenägna patienter. Syftet med litteraturstudien var att utröna faktorer som inverkar på vuxna patienters benägenhet för suicid och exemplifiera hur allmänsjuksköterskor inom somatisk hälso- och sjukvård kan förankra och tillämpa denna kunskap i praktiken. Arbetet har baserats på vetenskapliga artiklar sökta och funna genom databaserna CINAHL, PubMed, Science Direct och PsykINFO.

SammandragBakgrund:Sexualitet är en väsentlig del av att vara människa och varje individ har rätt till en trygg och hälsosam sexualitet. Upprepade studier påvisar dock förändrade sexualvanor hos ungdomar med mer tillåtande attityder och ett ökat risktagande kring sexualitet. Konsekvenserna av ett sexuellt risktagande kan bli allvarliga och det förebyggande arbetet blir alltmer viktigt.Syfte:Syftet med studien var att identifiera vilka faktorer som har samband med ett sexuellt risktagande hos ungdomar i årskurs 2 på gymnasiet, samt att undersöka om könsskillnader förelåg.Metod:En empirisk studie med kvantitativ metod har använts. Studien bygger på ett redan insamlat material som är byggt på en enkätundersökning. Materialet har analyserats i statistikprogrammet SPSS (Statistical Package for the Social Sciences) och via Chi-square test testades där huvudvariabeln, >3 sexualpartners under det senaste året, mot relevanta variabler i enkäten.

Purpose: The purpose of this study is to increase the understanding of how a bank?s features and internal factors have affected its choice of method in calculating the capital requirement.Theoretical and Empirical Method: The research strategy of this study has been of a qualitative nature with a deductive approach. The choice of method was depth interviews with respondents from a targeted sample of Swedish banks. These respondents were chosen based on the knowledge they possess as key employees in the capital requirement process and their involvement in choosing their banks? method for calculating the capital requirement.

The objective of this thesis was to research and gain knowledge about people involved in organized crime in Sweden. By conducting interviews we were able to analyze what factors played a role in an individual's choice to become a member of a criminal gang, as well as to gain an overall picture of these people. The qualitative research was carried out in three different cities in Sweden. Three people, aged between 30 and 60, who are currently members of a gang, were interviewed. In these interviews they shared their life stories in terms of childhood, youth, gang involvement as well as their hopes for the future.The results were then further analyzed to explore any similarities and differences among the participating individuals.

AbstractThe purpose of this thesis is to examine the professional female members of a board in listed companies. During the 21st century the issue of female quotation into the executive boards was discussed in both the media and politically due to womens underrepresentation in these contexts.The main purpose of this thesis is to examine the professional female members of boards stories of the role models they have, what characteristics have evolved, the views of others, and the self image. In addition, we want to investigate how women perceive themselves in a male-dominated field to identify how the female identity is created at work.Through a qualitative research in the form of personal interviews, we have gathered empirical material that forms the basis of our results. The answers from the interviews have been analyzed with the help of relevant theories and a social constructionist approach throughout the thesis. For our theoretical approach, we primarily chose symbolic interactionism, identity theories, and concepts such as the glass ceiling and gender strategies to analyze the data.The result of the survey shows that there are many elements that play into how women form their identities.

The Dark Side of the Word-of-Mouse Effect- An experimental study of how negative information in today?s social media can influence consumer perception As a result of the electronic revolution of information dissemination, social media as a phenomenon has come to play an important part, both in society at large but also when it comes to business and marketing. Nowadays, knowledge and opinions about brands and products are spread by reputation through a wide range of social media platforms, a phenomenon which in the literature is referred to as word-of-mouse or electronic word-of-mouth (eWOM).The purpose of this paper is to investigate how people?s opinions towards a company and its product are affected by negative information in terms of eWOM. Or more precisely, whether or not there is a difference in this effect depending on information content, concerning company values on the one hand and product attributes on the other.This was done in an experimental setting where two groups of respondents were subjected to fictitious information of different types using established social media platforms.

The purpose of this thesis is to understand the ways in which rumors affect the everyday lives of a few young women. The questions are: What kinds of rumors do the young women find are the most common? How do they respond to these rumors? Do the rumors affect their everyday lives and if so, how do they react to them? Do they resist them? Do they feel limited by them?The empirical data was collected through unstructured interviews (focus groups) with three groups. The groups discussed different themes without prompting questions by the interviewer and it was clear that rumors played an important role, in multiple ways, in the lives of the young women. The most common rumors were sexualized and were mostly concerned with the view that the young women should not engage in ?too many? heterosexual relations ? preferably none.

