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396 Uppsatser om Platform - Sida 4 av 27

Integrerad Kommunikation för att stärka ett Nation Brand

The aim of this paper is to explain how the European Union?s common strategy for theCommon Foreign- and Security Policy (CFSP) will change with the implementation of the Treaty of Lisbon. A comparative case study and qualitative method is used. On the basis of Smith?s theory of institutionalization we will analyze two member states: France and Denmark.

Den digitala slöjan : En kvalitativ intervjustudie om Facebook som scen för den svensk-muslimska tjejens framträdande

The purpose of this study is to find out how Swedish Muslim girls use Facebook and its functions in constructing their Muslim identity on the Platform. The study is based on a qualitative method which consists of nine interviews with Swedish Muslim girls between the ages 17-23 and who use Facebook daily.The study is based on the view of Facebook as a scene where individuals can perform for an audience. I have used Erving Coffman?s dramaturgical perspective that explains why individuals appear in an appropriate manner to achieve confirmation from their audience. I also used theories about identity construction, community and the theory about how individuals create a social presence online.

Att kommunicera eller icke kommunicera : Att utforma platscentrerade mobila sociala plattformar för att främja interaktion mellan främlingar

Communication between people who already know eachother, and who use a social online Platform to do so, have been thouroghly studied for years. Thus, the majority of the people we connect with on a day to day basis are friends and acquaintances. As children we were taught not to talk to strangers, and as we grew older we learned to avoid people who act suspiciously. These and many other factors are part of the reason we avoid strangers, but are we doing so wrongfully? Studies have shown that there are many benefits in everyday interaction with strangers, some of which are an estimated increase in happiness and letting people seemingly forget about previous grievances.

A?r det egentligen inte bara ett slo?seri med tid och pengar? : En kvalitativ studie i anva?ndandet av sociala medier som kommunikationsverktyg 

Social media has become an important marketing and communication tool worldwide, mostly through the largest social Platforms Facebook and Twitter. With two-way communication via Internet companies has gotten the opportunity to interact and communicate directly with their customers. Facebook has been the focus point through the study because it has shown to be the most efficient and frequently used Platform for communication. Our study aimed to confirm how communication via social media actually looks like. To be able to reach the best results, we have conducted the study from a phenomenological approach, which means; usage of qualitative semi-structured interviews to reflect the respondents experience on the phenomenon social media as a communication tool. Social media has shown to be a great way of communicating externally for companies who are willing to spend time engaging in the Platform.

Erfarenhetsåterföring  På Skanska  Installation

The purpose of this master thesis has been to explore how Skanska Installation can be organized and managed from a Feedback of experience perspective, and define how an IT solution for knowledge management can be designed by identifying the company's current needs in communications, structural capital and information management.The study follows a deductive approach with a qualitative starting point. Using the literature  studies  the theoretical references were built, which is of great importance when using  a deductive approach.Furthermore the report is based on a case study on two different projects: Herrgården and Nattsländan. With the collected empirical data from the case  study the analysis was carried out with the theoretical framework as a basis. This finally led to the conclusions of the study.The purpose of a communications plan is to show how the communication between employees must be managed to best move the project forward. Emphasis is placed on the formal and informal communication of the company.

Androgynitetens betydelse för det kreativa uttrycket i To the Lighthouse

A growing need to strengthen ones position on the market, even as a city in competition with other cities, has resulted in an increasing number of municipalities developing brand Platforms. When the city of Umeå developed their Platform, they identified decision makers and investors as one of four important target groups.The aim of this study is to explore the portrayed image of the city of Umeå in two Swedish trade journals which addresses the specific target group decition makers and investors in both public and private sector. The aim is also to compare the image of Umeå in the two papers, to the ambition of the municipality, expressed in the brand Platform.In order to make the observations as firmly established as possible, the method of the study is a combination of a quantitative content analysis and a qualitative text analysis. The study draws on the theories of Eli Avraham and Philip Kotler, concerning how to improve city images and how to market a specific city among others. The study shows that the city of Umeå in large extent is portrayed in accordance to the ambition which the municipality expressed in the brand Platform.Umeå is displayed as an expanding city.

