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1828 Uppsatser om Product differentiation - Sida 30 av 122
Examensarbete
This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.
Examensarbete
This report aims to examine how Brunneby Musteri is to update the brand attention for Brunneby Musteri at retail stores. Brunneby wish to assure their brand will catch the customers? eye in the store and therefore get assistance to discover what to improve. The family business Brunneby Musteri (Brunneby) was founded in 1941 and is located nearby Göta Kanal in the county of Östergötland. Brunneby produce products such as lemonade, jam, jelly, marmelade, cider and vinegar.
Design and performance of Small scale sensory consumer tests
Small scale internal consumer tests provide a company with a cheap way to get valuable information regarding their products advantages and flaws. Therefore the demand for possibilities to do this kind of test has increased. This report is part of a new sensory project at Unilever. It presents a method for sensory comparison of the company?s own products with the corresponding competitor products.
VÄRDEFLÖDESANALYS AV PW1000G 30k TEC
The thesis work has been carried out at Volvo Aero Corporation (VAC) in Trollhättan. VAC has entered a partnership as developing and producing partner with engine manufacturer Pratt & Whitney and is currently at the starting phase of producing the turbine rear frame (TEC) to the engine PW1000.The purpose of this study was to create a report on process level that describes the conditions and the potential with PW1000 TEC to reach the product cost calculation taking into account lead times and describe alternative method solutions.The report describes a comparison between the present flow (2012), a flow based on product cost calculation (2016) and a potential flow (2016). The work has mainly been based on acquiring the knowledge and information available to inspect the present flow; this has been done by workshop observations, meetings and gathering of the information that is available on the work site for the PW1000 TEC.The information obtained has been merged into an Excel document, called Roadmap. It serves as a roadmap with current situation as the start and the potential flow for 2016 as the goal. With the roadmap as a tool, assumptions have been taken considering the flow and how it will change, where processes have been eliminated, reduced or marked as a problem..
Paddan blir prins - när fast pris inte finns. En studie om prismodellen Pay-What-You-Want applicerad på en ny produkt.
The purpose of this thesis is to investigate the two new phenomena; the pricing model Pay-What-You-Want (PWYW) and the launch of daily newspapers in the iPad. A quantitative study was conducted in order to examine what would happen if the PWYW-model where to be used by a daily newspaper for its iPad product, and what this would signal to consumers about the brand in terms of brand association and brand attitude. Furthermore, we have investigated which of these factors that are affecting willingness to pay in this PWYW-situation. Moreover, a secondary purpose was to test the two possible presentations of the digital newspaper in the iPad; Product and Access ? and how the results differed between these two.
Självkompakterande betong vid platsgjutning av anläggningskonstruktioner
By using modern methods of casting concrete, cast in place can get more effective and industrialized. A modern method is self compacting concrete. By using this type of concrete, advantages like improved working environment and rationalized construction can be reached. Because the concrete doesn?t need to be vibrated, the amount of staff on site and the noise can be reduced.
Is less more?
Back in the 1950s Marilyn Monroe and her hourglass shaped body was the aesthetic ideal for how models were to look like. Nowadays, the tide has turned. Research has shown that female models are becoming increasingly taller, narrower and straighter. This trend has occurred despite the fact that both men and women (still) prefer medium sized women with curvy bodies. This essay examines if this trend can be justified from a marketer's perspective.
Kreativa Produkter : En jämförelse mellan teori och praktik
Syftet med arbetet är att skapa en bättre förståelse för vad kreativitet och kreativa produkter är. I arbetet utvärderas även en metod för bedömning av kreativiteten i en produkt. Den metod som utvärderas är Creative Product Semantic Scale (CPSS). Det finns många olika definitioner på kreativitet och några tas upp i det här arbetet. För att kreativitet skall uppstå är även omgivningen och kontexten viktig.
Grafisk skärm för inbyggda system : Framtagning av en prototyp
A degree project has been carried out at Motion Control, Västerås. The degreeproject ?Grafisk Skärm för Inbyggda System? have developed a first prototype of anembedded system with a display, a graphical user interface with touchscreen andpossibilities to communicate with external units.The work initiated with surveys of critical components. A technical specification forthe desired end product was developed. With the technical specification as support,design specifications for hardware and firmware were developed.After the specifications were done, a circuit diagram was developed and a circuitboard was made.
Tylö: Sauna Lighting
Tylö AB is the leading manufactor of sauna cabins in Europe, but there is a lack
of a sauna lightning produced by Tylö. The project of developing a new sauna
lightning series was assigned two students at the developmentengineering
program at Halmstad University. The main problem with lightning in the sauna
is the heat and security aspect. The selection fell on LED technology as the
lightning source, thanks to its small measures and low heat emission.
The work of constructing of a lightning armature which the capability of cooling
down the LED lightning was carried out during autumn ?06 and spring ?07.
Tylö : Sauna Lighting
Tylö AB is the leading manufactor of sauna cabins in Europe, but there is a lackof a sauna lightning produced by Tylö. The project of developing a new saunalightning series was assigned two students at the developmentengineeringprogram at Halmstad University. The main problem with lightning in the saunais the heat and security aspect. The selection fell on LED technology as thelightning source, thanks to its small measures and low heat emission.The work of constructing of a lightning armature which the capability of coolingdown the LED lightning was carried out during autumn ?06 and spring ?07.
Systematisk limning av kartong
This report is a documentation of the workflow and the result of a project carried out by twostudents from the Royal Institute of Technology in collaboration with a company. The report isstructured in a chronological order and describes the methods and systems developed in theworkflow. The report shows how the project evolved from a study phase to the various proposals onthe concept solutions.The project aims to develop a systematic way of bonding two different kind of cardboard under fiveminutes. By conducting a general study about glue and its different forms it was possible to obtain abroad knowledge, which helped to choose the right substances to later use in testing on the differentcardboard materials in question. Glues's survey resulted in a list of different substances that wererelevant to the project.
Telefonkataloghantering för mobila enheter
The PhonePages of Sweden is a company that develops software for mobile units, especially cell phones. This thesis treats the development of, and contingencies for, a mobile phone directory, using the limited resources found in a mobile unit. The project was implemented and executed at The PhonePages with the intention of creating a product to sell to a third party.By studying different solutions, their benefits and drawbacks, an abstract picture of the product was constructed. Problems covered include compatibility problems caused by todays platform diversity as well as problems with saving, organizing and presenting data.The main goal was to create a phone directory which does not make external information retrievals. The service should contain both company and personal information, with name and phonenumber.
Collaborative Product Development - - Case Study within the Swedish Automotive Industry
Problem: The relations between first and second tier suppliers within the automotive industry have changed drastically during recent years. Previously involving the supply of simple components, today the relation involves collaborative product development of complex subsystems. The situation is rather new for the actors, hence there are a number of problems that act as restraints for the collaboration. In order to come to terms with these problems, it is important to determine the underlying causes. Purpose: The purpose of this thesis is to make a survey of the main problems in the collaborative product development between first and second tier suppliers within the Swedish automotive industry.
En park för alla
This Master Thesis is a product development project that has been carried out in cooperation withLappset Sweden AB.The purpose has been to develop a group of products suited for parks andtraditional playground locations. The specific target area has been courtyards of newly builtresidential areas. (These pieces of open land resemble glades that can be found in the forest,which in Swedish is called ?gläntan? and has given name to the product family). Therefore thedesign should match contemporary architecture.