The purpose of this study is to investigate and analyze the marketing in Swedish politics. To clarify and compare the Swedish politics to traditional and commercial marketing strategies is not always simple but at the same time we must understand that the practical work political institutes practice, fuse with many theories and marketing is one such theory. To understand this, I chose to investigate which marketing areas and how within service management, brands, segmentation, positioning/image and marketing channels, affect the politics in Sweden? This study is based on Qualitative method in which I had five interviews with politicians. The conclusions can be found in the chapter five..

Criminality is a very normal problem that occurs between youths within today?s society. In this study we will be accentuating and therefore be focusing on how young men are living their lives with criminality. In this study we have analyzed the underlying factors for what the causes and reasons are for young men to be part of the criminal life. One basic and underlying factor is families, growth, friendships and economic resources.

 Our study aims at investigating the unit manager?s, within LSS, perceiveddiscretion, when people with Down´s syndrome develop Alzheimer?s disease. We wanted to know what they perceive as limiting factors or facilitators in order to meet changing and/or emerging needs, as well as how they interpret their discretion in relation to this. We have conducted semi-structured Qualitative interviews with five unit mangers within LSS.When analyzing the interview material, we have used a theoretical approach from a street-level bureaucracy and from the unit managers? perceiveddiscretion point of view.Our study?s result demonstrate that the unit managers are experiencing a wide discretion and do not feel a need to widen their identifieddiscretion..

The purpose of this study was to investigate how former pupils in a daycareschool experienced there stay, in relation to the ordinary school. The method we used was an Qualitative interview study with former pupils of a daycareschool. We have analyzed the result with help of Goffmans theory about stigma, Beckers labeling theory, Antonovskys SOC (a Sense Of Coherence) concept and Gjaerums theory of controlling. After analyzing the results we came to the conclution that the pupils where stigmatized and labeled as deviants in the ordinary school whilst in the daycareschool they got an enhanced SOC and a feeling of control. Due to the daycareschool?s work with these pupils they no longer sees as stigmatized and labeled..

This thesis tries trough Qualitative analyzes to illuminate advertising and its didactic aspects, how menstruation and menstruating women are portrayed over time. The method underlying the survey is didactic, diachronic comparative and hermeneutic. There will also be a feminist point of view on the material. The issue is about how the advertisement presents sanitary products and menstruation and how a menstruating woman is portrayed.The conclusion is that the image of a menstruating woman changes slightly while consolidating the ethos that menstruation should not be visible. The menstruating woman is in constant motion, always fresh and fragrant..

AbstractMany pupils struggleto read. Teachers must therefore know how to motivate these pupils. In this Qualitative study the aim is to investigate what some teachers do to motivate pupils to read. Data were collected through interviews with four teachers from two schools. The teachers said that the choice of book was extremely important for making pupils interested in reading, and that reading aloud and cooperation with parents and libraries are of great importance.

AbstractThe purpose of this study was to increase the knowledge of teenage girls thoughts and opinions about narcotics. We used a Qualitative method and collected information by interviews. During the past years different studies shows that the desire to try narcotics has increased among teenagers. Teenagers are trying hard to find their identity which is shaped among people that they have a close relationship to. During this time friends has big influence when they experiment with different kind of styles.

The discrepancy in the rights for healthcare between undocumented migrants and the citizen in Sweden is a prerequisite for the existence of Läkarkliniken. Because of the chosen patient group the clinic stands outside the regulations from the National Board of Health and Welfare. The aim of this study was, from an institutional perspective, to investigate how such a unique player is designed and where the influences to the design origin from. The task was conducted thorough a Qualitative case study with base in depth interviews. High levels of isomorphism were observed between Läkarkliniken and the general healthcare, however differences were seen as well.

The purpose of this studie was to use Qualitative methods to find out how teachers perceive what a good classroom environment means for students with ADHD. Know the teachers what to do with the physical environment for students with ADHD? My research questions I wanted to answer was how support or hinder classroom environment children who have ADHD? What can educators how classroom environment to be adapted for students with ADHD? I have presented three different themes based on my interviews, Structure / classroom environment, placement and traditional teachings. Has compiled my answers from informants and analyzed the responses by prior research and theory. The results show that teachers have good insight into what is good for students with ADHD, but what is it that goes wrong?.

Background: Small businesses are key participants in the growth at the Swedish market, partly for the labour opportunities, the technology and economic development. These companies should get resources to grow, both political and economic resources. The medtech companies in an introduction and expansion phase meet with problems concerning the financing of their growth. Key participants whom offer financing are Venture Capitalists.Purpose: The purpose of this study is to examine Venture Capitalists demands on medtech companies in an introduction and expansion phase. A comparison between the demands and how well medtech companies achieve them will be done.

The purpose of this essay is to analyze and clarify what?s behind the success of artistsin the music sector and what characterizes sustainable success for these. We arecurious about what lies behind the success of an artist and what makes an artist have asustainable career. The essay is based on a Qualitative approach where six interviewshave been performed with people in various positions in the Swedish music industry. The interviewees have been selected after their knowledge and experience within thefield.

This report is about the current outdoor environment in the housing area Brunnsbacken in the city of Eskilstuna. The report examines the various factors in the outdoor environment that can affect the physical and psychic well being of the elderly people through availability and inclusion. The research methods that are affected are Qualitative and has been implemented in order to give insight and knowledge about the way elderly people view the outdoor stay in their neighborhood, but also through analysis produce an informed design suggestion..

Since a few years back television has been on a verge of an enormous digital change. Web-TV is now growing at an incredible rate and is said to completely change the way we consume TV. The purpose of this essay is to determine and gain an understanding of how representatives of the broadcast industry looks at the phenomenon of web-TV and especially the different kinds of online video services and how they believe this will affect the television. Methods used are Qualitative interviews which we compared with previous studies on the subject and acknowledged communication theories. The respondents were people with good insight and understanding of the media and TV industry.

Abstract Title: We are equal. A study of cultural differences and professionalism in international projects.Level: Thesis for Master Degree in Business Administration.Author: Zahra AhmadiSupervisor: Lars EkstrandDate: 2012-05The purpose of my study is to analyze and examine it well-educated people can reduce the cultural differences in interaction with other actors around the world. Part of aims study surveys and analyzes to understand how educated people can communicate and facilitate communication in order to achieve the goals and motivation in international collaboration. Problems can arise from cultural differences in connection with that persons face in society and in international collaboration. In this study, I assume theoretical framework that exists in cultural and communication theme and professionalism to find common objectives within educated groups.Method: The purpose of this study, I have chosen to use a Qualitative approach.

It is important that companies knows how to handle a complaint when they receive one from a customer. This information could the company take care of and use when they develop new services. Furthermore a good complain handling leads to satisfied and loyal customers which increases the revenue for the company. We have examined how SAS handle their internal information process and if this process affects the information and in that case how. The study is performed with a Qualitative method, based on deep interviews.