Within the subject of retouching there is an ongoing debate about whether fashion retailers should retouch their ads or not. There has been a large amount of criticism to the communication of stereotyped beauty ideals that is used by companies in their marketing. The stereotyped ideals also contribute to negative psychological effects among people. As a response to the criticism, or as a way to differentiate one-self from competitors, retailers are starting to use unretouched models in their advertising. How this affects the consumer's perception of CSR along with the attitudes and behaviors is still unknown.

What if the emergency response directly knew exactly where to go and what to do if a road accident occured? During the last ten years the number of motorcyclists in Sweden has doubled. Every year, more than 300 riders are seriously injured and over 40 die in road accidents. Being found in time is critical to increase the chance of survival. The goal of this project is to use design methods to find a solution that enables a fast and adequate emergency response for motorcyclists and other unprotected road users..

Fyra analysander intervjuades om deras upplevelser av den psykoanalytiska situationen. Materialet analyserades med hjälp av EPP (empirical phenomenological psychologial) -metoden. Resultatet beskriver fenomenets meningsstruktur som en helhet och visar på den psykoanalytiska situationens generella kännetecken: den psykoanalytiska situationen som något svårfångat, som ett upprepat omprövande, som ett arbete, den präglas av konflikter och motstånd, en upplösning av tid och rum, ett möte med analytikern, ett rum för självutforskande och avslutningsvis, identitetsskapande självreflektion. Resultatet visar att upplevelsen av den psykoanalytiska situationen är något upplösande som bryter med den vanliga livsvärldsupplevelsen. Den är något irrationellt svårfångat.

Background: Breast cancer is one of the most common cancer diseases among women worldwide. Breast cancer brings fear into many womens? life. It is a threat against life, but also to the psychological health, self-esteem and the female identity. Aim: The aim of this literature review was to describe newly breast cancer patient?s perception of information provided by healthcare personnel.

The aim with this study was to find out how young people at age 16-19 years in Kalmar, Sweden use and interact through Facebook. The questions in our questionnaire were based on three themes, these are; friendship relations on Facebook, what influence Facebook has on young people and how they choose to present themselves on Facebook. The theory that was applied on this study is of social-psychological kind. We chose the theory because we figured it would be suitable to further explain and dispute the aim of the study. The result shows that many different variables can matter in a study like this. We chose to look at a few, such as for example sex and age and we found out that there is a great difference between the way girls and boys use Facebook and how they choose to present themselves in this social media. Another conclusion that our study led to is that Facebook is an important tool for young people, in the meaning that they use it since it makes it easier to communicate with their friends and it also strengthens their relationships with their friends. Keywords: Facebook, Young people, Friendship, Facebook and Social Relations, Facebook use among adolescents & Facebooks? impact on adolescents..

 Betydelsen av mediekonsumtion innehållande ideal/utseendefokus och olika psykologiska mekanismer för kroppsuppfattning studerades genom en enkätundersökning. Urvalet bestod av 331 svenska unga kvinnor och män. För kvinnor fanns ett svagt positivt samband mellan mediekonsumtion och positiv kroppsuppfattning. BMI var en tredjevariabel alternativt en mediator i detta samband. Selektiv exponeringsteori föreslås som en förklaringsmodell för att förstå dessa resultat.

This study is based on 26 essays about A Good Book, written by as many participants inSwedish classes in secondary education for adults. The object is to analyse the students'views on fiction and reading: What books they prefer, but also why and how they read.Objectivity and subjectivity in literary criticism is also discussed.Most favoured author both among men and women is Stephen King. The majority of thebooks mentioned are translated from English. The women also read historical and psychological novels while the men prefer fantasy. The question whether a book is goodor not is in the students' opinion only a matter of taste.

Studien syftar till att leda till en bättre förståelse för utsattas erfarenheter av mobbning och att öka kunskapen om vad som kan göras för att motverka mobbning samt hur de utsatta kan hjälpas och stöttas. I studien har fyra kvinnor och fyra män deltagit, som alla har upplevt mobbning under skolgången, men som inte längre är utsatta. Metoden som använts är en innehålls analys. Resultatet av intervjuerna tyder på att det upplevda stödet från skola och hem inte var tillräckligt. Att mobbningen pågick under en längre period utan ingripande från vuxna i omgivningen.

