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7164 Uppsatser om Segmentation theory, - Sida 32 av 478

Motivation & Målkongruens : i ett produktionsföretag

Utgångspunkten för denna uppsats har varit sambandet mellan autonomi, självständig motivation och målkongruens. Sambandet har hämtats från Self-Determination Theory, där autonomi anses vara en förutsättning för att uppleva självständig motivation som i sin tur anses viktigt för att skapa målkongruens i en organisation. Då autonomi inte är en självklarhet inom alla yrken har syftet med studien varit att undersöka sambandet mellan motivation och målkongruens bland anställda med standardiserade arbetsuppgifter på ett produktionsföretag. Fallföretaget för studien har varit Sandvik AB som verkar inom tillverkningsindustrin. Det empiriska materialet har inhämtats på en och samma avdelning genom intervjuer med en produktionschef samt nio anställda.

Inkludering på olika villkor : En dokumentstudie av aktuella politiska diskurser om integration

The purpose of this essay is to examine the Swedish governments discourse on integration of immigrants and thereby examine what social reality it constructs. The aim is to examine how integration and immigrants are constructed within the discourse. The method and theory being used in this essay is discourse theory. As a methodological instrument we use the policy on functional impairment as a comparison. The material being analyzed in this essay is political documents on the strategy on integration policy and the strategy on the policy of functional impairment.

Varför betala?: En uppsats om varför vissa betalar för musik och andra inte

The end of the 20th century brought a dramatic change to the music industry. The then predominant models for music consumption and sales were forever altered when the possibility to distribute music over the internet emerged. It has now become evident that it is virtually impossible to stop the distribution of digital music files. Music has turned into a non-excludable and non-rival product, which in economic terms is described as a public good. Public goods theory serves as a starting point for this study, which explores some of the factors that might explain why some consumers pay for music, while others choose to download music illegally.

Hantverket bakom intervjun: Studenters framställning av kvalitativa intervjuer som undersökningsmetod

When producing an interview report the researcher is put to the test of describing the qualitative interview method in terms of assumed orderly steps and procedures taken during the interview process, while at the same time account for a very social dynamic process. In practice, even the most carefully prepared scenario for a qualitative interview study probably does not correspond to the expectations made. What happens between the plans and the actual interview itself? This issue is investigated by contrasting the actual engagement of the participants in an interview project to how these relationships are accounted for in Master thesis from the Swedish School of Library- and Information Science in Borås. Theory and methodology from Actor Network Theory (ANT) have been applied into the area of qualitative interviews.

Att byta grupp : En studie om elevers och studenters perspektiv på icke självvalda grupper

The purpose of this research is to investigate the group constellation that is, what thoughts, feelings and sensations that arise when students and pupils change groups. The study will also affect students and pupils knowledge of why they should work in groups. Their perceived security will also be something that this study is looking for.The main questions of this study are:How does students and pupils experience the phenomenon of "group replacement"?What is considered to work or not work in the new group formations?The method that is used in this study is based on six qualitative interviews with students and pupils from three different levels of education. The target groups are college and high school students.

Riskbenägenhet och Generation Y : en kvantitativ studie om hur riskbenägenheten påverkas hos Generation Y ur ett demografiskt perspektiv.

Ungdomarna idag tillhör en generation som kallas för Generation Y och de särskiljer sig från tidigare generationer med ett antal karaktäristiska drag. Dock, är det inte endast dessa drag som kan urskiljas utan även ett annorlunda riskbeteende gentemot tidigare generationer. Experter är eniga om att det finns ett flertal faktorer som påverkar individers riskbenägenhet och att faktorerna varierar beroende på individens ålder. Detta leder oftast till att när ämnet undersöks, riktar forskarna in sig på en viss åldersgrupp eller generation. Det begränsat med forskning som specifikt tar upp Generation Y och riskbenägenhet. Därav är syftet med denna forskning att undersöka hur utvalda demografiska faktorer påverkar riskbenägenheten hos studenter ur Generation Y. Uppsatsen antog en positivistisk forskningsfilosofi med ett beskrivande syfte.

Frihet, Säkerhet, Rättvisa - En diskursanalytisk studie av Frontex roll i EU:s gränspolitik

This is a study based on discourse theory in purpose to examine the border-politics ofthe EU. Since the EU step by step has developed into an area of free movement on capital, people and services, the external frontiers have been given prioritiy on the political scene. Development in recent years have put questions of foreign- and security politics on a supranational level, meaning that the EU-member states in a wider range now cooperate in these political areas.To handle the increasing ammount of (illegal) migration to the EU an independet agency, Frontex,was established 2005 in favour of coordinating the Member States in issues regarding bordersecurity. The focal point of this study is to critically examine the identity of Frontex by using Becks theory of risk combined with the theory of governmentality. By doing so I seek to highlight the relation between Frontex and the EU and also that of Frontex mission in relation to illegal immigration.

Strategisk utveckling: En studie av strategi hos internetbaserade företag

Strategic development is something that concerns all companies, regardless of which industry they?re in. There is extensive research on this topic but one can question if the same theory also applies to E-businesses. Using case studies, this paper looks at strategic development in E-businesses and tries to answer whether strategic development in internet based companies is unique or if existing theory can still be applied. The predominant approach is to look into if E-businesses, due to a turbulent environment, rely less on market research and focus more on internal resources than would be expected by companies in more stable environments.