Syftet med detta arbete är att undersöka vilken uppfattning pedagoger i förskola och skola har om sambandet mellan mat och koncentration. Anser de att mat har en betydelse för barns förmåga att delta i de verksamheter de befinner sig i? För att barn och vuxna skall orka vara delaktiga i sociala sammanhang och kunna vara koncentrerade krävs en näringsriktig kost. Vi har därför sökt att få fram vad som betraktas vara en näringsriktig måltid för barn. Genom enkätundersökning, intervju, observation samt litteraturstudier har vi försökt att få fram svar på dessa frågor.

The situation on the Swedish labour market is different in opportunities whether you are a native Swede or someone who has a foreign background. People with foreign backgrounds tend to have lower wages, higher rate of unemployment and often have temporary employment contracts. There is a conception that the Swedish culture is the standard and other foreign cultures are abnormal and different. The purpose of this study has been to investigate why there is discrimination on the labour market against ethnic minorities and how the Swedish history has contributed to the structural ethnic discrimination that we are struggling with. I have been using the right dogmatic method and a social science perspective as complement in order to answer the purpose.

Studien innefattar en jämförelse av beteende och attityder till miljöfrågor mellan studenter från Jönköping, en individualistisk kultur, och Quito, en kollektivistisk kultur. Syftet är att undersöka om studenternas kulturella och sociodemografiska bakgrund återspeglar skillnader i attityd och beteende till miljöfrågor. Studien använder sig av en enkätundersökning som är baserad på tidigare forskning, det ekologiska fotavtrycket och mätinstrumentet New Ecological Paradigm skalan. Resultatet diskuteras utifrån tidigare forskning inom området med utgångspunkt från teorier om individualistisk och kollektivistisk kultur och Theory of Planned Behavior.Studien visar att det finns signifikanta skillnader i studenternas angivna miljövänliga beteende inom ett flertal områden, exempelvis studenternas angivna resvanor och hur mycket de återvinner. Resultatet tyder på att det finns förklaringar till skillnaderna i de sociodemografiska faktorerna.

The aim of our study is to explore which norms that exists in the home care service, who is sending those norms, how are they maintained and how do they affect the interactions between staff and manager? We want to deep en our knowledge about home care service as an organization and increase our understanding for the psychosocial work environment and also the importance of leadership. We mean to read the organizational culture that exists which allows us to deal with the values that influence the behavior in the organization.The study is based on a qualitative method. The data consists of two focus group interviews, one with managers from the home care service - organization and one with staff from the same organization. T he interview with the managers consisted of five participants and the corresponding figure for the second interview with the staff was eight participants.The theoretical viewpoints have been communication - theory, organizational theory and Foucault´s th eory of power.Our result indicate that norms are something that unconsciously controls us and that we have learned that there are consequences when you step out of what is normative for the group.

Mind the gap encourages you to beware of the interspaces. The project seeks to defend the gaps that occur in time and space and encourages the reader to care about the interruptions of the routine-like and planned, whilst also opening up a discussion about interaction and participation. Mind the gap is a project about the many opportunities the public space has in the contemporary city. What you have in front of you is the result of this project. As society constantly changes, new and different needs arise in the city and it is necessary that architects and planners understand and adapt to these changes. They have to be able to develop new ways of thinking and to challenge established perceptions of what the public space is and should be. This means being able to see that the public space could be different and to recognize the potentials for it to change. This project examines the underlying ideals of urbanism and investigates the potentials of the City when shaped by these ideals.

Fördelarna med amning är många, trots detta tar allt fler mödrar beslutet att delvis amma/ inte amma sina barn. Syfte: Syftet med denna studie var att erhålla mer kunskap om samt undersöka vilka faktorer som påverkar mödrars beslut att amma/ inte amma. Metod: Studien genomfördes som en deskriptiv litteraturstudie, där 12 vetenskapliga artiklar granskades. Resultat: Faktorer som påverkar mödrars beslut till att amma var: bröstmjölk anses vara den ultimata födan för spädbarnet, föräldrar har god kunskap gällande amning, bra stöd från närstående och vårdpersonal, högutbildade mödrar, tidigare erfarenhet av amning, partnern föredrar amning, amning är praktiskt och ger lycka till både modern och barnet. Faktorer som påverkar mödrars beslut till att inte amma var: okunskap hos modern, fadern och sjukvårdspersonal, amning känns genant, fysiskt smärtsamt och obehagligt, stressad personal, föräldrarna får otillräckligt med stöd och information från vårdpersonal, tidig återgång till arbete, spädbarnet är otillfredsställt av endast bröstmjölk, oroligheter över bröstmjölkens näring samt rädsla för viktuppgång och hängiga bröst.