Syftet med uppsatsen var att beskriva och undersöka om system byggda på TETRA standard kan förbättra kommunikationssituationen för public safety myndigheterna på en operationell nivå. För att uppfylla syftet genomfördes en fallstudie. Vi genomförde fyra intervjuer på brandstationer i Finland samt tog del av en rapport från en pilotstudie i Norge. Alla har gemensamt att de har gått från ett analogt radiosystem till den digitala standarden TETRA. Den empiriska undersökningen visade att stora förbättringar därigenom kommit till på områdena täckning, samverkan, samband och säkerhet, samt att nya möjligheter växt fram vilka inte funnits med tidigare analoga system.

Conqueror for Indigo is production treated with an active chemical to maximize the ink adhesion.ArjoWiggins has found that another chemical, the candidate compound, would improve the propertiesof the paper. ArjoWiggins therefore wish to replace the current compound. To strengthenthe patent requirements for ink adhesion needs to be determined. A theory is developed to whychemicals with certain properties maximize the ink adhesion. Experiments are performed but theresults are inaccurate.

The disciplinary role of madness in the European society was major during the17th century rise of the national state.By studying the view on madness in Swedish governmental investigations duringthe modern years of the Swedish psychiatry, 1950 to today, it's possible to seehow madness function in society have changed. The study is based on a discourseanalysis and done in three important aspects of Michel Foucault's philosophy:terms of existence, control and knowledge.Based on Foucault's theories of self-discipline, exclusion mechanisms and adetailed investigation on the concept of power, the empirical survey shows howthe ?crazy? Swede changes from a disciplinary object of society into a drone toserve under the structures of capitalism. In a psychological condition previousscience has judged as animal..

AbstractDuring recent years the climate in recruiting new personnel has hardened as a result of high levels of employment and increasing competition in labour market. In order to resolve this problem, organisations have to adapt new strategies to attract and meet the demands of potential employees who have the required competence to meet job requirements.The aim of this study has been to examine a well functioning work place in order to elucidate explicit examples of what employees consider positive, and what can be ascertained as positive deviations. Narratives emanating from the unit manager and personnel illustrate their views on the positive influences found in their working place. Another ambition is to increase awareness and understanding about the factors that promote satisfaction in the workplace and positive deviation; and to utilise this knowledge.Traditional research on organisations has frequently focused on problems. The theoretical point of departure of this study is based on Positive Organizational Scholarship, abbreviated as POS.

Today several things point to the fact that many young women are being abused and sexual harassed. Despite that there is no knowledge about how the girls handle the violence or how the battering affects them. For that reason the purpose of this study is to describe and give a picture of some girl?s experiences of being battered of men they have or have had a relationship with. In focus is also how these girls identities are affected of the battering.

The aim of this study was to examine what factors experienced psychotherapists emphasize as central and change developing in psychotherapy. The intention was to highlight the therapists' personal thoughts and experiences of psychotherapeutic change. By personal interviews with three cognitive and three psychodynamic psychotherapists, data was retrieved and then analysed with a qualitative phenomenological and hermeneutical approach. The study revealed great accordance between the psychotherapists regarding the importance of therapeutic relationship, factors connected to therapeutic treatment and flexibility regarding to the method of treatment. Moreover, it has been revealed that psychotherapeutic change in both treatments of psychotherapy is due to integration between emotional and cognitive processes.

Recent corporate challenges require effective communication in order to secure a company?s reputation. Companies as a result, need to be committed to a series of corporate social and environmental practices along with their financial commitments to their shareholders and investors. In fact, businesses are required to go above their ordinary operations and involve all potential stakeholders that can be affected by their strategies. Companies also need to communicate social, environmental and economic consequences of their activities along with their CSR commitments to their internal and external stakeholders in order to make a better corporate image and improve their market opportunities.