The private forest owners play a key role in the supply of round wood to the Swedish forest industry. Today it is a keen competition between forest companies about the wood from private forest owners. In order to get access to the wood from the private forestry you need to be an attractive collaboration partner, who can offer long-term collaboration, service at top-level, and acting for good prices to the forest owners. This work aims at analysing the situation on the market today. It gives Sveaskog purchase department a good view of the forest owners? opinion in general about the existing purchase activities. Forestry service level and timber prices are determining factors for a successful relationship between forest company and forest owner.

Syftet med studien är att ta reda på vilka hänsyn som måste tas när underhållningsprogram, bl.a. de som är baserade på utländska format, produceras för att visas i Public Service-kanaler.I studien, som ....

In recent years, the digitalization and media convergence has increased, which has made the market for public service- medias more competitive. Perhaps this is why public service has chosen to communicate with recipients outside their own channels.The purpose of this quantitative study is to find out how students attitudes looks towards the fact that public service are performing marketing communication. To find out, we conducted a survey, as 256 students of Linnaeus University in Kalmar answered. Together with the study we have used different theoretical references in order to analyse the responses from the survey, and obtain our conclusions.By analysing the empirical material we came to the conclusion that the majority are in favour of public service performing communication outside its own channels. But we also noticed that the communication needs to be in a certain way for the students to be positive.

The main purpose of this thesis has been to investigate librarians opinions about the need for and possibility to use non-roman script in library catalogues. We have also investigated the routines of handling materials in non-roman scripts in two Swedish libraries. The investigation was made in the light of the recent shift in character set in the Swedish National Library Catalogue Libris. This change will enable use of multiple writing systems in the future.Our findings are that a multicultural society requires special consideration to the needs of citizens who speak other languages than the majority of the population. This becomes difficult when the languages spoken have a different writing system than the one used by the majority.

The purpose of this thesis is to examine the relationship between librarians and library support staff in public libraries regarding status, distribution of work and working climate. We were interested to know if there is a conflict between the two occupational groups and how it can be explained. We also wanted to learn what the future holds for the library in terms of professional categories and tasks according to library staff of today. This study is based on twelve qualitative interviews with four heads of libraries, four librarians and four library assistants. Three theoretical approaches were used in the analysis of the interview material: professionalization strategies, conflict theories and theories from group psychology.

The aim of this thesis is to examine the Swedish public libraries acquisition processes when it comes to fiction for adults. The thesis focus on how the librarians responsible for acquiring view literary quality when they manage their collections and how their views coincide with that of the user?s explicit wishes. Furthermore this thesis looks at the librarians reading habits and how they coincide with that of their perceived users.The study uses literature pedagogic perspective theory to see how the librarians look at fiction and what they value in it. In order to get answers six librarians have been interviewed in this study that uses a qualitative approach to getting answers.

The purpose of this study is to focus on library service for children in a hospital, which in turn is seen in relation to a traditional children s library. Four aspects of library work were investigated. These aspects were working methods, partners of co-operation for the libraries, media policy (acquisition, use of the collection and circulation procedures), as well as programme activities for children.The research method was qualitative and comparative in nature, consisting of case studies of two libraries : (1) the library in a children s hospital, known as Bokskogen at Astrid Lindgren s children s hospital in Stockholm and (2) a traditional children s library, the children s department at Eslövs city library. In each library interviews were conducted. The investigation shows that the librarians in the hospital library must be more outreaching and active in order to stimulate children to use library materials.

The aim of this two-year masters thesis is to look for the Swedish public library´s core business, using theories about competence. The approach is qualitative. It is done by studying the Unesco Public Library Manifesto, the Swedish library legislation, the education in library and information science, two important Swedish library related journals and by asking public librarians about their work and point of view regarding competence.The research shows mainly two sides of the core competence of public librarians: information technology competence and literature knowledge. The conclusion is that the two meet in the idea of mass education, which could therefore be called the Swedish public library´s core business..

The aim of this bachelor?s thesis is to gain deeper knowledge about how librarians in public libraries in Sweden view theirprofessional role with regard to the last decades of change in the library field. Especially concerning the technical evolution and towards a higher user orientation and market mindset, and in which ways this has influenced the librarians everyday working tasks. A particular focus has been placed towards the reference transaction, the use of computers and e-media, and the stock development. We believe that there currently is a changeover, from the libraries traditional line of function, towards them as more of service institutions.The method used in this study for answering the research questions and to gather empirical information is semi-structuredinterviews.