Utveckling av tjänster för ett mobilt medium

The mobile revolution is here to stay, and today most people have (at least) one cell phone at home. Some even a PDA (Personal Digital Assistant)as a complement for the simpler tasks at the office, e.g sending e-mail, word processing, browsing the Internet etc. Many business have also given the employees the opportunity to do some of the business tasks inbetweeen customer visits with the help from a cell phone or PDA.Despite all this, the so called Internet connected mobile revolution is often mentioned as a big failure. Maybe because the people in general tended not to use the new technology as much as the companies predicted. This could be because they still haven't learned how it works, or just don't seem to have the need for services provided.After a couple of failures in the development process, almost every cell phone has support for mobile Internet today.

Nyheter i förändning : En explorativ studie av nyhetsartikeln på nät och papper i svensk dagspress

Title: The transformation of news - an exploratory study of digital and analog news in the Swedish daily press.Author: Annika Arnell and Sofia AmanuelTutor: Lowe HedmanPurpose: This explorative thesis attempts to study if new ways of news production and distribution created by recent digitalization processes and technical development has different impacts and effects when the same news events is published in the same daily newspaper in a digital as compared to an analog Platform.Method/Material: The method used is an explorative qualitative content analysis. The articles are divided into three levels: main news, middle-sized news and notes. The material consists of 40 news articles from two Swedish daily newspapers, with a divide of 20 news articles per newspaper.Main results: This study demonstrates that there are differences in how a news article is formed in a digital as compared to an analog Platform. The differences show that main news events are presented in the exact same way on both Platforms. The smaller notes show vast differences in all categories and are often fuller on the digital Platform, leaving information such as context and previous events out in the printed newspaper.

Kvinnan slår tillbaka : Sexualitet och våld i slashergenren

A growing need to strengthen ones position on the market, even as a city in competition with other cities, has resulted in an increasing number of municipalities developing brand Platforms. When the city of Umeå developed their Platform, they identified decision makers and investors as one of four important target groups.The aim of this study is to explore the portrayed image of the city of Umeå in two Swedish trade journals which addresses the specific target group decition makers and investors in both public and private sector. The aim is also to compare the image of Umeå in the two papers, to the ambition of the municipality, expressed in the brand Platform.In order to make the observations as firmly established as possible, the method of the study is a combination of a quantitative content analysis and a qualitative text analysis. The study draws on the theories of Eli Avraham and Philip Kotler, concerning how to improve city images and how to market a specific city among others. The study shows that the city of Umeå in large extent is portrayed in accordance to the ambition which the municipality expressed in the brand Platform.Umeå is displayed as an expanding city.

Identitetsskapande och socialisering i onlinespel : Formandet av en digital identitet

As social interactions migrate to the ubiquitous Internet we are facing a change in theway we relate to each other, which presents interesting new opportunities foranonymity to create identities. An aspect of this radically evolving technology thatexhibits strong possibilities for altering or producing identities is the rapidly growingonline game genre MMOG (Massive Multiplayer Online Game) which isentertainment that millions of people all over the globe engage in daily. Thisrelatively new Platform for socialising has become of cultural and social significance,which is why it calls for examination and research. Thus, the main research questionsasked in this thesis are as following: How does players of MMOGs utilise the nighcomplete anonymity to present or modify their identities online? In which ways areMMOGs used as a Platform for socialising and development of social groupdynamics? After observing a large group of players in a popular MMOG, as well asconducting several interviews with key identities within the group, I discovered three fundamental parts of identity creation, and created a model for use and applicationin different social situations and constellations..