Män är IT-tekniker; kvinnor är i helpdesk eller administrationen : En intervjustudie om ett IT-företags strävan att rekrytera fler kvinnor

In the report "Män är IT-tekniker; kvinnor är i helpdesk", several women in different positions at a male-dominated IT company are interviewed. The company wants to be able to hire more women, and have started group meetings with the women at the company to discuss related issues.The purpose of the interviews was to hear the women's views on the company, relating to gender equality issues. The interviews are then analysed through organisational theory and gender theory.One of the conclutions is that the company has to question their essential views on gender to be able to see bigger changes through..

en litteraturstudie om musikterapi som behandlingsform : hur musikterapi kan stimulera och utveckla motoriken hos gravt funktionshindrade barn och ungdomar med retts syndrom och cp skada

University of VäxjöSchool of Social SciencesBachelor Thesis in Political ScienceTitle: ?Sverigedemokraternas valframgångar 2006 ? En ulv i fårakläder??Author: Emma Haraldsson and Åsa NeuschützTutor: Emil UddhammarThe aim of this study is to explain Sverigedemokraterna?s electoral success in 2006 and the essay assumes that some form of change has occurred. To study this change two hypotheses have been constructed. The first hypothesis concerns the change within Sverigedemokraterna and the second hypothesis concerns the change of the Swedish voters attitudes.Kirchheimers catch-all theory is used to explain the change in Sverigedemokraterna. The catch-all theory states that parties have to change their structure to maximise the number of votes.

Bibliotekariens kunskap: en diskursanalys

This Master's thesis concerns the professional knowledge of the librarian. The image of this knowledge is regarded as constructed in a social context, which is why the discourse analytic approach is selected as method. The empirical material consists of two texts concerning the education of librarians. A theory of knowledge, emanating from Aristotle, is applied to the results to find examples of the forms of knowledge that are excluded from the discourse. A number of themes, or ways, in which it is possible to discuss the phenomenon of the librarian's knowledge, are identified in the texts.

Naturliga kluster av funktionella enheter i ultraljudssekvenser : En utvärdering av klusteranalys för att detektera motoriska enheter i kontraherande skelettmuskulatur

Strukturell avbildning med ultraljud kan användas för att upptäcka sjukdomar och störningar i kroppen. För att ställa tillförlitliga diagnoser räcker det inte alltid med en strukturell avbildning utan ibland krävs det även fysiologisk information. Vid användning av funktionell avbildning med ultraljud kan den informationen mätas i kroppens olika fysiologiska system. Systemen består av funktionellt olika enheter och kallas för motoriska enheter i skelettmuskulatur. Vid sjukdomar som ateroskleros (åderförkalkning) kan dessa enheter vara så kallade kärlplack, som består av vävnad med varierande egenskaper och medicinsk relevans. Möjligheten att kunna analysera funktionella enheter i system som dessa kan bidra mycket till diagnostisering av sjukdomar och störningar. Den här studien presenterar en metod för att hitta naturliga kluster av funktionella enheter i skelettmuskulatur, från 3D-data inhämtat med ultraljudssekvenser. I studien genererades syntetiska data från en modell som simulerar sekvenser av aktionspotentialer i kontraherande muskelvävnad.

Inre arbetsmotivation och arbetstillfredsställelse hos anställda inom äldreomsorgen

Syftet med studien var att undersöka inre arbetsmotivation och arbetstillfredsställelse genom att se vilket motivationsbehov och vilken typ av arbetstillfredsställelse som skattades högst. Syftet var även att undersöka vilka motivationsbehov som bäst predicerar inre och yttre arbetstillfredsställelse. Studien genomfördes inom äldreomsorgenen i en mindre kommun i Sverige. 80 personer deltog i studien som genomfördes som en enkätundersökning. Mätinstrumenten som användes var Minnesota Satisfaction Questionnaire (MSQ) och Basic Need of Satisfaction at work Scale (BNS).

"Alla kan utom jag" : - Hur utanförskap och stigmatisering skapas och tar sig uttryck hos ofrivilligt barnlösa kvinnor

This paper is grounded in the previous research that indicated that involuntary childless women feels stigmatized and outside society. The purpose of this paper was to find out how the feeling of being an outsider and a stigmatized person is created and takes form in the category involuntary childless women. I asked the questions; -In what parts of the interviewed women?s answers indicates that they are outsiders and stigmatized? ?Who is creating the stigma and the outsiderness and how is it created? I answered these questions by interviewing six women in the ages of 28-40, who all had undergone In vitro fertilization-treatment and lived in heterosexual relationships. I used Erving Goffmans theory about stigma and Howard Beckers theory about outsiders to analyse the empiric data.

Världsarvstaden Falun : Ett världsarvs påverkan på marknadsföringen av en destination

This paper discusses the world heritage of Falun and its influence on the marketing of Falun as a destination. The reason for this study is the fact that world heritage nominations can lead to an increased pressure on the destination and an increase in popularity for the place. A world heritage is something unique and odd that can be used in the marketing of the destination in the purpose of attracting tourists, company investments and so on. It has been vital for the study to interview people that work with marketing or have important rolls within the world heritage.With this background the study is focused on three major questions:What meaning does the world heritage have in the marketing of Falun?Is the world heritage important for Falun? If yes: For who and why?Which organisations/persons in Falun have the greatest influence on the marketing process?In order to answer or discuss this question there are discussions in the paper regarding the notions of place marketing as well as the importance of a well outlined marketing strategy as a basis for the formulation of a product portfolio and segmentation strategy as well as strategy for developing a strong profile on the market.The answers to the question are relative and can have a different view in the future.

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