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1753 Uppsatser om Product launch - Sida 31 av 117
Fair Trade - en studie över socialt ansvarstagande investeringar i terminer
This study investigates how the concept of Social Responsible Investment (SRI) can be applied to futures trading. More specifically, this study examines the possibility of creating a SRI-product for an investor, active in futures investments within commodities, energies and stock indices, and the content of such a product is suggested. We conducted a qualitative study, based on a number of interviews. The study suggests that investments in futures of specific assets are to be equated with investments directly in the underlying assets from a SRI point of view. Therefore, we analyzed the underlying assets of futures traded commodities, energies and stock indices, and used social screening, together with specific screening criteria, for the analysis.
Varumärkesetablering : med en trend som hävstång
The aim of our thesis is to study and analyze the components and features a brand should have to provide a solid foundation for brand building. Furthermore, we show how brands can make use of trends in a brand establishment.This paper is written from a qualitative approach. Through both structured and semi structured interviews, we obtained valuable information from our respondents. Our frame of reference and empirical foundation are linked together through an abductive approach which has resulted in our analysis and conclusions.A trend brings with a set of emotional characteristics, which companies can?t influence but must adapt to.
Formgivning av ögonduschkork : Examensarbete, formgivning
This Master thesis was written for Lantmännen Agroetanol in Norrköping concerning the layout of their finished goods inventory and unloading of feed after introducing a new product mix. Lantmännen Agroetanol has two production lines which produces feed. Both lines lead to six silos, used as inventory of finished goods. The feed from the two production lines differ in terms of quality, where as Lantmännen Agroetanol wants to separate their finished inventory in order to charge a higher price, by selling the better product as a premium. With two different feed products the yearly revenue is expected to increase which motivates a research about the current capabilities and necessary changes to be made in the factory.
Kommunikationshjälpmedel Sound and Display Communicator
During the last year in the Innovation Engineering Program, at Halmstad University, a degree project was performed that was carried out during Fall semester in 2006 and Spring semester 2007. The project was performed by two students in corporation with LIC Audio AB, a company in Stockholm. The degree project was meant to result in a communication aid for people with a cognitive handicap. The project focused on people suffering from dementia because of the expressed need within this group. This aid should first and foremost help in a conversation between a person with dementia and another person, like a relative or nursing home staff.
Produktutveckling i stadens tjänst : en explorativ studie om design av souvenirer
It is increasingly important for cities to attract visitors, potential new residents and businesses. Jönköping is one of the cities working with place marketing, a strategy that intends to mediate a positive image of the city, in order to accomplish just that.People often have a need to preserve the memory of a trip into something tangible. Anyone visiting Jönköping encounters a souvenir choice, much like the one in many other cities. Linked to the idea of positive place marketing, our work aims to investigate how we as product developers can create a product that en¬hances the image of Jönköping based on the thought that all residents are con¬sig¬nors. Accordingly, we develop three different products from the residents' own image of the city.Our research questions are:Based on the photographs, what image of Jönköping do the ambassadors mediate of their own city?As designers, what in Jönköping's history versus the image of Jönköping today, can we seize in order to give products for visitors a sense of authenticity?As designers, how can we use knowledge of place branding in the development of souvenirs?We performed interviews within three different aspects: history, souvenirs and place branding, all focused on the city of Jönköping.
Betjäningskostnader i olika distributionskanaler: En fallstudie av ett svenskt bokförlag
In a time of economic turmoil and financial crisis profitability matters rise higher and higher on company agendas. Many companies are pressured to find profitability to avoid layoffs or even bankruptcy. Profitability essentially depends on the margin on the product or service sold and the costs associated with selling these products or services and hence these areas are of vital importance if companies are to improve profitability. Previous research has focused, for the most part, on product profitability while customer profitability has received less attention. This study is based on a case study of a Swedish publishing house and aims to investigate how the company?s Cost-to-Serve varies between its distribution channels.
Solvärme med säsongslager i Lyckebo
The purpose of this thesis is to investigate and clarify the facts surrounding one of Vattenfall's district heating plants; The "solar field" and associated rock cavern in Lyckebo, Storvreta. The plant was built in the '80s by the formerly municipal utility,Uppsalakraftvärme AB, as an experimental building. A ground water filled cavern would serve as seasonal storage of solar heat from an adjacent solar field. Since both the energy company and the facility itself has undergone major changes over the past 30 years, there was a great need to gather facts in order to provide a picture of its current condition and potential for continued use. The thesis investigates the plant's history and problems with the rock cavern losses, and how the operation developed. It also presents the calculations regarding the possibilities of again supplementing the facility with solar energy - which is not the case today - as well as the economic conditions for it. Regarding a re-launch of solar energy, primarily a concentrating solar collector has been studied, as it has the advantages of an integrated control system.
