Thesis purpose: The main purpose of this study is to empirically verify the applicability of Kozinets´ model on an interest, activity or lifestyle based online community, in order to develop an adaptive segmentation approach for segmenting online communities. Methodology: This research is deductive by nature, cross-sectional by design and undertakes a quantitative approach using self-completion questionnaire as a part of a web survey to collect the empirical data needed. Theoretical perspective: The main theories guiding our work and supporting the findings of this study include: market segmentation (descriptive and behavioural) and communities (consumer communities and online communities). Empirical data: A web survey with self-completion questionnaire used to gather empirical data from members of interest, activity or lifestyle based online communities. Conclusions: This study took the specific characteristics of online communities into more consideration than previous research and literature has done and also recognized that an adaptive segmentation approach is needed, depending on the communities of study.

I en butiksmedarbetares vardag uppkommer ständigt frågor vilka många gånger berörs av arbetsrätten. Det kan konstateras att medarbetares kunskaper gällande bland annat anställningsbevis, anställningsskydd samt rättigheter och skyldigheter varierar i hög grad. Det har här visat sig att erfarenhet hos medarbetare är en starkt bidragande faktor. För att få en ökad medvetenhet hos medarbetarna kan även chefens ledarstil komma att påverka, då denne överlag besitter viss kunskap gällande lagar och regler som delvis omfattas av arbetsrätten. Chefens ledarstil påverkar även medarbetarskapet och motivationen på arbetsplatserna.

The children's ways of showing interest in writing and reading in pre-school have always fascinated me. The joy and pride they show when they start writing their own doodles and then eventually go on to write real letters and words, is a joy so see.The origin of this essay is based on Dante 3.5 years old. He wants me to spell my name so he can write to me. When I mention the second letter, Dante happily says "E, that's what my name starts with! From the other direction" I am amazed by his thoughts, and my enthusiasm for his knowledge knows no bounds. In the same moment I become aware of Alma, who quietly has seen my reaction to Dante's skills.

In this study we aim to investigate what employees at a callcenter see as prospects, opportunities and barriers of learning within a company. To answer the purpose of this essay, two questions were formulated; "What opportunities for learning does employees experience in the company?" and "How can learning in the workplace improve for the sellers?". First, we present what previous research has highlighted regarding workplace learning and learning within the callcenter industry. Afterwards we present ten semi-structured interviews with leaders and sellers within a telecom company in Stockholm.

En 80-talist karaktäriseras bland annat av sitt meningssökande, gruppfokus och sökande efter trygghet i otryggheten. Dessa attribut talar för att dessa individer skulle preferera en decentraliserad organisationsstruktur där de får svar på sina relevansfrågor via stimulerande arbetsuppgifter och arbetsformer. Arbetsformerna får gärna lämna utrymme för ansvar och målstyrningen är kanske den styrning som bäst motiverar en 80-talist. en 80-talist är uppväxt i ett konsumtionssamhälle och uppskattar den monetära belöningen då denna fysiskt och tydligt symboliserar organisationens uppskattning. Det är dock väldigt viktigt att denna kompletteras av icke-monetära belöningar i form av uppskattning, delegerat ansvar samt stimulerande arbetsuppgifter.

Denna uppsats görs en utvärdering av Agerus PrestationsIndex, ett verktyg för att mäta prestation i organisationer utifrån empowerment. PrestationsIndex är ett självskattningstest och bygger på en modell för empowerment med fem psykologiska rekvisit för självgående. Testet prövas psykometriskt för reliabilitet och validitet. Därutöver testas två hypoteser, dels om PrestationsIndex kan predicera prestation och dels om ojämnhet mellan de psykologiska rekvisiten kan påverka prestationen negativt. Resultaten visar starkt stöd för den första teorin när det gäller att predicera individuell prestation, men kan inte belägga PrestationsIndex som en prediktor för gruppresstation, när man har rensat för miljöfaktorer såsom trivsel och lust till arbetet.

