Online shopping is growing and its turnover increases each year. Internet hastherefore become an important retail location for companies. Web shops lack thephysical room for marketing as well as face-to-face interaction between customer andsalesperson. Therefore there is a need to develop marketing and customercommunication methods for this way of shopping. In physical shops the customer hasthe ability to try on the garments and be pampered by the staff.

The forest in the county of Småland has been utilised for a long time. One of the most important forms of utilisation of wood has been charcoaling for the benefit of the iron industry. Shortage of forest in relation to the iron industry, was discussed already in the 17th century in Sweden. The aim of this study was to analyse the purchase and consumption of charcoal at Storebro Bruk, an ironwork in Småland, during the period 1793-1850, as well as analyse the shortage of forest at the time. To determine the utilisation of the forest in the area, I have used historical sources from Storebro Bruksarkiv.

Purpose: The aim of this study is to test four different hypotheses from the aspect of the title of this paper. H 1 Consumers trust the pharmacy employees? advice and suggestions for their purchase decisions more than the brand awareness they have received through the companies marketing communication H 2 Consumers are enough affected of a company?s marketing communication to choose their brand even if the pharmacy employees recommend other brands. H 3 Building brand equity through pharmacies can only be successful if the company has built up a trust for their brand among the pharmacy employees. H 4 Without building brand equity the marketing communication strategy for Ferrosan cannot increase their brand value and create loyalty.

I tysk rätt har Bundesgerichtshof sedan länge slagit fast att både en ny och kvarstående part är skiljebundna efter singularsuccession. Skiljebundenhet för den nya parten vid Abtretung (borgenärsbyte) baseras på § 404 Bürgeliches Gesetzbuch (BGB) som anger att en ny part inte kan få bättre rätt än den överlåtande parten. Den kvarstående partens bundenhet stöds på en analogi av § 401 BGB som innebär att sidorättigheter som är kopplade till ett avtal går över på en ny part vid singularsuccession. Undantag till skiljebundenheten föreligger om en avvikande partsvilja kan påvisas.Högsta domstolen uttalade i NJA 1997 s. 866 att skiljebundenhet ska föreligga för både ny och kvarstående part efter singularsuccession.

Att människohandel för sexuell exploatering utgör ett brott mot mänskliga rättigheter står klart. Människohandel kränker flertalet av individens rättigheter och staters skyldigheter gentemot dessa individer finns således stadgade i flertalet internationella konventioner. Palermoprotokollet stadgar den första internationellt gemensamma definitionen av människohandel och stadgar vidare ett krav på att definitionen utgör ett brott i konventionsstaternas nationella lagstiftning. Om prostitution anses kränka individers rättigheter och föranleder krav på rättslig reglering är däremot omtvistat, detta trots de likheter som finns.Med utgångspunkt i mänskliga rättigheter syftar uppsatsen, med hjälp av genus- och rättssociologisk teori och metod, att undersöka om prostitution torde omfattas av dessa samt om, och i så fall, vilka positiva skyldigheter stater enligt folkrätten har gentemot personer som befinner sig i prostitution. Detta för att utreda huruvida det är möjligt att kräva att stater kriminaliserar sexköp, antingen för att uppfylla de konventioner som kräver ett förebyggande arbete mot människohandel för sexuell exploatering men även för att leva upp till de åtaganden stater åtagit sig för att motverka den könsojämställdhet, könsdiskriminering och våld som prostitution bevisligen kan innebära.Det finns en tydlig korrelation mellan prostitution och människohandel för sexuell exploatering.

In a competitive market as supermarkets, hundreds of the same products fight for attention in the shops. Every day thousands of targeted advertising messages is given to us. As a natural result of all this, power is transferred to consumers. You can no longer differentiate yourself by only price and function, thus companies must play on the emotional aspects and create a relationship with consumers. A key to success is to understand people's emotional needs and then satisfying them.In various journals and papers you can find highlighted success stories of strong brands such as Harley-Davidson, Apple and Virgin Airlines.

Frigoscandia Freezer AB have seen themselves as an entrepreneur company for a long time, but have lately begun to realise that they have to go against a more administrative era. With that insight they have begun to examine their enterprise in order to achieve this. The division Team Spare Parts has started a project with the intention of checking-up the inventory management, and improving it for the future. To get support for this and other point of views, they decided to let us do our exam thesis as a part of the project.The first part of the thesis deals with the appropriate inventory theory. All calculations in the other parts of the thesis have been based upon this.

