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5328 Uppsatser om Online media - Sida 1 av 356
Från TV-TV till Social-TV : En studie av strategier för Webb-TV och Sociala Medier
This study explores how online television works and how it is integrated with social media such as Facebook, Twitter and blogs. Through three qualitative interviews with representants from different fields of work regarding online television, we have concluded how online television is being used in Sweden today and concludes with examples of what the future of online television could look like. Representatives from the following companies have been interviewed: SBS Media Group Sweden, Strix Television and Mediamätning i Skandinavien. The use of social media for marketing of online television is a fact for the companies in this study. However, the result of the study shows that theres room for development in the integration between online television and social media.
Fotboll på sociala medier ? här för att stanna : En undersökning i hur och varför en läsare väljer sin kanal och vad det innebär för sportjournalistiken
Through earlier research it has been established that more and more readers are turning to social media in their search for everyday news. In this report we zoom in on news concerning football and try to find out how readers reason in picking their sources, whether it is social, online or traditional media. By interviewing a group of six, all interested in football and active within social media, we have seen that allthough social media is becoming a major influence in news reporting, it does not seem to be competing with traditional Online media. Instead the two are offering the readers very different things all together, and theese differences are what we try to show in this report. Our hope is that the research in sport journalism can be translated in to all kinds of areas and be an indication on how journalism and our society is evolving online..
"Din jävla hora, du ska dö!" : En studie i hur näthatet påverkar kvinnliga journalister
With the expansion of the internet, the conditions for the online journalists have changed. Feedback is faster and more blatant than offline. The online abilities of anonymity and dispersion attracts people to both use and misuse. During 2013, the online expressions of hate towards women has been brought to attention in the media more than ever before. Nevertheless, the phenomenon is far from new.Our qualitative research including interviews intends to find out how the afflicted women journalists are affected in their exercise of their profession.
Medieanvändning för individer som nätdejtar : en kvalitativ undersökning om mediernas roll i olika faser iinteraktionen
AbstractTitle: How does people that meet online communicate? -An qualitativestudy of the media use for individuals that date online.Number of pages: 34Autohor: Malin JanssonTutor: Amelie HössjerCourse: Media and Communication Studies CPeriod: Spring term, January 2010University: Informatics and Media, Media and Communication ScienceUppsala UniversityPurpose/Aim: The aim of this essay is to see if mediea use changesthrogh time in a relationship between individuals that have metonline.Material/Method: Qualitative method with nine interviews divided into two groupsdepending whether the person is an actively dejting online or ifshe has a long term relationship with someone she have metonline.Main results: The use of digital media changes thorugh time in therelationship. The individuals stop using the net dejting whenthey meet someone. The digital medias are stage at the begginingof the relationship. Through time they use a multiple ofdigital medias but they have preferenses and prefers to use thetelephone both when they are communicating positive andnegatvie information.Keywords: Online dating, social penetration, process of getting to knoweachother, communication.
Sociala medier - ett stöd för unga vuxna med cancer
The advancements of Internet have contributed to the expansion of social networks and new communities online where people are given an opportunity to get help and support. An important reason why people join these groups and organizations is to share their experiences, meet people in a similar situation and get support. Social media is nowadays an important part of our society. In this study, we will focus on investigating the interaction in closed communities online and blogs. The study aims to investigate whether social media and social networks online can be a support for young adults with cancer in the same way as physical meeting places.
Ungas nyhetsvanor : Vilka medier använder sig ungdomar igymnasieåren av för att ta del av nyhetsflödet?
This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.
På tal om cannabis : Skolans insatser gällande preventivt arbete och åtgärder vid misstanke och upptäckt
This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.
A stealth poker bot: Theories for avoiding the detection of a poker bot during online gaming
Syftet med denna uppsats är att undersöka och utveckla teorier för att undvika detektering vid online pokerspelande med en pokerbot. En bot är ett program som utför en rad operationer inom ett givet regelverk utan att en användare behöver styra eller övervaka programmet. Teorierna skall vara generella nog för att kunna användas för spel på en rad populära online pokerspelsidor. Pokerspelet som uppsatsen avser är Texas Hold?em poker, ett hasardspel som fått stor uppmärksamhet i media på senare år tack vare stora vinstsummor och ett spritt spelande på internet..
