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147 Uppsatser om Reputation - Sida 3 av 10
Modig som ett lejon och listig som en räv : historieskrivningen kring Monaldescos avrättning sett ur Machiavellis fursteteori
Queen Kristina of Sweden (1626-1689) is a person who has been widely studied during the years. She is known as the monarch who left the Swedish throne and the protestant faith in favour of the catholic Rome. Even though Kristina left her powerful position as queen of Sweden she never gave up her dignity as a sovereign. My purpose with this study is to analyse historians and other scholars different research concerning Kristina?s notorious execution of Monaldesco in 1657.
L?gkonjukturens p?verkan inom byggf?retag
The purpose of this study was to gain a better understanding of how medium-sized construction companies adapt and how they choose to reorganize their operations in relation to the recession. The study has as its theoretical starting point theories about organizational learning, the impact of the economy on construction companies and strategies for dealing with recessions. The
method used to conduct the study was semi-structured interviews with representatives from 15 different construction companies. The results of the study show that they used several strategies to adapt and reorganize the business in accordance with the recession. Some construction companies had to make cost savings as a result of the recession.
Grafisk profilering med praktisk tillämpning på IUC Dalarna
This degree project is a study of graphics profiling with a practical application on IUC Dalarna.The competition between companies is getting harder and harder. Competing goods and services hasa tendency to be more and more equal to each other in respect of quality and value. The customer choosesthe Company with a high Reputation and confidence. This is one of the reasons why a companyshould strengthen their company profile. The graphic profile is an important part of the company profileand it gives positive signals to the company spirit and customers.The degree project contains a guide to graphics profiling.
Svensk kunskapsorganisationsforskning 1990-2002
The purpose of this study is to characterize the research in the field of Knowledge Organization, during the period of 1990-2002, focusing on the subject and the epistemology of these studies. The result shows that studies concerning representation, e.g. subjects such as classification, indexing and bibliographic description, are the most frequently researched areas throughout the period. Classification was more popular in the beginning of the period, but later bibliographic description, mostly with studies on metadata, became more visible, together with a growing interest in information retrieval. The theoretical discussions in the studies focused primarily on document analysis and the organization of digital documents.
Varumärkesvård i tider av kris : En fallstudie om återhämtning till följd av ett produktfel
This study is about how a swedish brand within the food industry that experiences a crisis following a product failure. It focuses on three areas following the crisis and these are crisis management, recovery strategies and brand management. This study seeks to explain how these areas interact in relation to massive exposure to mass media and how they interact restore the brand's potential loss of Reputation. This study was conducted as a case study with a deductive and qualitative approach. The data gathered to this study was mainly based on newspaper articles and complemented with semi-structured interviews with twelve local retailers of the brand..
Standardisering VS anpassning- En fallstudie om Electrolux
The study focuses on the use of poetry in language teaching in the lower grades in the Swedish school. Poetry has a Reputation of being an art form with such specific rules and structures that children and teachers think that it is something that they do not have the ability to work with. The purpose of this study is to get an understanding of how poetry is used in educating children. My research is based on the following questions. To which extent is poetry being used in schools and how is it being used?Can you as a teacher see any effects on childrens language development by using poetry?As a part of my study I have met with and interviewed four different people, who in one way or another is involved in teaching children. Two working teachers in the lower grades, one pedagogical resource and one artist that work with teachers in reaching different goals through the help of aesthetic processes.
Kundlojalitet : En studie om hur långsiktiga kundrelationer skapas på en tjänstemarknad
Purpose: The study aims to, from a companys point of view, describe how strategic work with customer loyalty is done.Conclusion: Another possible way to try to create loyalty is to exceed the expectations whether the customer is a member of the loyalty program or not. A strong brand with a good Reputation can also contribute to a stronger loyalty. Reward systems gradually reward the customers since they first need to collect points, or in this case miles, to be able to use them later on. The staff is often educated in service to be able to interact with the customer in a professional manner. One way to interact with the members of the loyalty program is through profiles on the internet.
Blod, svett, tårar? och Word of Mouth? ? Att arbeta aktivt med Word of Mouth
Det blir allt svårare för företag att särskilja sig på marknaden. Traditionell marknadsföring är inte längre lika effektiv som förr, och idag finns flera olika strategier för att sticka ut i bruset. Kring varumärken och produkter skapas ofta ett rykte, som ibland antingen kan vara positivt eller negativt. Ibland har detta rykte uppkommit utan påverkan ifrån företaget, men det finns även strategier för att skapa och påverka sitt eget rykte. Ett positivt rykte kan leda till ökad försäljning och vinst.
