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706 Uppsatser om Purchase intentions - Sida 32 av 48

Vägen till ett framgångsrikt varumärke : med fokus på marknadsföringsaspekter

To succeed, a word that can be interpreted in many different ways. In this thesis the authorshave highlighted the word succeed with success. There has been a case study of twocompanies, which managed to penetrate a competitive market which is still under expansion.These brands are popular and maintain a high standard. Boomerang and Vagabond are twoSwedish companies which not only managed to penetrate the Swedish market, but also aninternational market. These are two Swedish companies which started from scratch as anyother company.

Socialr?ttens myrstack En analys av myndigheters uttalande i f?rh?llande till den nya lagen om schabloniserat f?r?ldraavdrag genom ett polyvalent och polycentriskt perspektiv.

This thesis aims to examine the differences in interpretation and application of the new legislation regarding the standardized parental deduction within the Social Insurance Code and the Act Concerning Support and Service for Persons with Certain Functional Impairments. The primary focus is on the differing perspectives of the Swedish Social Insurance Inspectorate (ISF) and the Swedish Social Insurance Agency (F?rs?kringskassan). ISF emphasizes the importance of referencing legislative preparatory works in interpreting the law and has criticized F?rs?kringskassan for failing to do so in its administrative practices.

Svensk chick-lit 1996-2006 : en undersökande genrediskussion av svensk chick-lit

Syftena med denna uppsats har varit flera. Dels att genomföra en undersökande genrediskussion av svensk chick-lit i stort där det som uppfattats som den huvudsakliga kritiken av genren omformulerats till frågeställningar. Huvudfrågan har därmed varit att ta reda på om svensk chick-lit är intressant, men också om den har några litterära kvaliteter och om den är en feministisk backlash. I uppsatsen arbetas även en definition av svensk chick-lit fram, samt empiriskt grundad teori ur materialet. Avsikten är att detta arbete ska kunna verka som förebild för andra utredningar av nya och marginaliserade genrer.

Spela roll: filmregissör : Om tolkning, kommunikation och duktiga flickor

This text deals with the shooting of a movie comedy. The author of this text was script writer as well as director. The film was extremely dependent upon the interpretation of the role of the leading female character, but the director and the leading actress, in spite of their willingness to cooperate, were unable to understand each other, and no creative meeting ever occurred.The film dealt, in amused distance, with male and female strategies and shortcomings, but the lack of understanding between the director and the leading actress caused the subtleties of the text disappear, so that when the film was ready it was possible to interpret it in a way that partly opposed its intentions.From the director?s point of view different aspects of the situation are investigated: what could she /should she have done? What are the obstacles for a better understanding? Is ?understanding? dependant only upon that which is verbal? Should the director not only be a director but also a kind of therapist? What is professional and what is private? Could a director who wasn´t also the script writer have seen other solutions? And how does it affect you as a female director never to have role models, only a very clear idea of what you don?t want your professional role to look like.The director thought she was being constantly compromising, but finds out she was not, she had only a different, and in appearance, friendly but manipulative strategy in trying to reach her goal: that of enforcing and implementing her personal interpretation of the script. The role of director is also a role, and must be played.

Rationell produktion av platsgjutna stommar för flerbostadshus

The purpose of this degree-project was to investigate the possibilities for primary air preheating into the two smallest waste incineration boilers of Halmstad Energy and Environment. The investigation is a pre-study which has the primary goal to evaluate technical and financial offers from companies that manufacture primary air preheater, and investigate if it is technically and financially profitable to do a purchase on primary air preheaters in the future.In the pre-study it is proposed that it is most efficient to have individual primary air preheater, one for each incineration boiler and the primary air are also proposed to be preheated by hot water in the pre-study. Further in the pre-study it is proposed that the heat-exchanger should have plain tubes instead of finned tubes, to avoid getting dirty fast. The space in the boiler-room is limited, and therefore the major problem was to fit in the primary air preheaters into the boiler-room. By comparing the different offers from the companies, the result in the pre-study shows that the offer from the company C.A.

Sexköpslagen 2.0 - en kritisk diskursanalys av debatten om en utvidgad sexköpslagstiftning

The main aim of this study is to examine the political debate in Sweden around a potentionalcriminalization of buying sex abroad. A second additional aim is to analyze the debate from anintersectional feminist gender perspective, by bringing attention to ideas about gender, ethnicity andpower expressed in the empirical material.The questions at issue are:What are the arguments for and against the potentional criminalization of buying sex abroad andwhich central discursive battles can be discerned throughout the debate?What impact do ideas about gender and power have on the construction of a general advocatediscourse versus a general antagonist discourse?The methodological point of departure is Critical Discourse Analysis, drawing on the theories ofNorman Fairclough, Ernesto Laclau and Chantal Mouffe. The empirical material consists of 27articles and editorials publicized in Swedish newspapers between January 2011 and November2014.The result shows that the polemics manifested in the debate are based on different ideas aboutgender, ethnicity and power. A crucial discursive battle stands between human rights andinternational law as a superior principle.