Den relativa arbetsförmågan : En undersökning av begreppet arbetsförmåga i sjuk-,arbetslöshets- och arbetsskadeförsäkringen
This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.
Läromedel och läromedelsanvändning- : En kvalitativ studie av gymnasielärares didaktiska reflektioner kring läromedel och läromedelsanvändning.
This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.
Online communities : En studie av Lunarstorms framgång
Communities är ett hett ämne som idag ständigt diskuteras i media. Människor blir mer och mer benägna att interagera online och mängden med online communities ökar i takt med detta. I Sverige finns en community som heter Lunarstorm som har blivit ett fenomen som inte har skådats någon annanstans. Med sina 1,3 miljoner användare är det absolut störst i Sverige idag. Jag har i min uppsats tagit fram ett antal faktorer ur litteraturen som är avgörande för ett online communities framgång.
Erkännande och verkställighet av skiljedomar i Ryssland : Hinder mot erkännande och verkställighet av utländska skiljedomar enligt rysk processrätt
This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.
Julia och eliterna : En studie av hur näthatsdebatten utvecklades till en medial lavin
English title: Julia and the elite. A study of how the Internet hatred developed into a media avalanche.Introduction: During February 2013 Swedish media flooded with news of online hate directed towards women after an episode of Uppdrag Granskning on SVT (2013). Female media profiles were given the opportunity to tell the entire Swedish population about the hate and threats they had been exposed to online. In this thesis we want to investigate what topics end up on the media´s agenda, how a piece of news is developed and framed.Questions: How does a piece of news considered highly newsworthy develop from when it first appears in the media until it gradually disappears? How and why did Internet hatred end up on the media´s agenda? How does the media framed the Internet hatred?Theory: To be able to answer the questions formulated in this thesis, the following theories have been used: Agenda-Setting theory, framing theory, news valuation and media logic. Method: Quantitative content analysis of news broadcasts and debate shows from TV, radio and newspapers.
Flipp eller flopp?: En kvantitativ studie om bloggens potential som marknadsföringsmedium
The blog has become a widely discussed subject, but while marketers do invest in blogs, there is little evidence on the how the blog works as a marketing tool. Therefore, we thought it would be interesting to create a greater understanding of the blog's potential communication effects. To demonstrate the potential of the blog in comparison with more traditional media, we decided to compare the communication effects achieved by a blog with those achieved by an online magazine. We pursued an experiment where we exposed an identical text about a brand to respondents in seven blogs and in seven online papers and measured the resulting communication effects in terms of attitudes and intentions towards the exposed brand. The quantitative study showed that the blog in some basic aspects works as a more traditional media; when the consumer forms positive attitudes toward a text in a blog, the attitude spills over to the attitude toward the brand, with higher buying and w-o-m intentions as a consequence.
The Influence of Multiple Drivers on WOM Behavior in an Online Context - A quantitative study on what drives consumers to share word-of-mouth online
Word-of-mouth marketing (WOM) has been considered as one of the most effective marketing tools, yet the least understood. While its lucrative effects have been well proven in academic studies worldwide, little is yet known of why consumers engage in WOM, and what factors actually drive this sought-after behavior, particularly in an online context. While today's research lacks holistic views on the simultaneous effects of multiple WOM-drivers, this paper takes on a meta-analytic approach by building on the pertinent literature to construct an aggregated model, including several previously acknowledged drivers divided into two categories: (1) Brand related drivers and (2) Personal and situational drivers. The authors then empirically examine what drivers are the most influential on WOM in an online social media context. By doing so, this thesis does not only contribute to marketing managers' better understanding of online communications management, it also sheds light on the theoretical knowledge of the behavioral drivers of WOM.