Title (Swedish) Kommunikation i forskarbloggar ? En motivationsstudie bland forskare vid Göteborgs universitetTitle (English) Communication in research blogs ? A motivational study among researchers at the University of GothenburgAuthor Maike MohlinTutor Annika BergströmConstituent Information department of the University of Gothenburg (Informationsenheten vid Göteborgs universitet)Course Master thesis in media and communications at the institution for journalism, media and communication at the University of GothenburgTerm Spring 2013Pages/ word count 77/ 32211 wordsObjective To examine why researchers at the University of Gothenburg chose to blog in their role as a researcherMethod Exploratory analysis of qualitative, semi-structured interviewsMaterial Eleven interviews with blogging researchers from different fields at the University of Gothenburg, material gathered in spring 2012Main results In the context of research communication blogs play an essential role for researchers for directly communicating with the public. A strong motivation for researchers to blog is that they can represent and create an image of themselves. Also the blog isused in several ways as a tool in the researchers? daily work.Despite the fact that there are disadvantages with blogging, the researchers in the study find that it brings along far more advantages than disadvantages, which is why they keep blogging..

ABSTRACTElin Johansson, Hanna Johansson, Camilla Nilsson Say something interesting! A qualitative study of marketing communication on Facebook                               Pages: 36With the emergence of social media, new ways has been created for companies to reach out to its audience. From being dependent on journalists to provide information, companies today have the ability to self-publish information in the open media channels. The use of social media should not replace traditional marketing communication though, but works best as a complement. It is a new environment that requires the company to adapt its working methods. Although the work is different, it is important that companies see social media as part of the overall marketing communication and not as a separate project. The purpose of this paper is to study recipient?s experience of company?s communications in social media. We have chosen to relate this to the instructions on methods of marketing communication and social media marketing as found in literature on the subject. This is to examine whether firms achieve the desired effect of the methods that are considered most appropriate. Does the message reach out? The focus of this study is marketing communication in the social media Facebook. The study consists of qualitative interviews to illuminate the recipients' views and experiences, as well as a literature study from the theoretical perspective of the sender of marketing communication in social media. The results showed that business as well as audience must interact in a functional relationship in social media. Companies should be more like the customer they are trying to reach. If companies choose to expose themselves in social media, time must be given to this, which is what the audience expects. Key words: Marketing communication, social media, social media marketing, Facebook, recipients, sender.

Background: Swedish consumers are daily bombarded with 1500 advertising messages. 22 percent of the Swedish people are avoiding all advertising in traditional media according to SIFO's research. To master this problem innovative methods are a necessity to reach consumers. Guerrilla marketing is such a method.Purpose: The purpose of this dissertation is to describe the components and the activities that asuccessful guerrilla campaign consists of. He purpose is also to examine the motives behind theseactivities, why they were chosen and what objectives they were supposed to accomplish.

AimThe aim has been to describe the goals and the pedagogic model concerning physical education in the Waldorfschool. Further purpose was to describe what the teachers focus on in there teaching roll about physical education. We have also chosen to give a picture of what other documents says about the teaching roll in booth the Waldorfschool and in the traditional municipal pedagogics. The Waldorfschool runs under Lpo 94 but they can also as other schools adapt and formulate there own curriculum after there pedagogic. That?s also why we have chosen to look at what the teachers says, about how they work and trying to achieve the goals of the curriculum in physical education.Framing of the questions? What does the teachers think affect and develop the teachingroll in the Waldorfschool?? How does literature describing the teachingroll/physical education roll in the Waldorfschool?? What does the teacher in physical education says achieve to, counter what the curriculum says about physical education in the Waldorfschool?? How does the teacher do to achieve the goals in the Lpo 94?MethodA literature research of relevant previous studies was made among others in the database Eric.Curriculum for the Waldorfschool and books about Waldorf pedagogics and the teaching roll has been studied.

The use of Power Line Communication, PLC, as a communication solution for Automated Meter Reading, AMR, is popular by utilities in Sweden and other parts of the world due to demands of accurate and fast meter reading. However the use of the electrical grid as a communication medium is complex and sometimes problematic. This report handles some of the issues and problems that are important to understand when using the grid as a communications medium. Focus is mainly on investigating high frequency distortion in the Kristianstad power grid own by C4energi caused by a frequency converter. Measurements on site are done to investigate signal damping in the grid, different configurations for the frequency converter and signal strength of the PLC-system.

The use of Power Line Communication, PLC, as a communication solution for Automated Meter Reading, AMR, is popular by utilities in Sweden and other parts of the world due to demands of accurate and fast meter reading. However the use of the electrical grid as a communication medium is complex and sometimes problematic. This report handles some of the issues and problems that are important to understand when using the grid as a communications medium. Focus is mainly on investigating high frequency distortion in the Kristianstad power grid own by C4energi caused by a frequency converter. Measurements on site are done to investigate signal damping in the grid, different configurations for the frequency converter and signal strength of the PLC-system.

