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1463 Uppsatser om Rhetorical tools - Sida 46 av 98

En bild säger mer än klara ord : En undersökning av visuella och narrativa komponenter i myndighetstext

According to law all Swedish authorities must express themselves using correct, plain and comprehensible language whenever they communicate with the citizens in order to make it easy to understand what needs to be known to participate in the Swedish democratic society. I would like to explore if there are more tools than the language that could be used to make their communication easier to comprehend, in this case images and stories. In this essay I will investigate the relationship between the written words and the visual components ? images and illustrations ? in brochures from Swedish authorities. I will also try to identify possible narratives in the brochures, and examine the functions of these narratives.

Berättelser från Fountain House : En narrativ studie

The aim of this undergraduate thesis was to study what the participation in the activities of the Fontain House in Stockholm means to its members. The research questions dealt with how the members describe their participation in the activities, whether they say that it has helped them, and, in that case, in which way. Furthermore, they dealt with how the members argue about their experiences of mental illness and of social help. The study was carried out within the framework of the narrative method. As tools for analyzing the narratives, parts of An-tonovsky?s theories as well as the theoretical concepts of inclusion and exclusion as described by Madsen, were used.

Social mediestrategi - En studie om medarbetarens roll vid agerande i sociala medier

Purpose: The purpose of the essay is; to explain and clarify how the company is acting to lead members in social media to achieve valuable external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An inductive approach has been used for the empirical data collection since the authors have been studying the reality without existing theories. A qualitative research method has been used for collecting the empirical material. Primary data was collected from telephone interviews with seven companies, active in social media.Conclusions: The study shows that the power of employees? can be used when designing strategies for social media.

Kontextbaserad utveckling av klassifikationssystem: Värdet av ett användarperspektiv i en beståndsorganiserande process på specialbibliotek

This thesis treats a new perspective in the theory of classification, the context-based approach. The aim is to find out what kind of value this new approach can have in the process of creating a classification scheme for a special library collection. The first question to be answered is how the context-based approach works in a real life. The second question investigates which role the research in this particular area might have. Illustrating a real-life situation, the unit of Rättsmedicinalverket in Linköping serves as the object of study.

Culpa in contrahendo och formkravet i JB : De lege lata och de lege ferenda

Along with the development of technology, the cross-border trade is increasing and therefore there is a need for greater consumer protection. A good consumer protection creates a feeling of safety for the consumer and that by itself may help to increase cross-border trade. This is one of the reasons for why the EU has established regulatory framework for electronic commerce, for example the Directive2000/31/EC. The direc-tive strives to create a similar law for electronic commerce within the European Union. This paper?s main purpose is to ensure that the directive is implemented properly in Swedish law, and if there are other possible ways to achieve the objective, other than the ones that the Swedish legislator has chosen.

Personlighetstyper och upplevelse av ett nytt arbetsstöd : undersökning gjord på Trafikverkets Intranät och anställda

In order to get a better understanding of the interaction between employees and their technical work tools one needs to know what factors influence the interaction. The purpose of this study was to examine if there is a correlation between the personality traits Extraversion (E) and Neuroticism (N), tested with Eysenck Personality Inventory (EPI), and experience of the new Intranet among employees at The Swedish National Transport Administration (SNTA), and also to gather information of employees? opinions about the new Intranet. A survey, containing questions about the Intranet and a personality test (EPI), was posted on SNTA?s Intranet for eight workdays (N = 88, females = 53, males = 35).

Omvårdnad vid blodprovstagning och venpunktion på fåglar

Blood sampling is one of the most important diagnostic tools in veterinary medicine, and this is also true for avian medicine. A properly collected and handled venous sample can be used for serology, biochemistry and electrolyte analysis, as well as for blood smears, packed cell volume and cell differentiation. Caring for sick birds is a challenge for all veterinary staff. Many birds are easily stressed individuals, and to a very ill bird a big increase in stress level can even be fatal. Avian patients who are presented in a veterinary clinic are often in a poor condition, and blood sampling is an invasive procedure that can cause stress to the patient.

Rein tension measures as indicator of horse - rider communication

The purpose of this study was to gather knowledge about the functioning of the rein tension meter and test it for future studies of match and mismatch between rider and horse. We looked specifically into the possibilities to use a rein-tension meter to determine the quality of cooperation between horse and rider. We examined whether a rider shows a specific tension pattern and also if certain patterns could be recognised for a specific horse. During the study, a manual with pictures and text was written to support the practical use of the meter. The manual describes in a simple way the first steps in the installation and use of the meter.