Identifiering av immateriella tillgångar : En studie om redovisning av tillgångar vid företagsförvärv på svenska MTF:er

An accounting issue that has received attention is the issue of identification of intangible assets in acquisitions. This is because the company's result can be different depending on how much the company chooses to identify intangible assets separated from goodwill. As the practice for identification of intangible assets lacks clarity, companies are able to account for this in different ways. In this study, the manner in which identification of intangible assets are managed by companies listed on Swedish multilateral trading facilities and the manner in which companies distribute the purchase sum on net tangible assets, intangible assets and goodwill in comparison with listed companies is examined. The study emanates from a systems approach and is descriptive.

Pedagogers inställning till it och media i förskolan- hot eller möjlighet

 Prostitution has been intensely debated in Sweden for nearly four decades. Two major investigations have so far been initiated by the government and numerous propositions have been put forward in the Swedish parliament resulting in the sexköpslag from 1999 that criminalizes purchase of sexual services. The law aims at punishing the buyer and protecting the women in prostitution, thus making it possible for women to be helped by various social interventions rather than punished. Swedish society has undergone major changes in these decades. Globalization, the internet and the membership in the EU have changed the Swedish society and influenced the discourse on prostitution.This paper has a twofold aim, on the one hand investigating if and how these changes have had an impact on the prostitution discourse in texts produced by the government and analyze how female and male sexuality in connection to prostitution is constructed.

Byggprojektstyrning med Earned Value Management

AbstractToday, too many construction projects are delayed and deviates from the budget. Agood project management is the basis for successful construction project. The mostcommon planning methods in the construction industry is currently Gantt chart andCPM. The problem with these is that focus is only at the time of the project anddoesn?t handle the budget.

Relevanta, unika och alldeles lagom gröna

The business world has been through an extreme transformation over the past decades, which have forced companies to look at themselves from a new point of view. Consumers have a complete new set of ways to gather information and are more motivated than ever to make sustainable consumption choices. This change of attitudes among consumers has made companies focus on other things than price versus quality. A whole new concept has been brought up to questioning: environmentalism. Consumers demand more organically produced products.

För kunskap och kultur : En studie om folkbibliotekariers inköpsstrategier av utländsk litteratur

This bachelor thesis? purpose is to investigate how purchase librarians work with foreign language collection management. Since about 15% of the citizens of Sweden are born abroad or have a foreign background, the subject of investigation becomes relevant because it touches a wide user group of the public library.Interviews were conducted with four librarians responsible for purchasing of foreign literature. The purpose of these interviews was to investigate which underlying strategies and thoughts are used as a basis for purchasing.Since the library act does not include guidelines regarding the content of the foreign literature collection, how is the literature chosen and to what purpose?As a theoretical framework a self-developed model was used to categorize the foreign literature into its different functions.

Stadsrum för barn : en skolgård som mötesplats

In my opinion, the city is a place fit as much for children as for grown-ups. I have noticed, however, that this is not a view shared by everyone. Does not the urban space belong as much to children as to other people? Yes, of course. Today and in the future most people will live and grow to be adults in cities. I would even take it as far as to say that without children, there will be no real city.

AI-eldsj?lar i skolans v?rld En kvalitativ studie om AI-implementering ur skolledares och l?rares perspektiv

Generative artificial intelligence (AI) has rapidly gained traction in the education sector, with tools such as ChatGPT often highlighted as potential support in teachers? daily work. At the same time, the technology raises important questions about how its use should be organized and what responsibilities school leaders hold. The aim of this study is to deepen the understanding of how generative AI is implemented in school organizations, focusing on the strategic work of school leaders and how this is experienced by teachers. The study is based on a qualitative study, comprising interviews with 14 school leaders and teachers in a county in western Sweden.

"JAG ÄR RÄTT SÅ LÄTTÖVERTALAD": en studie i ungdomars resonemang om preventivmedel utifrån ett identitets- och utvecklingsperspektiv.

The aim of the study was to get a deeper understanding of how young people think and act when it comes to Contraceptive use, and also if outside factors have an impact on young peoples behaviour in these matters. We looked at our study from an identity and a development perspective. The method was conducted as a qualitative study. There were two groups of 8 young people, aged 16-17. Also 3 professionals that work with young people participated.

3D-modellen som kommunikationsverktyg

If one looks at physical planning in Sweden today one can see that while talking about densification of existing development, reduced emissions and careful use of important land, urban sprawl is a fact with development of sheer residential districts in the urban edges and shopping malls in each and every municipality. As sustainable development is an essential goal for physical planning to strive towards, it is worth questioning if the direction of today?s planning will lead to the goal. A sustainable development can be seen as an obvious to goal aim at. In reality the aim means a hard and complex work.

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