SammandragStudien omfattar ämnesområdena operativ miljö i instabila stater, tillsammans med militär operativ och taktisk logistik. Eftersom den operativa miljön och också syftet med det militära maktmedlet i viktiga avseenden är särskiljande vid stabiliseringsoperationer, i jämförelse med reguljär krigföring, innebär detta att även anpassningsbehoven för logistiken förändras.Syftet med studien är att beskriva och analysera hur logistik kan utformas vid stabiliseringsoperationer, för att därefter teoretiskt bidra till en logistik som är anpassad för de generiska dragen i denna typ av operativ miljö.Empirin till studien är framtagen från västerländska operativa och taktiska stabiliseringsdoktriner och teorin är hämtad från Moshe Kress Operational Logistics. Analysen genomförs med ett logistiksystems operationaliserade kriterier, och redovisar de framträdande anpassningsbehoven för varje skede i operationen.Resultatet visar att det framträdande behovet är att säkerställa kontinuitet i flödet, vilket förutsätter operativ flexibilitet. Undantaget är Secure-skedet där tillgänglighet, som i sin tur förutsätter överlevnadsförmåga, är det framträdande för att optimera logistiksystemet. En viktig slutsats är att Hold-skedet sannolikt innebär störst behov av anpassning och kapacitet i ett operativt logistiksystem, sett till operationen som helhet.Nyckelord: Stabiliseringsoperation, operativ miljö, logistik, Comprehensive Approach Antal ord: 17967 (18192).

According to Food and Agriculture Organization newsprint is defined as: Uncoated paper, unsized (or only slightly sized), containing at least 60 percent of mechanical wood pulp. The consumption of newsprint in Sweden was just over 798 000 tonnes in 2009, which represents approximately 90 kg per person. Although there are studies that predict a drastic reduction in newsprint consumption in the Western world, there seems to be a clear difference between forecasts for the future given by statistical analysis of newsprint consumption and forecasts given by experts in the industry. The former predict a continuing increase while the experts see a coming decrease in consumption.In this report, both demand and business strategies of newsprint in Sweden are studied. The study also presents a forecast of the future which is based on historical data and qualitative interviews.

Thiswork is about the parents ' perception of their children's schooling and schoolsituation. It also addresses the important and fundamental conditions when itcomes to parenting and caring of children, which is an essential andcontributory basis for children's school situation. The work also deals withthe importance of good cooperation between school and home for the children tocome to the school grounds and with the desire to learn and develop. The aim ofthis work is that through a survey get a picture of how parents feel abouttheir child's school situation. But also look at how important interplaybetween school, parents and children to the school situation to be good.

The aim of this thesis is to examine Sven Almqvist?s research on the 17th century book printer Johann Kankel who was employed by count Per Brahe the younger on the island of Visingsö. A model to describe the communications circuit, constructed by book historians Thomas R. Adams and Nicolas Barker are used as well as the historical source criticism method. This model consists of the five phases: publication, manufacture, distribution, reception and survival.

The main goal with the master thesis has been to do a status evaluation of the chain machinery with its start chain and wire to secure the production on a short basis due to that a reconstruction is not planned at this time. An evaluation of the condition of the start chain and the rollers in the chain depository has been done. An offer has been requested for a new start chain and the evaluation of the start chains may be a basis for the decision taking. The production has been able to go on, although it has arisen some problems which have been difficult to find the causes for. There is no gathered ?picture? of the machinery status and a mapping of each machinery has been compiled of comprehensive logs.

In today's society we are used to regularly visit the sport arena to cheer for our favorite team, we go to the cinema to enjoy a good movie or maybe to the theatre to experience a grand performance. It has become far more common in the last years to buy tickets to these kinds of events online. To make sure that the customer will keep on buying their tickets from the online booking companies the booking experience itself has to be hassle-free and easy to understand. The customer will most likely, if possible, avoid the website if the booking itself is experienced as having problems and insecurities.  The purpose of this study is to determine some of the most fundamental designs and functions of online booking websites today as perceived by the general public.

In Northen Bungoma, Western province ? Kenya, the Vi-Agroforestry Project (VI-AFP) has introduced a new project that covers 7000 households. To succeed with the project, a water resources protection project, agroforestry methods will be implemented to secure the water quality of the area. In this thesis a foundation is laid for future follow-up studies of land cover and land use of this area. To carry out this study an existing method from a cooperation between VIAFP and Dalarnas University (HDa) has been implemented.

I denna studie undersöks det hur begreppet integrerad kommunikation definieras i teorin i jämförelse medhur de praktiker som säger sig arbeta med termen definierar och använder den. Vidare lyfter studien framde barriärer som står framför en praktisk implementering av begreppet, samt möjligheterna till kommaförbi dessa. Syftet är att öka förståelsen för begreppets innebörd samt för hur det kan utnyttjas till sin fullapotential.Konsulter vid Stockholms ledande PR-byråer intervjuades i detta syfte och till grund för diskussionenligger även en omfattande presentation av teorin bakom integrerad kommunikation. Resultaten visar attintegrerad kommunikation i praktiken används på en abstrakt snarare än en konkret nivå, och att barriärernaför en konkretisering kan sammanfattas inom fyra områden: revirtänkande, ekonomiskt system,mätbarhet och nya medier. Samtidigt visar studien på hur dessa barriärer kan vändas till möjligheter i syftetatt förbättra den integrerade kommunikationen.Slutsatsen blir att för att anpassa teorin till verklighetens förutsättningar, och på så sätt möjliggöra praktiskapplicering av teorin, bör man börjar tala om integrerat varumärke istället för integrerad kommunikation.Begreppsväxlingen förenklar arbetet med att förankra integrationssynsättet på ledningsnivå och sedanimplementera arbetet ute i organisationen.Nyckelord: Kommunikation, Public Relations, marknadskommunikation, konvergensmodellen, integreradkommunikation, synergi, identitet, organisationskultur, varumärke, varumärkesplan, Return ofInvestement, Return on Communications, integrerat varumärke..

This thesis aims to explore the use of costumed interpreters at museums. Firstly the thesis examines how extensivethe use of historical costumes is in Sweden, along with some international comparisons. Later on the differentways that the clothes are used is examined, and the costume as a resource for learning is discussed. In the lastpart of the thesis the ?function? of the costume is examined.