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7828 Uppsatser om Parent company perspective - Sida 20 av 522
Den gröna jakten : En studie av en målgruppens relation till ett varumärke utifrånkommunikationen av CSR
It gets more and more important for companies to get involved in Corporate Social Responsibility, CSR, when stakeholders now are more aware of the responsibility companies should take. Through their communication companies show how they take responsibility. Reflected by their goals by which they want to achieve acceptance and understanding through an open dialogue. The paper examines this issue. CSR is an abbreviation for Corporate Social Responsibility which is engagement in responsibility for companies and organisations.
En kvantitativ studie om hur kultur på recept påverkar hälsan
Abstract: Elite soccer in combination with education is a unique and demanding task. The path towards a glory career in sports takes hard mental and physical training. The objectives in this study are 6 elite focused high school students studying high school education programs in combination with football profile. They are 3 of each gender. The purpose of the study was to find out more about their perspective of motivation and what makes them keep going towards a career in football in beside their education.The study is of empiric hermeneutic survey used qualitative method and interviewing to collect data.
Dynamiken mellan sändare och mottagare- en studie av Acne Jeans, Filippa K och konsumenten i Stockholm och Göteborg
The consumer today is affected by a considerably larger number of world surrounding factors than she used to be, borders between different cultures and other consumer differences are being erased to a growing extent. The consumer can easily get its inspiration from many different directions which become clear in the common life. We eat sushi for lunch, we?re driving German cars and we?re having dinner with international business partners. The community also exposes the consumer for a more intense noise from offers, impact and marketing.
Tailor-made : En studie om skräddarsydda produkter på internet
The purpose of this study is to describe and analyze how companies offering tailor made products on the internet, can work with their marketing and their customer relationships. The study will answer the purpose from a service management perspective and there will also be presented theories from an Electronic Commerce perspective.The starting point for this study was the qualitative method. The essay builds its empirical material from interviews with knowledgeable persons in the subject and the owner of the company whose products are tailor made and sold on the internet. It was conducted seven interviews, four of which were face-to-face, two conducted by mail and finally there was made a telephone interview.Conclusions have been drawn based on the empirical material and theory. The study has been able to identify three concepts that are central to this type of product: Site-building, customer involvement and promotion & relationship management..
Barns upplevelse av psykosvårdens barngrupp : en undersökning av en grupp för barn till psykiskt sjuka föräldrar
The aim of this essay was to study children?s experiences of their participation in a programme for children who have a parent with a mental illness. The study was written at the request of the Psychosis care in Örebro and was accomplished by qualitative interviews with five children at the ages of 11 to 16 years old. Previous research concerning children who have a parent with a mental illness and programmes for these children is accounted for. Antonovsky´s conception KASAM together with the conceptions of guilt and shame were used as the theoretical frame, from which the results of the interviews were analysed.
Generationsskifte i familjeägda bolag : Med inriktning på arv och testamente
Swedish family companies are facing a tremendous change in the form of generation changes because of the large part of owners that are about to retire. If all 45 000 to 50 000 family companies ceases to exist, Sweden looses a significant part of business trade.There are numbers of different methods for an older generation of owners to transfer their companies to a younger generation such as inheritance, gift, will, internal stock transfer, division?s etc., where inheritance is the most complex area. That an owner of a company dies without any plan for the future of the company is not preferable because the rules of legal successions occur. The law system regarding inheritance is usually not a good method since the surviving wife, who has the primary right to the inheritance, may not be interested in the company.
Kundbibehållande och lönsamma kundrelationer genom relationsmarknadsföring: fallstudier på JOB media och Polardörren AB
This thesis focuses on RM and customer relationships and tries to answer two research questions: how firms can retain customers and how to generate profitable customer relationships by using relationship marketing. We conducted case studies on JOB media, a company in Luleå, and Polardörren, a company in Öjebyn, Piteå. Our research has revealed that in many ways our case study companies conform in major ways to the theory in this particular area. However there are differences between how these two firms go about in regard to customer retention and establishing profitable customer relationship. We have discovered that JOB media, which is a service company is more inclined to maintaining close and long-term relationships with its customers.
Oscar Jacobson - Ett värdefullt företag för slutkund och återförsäljare?
