ABSTRACTTitle: Senses strategic importance to the customer experience in dressing roomAuthors: Anna Andersson & Alexandra LundqvistTutor: Dr. Bertil Hultén, Associate Professor Linneaus School of Business and Economics Linnaeus UniversitySubject:  Bachelor thesis 15 hp. Business Economics C, Marketing. Linnaeus University, spring 2011Presentation of the question: Is it possible for companies to enhance customers experience in dressing rooms by strategically working with the senses?Purpose: The purpose of this paper is to describe and analyze the senses relevance to the customer experience in the dressing room and create an understanding of the dressing room from a customer and business perspective.

The title of this essay is Project: The Veil ? an investigation of the trends in the Swedish veil debate compared with the veil debate in France and Great Britain written by Cecilia Lindvall. The purpose of the paper is to analyze how the argument has been conducted by the Swedish politicians from the time when the veil was first recognized in Swedish media up until today. The questions I wanted to answer was each countries definition of the three concepts secularization, freedom of religion and multiculturalism, how Islam as a faith with Muslims has developed in Sweden, France and Great Britain and each countries integration politics with the politicians attitude towards the veil. The method being used is a qualitative study with three kind of theories for analysis; two who derives from a feminist point of view where the first one advocates for the rights of each women, the second for the rights of religious groups and a third theory which discusses different models of integration logics.

The purpose with this study was to get a deeper understanding of how the social welfare secretaries experience the meeting with clients.Our main questions were how the social welfare secretaries thinks about their own way to behave in the meeting with clients, which difficulties/obstacles there can be a and which factors they think affect the meeting. What is it that makes the social welfare secretaries experience a meeting as good or less good.Theory used: ?naive theory? and ?theory of communication?. The social welfare secretaries emphasised the importance of respect and clarity in their relations with the clients. By contrast with literature, the hover between power and support was not found difficult.The goal is that the social welfare secretaries and the clients understand each other and that they reach the purpose with the meeting..

?Studies have shown that patients receiving mechanical ventilation in an intensive care unit (ICU), who are entirely dependent on the nursing staff, often experience frustration due to a temporary loss of the voice source. Limited communication is an important factor contributing to patient discomfort. Nursing staff also report communication as frustrating and difficult.The aim of the present study is to introduce a neck-type electrolarynx as a communication aid in an ICU, to study the nursing staff experiences of communication with tracheotomized patients receiving mechanical ventilation, and to examine the patient´s experiences regarding communicative abilities. Communication between a ventilator treated, tracheotomized patient and members of the nursing staff was recorded and analyzed according to principles of Conversation Analysis (CA).The results show that several members of the nursing staff experience difficulties communicating with tracheotomized patients receiving mechanical ventilation.

This thesis has been done in collaboration with Peab Stockholm Building 3, which is a region within the Peab Sverige AB. The report is based on a survey and studies of Peab business management systems and production literature. For general information gathering has literature from well-known sources collected in libraries and through the Internet. It shows through the work that Peab has routines for experience feedback in the construction process, but that these procedures work in a small scale and the practical work experience feedback does not work at all. This is also something the construction industry in general also perceived as problematic. The questions in the report are of a wide scale and concerns construction errors cost, how the employees perceive that the company takes advantage of the skills and the mental stress in production line. The goal is to find how Peab Stockholm Building 3 will work on the experience feedback to allow for better productivity. In conclusion, the report author tries to demonstrate what can lead to increased productivity and improved work experience..

This case study examines how a group of upper secondary school students in a multiethnical suburb of Stockholm reason about the theory of evolution. The theoretical background of the thesis is postcolonial and the questions raised were how spread the creationist thoughts are in the group; in what way the backgrounds of the students are relevant to their thoughts; how the students construct the notion of the theory of evolution; how they position themselves and others in relation to the discourse of the theory of evolution; if there are any differences between students at the collage program of natural science and the collage program of social science, and in that case, what differences; and who or what inspires the young in their thoughts about the theory of evolution. To answer these questions both a survey poll and interviews were used. The result of the case study showed that a majority of the students at the investigated school has creationist ideas and that the students profiled on social science have creationist ideas in a wider extent. Another result is that the religious background seems to be relevant to develop creationist thoughts, while the variables gender, home district and educational level did not differ the creationist group from the whole group.