När internet kom till Gärdet : En studie om public service på internet

In the mid-1990?s, the global computer network known as the Internet was introduced in Sweden. With this study, we are shining a light on the entrance of Swedish Public Service media on the Internet. The two major Swedish Public Service companies Sveriges Television (?Swedish Television?, also called SVT) and Sveriges Radio (?Swedish Radio?, also called SR) are included in this study.SR published its first website in 1994 and the site featured a presentation of the results from the Swedish parliament elections of that year.

"Där sover Daimon med öppen mun" : Mörkret i Majken Johanssons lyriska produktion

A growing need to strengthen ones position on the market, even as a city in competition with other cities, has resulted in an increasing number of municipalities developing brand Platforms. When the city of Umeå developed their Platform, they identified decision makers and investors as one of four important target groups.The aim of this study is to explore the portrayed image of the city of Umeå in two Swedish trade journals which addresses the specific target group decition makers and investors in both public and private sector. The aim is also to compare the image of Umeå in the two papers, to the ambition of the municipality, expressed in the brand Platform.In order to make the observations as firmly established as possible, the method of the study is a combination of a quantitative content analysis and a qualitative text analysis. The study draws on the theories of Eli Avraham and Philip Kotler, concerning how to improve city images and how to market a specific city among others. The study shows that the city of Umeå in large extent is portrayed in accordance to the ambition which the municipality expressed in the brand Platform.Umeå is displayed as an expanding city.

Umeå i fackpressen : En jämförelse mellan bilden av Umeå i två facktidskrifter och kommunens varumärkesplattform

A growing need to strengthen ones position on the market, even as a city in competition with other cities, has resulted in an increasing number of municipalities developing brand Platforms. When the city of Umeå developed their Platform, they identified decision makers and investors as one of four important target groups.The aim of this study is to explore the portrayed image of the city of Umeå in two Swedish trade journals which addresses the specific target group decition makers and investors in both public and private sector. The aim is also to compare the image of Umeå in the two papers, to the ambition of the municipality, expressed in the brand Platform.In order to make the observations as firmly established as possible, the method of the study is a combination of a quantitative content analysis and a qualitative text analysis. The study draws on the theories of Eli Avraham and Philip Kotler, concerning how to improve city images and how to market a specific city among others. The study shows that the city of Umeå in large extent is portrayed in accordance to the ambition which the municipality expressed in the brand Platform.Umeå is displayed as an expanding city.

Test platform for pump controller - Platform development

I detta exjobb har en testplattform skapats för att kunna testa, utvärdera och jämföra olika pumpstyrningar i torr miljö. Testplattformen består av en simulerad pumpstation till vilken befintliga pumpstyrningar av valfri modell kan kopplas, det vill säga ett Hardware-In-the-Loop-system. De främsta fördelarna med en sådan plattform är flexibilitet, snabb feedback samt möjligheten att återskapa exakt samma förutsättningar för olika pumpstyrningar.Testplattformen har implementerats i LabVIEW på en PC som kommunicerar med pumpstyrningshårdvara via ett I/O-kort för analoga och digitala signaler.Det simulerade systemet konfigureras genom val av bland annat pumpar, pumpsump, inflöde och rörsystem. Utifrån de inmatade värdena och styrsignaler från pumpstyrningen simuleras sedan bland annat systemets flöden, energier och temperaturer. Nivån i sumpen, och övriga insignaler till pumpstyrningen, återkopplas från simuleringen.

The role and influence of the Architect in industrialized building

An emerging trend within the construction industry is the expectation of the customer to experience and sense the product, maybe even in a customized manner. The latter trend would extend the necessity of incorporating not only function and aesthetics, but also perception and sensation. To meet this trend while at the same time improve the productivity the use of information technology such as BIM and technical Platforms has increased in construction projects. Nevertheless, in spite of large investments, the construction industry has not managed to increase the effectiveness and productivity as much as other industries. Evident is that successful use of information technology depend on the integration and collaboration of various experts in a continuous and dynamic process.

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