Advertisements have become a regular part of our everyday lives. We walk past them on the street; we admire them on the subway and even invite them into our living room in between prime time showings. The reality is that in today's modern times there is no escaping the daily bombardment of advertisement. To distinguish themselves from the continuous noise of the industry, advertisers battle to find unique ways to capture the attention of consumers. But is it possible that some advertisers take their techniques to an extreme in the struggle to be remembered This thesis aims at investigating whether it is possible to offend a consumer through an advertisement due to its extreme simplicity.

Religion is not only manifested in the more traditional forms such as church attendance, but also in various expressions on social media. Facebook is seen by many as creating a social platform where different opinions and more unconventional discussions may flourish unlike how the traditional media convey information. Internet is therefore an interesting platform for investigating how information about religion is spread by researching religious behavior and expression. The focus of this essay is to examine visible, which includes text as a social practice, forms of religious expression shown by the discursive struggle between the Facebook-group Christian Women Against Femen and its counterpart feminist movement Femen. The essay seeks to answer how notions of femininity on the Internet are formulated and reproduced based on the discourse between these two women's movements.The essay highlights how the women?s movements, with their bodily manifestation and by their usage of words, construct and reproduce different images of gender and womanhood.

With the curriculum Lpfö98, and its revised version 2010, the demands for evaluation of the quality of the preschool have been emphasized. Accordingly, the activities need to be systematically documented, followed up and assessed, to be improved. Most importantly, this includes continuous follow up, documentation and analysis of the development and learning of the children. This is usually carried out by means of pedagogical documentation, but how this working tool should be used in practice is not totally clear for all pedagogues. The aim of this study was therefore to investigate how pedagogical documentation is performed, assessed and made accessible for the children, parents and staff-members, in practical preschool work.In the study, four pedagogues (two preschool teachers and two pedagogical mentors), working in two different preschools where the Reggio Emilia concept is practiced for pedagogical documentation, were interviewed using a semi-structured questionnaire.The informants described pedagogical documentation as a complex and time-consuming working tool, albeit necessary and helpful to fulfill the requirements of the curriculum.

The increased frequency of reported Methicillin-resistant Staphylococcus pseudintermedius (MRSP) is of great concern to small animal healthcare due to limited options of antimicrobial therapy. The aim of this literature study is to investigate 1) characteristics and classification of S. pseudintermedius, 2) resistance mechanisms and emergence of MRSP, 3) risk factors for selection of MRSP, and 4) clonal distribution around the world. S. pseudintermedius is a skin and mucosal commensal in healthy dogs and cats, but can cause infections, including pyoderma. Beta-lactam antibiotics inhibit bacterial growth by binding to the penicillin binding protein (PBP), a vital enzyme in the synthesis of the bacterial cell wall.

The study aims to describe and analyse the relationship between norm and practice regarding social services casework on honour-related problems. The relationship between norm and practice involves the difference between the way it is intended that social workers shall operate in these cases and how they perceive that this works in practice. We interviewed two focus groups of eight Swedish social workers, four in each group. We also held an individual interview with a social services business developer. Focus group interviews were based on two vignettes; one depicting an honour-related case and the second an "ordinary" case.

In conjunction with today?s increasing competition within the construction sector, more pressure is being placed on building contractors. Efficiency and improvements are necessary but without impairment to an ergonomic and safe construction site. This in is in order to reduce the construction costs and time but to retain the ability to deliver a high-quality contract.Various methods and prefabrication degrees are used, depending on the project's requirements and conditions. This analysis sets out to investigate and exhibit what qualifications are important when choosing a construction method for curtain walls.Advantages and disadvantages with each method have been analyzed and recommendations have been given to show when different methods are best suited.

This report summarize what have been done during the Master of Science Thesis that Klas Schjelderup has written for the company RANOTOR Utvecklings AB. The company is developing modern steam engines and this work should develop a machine to perform tests on a new type of piston seal that hopefully could be used in the future. The steam engines will be both volumetric and energy compact, around 1600hp/literof cylinder volume, and it will have a lot of practical applications.The new type of piston seal is hydrostatic lubricated which means that a fluid is separating two faces that normally is in contact. In this case pressurized water is used to separate the piston seal from the cylinder wall. RANOTOR have earlier formulated that at least the expander in the modern steam engine have to be oil-free, due to other components functionality in the closed water system.

The present study deals with the scope of action available to a social worker when analyzing, assessing and proposing measures regarding young persons experiencing social problems. The interest in the subject area emanates from the fact that the number of youth placed in different forms of round the clock out-of-home care in Sweden increases, whereas research in the subject shows that such placement gives few positive results and sometimes even has negative consequences for their development.The study investigates how the preconditions of the social worker influence their scope of possible action, in particular as regards their place of work, the situation of the individual dealt with, and the profession itself being one based both on scientific evidence and knowledge gained by experience. Lipsky?s theory on ?street-level bureaucracy? and Hasenfelds theory on human servicing organizations form the theoretical framework of the present study. The empirical input comes from interviews with focus groups of active social workers.The analysis of the interviews shows that social workers generally feel that they have a broad scope of action as far as the regulatory framework and office management are concerned.

