Background and aim: Media development and digitalization has expanded the PR industry's working area. More participants are on the media market and it is becoming more and more difficult to define what PR really is and what the PR agencies/departments really do. Is PR marketing, information, event marketing or maybe propaganda? We believe that the complexity to define the term PR can lead to a loss of critical approach to the business, especially among young people. Has the PR industry managed to eliminate their negative image among students in upper secondary school and what do they associate with PR today? The aim of this essay is to examine what a selection of students associate with the term PR and if they are critical to the PR industry or not.Method/Material: The method is a quantitative survey.

Automatisk sparning i datorprogram underso?ks fra?n perspektivet hur anva?ndare upplever tryggheten till att deras arbete ska finnas kvar na?r de arbetar med en dator, och hur de reagerar pa? en ny typ av design. Det finns ett problem som ligger i hur datorer rent tekniskt a?r uppbyggda, ja?mfo?rt med hur datoranva?ndare a?r vana att objekt fungerar i verkligheten. Nuvarande och gamla dator- program har tittats pa? fo?r att se hur de har lo?st funktionerna kring sparning.

Background: Breast cancer is one of the most common types of cancer in the world and it usually affects elderly women. However, there are between 600-700 cases per year in Sweden where women under the age of 45 are diagnosed. Removal of the breast or part of the breast, hair loss, fatigue and nausea as a result of the breast cancer treatment has an emotional and physical impact on the women?s lifeworld. The nurse should build a relationship with the women to identify and meet their needs. Aim: To describe younger women?s experiences of getting a breast cancer diagnosis and life afterwards.Method: Four biographical books were analyzed to match the aim of the study.Result: The findings were that the women experience similar thoughts and feelings when it comes to living with a cancer diagnosis.

The object with the study of this literature was to describe differente programs of care and patients and relatives experience and opinion about the caring for patients with Anorexia Nervosa. The method the author used was a descriptive literature study based on imperial studies. The studies were based on 15 scientific articles within the chosen field. The results shows that these patients hade special needs to be seen and heard as individuals, involved in their own treatment, and have good contact with the caring staff. The study also shows which methods were mostly appreciated involving nurses, patients and relatives.

The use of a bit in the mouth of a horse is being increasingly questioned with respect to its actual function, and is sometimes judged an obsolete instrument of control with potential to injure the horse. The objective of the research presented herein was twofold; firstly, to investigate the actual pressure load in the mouth of the horse with regard to oral health issues, and, secondly, to investigate whether this could be a viable method to objectively measure strength exerted by a rider/driver to the mouth of the horse especially with regard to training regimes. From the results, it is evident that these newly developed sensors have a future in equine research, although they are still under development. They can be useful both as a pedagogic teaching instrument, providing instructor and pupil with instantaneous, objective feedback on the contact between hand and mouth, as well as an aid in measuring pressure loads from our common bits. .

Personalnedskärningar är ett resultat av det pågående oroliga arbetsmarknadsläget. Flera aktörer jobbar idag med servicetjänsten omställning vilket är en hjälp för arbetsgivare att hantera nedskärningar och övertalighet genom att få uppsagda medarbetare att komma vidare i ny sysselsättning. Trots en lågkonjunktur har omställningsarbetet visat på uppnådda lyckade resultat. Studien undersöker och sammanställer individers upplevelse av att genomgå ett omställningsprogram samt undersöker vilka faktorer som har betydelse för individers hantering av stressen i denna påfrestande arbetslivsrelaterad förändring. Tillämpningen av problemfokuserad coping undersöktes bland 71 deltagare som genomgått omställning i antingen kommunal eller privat sektor. Resultatet visade att deltagarna tillämpade problemfokuserad coping i relativt lika stor utsträckning oavsett yrkessektor.

Background: Bone anchored hearing system is a surgically implantable system for treatment ofindividuals with hearing loss. The Softband is intended for patients who can benefit from a boneanchored hearing system but who are not yet suitable for implant surgery.Objective: The aim of this study was to investigate whether an adhesive bone conductor, Adjoin, canbe used as an alternative to Softband.Material and Method: Twenty adult subjects with normal hearing participated in the study.Measurement of functional gain and speech intelligibility was performed with Softband and Adjoinwhich then were compared. A questionnaire was answered by the participants after the measurementsthat treated their subjective experiences with each option.Results: The objective measurements yielded no overall difference between Softband and Adjoin forthe group studied. The subjective results showed differences in the perceived comfort as well as whichof the two bone conductors that would be preferred to use in everyday life, with Adjoin being thepreferred option. No difference was detected on participants perceived gain, sound quality and speechintelligibility.Conclusion: Based on the measured results, Adjoin seems to be a suitable alternative to Softband.However, there are questions about how Adjoin works with long-term use..

