?Ecosystem services are the ecosystems direct and indirect contributions of ecosystems to human well-being.? In order to reach the generation target and the environmental objectives it is important to increase the awareness of biodiversity and ecosystem services and it?s importance to human welfare and simultaneously highlighting the value of ecosystem services. The value of ecosystem services should be integrated into economic standpoints, political considerations and other decisions in the society. In today?s society there is a problem concerning that the value of ecosystem services are not considered in economic terms, which can result in solutions that are unfavorable for our welfare (Ministry of Environment, 2012).

The purpose of this Masters thesis is to investigate if gender stereotypes are mediated to children between 0-3 years through books suitable for their age. This thesis concerns books that are available in public libraries. The content will be analysed by using a combination of methods, both content analysis of all the books in our study and a qualitative analysis of a smaller number of these books. With inspiration from both Robert Connell and Yvonne Hirdman and their theories of gender and gender stereotypes, this material was read and we wanted to examine if books for very young children might establish stereotypes. Our analysis showed that many known stereotypes are common in these books.

Although Social Democratic Memoirs comprise an extensive material, these texts have not attracted any systematic analysis as a distinct and yet varied form of textual genre. The focus in this MA-paper is the Swedish Social Democratic Memoir as a rhetoric genre. The main primary material is memoirs of the pioneer August Palm (1849?1922), the father of the nation Tage Erlander (1901?1985) and the political leader Göran Persson (1949?), published 1905, 1972?82 and 2007, respectively.The general aim is to find out what is the driving power of the memoirs and, more specifically, to shed light on the images of the party history and the history of the welfare state. The method is a comparative analysis of these texts.

Stockholm has in recent years experienced a strong population increase but despite that fact, the demand for housing has not been followed by enough housing contracts. According to forecasts, growth in population will further be continued upward. With more condominiums than rental units on the market, new apartments are too expensive to live in. This creates unsustainable problems for those in lower classes of society. Creating a housing market in the periphery of Stockholm is not sustainable from a social perspective.

To create fair conditions between the majority and minorities in a cultural diverse society poses a challenge for both the makers of government policy and the political theorist. The aim of this thesis is to examine the Swedish government official reports concerning integration and minority rights, with a special interest in values and cultural rights. As a methodological tool a theoretical model that classifies cultural rights is developed and the three normative doctrines lockean libertarianism, comprehensive liberalism and multiculturalism are distinguished from the discussion about how politics ought to be in a multicultural society. Through this perspective rights and values in the official reports are identified and analyzed. The result shows three different standpoints in the reports concerning which cultural minority group they are discussing.

Policy document conversion in practice ? a qualitative study of five upper grade teachers approach to the 2011 policy documents in history.This essay examines five upper grade teachers approach to the new 2011 policy documents in the history school subject, as well as it?s impact on the teachers class room activities. Also, the study examines what factors have influenced this conversion process. Colleagues, the school management and the Swedish Skolverket (the Swedish school management organisation, controlled by the Swedish government) are in this study the main external influences that are studied. The study is carried out with an organisation theoretical approach, witch states that controlling the schools practical activities is hard, taking in to account a great variety of ?problems? that follow a teachers every day work.

Tobaksrökning är ett allvarligt hot mot en god folkhälsa i det västerländska samhället. Gällande tobakssnusning är forskningen dock inte enig. Världshälsoorganisationen anser att tobaksprevention ska innefatta policybeslutande samtidigt som Sveriges Kommuner och Landsting rekommenderar kommuner att arbeta strategiskt för att uppnå tobaksrökfrihet bland deras anställda. I Sverige har 67 kommuner antagit policyn Tobaksfri arbetstid. I detta examensarbete har intervjuer genomförts med politiker och tobakspreventivt ansvariga tjänstemän i tre kommuner i Västmanlands län som har påbörjat en arbetsprocess med policyn Tobaksfri arbetstid.