My problem comes out of the bigger question ?why the Catholic church is featured in horror films whenever a religious organization is in one?? I have detected in the horror films that I've seen that when a religious organization is in a horror movie it's the Catholic church that gets to act as church and religion. I have chosen the following problem: How is the Catholic church presented in the horror movies The Exorcist and The Rite, and how can one understand these presentations from a role theoretic perspective?Since role theory has it's background in the world of the theater with it's actors and roles, it came naturally to use role theory, and specifically Goffmans dramatic model. I've used this model in a film analysis of the movies.

The purpose of this essay is to describe and analyze the debate surrounding the construction of the 2011 years curriculum of the Swedish schools` religious studies. The debate is concerning whether or not Christianity should have a unique position in the curriculum against other religions. The method is to analyze the arguments by an argument analysis. The purpose is also to analyze the argumentation to see how secularization and pluralism have influenced the debate and the different standpoints. The essays material consists of debate articles from the four largest news sites on the internet.The most common argument for Christianity?s unique position is that Christianity has had an important role in the development of the Swedish society, culture and literature and is therefore important knowledge for understanding the Swedish society.

The aim of this master's thesis is to investigate how adults and especially children's librarians and intermediate level teachers experience children's literature. The aim is also to examine how children at the age of nine to twelve experience the literature that is written for them, according to a few master's theses written at Bibliotekshögskolan in Boras. Which criteria in children's books do the different groups consider as the most important, that the children can learn something when reading or is it the experience of the literature itself that is the most important? To fulfil the aim of this master's thesis I have interviewed three intermediate level teachers and three children's librarians and the result has been analysed using a model created by Maria Nikolajeva that shows four ways to get close to children's literature. My study is too small to be counted as a general result but it shows that both the children's librarians and the intermediate level teachers mainly ends up in the field that concerns the reading experience one can have when reading fiction.

In this study we have investigated how care users in a nursing home experience their possibilities for influence and treatment from the staff. The study was conducted through focus group interviews with six participants who we met on four occasions. Questions the study departs from are: How do users experience their opportunity to influence? How do the users experience the treatment from the staff? The study has a qualitative approach and has been analyzed by means of symbolic interactionism, with an emphasis on the Self. Our results demonstrate that in situations of good treatment there is also a good influence.

That we have a great need to be encouraged is coated in a variety of motivational theories. Despite our awareness of this need, studies show that Swedish employees feel a lack of encouragement in the workplace. The purpose of this report is to examine the factors that affect our ability to give others encouragement.Empirical data were collected through questionnaires from 91 people in the workplace. Correlation between the experience of giving and receiving encouragement, self-image, outlook on mankind and stress in the workplace are examined using a linear Multiple Regression Analysis. Correlation between the experience of giving and receiving encouragement is examined using Pearsons test of correlation.The results show that there is no significant correlation between the experience of giving and receiving encouragement, self-image, outlook on mankind and stress.

The purpose of this study to examine and compile qualitative articles to receive knowledge about the cultural and religious cognizance and also the understanding a nurse ought to have, when she meets and nurses dying patients from other cultures and religions than her own. We also had intention to find out which outlook Jews, Muslims and Buddhists have on dying and death associated with their own or death within family..

Background: Older people are a major patient group seeking medical care in Sweden. Several of the elderly are living alone and the main reason for living alone is when the spouse passes away. Loneliness is a factor that can affect quality of life, health and wellbeing. Loneliness is an individual experience, loneliness can be self-chosen but involuntary loneliness can lead to lifelong suffering and feelings of loneliness. Aim: The aim of the study was to highlight the factors affecting loneliness among elderly people within municipal care living in Sweden.

The aim for this essay is to investigate the importance of studying religion in an upper secondary school in Närke county, this is done by distribution of a questionnaire. The importance is studied both on the individual level and on the societal level. The result shows that although the students do not have a big interest in religious studies still the subject has an importance on both an individual and a society level..

Choosing the right user experience evaluation method can be difficult, choosing the right one for mobile user experience can be even more so. One major cause is that mobile usage is context dependent. Another contributing factor is that there is not one widely adopted theory or framework for user experience due to its complexity.The purpose of this study was to evaluate an existing method artifact in its feasibility for evaluating mobile applications. The chosen method, AttrakDiff2 is a self-reporting semantic differential questionnaire to evaluate the user experience of an interactive product, based on its hedonic and pragmatic qualities.A study was conducted where the participants assessed one mobile and one web application, which were later rated with AttrakDiff2. The completion of the questionnaire was conducted as a think-aloud session subsequently followed by an interview.The results suggest that the participants experience was affected more by the evaluated application style than the different platforms.