In this thesis the survival and development of a yearly recurring event will be examined. The purpose of this work is to examine how the festival Stockholm Pride has developed and to find out what underlying factors and conditions that lays behind the development. Also being examined is how the event affects Stockholm city?s tourism industry. To be able to fulfill the purpose of the thesis a qualitative research has been used and two persons with allot of knowledge about Stockholm Pride and Stockholm?s tourism industry has been interviewed.

ABSTRACTErik Ageberg: Who's that girl? ? Skivbolagskultur och dess påverkan på Robyn. Uppsala Universitet: Institutionen för Musikvetenskap. C-uppsats, 2006.Robyn has been one of the most successful Swedish pop stars during the last decade. She has during these ten last years gone from being a young star to being the owner of her own record label, Konichiwa Records.

The aim of this study is to examine if the leadership style in Faiveley Transport Nordic Ltd has an impact on the psychosocial climate in the workplace. Henceforth, we have checked if the psychosocial climate influences the feeling of satisfaction that exists in the organization and if this in turn influences the degree of extra effort the employee chooses to impose on his or her task. In order to measure the leadership in the organization we have used the Multifactor Leadership Questionnaire (MLQ). The climate, in turn, has been measured through Ekvalls GEFA. All 125 employees in Faiveley Transport Nordic Ltd got the possibility to attend the survey, 58 participated.

The purpose of this essay is to explore how social media affect the political orientation and commitment of youths. Three scientific questions highlight the purpose from different angles. The didactic perspective is discussed in the initial and closing discussion, and is analyzed in the corresponding chapter. Two methods are involved in the study; one survey and one interview with a focus group. The survey had a total of 98 respondents from four different classes, all in the first grade of upper secondary school.

This study aims to provide a comprehensive understanding of interdisciplinary collaborations between Art and Mathematics within the Arts program at the upper secondary school level. Grounded in sociocultural theory, this study explores learning through language, action, and context, drawing on the works of theorists such as Lev Vygotsky (1995/2016), John Dewey (1897/2011) and Roger S?lj? (2020). Through semi-structured interviews, educators in both Art and Mathematics discuss shared subject content and explore opportunities and obstacles in fostering a collaborative culture within the Arts program at the upper secondary school level. The study reveals common subject content in Art and Mathematics suitable for interdisciplinary collaboration.

This study is about being manager in social care and social welfare organisations. Ten women managers participate in the study and share their thoughts about management. Such organisations are an area where women are most frequent, so we wanted to take part of experiences women managers in this area obtain. The study concentrates upon factors these women encounter and which they feel can affect them in their daily work. The study shows that the women we interviewed have a basic interest in humans and a strong commitment to working for human well being.

Background: The use of reward systems can be of strategic importance as well as an affective mean of control for the organization in its work to achieve its goals. The municipal sector is characterized by its transparency and its responsibility for the taxpayer?s money. We therefore wonder which possibilities the municipal sector has to use reward systems as a men of control. Purpose: We intend to research the possibilities that the reward system offer as a mean of control for employees at the higher municipal level, with a special focus on commitment and motivation.

The increasing health problems in our society have been lifted to the surface and debated for quite some time now. Even though the statistics of bad health somewhat have dropped, the problems still remain. Many companies are wrestling with this and are suffering from huge financial losses due to the costs of people frequently calling in sick for work. This has resulted in an increasingly high expansion of different types of preventive measures in order to avert health problems. But far from all companies reach these goals and it is there for of high value to study how important resources can be used in a more efficient way.The purpose of this study is to achieve a deeper understanding for Health promotive services in companies and to understand which influential factors are crucial in the process of reaching successful strategic Health promotions.

AbstractThis study examines how knowledge transfer works within the student nations of Uppsala. The purpose is to describe and analyze how the knowledge is transferred when the officials are being exchanged within the student nation. Furthermore the purpose is to explore if the student nations work active to preserve the knowledge and how it is done in such case. Eight out of Uppsalas thirteen nations are part of the study and the survey was conducted by qualitative interview. The study mainly assumes from Argotes theories on the organizational memory, Davenport and Prusaks theories on knowledge transfer and Nonaka and Konnos SECI-model. The study reveals that the student nations work in different ways and more and less active with knowledge transfer.