Purpose: The aim of this study is to test four different hypotheses from the aspect of the title of this paper. H 1 Consumers trust the pharmacy employees? advice and suggestions for their purchase decisions more than the brand awareness they have received through the companies marketing communication H 2 Consumers are enough affected of a company?s marketing communication to choose their brand even if the pharmacy employees recommend other brands. H 3 Building brand equity through pharmacies can only be successful if the company has built up a trust for their brand among the pharmacy employees. H 4 Without building brand equity the marketing communication strategy for Ferrosan cannot increase their brand value and create loyalty. Methodology: The research method that was chosen is a detective argumentation that starts from theories and explain different parameters regarding the subject I am concentration on. It is a case study where the companies branding strategy towards pharmacies in Sweden is analyzed bys a mix of semi-structured interviews, documentation analysis and a quantitative research . Theoretical framework: The theoretical model that has been prepared gives me the possibility to analyze different parameters regarding branding that are important when building a brand in an new market.

Judged by appearance. This is the conclusion of research made on shopper behavior that revealed that consumers tend to go by their instinct when evaluating vacuum cleaners in a purchasing situation. Many buy the first vacuum cleaner they interact with and few buy pre-planned brands. Almost none even turn the machine on before taking a purchase decision.Electrolux Floor Care Europe has their factory for vacuum cleaners in Hungary. Increased competition from China makes it harder to "only" produce vacuum cleaners with good performance.

Uppsatsens syfte är att söka bringa klarhet i huruvida de krav som finns i 12 § Marknadsföringslagen (MFL) är förenliga med artikel 101(1) Lissabonfördraget samt 2:1 Konkurrenslagen (KL). I arbetet kommer rättsdogmatisk metod att användas, vilket innebär redogörelse av hur de aktuella rättsreglerna är utformade (de lege lata) samt hur de kan tänkas revideras (de lege ferenda). Marknadsföring nyttjas av många företag i näringslivet, marknadsföring får företagen att synas på marknaden och därmed nå ut till konsument och näringsidkare. Att utforma ett köperbjudande, en bestämd produkt tillsammans med ett angivet pris är en marknadsföringsmetod. Hur ett köperbjudande skall vara utformat finns reglerat i 12 § MFL.

Internet har gett konsumenten en ökad marknadsöverblick, detta har gjort det möjligt för konsumenten att tidseffektivt jämföra varor och priser. Detta innebär att dagens konsument är betydligt mer välinformerad. Medvetenheten om en stor och komplex marknad innebär ett högt engagemang och upplevda risker med köpet som följd. Det höga engagemanget innebär att man som konsument bland annat söker information för att reducera sina upplevda risker.Syftet med denna uppsats är att minska luckan i teorin om konsumenters riskreducerande informationsbeteende då de genomgår köpprocessen i ett högengagemangsköp. Ett annat syfte blir att se vilka faktorer kring informationssökning som är viktiga i ett högengagemangsköp på en högteknologisk marknad 2006.

Title: GMO Food ProductsThe issue of marketing and selling them in Europe - A Business and Legal Perspective.Author: Shane KingSupervisors: Anneli Carlsson and Ewa RabinowiczProblemThe European Unions regulations in regard to GMO?s and the approval process for both release into the environment, and onto the market, has been under fire by the USA along with Canada and Argentina. The WTO has ruled on this issue in favour of USA et al.The problem that was identified was in regard to consumer opinion in the EU. How could the EU meet its numerous international trade obligations while at the same time meetingthe needs of the citizens of the Union? Added to that was the issue of whether or not the?EU? perspective was indeed an EU perspective or rather the perspective of a fewMember States.

Racial discrimination is a highly topical and burning issue, of special interest in working life. Most researchers agree on that discrimination is a problem in the Swedish labour market. To counteract the ongoing discrimination, a new Anti-Discrimination Act was founded in 1999. The Racial Discrimination Act although appears to be ineffective on the basis of legal usage. Of all the legal cases about racial discrimination in the labour market, there has only been one sentence of guilty stated by the Swedish Labour Court.

Solid waste management is one of the most essential functions in a country to achieve asustainable development. In India, it has been one of the least prioritized functions during thelast decades. The most common ways to treat waste in India today are open dumping anduncontrolled burning. These methods are causing severe environmental pollution and healthproblems. India is one of the world?s largest emitter of methane gas from waste disposal.Since methane is a strong greenhouse gas, even small emissions have large impact on theclimate.

Föreliggande uppsats behandlar lönesättning på den svenska arbetsmarknaden. Lönesättningen i Sverige är inte i vidare utsträckning reglerad i lag. Grunden för lönesättningen är att det råder avtalsfrihet och att det är upp till arbetsmarknadens parter att genom kollektivavtal reglera området. Kollektivavtalen innehåller olika typer av reglering avseende arbetsgivarens lönesättning, exempelvis anges ofta minimilöner samt utrymme för lönehöjningar vid lönerevision. Avtalen innehåller dessutom oftast lönesättningsprinciper för hur löneutrymmet ska fördelas mellan enskilda arbetstagare.