En analog spelare i en digital värld? : En studie om användningen av digitala verktyg på Södertörns högskola

Denna studie syftar till att, ur ett multimodalt perspektiv, få kännedom om hur digitala verktyg används av lärare i undervisningssyfte på Södertörns högskola, samt studenters inställning till de medietekniska hjälpmedlen. Detta har gjorts med hjälp av observationer, intervjuer och enkätundersökningar som genomfördes med lärare och studenter.Det resultat som observationerna gav stämde överens med resultatet från intervjuer och enkätundersökningar. Studien visar att digitala verktyg används sparsamt av lärare på högskolan. Föreläsningar med PowerPoint-presentationer som i stort sett enbart innehöll text och bilder var i särklass det vanligaste undervisningsredskapet. Lärarna har generellt en positiv inställning till digitala verktyg men på grund av tidsbrist och begränsningar i hur och vilka digitala hjälpmedel som får användas i undervisningen hämmas de.

Varumärkets funktioner : Hur stark är varumärkesinnehavarens ensamrätt?

Along with the development of technology, the cross-border trade is increasing and therefore there is a need for greater consumer protection. A good consumer protection creates a feeling of safety for the consumer and that by itself may help to increase cross-border trade. This is one of the reasons for why the EU has established regulatory framework for electronic commerce, for example the Directive2000/31/EC. The direc-tive strives to create a similar law for electronic commerce within the European Union. This paper?s main purpose is to ensure that the directive is implemented properly in Swedish law, and if there are other possible ways to achieve the objective, other than the ones that the Swedish legislator has chosen.

Att plantera LÖK:ar för att undkomma osäkerheten: en studie av myndighetssamverkan kring introduktionen av nyanlända flyktingar och andra invandrare

The purpose of this project was to find an understanding for why public agents working with introduction of immigrants have decided to co-operate and co-ordinate their efforts. Another purpose was to gain insights in what characterizes this co-operation.Seven interviews were made with practitioners working with these questions on national-, regional- and local levels. The material gathered in this process was then analysed using governance theory and more specific the parts dealing with Joined- up government and Whole- of Government. Two analytic tools were used in the analysis: wicked problems and network.The first of these, wicked problems, was made operational by the use of insecurities. Analysing the interviews along these lines proved very useful in explaining why public agents have decided to try to work together.

Musikens oanade effekter - En studie om musik i dagligvarubutiker

The retail industry is complex and when it comes to the in-store environment conventional marketing tools seldom find their way. The impacts of in-store atmospherics on customers and the psychological impact the store environment has on their decision-making are rather remarkable. An in-store atmospheric that often is used in order to affect customers is music, in fact it is one of the in-store elements that has been investigated more carefully. Nevertheless, in spite several studies on music and its impact as an in-store atmospheric on customers, it is not yet obvious what applies. To bring some clarity on the subject this study is aspiring to explain what applies when it comes to playing music in grocery stores.

Målstyrning via policydokument Garanti för rationalitet och effektivitet eller symbolpolitik för meningsskapande?

The aim of this thesis is to develop two idealtypes of politics to help serve as instruments in understanding and analysing the view on politics held by top civil servants in the municipality of Lund Sweden. The two ideal types developed here are symbolic sense making politics and rational instrumental politics. These two ideal types were applied to material from a qualitative survey to help bring out clear results and to help with the interpretation of the material The results of the study showed that the two idealtypes could not help to clearly categorize the civil servants views on management by objectives. But while categorizing the top civil servants views the important features of policy documents the ideal types were helpful. By using the ideal types I came to the conclusion that the view on policy documents was mainly characterized by sense making politics.

Bibliotekarieutbildningen vid BHS 1977 t.o.m 1999 En diskursteoretisk studie

The aim of this master thesis is to investigate changes within four discourses identified in the curriculum material of the Swedish library education in Borås Bibliotekarielinjen dating from 1977 and 1985 and its successor Library and Information Science Biblioteks- och informationsvetenskap dating from 1995, 1999. My method used is a text analytic method primarily derived from the discourse theory of Ernesto Laclau and Chantal Mouffe, yet with addition of tools from the critical discourse analysis of Fairclough. By identifying three floating signifiers within the material, i.e information, library, and librarian, and thereafter identifying their fixation, a pattern of resemblance and diversity in the fixating signs appeared between different courses of the curriculum dating from 1999. Hence I could establish an order of discourse consisting of four library discourses, a knowledge organisation discourse, a user discourse, a society discourse and a management discourse. Using this discursive order as a pattern, I could trace these four discourses back in time within the material dating from 1995, 1985 and 1977.

Hbtq-frågor, varför då? Barnen är ju så små... : En studie om huruvida lärare tar tillvara på hbtq-perspektiv i sin undervisning i årskurs F-3

This study investigates whether teachers working with children ages 6 ? 9 are including an LGBTQ perspective in their teaching methods. The purpose is to critically examine sexuality and gender as part of the teaching methods in Swedish schools; whether teachers are working with LGBTQ questions in their classes, and if so, how. The following research questions are answered: Are the teachers incorporating an LGBTQ perspective in their classes, and if so, in what sense?Are LGBTQ questions relevant and of interest in the education?Do teachers feel like they have gained the right tools in their pedagogical education and/or in their workplace to work with LGBTQ questions in their class room? And if so, in what way? The method used is qualitative research in the form of interviews and observations.

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