This thesis is ordered by Peab Sweden AB Regional Jönköping and concerns of warranty inspections.The intention is to work out a basis, which show the most common complaints is the warranty inspections, and make a small analysis on what causes them to be. The report also presents possible solutions to prevent the occurrence of defects. It also covers the issue of how the client looks at Peabs way to overcome the objections of warranty inspections. The report has the following issues:?What are the most common errors observed during the warranty inspection??What are the causes of complaints??What can be done to reduce the number of complaints??How the customer thinks that the complaints be addressed?Twenty-five Guarantee survey records from the projects Peab has done in recent years has been the starting point for the investigation.

In some herds it has been observed that extremely short teats have become a problem; with a negative influence on the milking performance. The aim of this study was therefore to investigate to what degree the quality of the teats and the milk in cows with short teats is affected as compared with cows with normal teat length and furthermore if the milking performance could be improved by using a liner adapted to short teats. This study was divided in two parts. In the first part, it was examined if there were any differences between short teats and teats with normal length with reference to the milking performance, udder emptying, teat treatment, milk quality, and udder health. 11 pairs of cows were used and in each pair of cows one cow had teats shorter than 40 mm while the other cow had teats longer than 50 mm.

Lek är en erkänt viktig del i barns utveckling men det nämns sällan vad för betydelse den har för vuxna. I detta arbete har jag utgått från att lek är något att ta tillvara på och uppmuntra i livet. Jag har också utgått från att leken inte alla gånger kommer av sig självt utan att den kan behöva uppmuntras. Jag försöker i det här arbetet få ett grepp om vad lek har för betydelse i vuxenlivet samt vad det finns för positiva aspekter med leken. Jag har undersökt hur vi idag ser på lek bland vuxna och vad det finns för olika ansatsningar till att få in mer lek i vuxenvärlden. Genom teoribildning och två platsstudier har jag analyserat vad det finns för olika aspekter som bör tas hänsyn till vid planerandet av en lekfullmiljö riktad till vuxna, exempelvis särskilda inslag eller element som uppmuntrar till lek. Det finns idag flera forskare och organisationer som förespråkar och jobbar för att människor ska inse värdet av lek. Dels genom att upplysa om värdet men också med att uppmuntra människor genom olika initiativ till att leka mer.

The study aims to describe and analyse the relationship between norm and practice regarding social services casework on honour-related problems. The relationship between norm and practice involves the difference between the way it is intended that social workers shall operate in these cases and how they perceive that this works in practice. We interviewed two focus groups of eight Swedish social workers, four in each group. We also held an individual interview with a social services business developer. Focus group interviews were based on two vignettes; one depicting an honour-related case and the second an "ordinary" case.

Today it becomes more and more important to work with continuous improvements to stay ahead of the competitors. Pfizer in Strängsäs started working with continuous improvements in 2010. By the end of 2012, the company?s goal is to reach 24 improvements per employee at the factory.Their project has two main purposes; to examine the need and possibilities for visualization regarding continuous improvements at the production department and to develop a concept for visualisation of the entire factory?s continuous improvements.To attain the information required to examine the needs at the production department, interviews with relevant employees at the department were conducted. Using interviews as a benchmarking instrument was also helpful in getting different points of views.

The town square is an important public space and is often described as the city´s living room. By creating a lively city center a sense of security is developed among the citizens which makes them wanting to use the town square regardless the time of the day. One important meeting point in Gävle is the centrally located Stortorget, sited between Drottninggatan and Nygatan. The town square went through an extensive renovation followed by both positive and negative reactions among the City´s inhabitants.  The aim with the study was to investigate the main walking paths and meeting points as a planning support to Gävle Municipality in their work with a new city plan. By studying the pedestrian movement patterns at Stortorget, Nygatan and Drottninggatan, the main walking paths and meeting points during all hours of the day was obtained.

To reconstruct a building is a long-term investment for farmers and it is important that people with different qualifications are involved at an early stage for making the system adapted to the animals as well the animal keeper. Therefore, ethologists who can contribute with their expertise are needed to design the system and get it to function well for the animals.A Swedish farmer who planned to rebuild her stall for tied dairy cattle to a loose-housing system for recruitment heifers for milk production asked me as an ethologist to find a system which can be fit to her existing tie-stall barn for 30 dairy cows, considering the animal needs in terms of movement, social interactions and play behaviors, and to theoretically compare the system with other systems with respect to the behaviors mentioned.The theoretical comparison between different systems was made through a scientific literature review.In agreement with the animal keeper I set out to fit a system with feeding cubicles, a system with cubicles and a system with deep straw bedding to the barn. After measurements were taken and preliminary drawings were outlined it was found that only the feeding cubicle system was possible to fit to the barn.The space provided will limit the animals to perform some playing behaviors. To decrease aggressive interactions between animals even thought a limiting area it is possible to provide partitions between resources animals compete around to prevent that more than one animal can get success to the resource at a particular place at one time. To increase the animal movement in the system the water trays were moved to the outer wall instead of kept in contact with the stalls.Although this report provides guidelines for rebuilding, other competences regarding building construction and a pre-test of the suggested building solution according to Swedish legislation are needed before the rebuilding can start.The results are directed mainly to the owner of the barn, but the literature review can be used by other cattle farmers and might bring increased understanding of the possible effects of different building solution on the animals..