The Purchase Decision Process Revisited: The Role of the Internet on Swedish Consumer Behaviour
The aim of the thesis was to provide further understanding on how Swedish consumers use the Internet as an information source in their purchase decision process. The subject was investigated from different perspectives: gender, product type and information type. The authors used a quantitative approach, and a survey (n=120) was conducted. It was concluded that men and women are equally influenced by traditional word-of-mouth, but more men than women search for product information online and they are more likely to let their purchase decision to be influenced by it. Women tend more to trust commercial sources.
PSQS ? Power Supply Quality Simulator
Kitron had wishes to be able to test and measure how disturbance affects their vehicle electronic units before they have been verified by SP Technical Research Institute of Sweden in Borås. This work started with the writing of a demand specification together with Kitron for a product PSQS, Power Supply Quality Simulator, which can generate some test pulses according to a standard for electronic units to Volvos vehicles. A design proposal was developed with the help the demand specification and was verified with the help of simulations. All electric schematics was designed with the guide of the design proposal. The pulses realized in the works of this thesis are those which Kitron experienced that they have a need to test in their own premises and which are possible to generate with the means available.
Utveckling av Innovativa Småskaliga Elförsörjningskoncept : - Minor Field Study i Namibia
A large part of the Namibian low income population lack access to grid distributed electricity. This mean they are effectively shut out from basic functions such as lighting, information technologies and hygienic food handling. Hence, finding ways of providing affordable off-grid electricity is an important, not to say critical, task.This master thesis is an innovation and concept development project that has been carried out in cooperation with organisations in Sweden and Namibia. The purpose of the project has been to (1) develop a concept for off-grid electricity supply in Namibia and (2) to gain a deeper knowledge within the area of innovation and product development for the Base of the Pyramid population, i.e. the poorest, but largest, socio-economic part of the global population.Essential in this project has been to acquire user understanding and to identify user needs to create a foundation for developing the concept.
Vikten av att skapa ett starkt varumärke
First time labelling occurred was when animal owners marked their cattle in order to distinguish the differences. The need for labelling was added when the trade had expanded during Roman times in order for the customers to know who manufactured their craft. Trademarks are characterized as a way to distinguish one's own product or service from someone else. The marketing purpose is to create an identity. The brand has an important role as an effective competitive tool for businesses.A brand can have many different functions, which will simplify a customer's decision making process in selecting a service or product.
Make or buy-analys
The purpose of this thesis is to identify the factors that drive efficiency and effectiveness in technical development projects performed at A?F?s department of product development. In addition to identifying and analyzing these factors, the thesis also analyzes what needs to be taken in to account in order to implement a measurement system that is able to both monitor and control the identified factors.The thesis has been performed in a qualitative manner. It is based on interviews with people from several different technological companies, within different lines of business, all of which are customers to A?F?s department of product development.The results show that there are seven critical factors for project efficiency and effectiveness.
SPICE UP APQP
The purpose of this thesis is to identify the factors that drive efficiency and effectiveness in technical development projects performed at A?F?s department of product development. In addition to identifying and analyzing these factors, the thesis also analyzes what needs to be taken in to account in order to implement a measurement system that is able to both monitor and control the identified factors.The thesis has been performed in a qualitative manner. It is based on interviews with people from several different technological companies, within different lines of business, all of which are customers to A?F?s department of product development.The results show that there are seven critical factors for project efficiency and effectiveness.
Design for assembly
The purpose of this thesis is to identify the factors that drive efficiency and effectiveness in technical development projects performed at A?F?s department of product development. In addition to identifying and analyzing these factors, the thesis also analyzes what needs to be taken in to account in order to implement a measurement system that is able to both monitor and control the identified factors.The thesis has been performed in a qualitative manner. It is based on interviews with people from several different technological companies, within different lines of business, all of which are customers to A?F?s department of product development.The results show that there are seven critical factors for project efficiency and effectiveness.
Konceptutveckling av fyllda balanser
This examination project has been performed in collaboration with Husqvarna AB, one of the world?s leading manufacturers of both commercial and professional garden products such as chainsaws, trimmers and lawnmowers. Husqvarna AB always strive to develop and improve new and existing products and components to ensure an attractive product and a competitive position on today?s market One of these components is filled balances. This is a component unique to the company and is one of the parts in their fuel-powered chainsaws.