The purpose of this Master?s thesis is to investigate the female reader of science fiction literature, a genre by tradition dominated by men. Through qualitative interviews with seven female science fiction readers, the relation between the reading and the readers? lives, as well as their concepts of the science fiction genre and the community of science fiction readers, was examined. The main theoretical framework used for the analysis was Yvonne Hirdman?s gender theory, Judith Butler?s concept of identity and Louise M.

We have conducted a quantitative study investigating whether an Ingredient Branding collaboration between private label and national brands could be executed with success in the Swedish market. The objective was to measure the consumers? response to two products from different product categories, representing hedonic and utilitarian products. We have been able to establish that by adding a branded ingredient to a private label product, one obtains a more positive product attitude as well as a higher perceived product quality and taste. The study also shows that attitudes towards the ingredient brands were improved by the collaboration whereas the brand attitude towards the private label did not change significantly.

The purpose of this study is to explore the concept of the immigrant-writer. By studying the literary criticism on four debutants, all of whom have been categorised as immigrant-writers, I have come to the conclusion that the critics tend to focus on the authors' otherness. By using postcolonial theory I've analysed the role as representatives of a supposed other reality that is imposed on these four authors by the literary critics. The theories of Pierre Bourdieu, especially his concepts of symbolic capital, literary field and position, have been used to contextualise these conclusions. Although the otherness that the critics accentuate seems to work as a negative symbolic capital in a bigger societal perspective, in the author's position within the literary field it grows their positive symbolic capital.

At the Division of Electricity at Uppsala University there is an experimental rig forhydroelectric generators. The experimental rig?s vital part is a 12-pole synchronousmachine, whose electrical characterizing parameters (resistances, inductances andtime constants) are unknown. The aim of this thesis is to characterize the machine inits current state by perform a Standstill Frequency Response (SSFR) test. From theanalysis of the measurement data, which is a part of the test, a set of basic parametershave been received.

The opinion of social workers towards their work with children and young persons wasstudied in this essay. Even their point of view with reference to the term the child?s bestinterest has being considered and special focus was laid on the social workers attitudestowards media coverage and its criticism towards their work. A qualitative approach was usedconsisted of six interviews. The theoretical frameworks were based on the theory aboutfreedom of action and the theory of social representations.

The aim of this thesis was to examine what expressions for objectivity there were to identify/find in newspaper journalism?s report about the FRA-law during the period 2008-06- 13 to 2009-10-14.We choose to analyze ten articles from the morning paper Dagens Nyheter and Svenska Dagbladet, five from each one. The method we used was a qualitative text analysis. We then designed an own model for the objectivity ideal from without the old theories that were available and also came with own ideas. Then we used that model as starting-point and designed key points to identify objectivity in the articles.Our thesis showed that the articles often fail when it comes to two key points.

Today Europe is faced with an identity crisis concerning its borders. Turkey stands at the threshold for an EU-membership while the EU-Commission is trying to formulate what constitutes a European identity. This identity seeking process will determine the future not only for Turkey, but also for immigrants now living in Europe.In this thesis a discourse analysis, underpinned by socialconstructionist theory, is conducted to explore how the European identity has been constructed throughout history up until today. A starting point is that identity always is defined through a dialectical relationship to "otherness". Therefore the analysis is focused not only on what a European identity consists of but also what and who it excludes.

The purpose of this study is to examine the effects of joint venture announcements on stock prices behavior and simultaneously to test the German stock market (Frankfurter Wertpapierbörse) for efficiency. We tried not only to analyze the general impacts of a JV-announcement but also to look for differences in the market response to announcements of different types of joint ventures, namely: domestic, international, horizontal and vertical. Our expectations of efficient market were confirmed during our paper, which employed the technique of the standard event study. The calculation of abnormal returns which are the signals for market efficiency or inefficiency respectively were based on the market model, establishing linear relationship between the return on the market and the return on an individual security. The parameters of the model were obtained through regression analysis..

It has now passed a few months since the events in Soth East Asia during Christmas 2004. The purpose of our essay is to analyze factors that may influence the Government?s managment of catastrophes.In connection with the Tsunami disaster in South east Asia, the Swedish contingency system was the center of attraction. The criticism against the Government have not eluded many people. Not to mention the fact that the Government didn?t act rapidly and appropriately.

The aim of this study is to describe the market for Digital Signage in Sweden and give the reader an increased insight and understanding of the problems that suppliers and buyers of Digital Signage may encounter. The study is abductive and based on a number of qualitative interviews with representatives from potential buyers, an existing user, a supplier and a number of companies with insight into Digital Signage. Our findings show that the companies in this study have not yet reached the stage of being ready to invest in a system for Digital Signage, since the effects on for instance increased sales and potential savings on marketing communication have not yet been clearly proven. Furthermore the study shows that it is important that a supplier has a fundamental understanding of the business model of the buyer. In addition to this, service, support and IT-related issues are of great importance for the potential buyers.

This master?s thesis will try to describe the beginning and development towards a modern public library of the town library in Karlskrona between 1906 and 1959. The specific years refers to the year the library was established and the year it moved to the new library building in the centre of Karlskrona. The aim of the thesis has been to do this historical description and to look at the course from the perspective of the national policies and development for the Swedish modern public library. The thesis is based mainly on reports of the proceedings of the public library and other biographical documents and literature, which has been found in two local archives.

This report describes how we, with support from SYSteam Datakonsult AB Värnamobuilds a dynamic website for a fictional company. The purpose of this work is to tietogether our studies with the businesses in the region, and expand our knowledge.Together with Peter Bäckrud from SYSteam we worked out the goals to achieve thispurpose. The goals are to create a polished intranet to a company with the webpagepublishing tool EPIserverThis report begins with describing the goals and visions that were set up. Then follows athorough theoretical background that describes the areas we have touched, to give thereader an idea about the work. The report then moves into the creation phase that talksabout the problem that occurred during development.The creation phase is split up into two parts where the first part gives a good descriptionabout how we designed a usability friendly website that would fulfill the goals we had setup.

The concept of national security has been a matter for debate during recent years, especially in academic fields. Criticism has surfaced since the end of the cold war, directed towards the traditional perspective's dogmatic focus on armed threats and interstate war. Questions concerning an oncoming paradigm shift have been raised, regarding a widening of the security agenda among national states to also include alternative threats, such as environmental hazards. In this thesis, the focus lies on the effects that climate changes have caused in the Swedish national security agenda during the last 15 years. Swedish policy documents show that there have been some major changes, not only the widening of the security agenda but the entire security domain seems to have changed.

The purpose of this paper is to examine the ancient library organisation in the Mediterranean area. The focus of the study is if they used catalogues, marked their material and their methods for shelving. During the ancient period the people used to write on clay tablets, parchment- or papyrusrolls and codex, which was significant for the organisation. The method, which I use, for the examination is based on criticism of the sources, how the modern scholars has interpreted ancient remains and texts. The study shows that the first evidence for library organisation is from Mesopotamia 2350 BC.

In the field of IT-forensics you may often get to analyze different types of digital devices. One ofthese devices is the GPS navigation system. Nowadays GPS technology is getting more and morepopular and is included more frequently in different types of devices. With this article we want topresent the differenent obstacles and possibilites that a forensic investigator is presented with in thistype of investigation. We will be comparing different software suites and make use of forensic toolssuch as EnCase.The reader should get some understanding of the methods there are for analyzing one of these devicesand what problems that may occur in the investigation process.The article presents how the investigator can use different methods to gain information such as recentroutes, favourite destinations and other information that may be stored on the device.