It is a common view that companies should focus on building brands to increase profitability and stabilize cash flows. However, building and keeping brands alive is costly. Many firms spend large sums on branding only because they are supposed to, without knowing if they will actually gain from it. Up to date, there is limited convincing evidence that branding actually contributes to shareholder value creation. This thesis aims to investigate the relationship between brand strength and profitability and shareholder value.

The Public vs. private movement has over the past decades identified numerous significant differences between public and private organizations. The observed differences covers almost every field in administrative economics ranging from organizational structure, management accounting, goal-setting and in the past few years even leadership. Strangely, in the majority of these studies little or no regards are given to organizational characteristics or fundamental differences between compared organizations and if these organizations really are comparable when studying the effect of sector.The aim of this study is to compare leadership in relatively similar organizations from both the public and private sector and so clarify if earlier identified differences in leadership styles still surface when leaders working with approximately the same thing in a similar work context are studied.A sample of 348 Swedish principals was drawn from both municipal and private elementary schools. The respondents answered a web-based survey based on the CPE-model resulting in leadership styles mapped according to three orientations: change, production and employee.

SummaryPatients with burn injuries involving more than 20 percent of the total body surface area lose a lot of fluid and are in the risk of developing a severe hypovolemia. Fluid resuscitation is a corner stone in burn care and is important for preventingfurthercomplications. The most common resuscitation formula is the Parkland Formula. Hourly urine output is a measure used to evaluate if the fluid given is sufficient enough to maintain a sustainable tissue perfusion. Inhalation injury, abuse of alcohol and drugs are some of the factors that may increase the amountoffluid needed.

This paper examines the consequences of membership and participation in immigrant associations on individual immigrants? political integration and indirect political participation with reference to Swedish society. The theoretical underpinnings consist of a social structural outlook on social capital, combined with the Civic Voluntarism Model, both of which focus on the potential role of social networks for moving people into political action. After a presentation of parallel qualitative data over the experiences of individual members in a Finnish and Bosnian-Hercegovinian organisation, it is suggested that immigrant associations support the political integration of their members into the host society. Firstly, the case studies indicate that members of immigrant associations gain the opportunity to augment their civic skills, which is a significant prerequisite for political participation.

Brämhults Juice AB is one of Sweden?s leading producers of fresh fruit juices and drinks. The fruit drinks last 3 days once opened and when stored in a refrigerator kept at 7°C. Since factors that shorten the drinks? best before date are usually not noticed until the entire batch has expired, it would be advantageous to find a way to accelerate the drinks? natural deterioration, so that an unusal short best before date is noticed before more products are shipped off to the stores.

The ?good girl? is today an accepted and widespread notion. It is delimited to young girls and women who are characterised to be, for example, ambitious, high performing, working too much and risks developing mental illnesses. In today?s society women are assumed to pursue their career alongside maintaining the main responsibility for the household and family.

The purpose of this study was to analyze the two thinning models: Bergvik Skog´s thinning model, which is based on total stems and dominant height, And Swedish forest agency´s thinning model which is based on basal area, habitat index, dominant height and recommended number of stems at final felling in Heureka´s StandWise and PlanWise. The data we chosen for our study were taken from the Swedish National Forest Inventory and we were creating a simulated stand based on a great number of sample plots in Region three from The Swedish National Forest Inventory. We had chosen to create one stand with low habitat index (T20) and one with high habitat index (T24). Our purpose were to come as close as possible to a natural stand in central Sweden. We performed the thinning in StandWise and analyzed the data I Excel files. Our thinning optimizing´s were performed and analyzed in PlanWise. There wasn´t any big differences between the thinning on the lower habitat index.

A discussion regarding the alignment and measuring procedure of propeller shafts has arose due to the competing situation in the industry, and higher standards from the customers. An estimation of the deflection of shafts in different alignment situations has been made with help of FEM-analysis and beam theory. This has been analyzed and compared with the experience from Rolls-Royce AB suppliers of shafts. An evaluation of measuring protocols has been made and the result indicates that there is a correlation between the deflection of the shaft and the run out. Results from a measuring test performed by Balino, Spain, verifies this conclusion.

 Euro barometer surveys show quite an astonishing change in Turkish opinion towards European Union. In 2004, 73 % of the population considered EU as a good thing. In 2008, only 49 % were of the same opinion. At the same time, skepticism towards European integration is explained differently in earlier research. Some scholars claim that partisanship may explain attitudes of citizens better than ?cost and benefit? approaches.

Theoretical framework: The Theory of Human Caring by Jean Watson was used as a theoretical framework.Aim: The aim of this literature review was to describe the attitude of nursing patients who go through an induced abortion, from a nurse perspective.Method: This literature review is based on a sample of nine qualitative and quantitative studies, collected in the databases Cinahl, PubMed and PsycInfo. The qualities of the studies were assessed through modified templates. Analysis of the results from the studies was inspired of a content analysis.Findings: The nurses experienced their work as meaningful since they give support to the patient. The nurses felt that their work was justified when the decision to have an abortion was well thought through and they felt respect towards the patient when they were aware of the patient?s circumstances.

Den säkerhetspolitiska debatten har under de senaste åren tillvaratagit ett bredare perspektiv av hot och risker. Undersökningen tar sin utgångspunkt i frågan om i vilken utsträckning detta kommit till uttryck i svenska försvarspropositioner? Undersökningen kartlägger likheter och skillnader i tre försvarspropositioners uttryck av hot och säkerhet relaterat till det vidgade säkerhetsbegreppet under perioden 1982-2009. Vid kartläggningen undersöker jag med hjälp av Barry Buzan m.fl. analysramverk för det vidgade säkerhetsbegreppet vilka säkerhetspolitiska värden som uttrycktes vara viktiga att säkerställa.

The aim of this thesis is to describe how to work with the development of language by reading aloud. I have chosen to look at the reading aloud project "Boksnurran" Book Wheel to see if it has influenced the daily work with reading in preschool. My questions are: How do they work with reading in preschool? Is the reading environment suitable? How do the staff describe their booktalks? What problems do they encounter? What can be improved? The thesis is based on qualitative interviews. Those interviewed have participated in "Book Wheel".

This essay examines what some of the Swedish authorities? argument are for vegetation, what their grounds are for the arguments and why vegetation is important for the human health and experience. I have examined publications and reports from 6 different authorities on state- , regional and communal level. The authorities which publications I have studied are Boverket, Naturvårdsverket, Folkhälsoinstitutet, Miljödepartementet, Länsstyrelsen Skåne och Malmö Kommun. The publications has been analyzed by different themes; Children and young peoples influence of vegetation, Elderly and sick?s influence of vegetation, Human health, wellbeing and experience of vegetation, Vegetation at work, The influence of vegetation on stress and The effect of vegetation in the city.

A qualitative study is presented concerning children?s participation in the local decisionmaking in Swedish municipalities. The study also aims at finding out what are considered to be successful factors and obstacles connected to the implementation of children?s participation in local decision-making. The study contains a summary of the convention on the rights of the child, focusing on article 12, as well as previous research findings concerning children?s participation and factors enabling respectively hindering participation.

The aim of this bachelor?s thesis is to gain deeper knowledge about how librarians in public libraries in Sweden view theirprofessional role with regard to the last decades of change in the library field. Especially concerning the technical evolution and towards a higher user orientation and market mindset, and in which ways this has influenced the librarians everyday working tasks. A particular focus has been placed towards the reference transaction, the use of computers and e-media, and the stock development. We believe that there currently is a changeover, from the libraries traditional line of function, towards them as more of service institutions.The method used in this study for answering the research questions and to gather empirical information is semi-structuredinterviews.