The aim of this study was to increase the knowledge about if and how the National Value System?s goal of a life with dignity for the elderly pervades the work in home care organisations. The study was based on a qualitative research method and was conducted through interviews with professional care givers in home care organisations, there were five individual interviews and one pair interview. The background for this study was the National Value System for the eldercare that was introduced in 2011. The theory of New Public Management and the concept of Rationality of Caring were used to analyse the result.

The purpose of this master thesis is to investigate the understanding of children's librari-ans regarding children's needs and preconditions in a library context and based on devel-opmental psychology and information seeking theories. The children's perspective is said to be the guiding star in the children's library and the thesis also aims to study the chil-dren's perspective as defined by children's librarians.The master thesis is a qualitative study based on interviews with children's librarians working at major public libraries. Observations of the children's libraries in the study have to some extent been performed.The study reveals that children's librarians are fairly knowledgeable about children but do not to a full extent use that knowledge into adapting the library to children and their needs. The children are not contributing to the adaptation of the library to any extent as there are few routines for that matter. In society in general children are on a regular basis represented by adults and their perspective on children and children's needs, which may differ from the perspective children have on their own lives, and the same is applicable for the children's library.

In this thesis the pragmatic pedagogy as formulatad by John Dewey is applied to theswedish national campaign Digidel and its work to spread the digital participation among thegeneral public. The purpose of the thesis is to visualize and problematize that differentunderstandings of a problem, lead to different solutions, as lifted in John Dewey´s pedagogy, thatconstitutes the thesis' theoretical framework. The term digital participation is used by the Digidelcampaign, where public libraries take active part to spread digital participation througheducational efforts. By qualitative interviews with four librarians this thesis examines howunderstandings of the term may vary and in turn lead to differenent educational goals, designsand executions. The result shows that basic computer- and Internetskills are seen as either equelto or prerequisites for digital participation and that the digital participant is seen as either apassive recipient or an active participant.

The purpose of this study is to investigate the lived experiences and treatment of Muslim women in their encounters with the social services. The primal themes for this study was: How does Muslim women experience the treatment of their case in the social services in a situation of need? How can the encounter and experience with the social services affect the clients trust in the social services?  What is the ideal treatment of women with a Muslim identity by the social services?The aim of this study was to investigate and capture the respondents lived perceptions and experiences with the social services, and thus the qualitative interview methodology was implemented to answer the research questions and hypotheses. Seven interviews with Muslim women were conducted in various districts of Stockholm, a city in northern Sweden. Five of the respondents were of ethnic Swedish origin and two were of other ethic origin.The results show that the majority of the respondents experienced a negative response at least once when in contact with the social services.

This thesis conducts a comparative study between two academiclibraries, one Swedish and one English, in order to analyse ifdifferent funding systems influence the marketing of theirservices. The theoretic foundation is built on relationshipmarketing, which emphasises the importance of creating andmaintaining relationships. A qualitative approach has been usedthrough the use of case studies, with semi-structured interviewsbeing held with library staff and managers in both countries. Inaddition to these interviews strategic plans have also beenanalysed. The result from the study shows that whilst there aresome differences between the two university libraries there arealso similarities, which indicates that it is not clear if differentfunding systems have an impact on the marketing of the services..

Public Service är ett svårdefinierat begrepp. De gamla idealen handlar mycket om enmedieideologi som baseras på etermediernas möjligheter och begränsningar, vilket har skapatsvårigheter när Public Service har letat sig ut på Internet. Kritik från bland annatbranschorganisationen Tidningsutgivarna ifrågasätter Public Service-företagens breddning påwebben. De anser att gränserna för vad Public Service-företagen får och inte får göra äralltför otydliga.Med hjälp av fyra kvalitativa samtalsintervjuer (tre personer från Sveriges Television samt enfrån Tidningsutgivarna), och med kvalitativa textanalyser av statliga propositioner ochutredningar angående Public Service-uppdraget undersöks hur Public Service-uppdraget ochdess medieföretag påverkas av medieutvecklingen.I uppsatsen jämförs resultaten med Anna Maria Jönssons tankar kring Public Service och denmedieideologiska inriktningen ?Social ansvarsideologi?.