Varumärkesvädering : Svagheter och Möjligheter
Brands are the instruments corporates use to create and communicate brands Reputation. Within the different industries for consumer products intangible assets such as brands are known to have great importance for corporate prosperities. When consumers experiences a specific brand symbolizes best possible value for money, the corporate behind it has managed to create a unique competitive advantage that should be to its full potential. Strong brands can pose the difference between winning or loosing on the market. Due to this brands should be considered as cost-effective instruments since they help create financial advantages such as consumer loyalty.
BARA FÖR ATT PLOCKA POÄNG? : ? En studie kring konsumenters syn på Max marknadsföring av sitt CSR-arbete
This study investigates how consumer attitudes toward a company are affected by the company?s Corporate Social Responsibility work and their marketing efforts thereof. The Swedish fast food chain ?Max? provides the empirical setting. The theoretical framework for the study is based on Vanhamme and Grobben?s (2009) model regarding CSR?s effect on a company?s Reputation, which is connected to perceptions? effect on attitude based on Fishbein and Ajzen?s (1975) theory.
Ungdomars attityder till det omgivande samhället : En enkätstudie av 35 ungdomars attityder analyserat utifrån socioekonomiska faktorer, uppväxtmiljö samt fritidsvanor
Youths tend to have a bad Reputation. Their outspokenness and spontaneity are two of many reasons to why they are seen as rude and disrespectful. The creativity, curiosity and not least the courage to have opinions and attitudes are in such young age not yet weakened. Youths, their thoughts and attitudes change quickly. This essay will deal with a selected group of youths and their attitudes to the surrounding society.
Fem över tolv en vinternatt : brottsoffer och medier en studie av olika berättelser om samma händelser
This study is based on narratives from two victims of violence. A raped old woman has turned to be the core of this narrative of narrative. She is both a narrator and the head person in her narrative. Her narrative turned out to be a dialogue between two genres namely her trauma story and her life story. By experience violence has been associated with masculinity and powr, which is discussed in some detail.
Den svenska mäklartjänsten är inte dyr - en jämförelse med England och Holland
ABSTRACT Titel: Den svenska mäklartjänsten är inte dyr ? en jämförelse med England och Holland Nivå: C-uppsats i ämnet företagsekonomi Författare: Veronica Sandström och Matilda Edin Handledare: Tommy Gerdemark Datum: 2011 ? 03 Syfte: Allmänheten har idag en övervägande negativ bild av den svenska mäklarkåren. Mäklarens arvode i form av provision är uppenbart en av orsakerna till det dåliga ryktet. Syftet med denna uppsats är utifrån detta att öka förståelsen för den svenska mäklartjänstens innehåll och värde. Ytterst vill vi genom att informera stärka branschens rykte och ändra allmänhetens uppfattning om fastighetsmäklare.
Kommunal årsredovisning : Kommunikation mellan avsändare och användare
The purpose of this essay is to investigate how the crisis communication was perceived between SAS, massmedia and citizens during the volcano crisis in 2010. The questions posed are: - How did the communication between SAS, media and citizens function during the crisis? - How did senders, intermediaries and beneficiaries experience the information and communication during the crisis? - How important was the internet communication for SAS, media and citizens during the crisis?The collected material consists of interviews and desktop research of material from Internet.The study shows that the communication between SAS, the media and citizens worked well on the social medias but was weaker in all other mediachannels. SAS was also weak in following up information received by media and travelers, and they therefore they had a different picture of the situation during the crisis. SAS thought that the communication worked fine between the parties involved.
Elevers helhetssyn av rörelseapparaten uttryckt genom begreppskartor
The purpose of this essay is to investigate how the crisis communication was perceived between SAS, massmedia and citizens during the volcano crisis in 2010. The questions posed are: - How did the communication between SAS, media and citizens function during the crisis? - How did senders, intermediaries and beneficiaries experience the information and communication during the crisis? - How important was the internet communication for SAS, media and citizens during the crisis?The collected material consists of interviews and desktop research of material from Internet.The study shows that the communication between SAS, the media and citizens worked well on the social medias but was weaker in all other mediachannels. SAS was also weak in following up information received by media and travelers, and they therefore they had a different picture of the situation during the crisis. SAS thought that the communication worked fine between the parties involved.