Oscar Jacobson was founded in 1903 in Sweden, which at the timewas a leading country in the textile industry. During the 1960s morecompetitors arose as the fashion industry grew stronger and theglobalization became a fact. Today there is an abundance of brandsand products in the fashion- and textile industry. This has given thecustomers a greater range of products to choose from. We can seetendencies of customer not being as brand loyal as they used to.
Grafisk profilering med praktisk tillämpning på IUC Dalarna
This degree project is a study of graphics profiling with a practical application on IUC Dalarna.The competition between companies is getting harder and harder. Competing goods and services hasa tendency to be more and more equal to each other in respect of quality and value. The customer choosesthe Company with a high reputation and confidence. This is one of the reasons why a companyshould strengthen their company profile. The graphic profile is an important part of the company profileand it gives positive signals to the company spirit and customers.The degree project contains a guide to graphics profiling.
Lean IT Assessment Tool : Ett verktyg för att utvärdera möjligheterna till effektivisering av en IT-avdelning
During the last decades the importance of IT has increased for businesses all over the world. It has transferred from only being used in administrative purposes to become more integrated to the core business. Due to the financial crisis in 2009 and increasing globalization, IT is facing the challenge of lower costs and increased efficiency. This requires IT-departments to embrace new strategies in order to fulfill these new tougher demands.Lean is a business development concept that aims to lower costs through more effective processes by removing all activities that does not create any value from the end customer?s perspective.
Socialtjänstens hantering av mäns våld mot kvinnor : En studie om könsmaktsperspektivets betydelse för socialarbetaren
Purpose: The aim of the study is to analyse why the socialworker at the socialservices havn?t implemented the perspective of woman as subordinate and men as superior.Questions: Is the perspective of woman as subordinate and men as superior significant for the socialworker? Is the organisation, colleagues or de individuals thought structure of importance when it comes to implement the perspective? Does the socialworkers view of the clients as victims have an impact on the fact that the perspective has been given interest? Method: Critical case study. Flexible design; The study is based on interviews with socialworkers and study of documents and statisticsConclusion: One of the central findings of the field study was that the implementation of the perspective of woman as subordinate and men as superior was of no use for the socialworkers as they saw it. The findings showed that the definition of a victim was not used or that they were unconscious that the definition of a victim did affect them in their work. The possibilities for the organisation to learn is of importance for the implementation of the perspective of woman as subordinate and men as superior.
Komponentbaserade ramverk : vilka faktorerpåverkar företag vid valet av ramverk?
An information system is something that evolves over time to enhance the company that is using it. The technology for building an information system is also evolving. New methods and new programming languages make system development easier. As new technology breaks ground and the demands of a company?s information system grow, the company will sooner or later get to a point where a change in the base of the system is necessary.
Förstudie: Internt moln : En fallstudie för effektivare IT-administration
This is a report of a prestudy commissioned by a medium-sized Swedish company before an imminent major change in IT systems. The change aims to provide a simplified IT administration within the company through a cloud-based approach.The preliminary study provides an interpretation of the concept of cloud computing. It also covers a review of different models to use in order to achieve an internal cloud. Suggestions on how to proceed with the change process are also provided, and which models might be appropriate for the specific company..
Framtagning av Drag&Drop klassbibliotek för WPF-baserat användargränssnitt
System Andersson AB is a company located in Jönköping that works with developing computer systems for the mechanical engineering industry. As of today, when this report is written, the company is working on the development of a new Manufacturing Planning and Control (MPC) system. This new system aims to create not only a user friendly interface but also a modern, stylish interface. To achieve this, the company has decided to work with a, for them, new application framework; Windows Presentation Foundation (WPF).System Andersson is well known for developing systems for different kinds of touch screens, this project is no exception. For this new user interface the company wishes to implement different types of Drag&Drop functionality.
Företags användande av kändisreklam
Celebrity endorsement has been a popular advertising strategy all over the
world for the past few years. The purpose of this thesis was to find out
why companies choose celebrity endorsement as advertising strategy and how
the celebrity endorsement process appeared in companies. We choose to
interview two companies in the retail business and the interviews were
conducted with the marketing managers for each company. This study provided
that companies utilize celebrity endorsement to increase their sales, and
it is important that the whole company is in the celebrity endorsement
process discussion before the company choose which celebrity they will work
with.
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