Mechanical harvesting may result in timber damages leading to reduced saw log quality. The initiator of this study was VIDA ? a privately owned concern operating in the value-adding process industry of forest raw materials. The aim of this study was to examine the type and amount of damages on Alvestakubb caused by the harvester head during the cutting process. The aim was also to compare the damages caused by different types of feed rollers and to evaluate the effects of temperature on damage occurrence.

The purpose of this essey is through empirical methods investigate usability factors on Video On Demand applications for the Internet. More specificly we will focus on a application called Voddler. The purpose is to identify usability problems that exist in Voddler, and present the reader with suggestions on possible solutions. This could be used as guidelines to how to design for usability in this kind of system. We will use an online survey to investigate Voddler usability and use this data as a basis for our analysis.

Denna rapport är ett resultat av ett examensarbete på civilingenjörsprogrammet Teknisk design, vid Luleå tekniska universitet (Ltu). Uppdraget i examensarbetet var att utveckla ett virtuellt koncept för integrerad stubbskörd och trädfällning åt Iggesund Forest AB/Olofsfors AB. I dagsläget sker trädfällningen och stubbskörden genom två separata operationer. Intresset för stubbskörd och skogens totala biomassauttag har idag ökat för att klara av de nya uppsatta EU målen med krav om att minst 20 procent av dagens energianvändning skall komma från förnyelsebara energikällor till år 2020, där skogen utgör en av de största förnyelsebara källorna. De stubblyftningsmetoder som används idag är inte helt optimala och effektiva för att det ska vara kostnadseffektivt att ta hand om stubbarna.En förstudie med en grundlig benchmarking gjordes över de olika stubblyftningsmetoder som används idag för att ta reda på och undersöka vad som fungerar bra respektive mindre bra med dem.

I examine how relationships between people and objects are created and continues through contiguity every time one use or touch an object and through participation through use and memories. The aim is to continue a relationship and to keep a communication alive with people beyond time and space, then, now and henceforth. I take advantage of and transform the traces in an object that belonged to someone. Parallel I create new space for bodies to put their mark for the first time. I compare my work with the Nordic Museum's task to preserve the present for the future.

The aim of this work is to develop new conceptual designs for the fairings that are situated between the fin and the rear fuselage on the new version of the JAS 39 Gripen aircraft, called the Gripen E/F. The designs presented should show a profit in the form of lower weight. To achieve weight loss, the possibilities of using other construction materials other than those which are available at Saab today were studied. Therefore, a material survey was carried out in which the market for modern construction materials was studied to get an idea of today?s level of technology.

This is a qualitative study, whose purpose is to examine if night shelters effects homeless peoples self-perceived psychosocial health. In Sweden alone there are almost 18000 homeless people, and 12% of them uses a night shelter. The homeless can?t be seen as a heterogeneous group but instead homelessness counts as a state of being in. The Swedish National Board of Health and Welfare have done mapping over the homelessness since 1993 and the problem is an important part of what the welfare system has to fight against.

A pilot study conducted on four patients, which we received from the Sahlgrenska University Hospital, who were all potential candidates for a cochlear implant. We fitted our test subjects with a pair of frequency compressing hearing aids called Phonak Naida V SP during the study and let them evaluate them for about seven weeks. Measurements made with monosyllabic words throughout the study showed significant differences in speech perception (p?0.05) compared to their regular hearing aids in 3 out of 4 cases. De-activation of the frequency transposed function showed significant decreases in 3 out of 4 cases compared to when it was activated.All test subjects were satisfied with the new hearing aids and chose to keep using them at the end of the study..

Data retrieved from airborne laser scanning represents a new source of forest data. Today, the technology has matured so that it can function in an operational environment. The aim of this study was to compile areas of application of laserdata in forestry. Moreover to analyze costs and accessibility of laserdata. The goal was to provide private forest owners information to support assessments of possible benefits of laserdata.