This study has as its purpose to reveal whether female and male entrepreneurs are offered the same kind of conditions in their role of entrepreneurs in their respective media representation. This is studied by analyzing portrayals in the magazine Entreprenör (Br.E. ?Entrepreneur?). Methodologically the analysis will be making use of textual analysis, semiotics and discourse analysis in order to expose the underlying gender perspective(s) in Entreprenör.The entrepreneur portrayals? texts and visuals will be studied in the light of gender and entrepreneur theory, and more specifically on the basis of theories about representation, discourse and stereotypes.The main conclusion of the study is that female and male entrepreneurs are not offered the same conditions in their roles of entrepreneurs in a medium such as Entreprenör.

Köpenhamns cykelvägnät har anor så långt som 100 år tillbaka i tiden och på 1980-talet genomförde stadens cyklister stora demonstrationer för att få politikers och planerares uppmärksamhet, som man ansåg hade förlorat fokus på cykeln i planeringen (Jensen, muntligen, 2011-05-02). I detta arbete presenteras siffror som visar att det idag är fler än en tredjedel av Köpenhamns invånare som cyklar till och från sitt dagliga arbete. Köpenhamns kommun vill öka det antalet och målet idag är att bli världens bästa cykelstad år 2015 (Köpenhamns kommun 2007). För snart tio år sedan upprättade man på Köpenhamns kommun ett dokument, Cycle Policy 2002-2012, innehållandes mål för att förbättra förhållanden för stadens cyklister till år 2012. Detta dokument har studerats närmre i denna uppsats.Som blivande landskapsarkitekt blir jag nyfiken på hur de gått till väga.

This study focuses on why people not longer want to be a part of a religious communion they have earlier been a part of. To examine this I have made seven interviews with people who have left their previous communions. Together with the methodological and theoretical discussions on discourse analysis, Richard Jenkins discussions on identity and theories concerning the post-modern society, I have made an analysis on how these people consider their previous communions and its members. They refer i.e. to the social control, the ?closed? culture and the non-questioning-culture that constitute the communions and its techniques.

AbstractTitle: Företag X? the hidden power? a study of internal communication, culture and internal branding. Företaget X has in real life a different name.Number of pages: 42 (49 with enclosures)Author: Charlotta Babington ThorszeliusCourse: Media and Communication Studies CPeriod: Autumn 2007University: Uppsala University, SwedenPurpose/Aim: To analyze the internal communication, culture and internal branding of an insurance company and how they can improve these company tools can be improved.Material/Method: qualitative method using interviews, analysis of internal communication policies and observations.Main results: The policy documents do not match how the internal communication works in every day life. There is a structure that is working and the information flows through the different levels. The vision and goals are difficult to understand as they are written in a complicated way.

This paper is an analysis of the hell theme in Rob Bell's book Love Wins. A Book About Heaven, Hell and the Fate of Every Person Who Ever Lived. Using a constructivist text analysis the essay examines how Bell creates a theology around the image of hell that he advocates. The study aims to analyze and explain how Bell constructs the meaning he advocates in the concept of hell. This includes an analysis of the passages in the book that discusses what the term hell refers to and the passages that deal with properties of hell.

This study is a critical discourse analysis on the genre of career coaching. Focus lies on questions such as how doescareer coaching articles construct the working subject, and how is working life described in the genre. The categoryof social relations is central to the study. I ask questions about which social relations are of importance, and whichare not, in the career coaching version of working life and how can these relations be interpreted from a critical pointof view. The concepts of power-knowledge is central to the analysis of social relations and the term employabilityconstitute the main theoretical understanding of what distinguish the contemporary labour market.

In offshore oil production FMC Subsea systems use a product called cap. The cap´s mainly task is to protect hubface and seal areas on inboard hub against dirt, corrosion and mechanical damage under installation of a subsea system. A new model of a cap has been designed and analysed using finite element method. The model is called KC3-12 and has a new function, emergency release, which is a backup method for the ROV (remote operated vehicle) to release the cap from the hubface when it is placed under water. The cap KC3-12 was found to fulfil the criteria under the test load pressure, according to ASME VIII, div2.

The aim of this Master?s thesis is to examine how Ranma ½, one of the most popular Japanese Manga series, reflects the gender system in society. We have chosen to make use of two different gender theorists to determine if Ranma ½ follows the gender norms of society or not. The theoretical framework is based primarily on Yvonne Hirdman's theory of the two basic principles: the principle of dichotomy and the principle of hierarchy. Judith Butler's theory of performative gender is used as a complement.